FlexiProof Flat Roof Systems

What FlexiProof Flat Roof Systems does

FlexiProof Flat Roof Systems is a UK-based specialty distributor of EPDM (Ethylene Propylene Diene Monomer) flat roof membranes and complementary waterproofing components, headquartered in Dorking, Surrey. The company operates as the original UK partner of Saudi Arabia-based manufacturer TRC (Techno Rubber Company) and distributes TRC-manufactured membranes under its own brand. Its core product range comprises One Piece EPDM (available in 1.20mm Premium and 1.52mm Heavy Duty variants) and Fleece Backed EPDM (1.2mm extruded EPDM with an integrated 300gm fleece backing), complemented by the proprietary Integra Trim uPVC edge trim system (Solid and Cellular variants, with the Solid line finished with RENOLIT EXOFOL film) and a full accessory suite spanning water-based and solvent adhesives, spray-applied PU and contact adhesives, primers, sealants, flashing and seam tapes, drains, outlets, metal flashings, and uPVC terminations. The company also operates The EPDM Academy, a paid installer and merchant training and certification programme, alongside Roof-Calc, an online material estimation tool.

The company's central technical differentiator is its exclusive UK access to TRC's extrusion-manufactured EPDM, which produces homogeneous sheets free of the pinholes, air pockets, thickness inconsistencies, and scorching defects associated with calendered alternatives. The membrane range carries nine globally recognised certifications — ISO 9001, CE Mark (EN 13956:2012), B Roof T4 fire rating, ASTM D4637, triple-certified root penetration resistance, ISO 14025 EPD, ATG 3236E, KOMO, and EN 15804+A2 — which collectively meet UK, EU, and US regulatory requirements for flat roof waterproofing, including green roof specifications.

FlexiProof runs a merchant-centric go-to-market model, selling at wholesale prices to roofing merchants and building material distributors nationwide through three supply structures: fully stocked, space saver (drop ship into branch), and full drop ship (kit form direct to merchant branch or end customer under merchant branding). The company employs approximately 19 staff across sales, operations, marketing, training, warehouse, production, and yard functions. Certified installers gain access to a 25-year membrane warranty, establishing a closed-loop referral channel that drives repeat purchases through the merchant network. Customer segments served are roofing installers and contractors, roofing merchants, property owners and specifiers, and merchant counter staff.

Name

FlexiProof Flat Roof Systems

Legal name

Flexi Proof

Website

https://flexiproof.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

FlexiProof Flat Roof Systems is a UK distributor of TRC-manufactured EPDM flat roof membranes and waterproofing components, selling wholesale to merchants, installers, and property owners, complemented by its Integra Trim system and EPDM Academy training.

Ownership category

akta.pro rank

Product category

Flat Roofing Materials

NAICS

Roofing, Siding, and Insulation Material Merchant Wholesalers (42333), Roofing Contractors (238160)

SIC

Asphalt Paving & Roofing Materials (2950), Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820)

akta.pro primary industry

Roofing Systems & Waterproofing (Membranes, Shingles, TPO/EPDM, Liquid-Applied) (IMAFAMAA)

akta.pro secondary industries

Flashing, Edge Metal & Roof Accessories (IMADAFAJ), Flat Roof Repair & Membrane Restoration (TPO/EPDM/PVC/Built-Up) (HSAGAKAE)

Keywords

• EPDM roofing membranes
• Flat roof systems
• Roofing merchant supply
• Rubber roofing supplies
• Commercial roofing materials

Headquarters

HQ city

Dorking

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. EPDM Membrane and Component Sales: Sale of EPDM flat roof membranes (One Piece and Fleece Backed), edge trims (Integra Trim Solid and Cellular), adhesives, sealants, flashing tapes, drains, outlets, and accessories. Products sold to merchants at wholesale prices and to installers via merchants or direct. Revenue derived from product margin on membranes, trims, adhesives, and ancillary components sold through the merchant supply chain.
2. Training and Certification: Online and in-person EPDM installation training for installers (paid) and merchant teams (free). Installer course at £299 for lifetime access with full kit included. In-person training at £99 per day course with lifetime digital access. Revenue from training fees and certification programmes.
3. Drop Ship and Bulk Container Services: Drop ship service supplying products in kit form directly to merchant branches or end customers with merchant branding and delivery notes. Bulk container volumes of EPDM membranes, tapes, and adhesives sent direct from factories. Revenue from logistics and fulfilment fees alongside product sales.
4. Warranty Programme: 25-year EPDM membrane warranty offered to FlexiProof Certified Installers, generating certification-driven repeat purchase and brand lock-in.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels12 records

Core offering

FlexiProof Flat Roof Systems distributes and supplies a complete EPDM flat roof waterproofing system in the UK — including One Piece EPDM and Fleece Backed EPDM membranes, Integra Trim edge trims, and a matched range of adhesives, primers, sealants, flashing tapes, drains and outlets — all manufactured by partner TRC via extrusion. The company sells wholesale to a nationwide network of roofing merchants with three fulfilment models (stocked, space saver, and full drop ship), and operates The EPDM Academy training/certification programme and Roof-Calc estimation tool to support installers and merchants.

Product overview

FlexiProof Flat Roof Systems is a single-brand product company offering a comprehensive EPDM flat roof waterproofing system. The core portfolio consists of two main membrane products: One Piece EPDM (extruded homogeneous membranes in 1.20mm and 1.52mm thicknesses) and Fleece Backed EPDM (1.2mm extruded membrane with integrated 300gm fleece backing for enhanced puncture resistance). These membranes are complemented by the Integra Trim edge trim system, available in Solid (premium solid uPVC with RENOLIT EXOFOL coating) and Cellular (cost-effective cellular uPVC) variants. The complete system is supported by a full range of specially formulated accessories including Contact Bonding Adhesive, Water Based Deck Adhesives (for One Piece and Fleece Backed variants), Spray Adhesives (PU and Contact in tank and aerosol formats), EPDM Primer, Membrane Cleaner, Seam Tapes, Cured and Uncured Flashing Tapes, Mechanical Fixing Tape, MS Polymer Sealant, Lap Edge Sealant, Water Block Mastic, Drains and Outlets, Metal Flashings, and uPVC Terminations. The company also offers The EPDM Academy for installer/merchant training and Roof-Calc for material estimation. All products are manufactured by TRC (Techno Rubber Company) using extrusion process and are supplied exclusively through merchant partners.

Differentiator

Problem solved

Functional benefit

Brands

• One Piece EPDM: Premium extruded EPDM membrane system for flat roofs, available in 1.20mm Premium and 1.52mm Heavy Duty thicknesses
• Fleece Backed EPDM
• Integra Trim
• The EPDM Academy

Products and services

• One Piece EPDM Premium extruded homogeneous EPDM membrane sheet for flat roof waterproofing, supplied by FlexiProof as TRC's original UK partner. Available in 1.20mm Premium and 1.52mm Heavy Duty thicknesses with roll widths from 0.55m to 12.20m and lengths up to 30.50m. CE marked, Broof T4 fire rated, with a 50-year life expectancy. Sold to roofing merchants and installers for residential and commercial flat roof projects.
• Fleece Backed EPDM Extruded EPDM membrane with 300gm fleece backing fused during manufacturing for added strength and puncture resistance. 1.2mm thick membrane with pre-taped FlexiProof Turbo Seams for fast butt joining on site. Available in 0.75m, 1.52m, and 3.05m roll widths with a 50-year life expectancy. Designed for refurbishment and new-build flat roofs where extra durability and walk-on strength are required.
• Integra Trim Solid Premium solid uPVC edge trim system with RENOLIT EXOFOL high-performance coating for flat roof perimeters. Includes Raised Kerb Trim and Gutter Trim variants with pre-drilled fixings and colour-matched Polytop stainless steel fixings. CAD-designed and injection-moulded, manufactured in an ISO 9001 registered facility. Provides watertight foam compression seals for weatherproof edge finishing on EPDM flat roofs.
• Integra Trim Cellular Cost-effective cellular uPVC edge trim system for flat roof finishes. Combines CAD design with injection moulding for precise fit, including Raised Kerb Trim with foam compression strips and Gutter Trim components. Available in Jet Black (RAL 9005) and Anthracite Grey (RAL 7016) finishes, providing a watertight, colour-matched edge for EPDM flat roof installations.
• The EPDM Academy Expert-led training and certification programme for flat roof installers and merchant teams. Offers online installer training (£299 lifetime access with full installation kit) and in-person 1-day courses at the Surrey Training Centre (£99 per course with lifetime digital access). Successful installers earn FlexiProof Certified Installer status with access to a 25-year warranty programme; merchant staff can earn FlexiProof Certified Merchant credentials via free self-paced training.

Quantifiable outcome

• 340% elongation — lifetime flexibility to accommodate building movement without degradation
• +4 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• TRC (Techno Rubber Company)coreOEM/ Whitelabel/ Licensing Partner · 1 January 2016FlexiProof is TRC's original UK partner — the first to bring TRC EPDM to the British market in 2016. TRC manufactures all FlexiProof EPDM membranes using advanced extrusion technology in an ISO 9001-certified facility in Saudi Arabia producing over 10 million m² annually. FlexiProof distributes TRC EPDM under its own brand in the UK, backed by robust logistics and dedicated technical support. This partnership makes FlexiProof the sole authorised channel for TRC's highest-specification extruded EPDM in the UK market.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PermaRoof UK: Leading UK online distributor of EPDM and rubber roofing systems, selling Firestone EPDM and other membranes direct to installers and DIY customers. Highly comparable to FlexiProof as a UK EPDM membrane distributor with EPDM training content and merchant-style supply.
• ClassicBond: UK EPDM roofing membrane brand supplied by Flex-R Ltd, also targeting roofing installers and contractors with a comparable product portfolio (EPDM, adhesives, trims). Direct competitor in the UK flat-roof membrane market with similar go-to-market.
• Rubber4Roofs: Online UK retailer and distributor of EPDM flat roofing kits targeting trade installers and DIY. Comparable business model to FlexiProof's drop-ship and kit-fulfilment approach, competing for the same merchant and installer customer base.

Broad incumbents

• IKO: International manufacturer of waterproofing and roofing systems including single-ply membranes and bitumen systems. Competes with FlexiProof in the UK flat-roof and waterproofing category through its own merchant supply network.
• Sika Sarnafil: Global building products manufacturer with a single-ply roofing membrane portfolio (Sarnafil PVC and equivalents) sold through UK merchant networks. Competes for the same flat-roof specification opportunities as FlexiProof, particularly in commercial projects.
• BMI Group: UK and European roofing manufacturer (formerly Icopal and Braas) selling flat-roof membranes, pitched roofing, and waterproofing systems through national merchant networks. Overlaps with FlexiProof in flat-roof waterproofing at the merchant and specifier level.
• Firestone Building Products (Elevate): Global incumbent EPDM and single-ply roofing membrane manufacturer owned by Holcim. Competes with FlexiProof at the product level (EPDM membranes) but operates at fundamentally larger scale with global manufacturing and distribution.
• Carlisle Construction Materials: US-headquartered global manufacturer of EPDM, TPO, and PVC single-ply roofing systems. Indirect competitor via its Sure-Seal EPDM range supplied through UK distributors and contracts; broad incumbent in the same flat-roof membrane category.

Regional players

• Resitrix: European EPDM/protected-membrane hybrid roofing product (part of the Phoenix / CTW group). Comparable as a premium EPDM-based waterproofing solution for flat roofs, with different geographic reach but overlapping technical positioning.
• Danosa: Iberian-headquartered waterproofing and roofing membranes manufacturer with growing UK presence. Comparable as a flat-roof membrane specialist competing for specifier and merchant share in segments adjacent to FlexiProof's installer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/flexiproof
• YouTubeyoutube.com/@TheEPDMAcademy
• Facebookfacebook.com/flexiproof
• LinkedInlinkedin.com/company/flexiproof-flat-roof-systems
• Instagraminstagram.com/flexiproof

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FlexiProof Flat Roof Systems