Food & Drink Digital

What Food & Drink Digital does

Food & Drink Digital is a B2B digital media brand operating under the BizClik Media portfolio, founded in 2007 and headquartered in Norwich, England, with an 11-person team. The platform functions as a vertical trade publication and digital community targeting senior executives — including CEOs, CTOs, and CIOs — in the global food and beverage industry, with editorial coverage spanning sustainability, supply chain resilience, digital transformation, retail, hospitality, and regulatory developments. Content products include a digital magazine, daily news articles, video interviews with C-suite leaders, curated Top 10 ranking lists, in-depth company reports, and a weekly podcast series, all distributed through a website platform (fooddigital.com) and social channels including LinkedIn, Twitter, Facebook, and YouTube.

The underlying technology is a standard digital publishing platform with content management, virtual event hosting, and demand generation capabilities; the source materials disclose no proprietary AI/ML features, public APIs, or SDK integrations. The business model is sales-led B2B, monetizing through four primary revenue streams: digital advertising (display and sponsored content), bespoke content and video production services, virtual events and webinars, and data/demand-generation solutions offered to enterprise brands seeking access to senior food-industry decision-makers. Pricing is contact-based with no public disclosure, and the platform also operates a PR agency partnership program with exclusive agency pricing.

The customer base is enterprise-focused and exceptionally diversified across industries — including Google, Microsoft, AWS, Siemens, EY, McKinsey, Gartner, KKR, GSK, Vodafone, Meta, eBay, and others — although many logos appear to reflect broader BizClik Media portfolio relationships rather than Food & Drink Digital-specific accounts. Geographic reach is global, with audience distribution across North America (35%), UK & Europe (33%), APAC (19%), MEA (8%), and LATAM (5%). Revenue figures are not publicly disclosed.

Name

Food & Drink Digital

Legal name

Food & Drink Digital

Website

https://fooddigital.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Food & Drink Digital is a B2B digital media brand under BizClik Media that publishes trade editorial content — including news, interviews, reports, podcasts, and LIVE events — targeting senior executives in the global food and beverage industry, monetizing through advertising and content services.

Ownership category

akta.pro rank

Product category

B2B Digital Media & Publishing

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

akta.pro primary industry

Food, Cooking & Beverage Magazines (MPAJAEAF)

akta.pro secondary industries

Technology & B2B PR (BPAFADAI), Technology & B2B PR (MPAAADAC)

Keywords

• B2B digital media
• Industry publishing
• Digital advertising
• Content marketing services
• Virtual events webinars

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Digital Advertising: B2B digital advertising services targeting senior food and drink industry executives through display ads, sponsored content, and brand placements across the platform.
2. Content & Video Services: In-house content creation services including data-driven content, white papers, research reports, and video production for B2B clients.
3. Virtual Events & Webinars: Virtual event hosting and webinar services positioning brands as thought leaders in the industry.
4. Data & Demand Generation: Targeted insights and lead generation solutions for B2B clients seeking to reach food and drink industry leaders.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Food & Drink Digital is a B2B digital media community for the global food and beverage industry that delivers editorial coverage—news, articles, interviews, videos, top-10 rankings, company reports, magazines, and a podcast—to senior executives. It complements this content with B2B marketing services including digital advertising, content and video production, virtual events and webinars, white papers, demand generation, and live conferences.

Product overview

Food & Drink Digital is a unified digital media community for the global food and beverage industry that connects senior executives with industry trends and insights. The platform operates as a single integrated publication combining a digital magazine, news coverage, video content, interviews with industry leaders, Top 10 ranking lists, company reports, and a podcast series. Supporting the editorial content, the platform offers B2B advertising and marketing solutions including digital advertising, content and video production services, virtual events and webinars, white papers and research reports, data and demand generation services, and LIVE industry conferences. The product portfolio centers on content-driven media with complementary marketing services targeting senior food industry professionals.

Differentiator

Problem solved

Functional benefit

Brands

• The Global Food & Drink Podcast Series: A podcast series exploring the responsible innovation of the food and drink industry, featuring insights from industry experts and senior executives.

Products and services

• Food & Drink Digital Magazine Digital magazine providing in-depth editorial coverage of trends, insights, and analysis for the global food and beverage industry, targeted at senior executives.
• News & Articles Daily and weekly editorial coverage of food industry developments, sustainability initiatives, supply chain, retail, hospitality, and regulatory topics for industry executives.
• Interviews Video and written interviews with senior executives and industry leaders from global food and beverage companies.
• Top 10 Lists Curated ranking lists of industry leaders, companies, and trends across food retail, beverages, franchises, restaurants, and technology.
• Videos Video content featuring industry insights, executive interviews, company profiles, and sustainability initiatives.
• Company Reports In-depth reports and case studies profiling major food and beverage companies, their strategies, and digital transformation initiatives.
• The Global Food & Drink Podcast Series Weekly podcast series exploring responsible innovation in the food and beverage industry, featuring insights from industry experts and senior executives.
• Digital Advertising Network B2B digital advertising solutions connecting brands with senior food industry executives through display advertising and branded content placements.
• Content & Video Production In-house content and video creation services for data-driven storytelling and industry-focused branded content for B2B advertisers.
• Virtual Events & Webinars Virtual event hosting and webinar production services enabling B2B brands to position themselves as thought leaders in the food and beverage industry.
• White Papers & Research Reports Bespoke white paper and research report creation and promotion services for B2B lead generation and thought leadership.
• Data & Demand Generation Targeted data insights and demand generation solutions for B2B marketing and sales enablement in the food and beverage sector.
• LIVE Events (Procurement & Supply LIVE, Sustainability LIVE) In-person and virtual conference events focusing on supply chain, procurement, and sustainability in the food and beverage industry.

Quantifiable outcome

• Global reach across North America (35%), UK & Europe (33%), APAC (19%), MEA (8%), LATAM (5%)

Named customers29 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered parent and supporting.

• BizClik MediaparentStrategic or Co-development PartnerFood & Drink Digital is part of the BizClik Media portfolio of B2B digital media brands. The platform leverages BizClik's digital advertising network, content creation capabilities, and event services to deliver solutions to food industry clients.
• PR AgenciessupportingGTM or Marketing PartnerPartnership program for PR agencies to extend client campaigns through sector-specific media channels. Agencies can add BizClik's digital media marketing services, secure editorial placements, and access exclusive agency pricing.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Beverage Daily (William Reed): B2B media brand covering drinks and beverages; comparable niche editorial focus and overlapping enterprise audience with Food & Drink Digital's Drinks & Beverages coverage.
• Food Logistics: B2B publication covering the food supply chain, cold chain, and logistics; comparable in audience (food supply chain executives) and in advertising-supported revenue model.
• BakeryAndSnacks (William Reed): Vertical B2B publication focused on bakery and snack categories within the broader food industry; relevant for shared advertiser base and editorial overlap.

Others

• GreenBiz: Independent B2B media platform covering sustainable business including food and beverage sustainability; competes for ESG-focused brand content budgets that target the same readership.

Broad incumbents

• FoodNavigator (Informa): Long-running B2B food industry news and analysis site from Informa's AgTech/Food portfolio; competes directly for food industry executive readership and B2B advertising spend.

Direct peers

• Just-Food (William Reed): William Reed's B2B food industry intelligence and news platform serving manufacturers, retailers, and foodservice; comparable in audience and content depth.
• Supply Chain Digital (BizClik Media): Sister brand within BizClik Media covering supply chain and procurement; competes for overlapping enterprise advertisers and shares platform and event infrastructure.
• Food Processing: B2B publication covering food and beverage manufacturing operations, ingredients, and technology; competes for the same enterprise advertising and content budgets.
• Food Manufacture: UK-headquartered B2B magazine covering food and beverage manufacturing, very similar in geography and editorial positioning to Food & Drink Digital's UK base.
• Food Engineering: B2B media brand covering food and beverage manufacturing, processing, and digital transformation; comparable digital magazine, news, and advertising model targeting food industry executives.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights5 records

Customer concentration

• Xx.com/FoodDig
• YouTubeyoutube.com/channel/UC1GCP6F8QCVLaEYWCy908UQ?sub_confirmation=1
• Facebookfacebook.com/FoodDig
• LinkedInlinkedin.com/company/food-digital

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Food & Drink Digital