Fleury Loiret Handball

What Fleury Loiret Handball does

Fleury Loiret Handball (FLHB), legally registered as CJF Fleury Loiret Handball, is a French women's handball association founded in 1974 and headquartered in Fleury-les-Aubrais, Centre-Val de Loire, where it operates from the Salle Omnisports Albert Auger. The club serves approximately 250 licensed members (licenciés) organized across a vertically integrated development pathway that runs from Baby-hand (ages 4-6) through U11, U13, U15, U17/U18 and senior Nationale 1 and Nationale 2 teams, with parallel Loisirs (recreational), Handfit (fitness-oriented), and official/volunteer categories. The first team, branded Les Panthères, currently competes in Nationale 1, the third tier of French women's handball.

The club's commercial offering combines membership subscriptions, a branded merchandise catalogue (Le Pack Complet bundle at €50, T-shirt Lifestyle at €18, supporter scarves at €15, club caps at €12, neck gaiters at €5, anniversary keychains at €5), and a tiered corporate engagement program called the Panthère Business Club that delivers brand visibility on jerseys and courtside panels, hospitality at club events, and B2B networking. Annual licensing fees are tiered by age and competitive level (€65 for officials to €280 for senior N1/N2 players), with family discounts of 20% on the second child and 30% on the third, multi-installment payment plans, and acceptance of Pass Loisirs, Pass Sport, CAF vouchers, ANCV checks, and Yep's crowdfunding. Merchandise is distributed through the club's own e-commerce boutique and a retail partnership with Intersport via the Grinta platform; the club also runs a mécénat program offering French tax deductions of 60% on contributions up to €20,000 or 5‰ of donor revenue.

Historically, Fleury Loiret Handball won the French Women's Handball Championship in 2015, the Coupe de France in 2014, the Coupe de la Ligue in both 2015 and 2016, and represented France in European competition including the Women's EHF Champions League and a 2015 EHF Cup Winners' Cup final. In 2010 it became the first French handball club to create a Société Anonyme Sportive Professionnelle (SASP) for its professional section. Following relegation from the top flight and the November 30, 2022 bankruptcy of that SASP, the club has continued under its associative status with a reconstituted ~18-person staff, currently executing a 2024-2025 organizational restructuring under President Bertille Betare.

Name

Fleury Loiret Handball

Legal name

CJF Fleury Loiret Handball

Website

https://fleuryloirethandball.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Fleury Loiret Handball is a French non-profit women's handball club founded in 1974, serving about 250 members in Fleury-les-Aubrais through a full pathway from youth to Nationale 1. Revenue derives from tiered membership fees, merchandise sales, and the Panthère Business Club corporate sponsorship program.

Ownership category

akta.pro rank

Product category

Amateur Sports & Athletic Clubs

NAICS

Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Handball Leagues (MPAKAAAM)

Keywords

• Women's handball club
• Youth sports training
• Sports association
• Competitive handball
• Club merchandise

Headquarters

HQ city

Fleury-les-Aubrais

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Membership dues and licensing: Annual membership fees collected from players across all age categories (Baby-hand to Seniors), with tiered pricing based on age group and category. Fees range from €65 for volunteers to €280 for senior competitive players.
2. Merchandise and boutique sales: Sale of club merchandise including apparel (T-shirts, caps, scarves), accessories (keychains, neck gaiters), and bundled packages through the club's online boutique and Intersport partnership.
3. Sponsorship and partnership programs: Corporate sponsorship through the Panthère Business Club, offering brand visibility (on jerseys, courtside panels), event hospitality, corporate events, and networking opportunities with local decision-makers. Tiered partnership levels include Institutional, Major Partner, Principal Partner, and Official Partner.
4. Mécénat (Patronage): Tax-deductible patronage contributions (60% tax deduction up to €20,000 or 5‰ of company revenue) allowing businesses to support the club and gain recognition as key partners while attending club events.
5. Event revenue: Revenue from exclusive events for Panthère Business Club members, including the annual Tournoi des Partenaires and private VIP gatherings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Fleury Loiret Handball is a French women's handball club (association loi 1901) that provides competitive and recreational handball training from youth (Baby-hand, ages 4-6) through senior level (Nationale 1), running team participation in national championships and tournaments. The club also sells branded Panthères merchandise (apparel, scarves, caps, keychains, and bundles) through its online boutique and an Intersport retail partnership.

Product overview

Fleury Loiret Handball is a French women's handball club offering club merchandise through its boutique. The product portfolio consists of fan merchandise items branded with the 'Panthères' (Panthers) mascot and club colors, sold individually or as a bundle package. Products include Le Pack Complet (bundle), T-shirt Lifestyle, supporter scarf, cap, neck gaiter, and anniversary keychain. The club operates a physical boutique and partners with Intersport for additional merchandise ordering via the Grinta.eu platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Handball training and competition membership Annual membership program providing structured handball coaching and team participation across age categories from Baby-hand (ages 4-6) to senior competitive teams (Nationale 1 and Nationale 2), with tiered pricing from €65 (officials) to €280 (senior competitive). Includes family discounts of up to 30% for multiple children, plus recreational Loisirs and Handfit options at €100.
• Le Pack Complet Bundle merchandise package featuring club-branded Panthères items sold for €50 through the club's online boutique.
• T-shirt Lifestyle Club-branded lifestyle t-shirt featuring the Panthères design, sold for €18 through the online boutique.
• Écharpe de supporter Supporter scarf with Panthères club colors and branding, sold for €15 as fan merchandise.
• Casquette FLHB Club-branded cap featuring FLHB logo and Panthères imagery, sold for €12.
• Tour de cou Panthères Neck gaiter or bandana featuring the Panthères team mascot design, sold for €5.
• Porte-clé anniversaire Anniversary keychain commemorating the club's history with Panthères branding, sold for €5.

Quantifiable outcome

• Reconstruction completed; club now competing at Nationale 1 level with full team roster of 15 players
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Panthère Business Club MemberscoreGTM or Marketing PartnerCorporate partners organized in tiers (Institutional, Major Partner, Principal Partner, Official Partner) receiving brand visibility, event access, hospitality, and B2B networking opportunities. Partners benefit from logo placement on jerseys, court panels, website, and social media, plus invitations to exclusive club events and matches.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Plan de Cuques Handball: Marseille-area women's handball club with track record of competing at the elite French tiers. Comparable in sport, federation governance, and partnership/sponsorship-driven revenue model targeting regional corporates.
• Paris 92: Paris-area women's handball club competing in the Butagaz Ligue. Same sport and French federation, with comparable corporate partnership model leveraging metropolitan market access and youth development pathway.
• Nantes Loire Atlantique Handball: Top-tier French women's handball club with established academy and corporate partnership ecosystem. Comparable as a multi-tier women's handball organization with similar B2B sponsorship and community engagement approach.
• Brest Bretagne Handball: Top-tier French women's handball club based in Brest, regularly competing in Butagaz Ligue and European competition. Directly comparable as a French women's handball club operating professional teams with similar youth academy and sponsorship structures.
• Toulon St-Cyr Var Handball: Established French women's handball club with history of top-tier competition. Same sport, federation, and competitive pathway, making it a direct comparable in terms of operating model and target market.
• Metz Handball: France's most dominant women's handball club with 20+ league titles, competing at the top of the Butagaz Ligue. Same sport, same federation, same competitive ecosystem, and the benchmark Fleury historically competed against during its 2014-2016 elite era.
• Stella Saint-Maur Handball: Paris-region women's handball club with competitive presence across multiple national tiers. Directly comparable as a French women's handball organization operating teams from youth to senior level with similar sponsorship and community-led GTM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/FleuryLoiretHB
• YouTubeyoutube.com/@fleuryloirethandball/featured
• Facebookfacebook.com/Fleury.Loiret.Handball
• LinkedInlinkedin.com/company/fleury-loiret-handball
• Instagraminstagram.com/fleuryloirethandball

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fleury Loiret Handball