Forest Friends Day Nursery

What Forest Friends Day Nursery does

Forest Friends Day Nursery is a single-location early years childcare provider operating from Canal House, Drapers Fields, Coventry (CV1 4LG), serving families with children aged 3 months to 5 years. The business is conducted through the corporate entity Hanbeck Limited, a private limited company registered in England and Wales. The nursery is OFSTED-registered (registration number EY540984) and completed an inspection in August 2024. It is founder/owner-operated with no external institutional investors and employs approximately 16–17 staff.

The service is organized across four age-banded rooms with statutory staff-to-child ratios: Hedgehogs (3–12 months) at 3:1, Squirrels (12–24 months) at 3:1, Foxes (24–36 months) at 5:1, and Owls (3+ years) at 8:1, with free-flow access between the older two rooms. Curriculum is the Early Years Foundation Stage (EYFS) framework delivered through a curiosity and nature-based approach using natural resources, outdoor sensory areas, and real-world items. The nursery operates an in-house kitchen producing daily home-cooked meals on a rotating seasonal menu that accommodates religious and cultural dietary requirements. Operational technology is limited to standard sector SaaS — primarily the Famly platform for parent communication and enrollment, with ancillary tools (CookieYes, Freshdesk) for consent and support workflows.

The business model is direct-to-consumer recurring childcare fees billed monthly, with pricing not publicly disclosed and distributed via the Famly enquiry channel. Customer acquisition is driven by local word-of-mouth, Google reviews, Facebook presence, and community visibility rather than paid marketing. There are no resale channels, no franchise or multi-site footprint, and no public revenue disclosure. Scope is geographically limited to the Coventry/West Midlands catchment.

Name

Forest Friends Day Nursery

Legal name

Hanbeck Limited

Website

https://forestfriendsdaynursery.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Forest Friends Day Nursery is a single-location, OFSTED-registered early years provider in Coventry offering childcare for children aged 3 months to 5 years across four age-banded rooms under the EYFS framework, with home-cooked meals and nature-based learning.

Ownership category

akta.pro rank

Product category

Childcare Services

NAICS

Child Care Services (62441)

SIC

Services-Child Day Care Services (8351)

akta.pro primary industry

Full-Day Nursery Programs (EDACACAD)

akta.pro secondary industry

Outdoor / Nature-Based Nursery & Forest Playgroups (EDACACAH)

Keywords

• Early childhood education
• Childcare services
• Day nursery
• EYFS curriculum
• Nature-based learning

Headquarters

HQ city

Coventry

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Childcare Fees: Fees charged for childcare sessions for children aged 3 months to 5 years. Session times include morning breakfast (8:00-9:00), morning snack (10:00), lunch (11:45-12:15), afternoon snack (13:45-14:15), and tea (15:45-16:15).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Forest Friends Day Nursery provides full-day early years childcare and education for children aged 3 months to 5 years at a single Coventry site, organized into four age-defined rooms (Hedgehogs 3-12 months, Squirrels 12-24 months, Foxes 24-36 months, Owls 3+ years) following the EYFS framework with a nature-based, curiosity-led pedagogy. Each child is assigned a named key person, and the nursery serves daily home-cooked meals from a dedicated kitchen alongside structured outdoor and sensory learning. The service is delivered as a recurring childcare subscription billed monthly through the Famly parent platform.

Product overview

Forest Friends Day Nursery is a single-location childcare center providing early years education and care for children from 3 months to 5 years. The nursery operates four age-based rooms (Hedgehogs, Squirrels, Foxes, and Owls) within a unified service, each designed to support different developmental stages following the Early Years Foundation Stage (EYFS) framework. Additional services include daily home-cooked meals and forest/nature-based learning activities. The nursery does not offer separate products or modules but rather operates as an integrated childcare service under one brand.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• OFSTED registered and inspected in August 2024

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

One partnership is on record.

• OurJay FoundationminorOthersCharitable partnership for community fundraising. OurJay Foundation donated a defibrillator to the nursery located outside the premises. The nursery conducted fundraising raffle events to support defibrillator and other community causes.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Others

• Kidsunlimited (Bright Horizons): Former UK standalone nursery group now part of Bright Horizons, historically competing in the premium urban nursery segment. Comparable to Forest Friends as a full-day EYFS provider targeting professional families, though now operating under a global parent brand.

Direct peers

• Childbase Partnership: UK employee-owned nursery group operating multiple full-day settings with strong EYFS frameworks and home-cooked food programmes. Comparable to Forest Friends on regulated full-day delivery, meal quality, and curriculum focus, but as a larger group with employer-brand advantages.
• N Family Club: UK premium nursery group targeting urban professional parents with design-led settings and modern parent-communication apps. Closely comparable to Forest Friends on customer profile (working families seeking high-quality EYFS delivery) and on differentiated, parent-experience-led positioning, but multi-site rather than single-site.
• Tops Day Nurseries: UK regional nursery chain with multiple sites offering full-day care, home-cooked meals, and outdoor learning programmes. Directly comparable to Forest Friends on full-day EYFS delivery, meal provision, and outdoor pedagogy, though at multi-site scale.
• Mulberry Bush Day Nursery: Independent UK day nursery providing full-day early years care across age-banded rooms with home-cooked meals and outdoor learning. Closely comparable to Forest Friends on size, single- or small-site footprint, EYFS delivery, and nature-based pedagogy.

Broad incumbents

• Bright Horizons Family Solutions: Global operator of nurseries and early years programmes with UK presence. Comparable as a full-day EYFS childcare provider serving working parents, but operates a broad portfolio across employer-sponsored, community, and family segments rather than a single standalone site.
• Busy Bees Nurseries: The largest UK nursery chain with hundreds of sites offering full-day childcare from birth to pre-school. Comparable to Forest Friends as a regulated OFSTED-registered early years provider, though operating at vastly greater scale and with central back-office infrastructure Forest Friends lacks.
• Partou: Major European nursery operator with UK sites offering full-day regulated childcare. Comparable on EYFS-style curriculum delivery and age-banded rooms, but as a large incumbent with significantly greater scale and pricing leverage than a single Coventry site.

Emerging players

• Storal Learning: A newer UK nursery group acquiring and building early years settings with a focus on quality and parent experience. Comparable to Forest Friends as a regulated EYFS provider with strong parent-engagement positioning, though in active roll-up mode rather than single-site.

Regional players

• Little Faces Day Nursery: Independent UK day nursery of comparable scale offering full-day care for 0-5 year olds across age-banded rooms. Comparable to Forest Friends on operational scale, regulated EYFS delivery, and parent-facing digital tools, though anchored in a different region.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/forestfriendsdaynursery
• LinkedInlinkedin.com/company/forest-friends-day-nursery

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Forest Friends Day Nursery