Focus & Fun Foundation

What Focus & Fun Foundation does

Focus & Fun Foundation (Stichting Focus & Fun) is a Dutch non-profit organization founded in 2019, headquartered in Voorschoten, Netherlands. It operates as an ANBI-status charitable foundation that deploys music as a tool for social connection, emotional development, and inclusion, targeting vulnerable populations including hospitalized children, elderly with dementia, youth in juvenile detention, primary school students, and people with psychological challenges. The foundation delivers its work through a portfolio of eight branded programs: Polle de Pinguïn (children's educational music storytelling), Mama Thee (hospitalized children), Beats and Balls (music and sports teambuilding), Het Muziekboeket (elderly with dementia), HVB Records (youth in detention), Paparazzi (rockstar experience), GeRAAKt (primary school music/dance/sports), and Press Start App (digital music education platform for schools).

The foundation's primary technology is the Press Start App, which makes music education more accessible and interactive for schools, supplemented by proprietary program content and methodologies for live music delivery. Its business model is not commercial: as a non-profit with ANBI (Dutch charitable organization) status, it is funded through donations, sponsorships, and partner support from corporate sponsors including Shell, Jumbo, Mafico, and strategic partners ADO Den Haag and Holland Dance. Go-to-market is community-led and event-driven, with programs delivered directly at partner institutions including schools, hospitals, care homes, detention centers, and sports venues across the Netherlands.

Name

Focus & Fun Foundation

Legal name

Stichting Focus & Fun

Website

https://focusandfun.nl

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Focus & Fun Foundation is a Dutch non-profit (ANBI status) founded in 2019 that uses music to promote social connection and inclusion for vulnerable populations, including hospitalized children, elderly with dementia, youth in detention, and primary school students, through eight branded programs funded by donations and corporate sponsors.

Ownership category

akta.pro rank

Product category

Music Therapy and Education Programs

NAICS

Civic and Social Organizations (813410), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Community Health, Prevention & Health Education (BPAGACAC)

akta.pro secondary industry

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

Keywords

• Music education programs
• Community music outreach
• Music therapy services
• Nonprofit music initiatives
• Youth music programs

Headquarters

HQ city

Voorschoten

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Support: As a non-profit foundation with ANBI status (Dutch charitable organization), Focus & Fun relies on donations, sponsorships, and support from partners to fund operations and music programs.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Focus & Fun Foundation is a Dutch non-profit organization founded in 2019 that delivers music-based programs to vulnerable populations, including hospitalized children, elderly with dementia, youth in juvenile detention, and primary school students. The foundation operates a portfolio of eight distinct programs (Polle de Pinguïn, Mama Thee, Beats and Balls, Het Muziekboeket, HVB Records, Paparazzi, GeRAAKt, and the Press Start App) combining music education, therapeutic music experiences, teambuilding, and recording opportunities. Programs are delivered directly at partner institutions including schools, hospitals, care homes, detention centers, and sports venues across the Netherlands.

Product overview

Focus & Fun Foundation is a non-profit organization (established 2019) that deploys music as a tool for social connection, emotional development, and inclusion. The organization operates a portfolio of eight distinct programs/projects targeting different vulnerable populations: Polle de Pinguïn (children's educational music storytelling), Mama Thee (hospitalized children), Beats and Balls (music+sports teambuilding), Het Muziekboeket (elderly with dementia), HVB Records (youth in detention), Paparazzi (rockstar experience), GeRAAKt (primary school music/dance/sports), and Press Start App (digital music education platform). These programs function as standalone offerings, each addressing a specific demographic and social need, unified by the mission of bringing music where it is most needed.

Differentiator

Problem solved

Functional benefit

Brands

• Press Start App: An innovative app that helps schools make music education more accessible and interactive.
• Polle de Pinguïn
• Mama Thee
• Beats and Balls
• Het Muziekboeket
• HVB Records
• Paparazzi
• GeRAAKt

Products and services

• Polle de Pinguïn A playful and educational experience featuring stories that take children on adventures full of emotions, music, and discovery, designed for children.
• Mama Thee A program for children who are (long-term) hospitalized, providing relaxation and support for (language) development through songs, bonding games, and creativity.
• Beats and Balls A teambuilding program combining music and sports that teaches participants the essence of teamwork, collaboration, listening, anticipating, and motivating.
• Het Muziekboeket A project for elderly people, especially those with dementia or cognitive conditions, that helps residents train their memory and stimulate social interaction through requested songs.
• HVB Records A recording initiative for youth in juvenile detention, enabling them to build something meaningful during detention and prepare for a positive future after release.
• Paparazzi An immersive rockstar experience where participants step behind a musical instrument on stage with a professional, accompanied by music, lighting, and captured performance.
• GeRAAKt A school program introducing primary school students to football, dance, and music, delivered in collaboration with ADO Den Haag, Holland Dance, and Focus & Fun Foundation.
• Press Start App An app for schools that helps make music education more accessible and interactive.

Quantifiable outcome

• Music brings transformation: emotional processing, feelings expression, and empathy development
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• ADO Den HaagcoreStrategic or Co-development PartnerFocus & Fun and ADO Den Haag jointly organize social projects and podcasts that combine music and sports for social impact. ADO Den Haag contributes football expertise while Focus & Fun provides music programs, particularly through the GeRAAKt project for primary schools.
• ShellminorOthersShell supports the foundation in making their mobility more sustainable, helping reduce the environmental footprint of the foundation's operations.
• JumbominorGTM or Marketing PartnerJumbo is involved in the production of podcasts and social projects, leveraging their brand presence and resources to support Focus & Fun's mission.
• MaficocoreTechnology or IntegrationMafico provides equipment and expertise for the production of music projects, supplying essential technical infrastructure for recording sessions and live events.
• Holland DancecoreStrategic or Co-development PartnerPartner in the GeRAAKt program for primary schools, combining dance with football and music to provide comprehensive creative and physical education.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Stichting DOEN: Dutch impact foundation funding innovative social and cultural initiatives, including arts and music programs. Comparable as a Dutch philanthropic organization, though DOEN operates as a funder rather than direct program operator.

Direct peers

• Playing for Change Foundation: Global nonprofit creating music schools and programs for underserved youth. Comparable youth-focused music education mission and nonprofit donation-based funding model.
• Sing for Hope: US-based nonprofit that brings music to underserved communities including hospitals, schools, and care facilities. Comparable program structure (in-venue music delivery to vulnerable populations) and nonprofit funding model via donations and corporate partnerships.
• Musicians Without Borders: Netherlands-headquartered nonprofit that uses music to build peace and social change in conflict-affected communities. Comparable mission structure, Dutch nonprofit status, and use of music as a tool for vulnerable populations globally.
• Nordoff Robbins: International music therapy charity delivering programs for people with dementia, illness, and disability. Directly comparable to Focus & Fun's Het Muziekboeket (dementia) and Mama Thee (hospitalized children) programs, with similar beneficiary focus and therapy-through-music model.
• Holland Dance: Dutch dance organization partnering with Focus & Fun on the GeRAAKt school program. Comparable as a Dutch performing-arts nonprofit delivering cultural education to schools and communities, with similar funding and partnership dynamics.
• Stichting Méér Muziek in de Klas: Dutch foundation that promotes music education in primary schools nationwide, directly comparable to Focus & Fun's GeRAAKt and Press Start App school programs. Both are ANBI-status nonprofits using music to drive social and educational outcomes for Dutch youth.
• Drake Music: UK charity pioneering music, disability, and technology. Comparable to Focus & Fun's Press Start App through the use of digital tools to expand access to music for underserved groups.

Others

• Kunstfactor: Dutch sector organization for cultural education and amateur arts. Comparable Dutch nonprofit ecosystem participant, though more focused on cultural advocacy and infrastructure than direct music service delivery.

Regional players

• Splendor Amsterdam: Dutch music organization supporting musicians and music education initiatives. Comparable as a Dutch music-focused nonprofit with social-impact orientation, though more focused on professional musicians than vulnerable populations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/focus-fun-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Focus & Fun Foundation