Footnote New Zealand Dance
Footnote New Zealand Dance is a Wellington-based non-profit contemporary dance company, founded in 1985, that produces and tours dance works across New Zealand, runs the annual Pōneke Festival, delivers NCEA-aligned school education programmes, and supports emerging choreographers through professional development.
- Company typePrivate
- Founded1985
- HeadquartersWellington, New Zealand
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Footnote New Zealand Dance does
Footnote New Zealand Dance is a non-profit contemporary dance company headquartered in Wellington, New Zealand, founded in 1985 and operating as the country's longest-established contemporary dance organization. The company commissions, produces, and tours contemporary dance works through a core ensemble of professional dancers collaborating with independent choreographers. Its production portfolio includes works such as MODERN GOD (premiered February 2025 and toured nationally), Thin Paper, and the gallery-commissioned How Far Do Your Arms Reach?, and it operates the annual Pōneke Festival of Contemporary Dance co-presented with Hannah Playhouse, Toi Aro, and Te Auaha. In 2025 the company delivered 21 public performances across 8 centres, employed 27 artists, and engaged 1,696 rangatahi (young people) through its education programmes.
The company's offerings span four principal streams: live contemporary dance performances toured across partnered venues nationally and internationally; a Dance in Education Programme delivering workshops, residencies, and masterclasses to primary, intermediate, and secondary schools at $1,400/day; digital NCEA-aligned education resources sold via Vimeo ($100–$170 each); and professional development programmes including Choreolab, choreographic residencies, and masterclasses. Distribution is via a venue touring network (Te Whaea, Q Theatre, The Meteor, Papa Hou, Oamaru Opera House, Circa, Toitoi, Turner Centre) domestically, with international appearances in Japan, South Korea, Australia, the UK, Germany, Spain, and Canada.
The revenue model combines ticket sales, fee-for-service education delivery, perpetual-license digital resource sales, and core government funding from Creative New Zealand (Arts Council) as core funder and Wellington City Council as core partner. Supporting partnerships include the British Council, Goethe-Institute, City Gallery Wellington, and DSANZ. The organization is governed by the Footnote Dance Trust Board and led by Artistic Director Anita Hunziker (appointed March 2024), General Manager Louise Jakeway, and Communications & Operations Manager Brynne Tasker-Poland. The company secured a permanent home in 2024 and celebrated its 40th anniversary in 2025.
Footnote New Zealand Dance firmographics
Firmographics- Name
- Footnote New Zealand Dance
- Legal name
- Footnote New Zealand Dance
- Website
- https://footnote.org.nz
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Footnote New Zealand Dance is a Wellington-based non-profit contemporary dance company, founded in 1985, that produces and tours dance works across New Zealand, runs the annual Pōneke Festival, delivers NCEA-aligned school education programmes, and supports emerging choreographers through professional development.
- Ownership category
- akta.pro rank
Footnote New Zealand Dance industry classification
Industry- Product category
- Performing Arts / Contemporary Dance
- NAICS
- Dance Companies (711120), Performing Arts Companies (7111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Contemporary & Modern Dance (MPAGADAB)
- akta.pro secondary industries
- Dance Festivals & Dance Series (MPAGADAJ), Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH), Dance Theatre (Narrative/Experimental) (MPAGADAC)
Keywords
Where Footnote New Zealand Dance is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Footnote New Zealand Dance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Performance Revenue: Revenue generated from ticket sales at live performances across New Zealand venues including Wellington, Auckland, Hamilton, Christchurch, and Oamaru.
- Education Services: School workshops and dance education programs including Dance in Education programme, masterclasses, and residencies for primary, intermediate, and secondary schools.
- Education Resources: Sale of educational resources for NCEA dance curriculum including Mass Solitude resource, IYKYK resource, and The Art of Tasking resource.
- Core Funding: Government funding from Creative New Zealand as core funder and Wellington City Council as core partner.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Primary and Intermediate School Workshops |
| Other | Pay-as-you-go | Secondary School Residencies and Masterclasses |
| One time/ perpetual license | Pay-as-you-go | Mass Solitude Education Resource |
| One time/ perpetual license | Pay-as-you-go | IYKYK Education Resource |
| One time/ perpetual license | Pay-as-you-go | The Art of Tasking Education Resource |
| Unit Pricing | Pay-as-you-go | Professional Development Workshops |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Footnote New Zealand Dance product offering
Product offeringCore offering
Footnote New Zealand Dance creates, produces and tours contemporary dance works performed by a core ensemble of professional dancers for general audiences and school groups across Aotearoa New Zealand. The company also delivers curriculum-aligned dance education through the Moving Meditation workshops and Education Resources, and runs the annual Pōneke Festival of Contemporary Dance along with the Dance on Screen film competition and Choreolab development programme.
Product overview
Footnote New Zealand Dance is a contemporary dance company that operates as a multi-program arts organization rather than a single product platform. The company offers a portfolio of interconnected programs including: Contemporary Dance Works (productions and performances), the Pōneke Festival of Contemporary Dance (annual festival), Dance on Screen Film Competition, a Dance in Education Programme (school workshops and masterclasses), Choreolab (professional development), Choreographic Residencies, Moving Meditation Workshops, and Studio rental services. These programs serve different segments including audiences, rangatahi/youth, dance educators, and emerging choreographers, collectively advancing the company's mission of fostering contemporary dance in Aotearoa New Zealand.
Differentiator
Problem solved
Functional benefit
Brands
- Pōneke Festival of Contemporary Dance: An annual week-long festival celebrating contemporary dance in Wellington, co-presented with The Hannah Playhouse and Toi Aro, supported by Wellington City Council.
Products and services
- Contemporary Dance Works Original and re-staged contemporary dance productions performed by a core ensemble of professional dancers and toured to venues across Aotearoa New Zealand for general audiences and programming partners.
- Pōneke Festival of Contemporary Dance An annual festival of contemporary dance held in Wellington, presenting a programme of performances and supporting events produced by Footnote and partner artists for general audiences.
- Dance on Screen Film Competition An annual film competition for dance on screen, culminating in a ticketed final in Wellington and designed to expand the visibility of dance work in digital formats.
- Dance in Education Programme (Moving Meditation Workshops) A school workshop programme aligned with the New Zealand Curriculum and NCEA Achievement Standards, delivered in-person to primary, intermediate, and secondary schools by Footnote's dancers, with per-workshop pricing.
- Education Resources (Mass Solitude, IYKYK, The Art of Tasking) Digital and downloadable education resources (Mass Solitude, IYKYK, The Art of Tasking) used by teachers and schools to extend dance learning beyond the in-person workshop.
- Choreolab A choreographic development programme supporting dance artists to develop new work, providing studio access, mentorship, and resourcing as part of Footnote's artist development pipeline.
- Choreographic Residency A residency offering for choreographers and dance artists developing new contemporary dance work, with studio access and mentorship provided by Footnote.
Quantifiable outcome
- 1696 rangatahi impacted through education programmes in 2025
- +2 more outcomes
Companies that use Footnote New Zealand Dance
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Footnote New Zealand Dance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Footnote New Zealand Dance partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and supporting.
- Hannah PlayhousecoreJoint initiative partner for the Pōneke Festival of Contemporary Dance, presenting performances and providing venue access for the annual festival.
- Toi ArocoreFestival partner for Pōneke Festival of Contemporary Dance, supporting the festival programming and venue access.
- Te AuahamajorEstablished the Pōneke Festival of Contemporary Dance alongside Footnote in 2024, continuing as a key partner for the festival venue and programme.
- City Gallery WellingtonmajorCommissioned 'How Far Do Your Arms Reach?' performance for Derek Jarman: Delphinium Days exhibition. Co-presented exhibition with Gus Fisher Gallery.
- British Council New Zealand and the PacificsupportingProvided support for the expanded public programme including 'How Far Do Your Arms Reach?' as part of the Derek Jarman exhibition programme across Wellington and The Dowse Art Museum.
- Goethe-Institute New ZealandsupportingMade possible Djibril Sall's visit to New Zealand and the Moving Meditation workshop series, in partnership with Footnote and Lōemis.
- LōemissupportingPartnership with Footnote and Goethe-Institute for Djibril Sall's Moving Meditation workshop series.
- DSANZ (Dance Society of Aotearoa)supportingPartnership for the Mass Solitude resource development, choreographed by Sarah Foster-Sproull and performed by Footnote and Guangdong Modern Dance Company.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Footnote New Zealand Dance competitors and assessment
Company assessmentBroad incumbents
- Sydney Dance Company: Australia's leading contemporary dance company. A natural regional comparable given Footnote's Trans-Tasman activity and shared contemporary genre, though substantially larger and more established.
- Royal New Zealand Ballet: New Zealand's flagship dance company and largest dance employer. A broader incumbent in the same dance sector but focused on classical ballet; competes for the same public funding pool and NZ audiences.
Direct peers
- Chunky Move: Melbourne-based contemporary dance company known for new commissions and international collaborations. Comparable in producing experimental/contemporary work and operating on a similar scale to Footnote.
- Australian Dance Theatre: Adelaide-based contemporary dance company producing original works by resident and guest choreographers. Closest Australian analogue in scale, commissioning model, and contemporary-only focus.
- Bangarra Dance Theatre: Australia's leading Indigenous contemporary dance company. Comparable in combining cultural narrative with contemporary dance production and operating as a flagship regional performing arts company.
- Black Grace: New Zealand contemporary dance company with a national and international touring profile. Highly comparable as a similarly-sized NZ contemporary company that commissions independent choreographers and tours internationally.
- Atamira Dance Company: Auckland-based contemporary dance company producing original works by independent choreographers and touring nationally. Closest direct NZ peer to Footnote in mission, scale, and contemporary-dance-only focus.
Emerging players
- Touch Compass Dance Trust: New Zealand inclusive dance company producing original contemporary works. Comparable as a small NZ dance organisation working with choreographers and touring, though focused on inclusive practice.
- New Zealand School of Dance: NZ's national dance training institution feeding the professional dance talent pipeline. Overlaps with Footnote in education programming and shares the same small pool of emerging NZ dancers and choreographers.
- Restless Dance Theatre: Adelaide-based inclusive contemporary dance company. Comparable to Footnote in being a publicly funded, mid-sized Australian/NZ contemporary dance organisation with a strong education and community remit.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Footnote New Zealand Dance social profiles
Digital presenceFootnote New Zealand Dance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Footnote New Zealand Dance leadership team
Management profileNumber of profiles
Profiles3 records
Footnote New Zealand Dance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Footnote New Zealand Dance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Footnote New Zealand Dance
What does Footnote New Zealand Dance do?
Footnote New Zealand Dance creates, produces and tours contemporary dance works performed by a core ensemble of professional dancers for general audiences and school groups across Aotearoa New Zealand. The company also delivers curriculum-aligned dance education through the Moving Meditation workshops and Education Resources, and runs the annual Pōneke Festival of Contemporary Dance along with the Dance on Screen film competition and Choreolab development programme.
Is Footnote New Zealand Dance a public or private company?
Footnote New Zealand Dance is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Footnote New Zealand Dance founded?
Footnote New Zealand Dance was founded in 1985. It employs 11 to 50 people.
Where is Footnote New Zealand Dance based?
Footnote New Zealand Dance is headquartered in Wellington, New Zealand, in the Oceania region.
How does Footnote New Zealand Dance make money?
Four revenue lines are on record. Performance Revenue is the primary driver. The others are education Services, education Resources and core Funding.
Who are Footnote New Zealand Dance's main competitors?
Broad incumbents on record are Sydney Dance Company and Royal New Zealand Ballet. Direct peers are Chunky Move, Australian Dance Theatre, Bangarra Dance Theatre, Black Grace and Atamira Dance Company. Emerging players are Touch Compass Dance Trust, New Zealand School of Dance and Restless Dance Theatre.
Does Footnote New Zealand Dance have an API?
No public API is recorded for Footnote New Zealand Dance.
What industry is Footnote New Zealand Dance in?
Footnote New Zealand Dance's product category is Performing Arts / Contemporary Dance. Its primary akta.pro industry code is MPAGADAB, Contemporary & Modern Dance, with a secondary code of MPAGADAJ, Dance Festivals & Dance Series. Its NAICS code is 711120 and its SIC code is 7900.