FoodWork

What FoodWork does

FoodWork is a Canadian mission-driven job board platform operated by People and Planet, a private organization headquartered in Ottawa, Ontario. Founded in 2001 and serving the Canadian sustainable food sector for over 25 years, the platform connects job seekers with employment opportunities at organic farms, local food restaurants, food nonprofits, farmers markets, and related food-system employers. The platform specializes exclusively in sustainable food-sector roles — a vertical underserved by generalist job boards — and serves both paid employers and an honour-system free posting tier for qualifying community organizations.

The core technology is a web-based job board platform with self-serve employer posting tools, candidate search and filtering by province and job type, and an email alert subscription service offering daily, weekly, and customized digests by location, theme, or job level. The product surface has been extended beyond standard postings to include a Grow Food educational program, a volunteer opportunities board, board-of-directors listings, and farmland/property listings via a partnership with EcoProperty.ca. The platform operates in English and French, covers all 13 Canadian provinces and territories, and integrates with the related GoodWork.ca, PlanetVolunteer.net, and Planetfriendly.net platforms also operated by People and Planet.

The business model is a hybrid of one-time job posting fees paid by employers and recurring revenue from job-seeker email subscriptions, supplemented by an honour-system free posting tier. Go-to-market is direct-to-consumer / self-serve via the FoodWork.ca website, with marketing driven by organic social media, email newsletters, SEO, and content marketing. The organization has seven employees, no disclosed funding, no API or SDK offerings, and no enterprise or institutional ownership, operating as a mission-driven community resource rather than a venture-backed growth company.

Name

FoodWork

Legal name

People and Planet

Website

https://foodwork.ca

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Job Posting Fees: Employers pay to post job opportunities on the platform. The site mentions a money-back guarantee and rates page for posting fees.
2. Email Subscription Services: Job seekers subscribe to daily or weekly email digests with new postings matching their criteria.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

FoodWork operates an online job board marketplace that connects employers in Canada's sustainable, organic, and local food sector with job seekers across the country. Employers pay to post jobs, internships, volunteer positions, and board roles, while job seekers browse postings freely or subscribe to daily or weekly email digests filtered by province, theme, or job level. The platform also runs a free volunteer opportunities board and a "Grow Food" educational resource hub focused on sustainable farming, market gardening, urban agriculture, and permaculture.

Product overview

FoodWork operates a job board platform for Canada's sustainable and local food sector, offering job seekers access to postings across farms, food nonprofits, restaurants, and food retail, while providing employers with paid and free posting options. The platform also includes email alert subscriptions with daily/weekly digests and custom search filters, a Grow Food program combining educational resources with job/internship listings, a volunteer opportunities board with farm and garden positions, and farmland/property listings via EcoProperty.ca partnership.

Differentiator

Problem solved

Functional benefit

Products and services

• Job Board Platform An online job board connecting job seekers with employers in Canada's sustainable, organic, and local food sector, featuring searchable job postings, filtering by province and job type, and category navigation across farm work, food nonprofits, restaurants, retail, urban agriculture, and permaculture.
• Employer Job Posting Services Paid and free posting options for employers to advertise jobs, contracts, internships, volunteer positions, and board of director opportunities in the Canadian sustainable food sector, supported by a money-back guarantee and an honor-system free posting tier.
• Email Alert Subscription Service Daily or weekly email digest service delivering new job postings to job seekers, with options for custom search alerts filtered by city, province, theme, or job level.
• Volunteer Opportunities Board Listings for volunteer positions at farms, gardens, and food organizations across Canada, typically including accommodation and meals, with separate search functionality and the ability for organizations to post volunteer openings.
• Grow Food Program Educational resources combined with job, internship, and self-employment listings focused on sustainable farming, market gardening, urban agriculture, permaculture, and homesteading across Canada.

Named customers14 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GoodWork CanadacoreGTM or Marketing PartnerFoodWork operates in partnership with GoodWork Canada, Canada's hub for green and sustainable jobs. Both platforms are operated by People and Planet. GoodWork focuses on environmental jobs while FoodWork specializes in local food and farming positions.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Eluta.ca: Canadian job search engine aggregating listings from employer websites. Competes for job seeker attention and employer visibility, but does not curate a sustainable-food niche community.
• LinkedIn Jobs: Global professional network with a massive built-in job board. Overlaps with FoodWork on professional roles in food nonprofits and hospitality, but does not specialize in sustainable/organic farming or local food.
• Workopolis: Established Canadian generalist job board serving employers across industries. Comparable employer-targeting and Canadian footprint, but generalist offering without FoodWork's sustainable-food specialization.
• Job Bank Canada (Government of Canada): Free government-run national job board. Competes on price (free postings) and coverage across all Canadian provinces/territories — same operational footprint as FoodWork — but without the curated food/sustainability filter.
• Indeed Canada: Largest generalist job board in Canada with broad employer reach and free posting. Competes for the same employer job-posting dollars but lacks FoodWork's specialized sustainable-food audience and mission alignment.

Direct peers

• AgCareers: Job board dedicated to agriculture and food production careers across North America. Closely comparable niche focus on food and farming employment, but broader (commercial agriculture) and lacking FoodWork's mission-driven/organic angle.
• EcoJobs (ecojobboard.com): International job board for environmental, sustainability, and green economy roles. Closely comparable mission-driven niche focus, though primarily serves U.S. and broader sustainability verticals rather than Canadian local food.
• PlanetVolunteer.net: Another sister platform under People and Planet, focused on volunteer opportunities. Shares the same operator, technology stack, and audience overlap, and competes for the same purpose-driven Canadian volunteer job seekers.
• GoodWork.ca: Sister platform under People and Planet focused on environmental and green jobs in Canada. Directly comparable niche job board model, target audience (mission-driven workers), and operating structure; competes for the same purpose-driven job seeker.

Emerging players

• WWOOF Canada: Canadian organization connecting volunteers with organic farms. Comparable audience (sustainable farming community) and partnership with FoodWork, but focused on volunteer placements rather than paid job listings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/FoodWorkJobs
• Facebookfacebook.com/foodworkcanada
• LinkedInlinkedin.com/company/foodwork
• Instagraminstagram.com/foodwork.ca

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FoodWork