Fountain Place Dallas

What Fountain Place Dallas does

Fountain Place is a 58-story Class A commercial office tower located at 1445 Ross Avenue in the Dallas Arts District. Originally constructed in 1986 and designed by I.M. Pei and Harry Cobb of I.M. Pei Partners, the landmark glass prism building has been repositioned through a $70-90 million renovation that modernized its interiors, lobby, elevator systems, parking, fitness center, and tenant amenities while preserving the iconic exterior and its 1.7-acre Dan Kiley-designed outdoor plaza. The property serves corporate enterprise tenants, with a particularly significant 124,000 square foot lease signed by Morgan Stanley in August 2026 as part of a potential $1.3 billion North Texas operations hub, alongside on-site amenities including Cypress sporting club, Little Heron bakery-café, and a Wells Fargo branch.

The asset is privately owned by Goddard Investment Group, a Sunbelt-focused real estate operator founded by Robert C. Goddard, III in 2000 and headquartered in Atlanta with a regional office in Dallas, which has acquired and managed over 11 million square feet of commercial real estate. CBRE serves as the exclusive leasing and property management agent under a channel partnership, with dedicated brokers handling all tenant relations. Concierge Connection, Inc. provides on-site concierge services. Fountain Place generates revenue through commercial office leasing on quote-based, non-publicly-disclosed multi-year lease terms negotiated on square footage, lease duration, and tenant requirements.

The building's competitive position rests on architectural pedigree (I.M. Pei design, 2023 Dallas Architecture Forum Landmark Award), location advantages (Arts District placement with direct highway access and pedestrian tunnel connection to the 545-room Fairmont Hotel), and amenity density that smaller Class A competitors cannot easily replicate. In 2026 the building's strategic narrative is dominated by the Morgan Stanley anchor lease, which positions Fountain Place as a destination for major financial institution back-office and operations deployments in the Dallas market.

Name

Fountain Place Dallas

Legal name

Fountain Place

Website

https://fountainplace.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1–10 employees

Short description

Fountain Place is a 58-story Class A commercial office tower in the Dallas Arts District, owned by Goddard Investment Group and leased through CBRE. Originally designed by I.M. Pei in 1986 and recently renovated, the landmark building serves corporate tenants — notably Morgan Stanley with a 124,000 SF lease — with premium office space and on-site amenities.

Ownership category

akta.pro rank

Headquarters

HQ city

Dallas, Texas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Commercial Office Leasing: Fountain Place generates revenue through leasing office space to commercial tenants. Morgan Stanley has signed a lease for 124,000 square feet, indicating the building attracts major financial institutions and corporate tenants seeking Class A office space in downtown Dallas.

Distribution channels1 record

Marketing channels2 records

Core offering

Fountain Place is a 58-story Class A glass prism office building in downtown Dallas's Arts District that leases premium commercial office space to corporate tenants. Originally constructed in 1986 and recently renovated with a $90 million redevelopment, the building offers modernized interiors, extensive on-site amenities (fitness center, restaurants, tenant lounge), and a 1,500-space parking garage. It caters to major corporate and financial services tenants such as Morgan Stanley, which has signed a 124,000-square-foot lease.

Product overview

Fountain Place is a single commercial office building (not a software platform) comprising the 58-story landmark skyscraper in Dallas's Arts District. The product portfolio includes Class A office space for lease, a comprehensive $90M building renovation program, and on-site amenities including a fitness center, sporting club, restaurants, tenant lounge, and training facilities. The building has recently undergone extensive renovations updating interiors to complement the iconic I.M. Pei-designed exterior.

Differentiator

Problem solved

Functional benefit

Products and services

• Fountain Place Class A Office Space Leasing A 58-story landmark glass prism office tower in downtown Dallas offering Class A commercial office space for lease to corporate tenants, with 124,000 square feet available to anchor major financial and corporate occupiers.
• Cypress Sporting Club and Restaurant A first-in-market 13,000 square foot sporting club and restaurant located on-site at Fountain Place, serving as a destination venue for tenants and visitors.
• Little Heron Bakery-Café A European-style bakery-café featuring La Colombe coffee, located on-site within Fountain Place as part of the building's dining amenities for tenants and visitors.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• CBREcoreChannel Partner/ Reseller/ DistributorCBRE serves as the exclusive leasing and management agent for Fountain Place. The brokerage handles all tenant relations, property management, and leasing activities. Contact representatives include Dennis Barnes, Tommy Nelson, and Julee Amparo.
• Goddard Investment GroupcoreStrategic or Co-development PartnerGoddard Investment Group is the property owner, founded by Robert C. Goddard, III in 2000. The firm invests in Sunbelt office markets and is based in Atlanta with a regional office in Dallas. They have acquired and managed over 11 million square feet of commercial real estate.
• Morgan StanleycoreOthersMorgan Stanley has signed a lease for 124,000 square feet of space at Fountain Place. The deal signals the global financial firm is leaning toward North Texas for a multibillion-dollar operations hub.
• Concierge Connection, Inc.minorImplementation/ SI/ Consulting PartnerConcierge Connection, Inc. provides concierge services for Fountain Place. President & CEO Candace D. Rozell manages the on-site concierge operations from the building lobby.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Pennzoil Place (Houston): An iconic I.M. Pei-designed twin-tower Class A office complex in downtown Houston. Strong regional peer given the shared I.M. Pei architectural pedigree and Texas landmark Class A status — analogous design heritage to Fountain Place.
• Williams Tower (Houston): A 64-story iconic Class A office tower in Houston's Galleria submarket, originally designed by Philip Johnson. Regional peer with comparable Texas landmark Class A trophy characteristics but in a different Texas metro.

Broad incumbents

• Cousins Properties: A publicly traded Sunbelt-focused office REIT with a portfolio of Class A trophy office towers in Atlanta, Dallas, Charlotte, and Austin. Operates at significantly greater scale than Fountain Place's owner Goddard Investment Group using a similar Sunbelt acquisition and operating strategy.
• Highwoods Properties: A publicly traded office REIT with a portfolio of Class A office properties concentrated in the Southeast and Texas. Comparable to Goddard Investment Group's strategy of owning and operating Sunbelt trophy office assets, but at a much larger scale.

Direct peers

• Thanksgiving Tower: A 50-story Class A office tower at 1601 Elm Street in the Dallas CBD, recently repositioned as part mixed-use. Direct competitor to Fountain Place for downtown corporate and financial tenants.
• Trammell Crow Center: A 50-story postmodern Class A office tower at 2010 Flora Street in the Dallas Arts District, directly adjacent to Fountain Place. Most comparable peer given shared Arts District submarket and trophy Class A positioning.
• Energy Plaza (Dallas): A 30-story Class A office tower at 1601 Bryan Street in the Dallas CBD. Direct submarket competitor for corporate tenants in the same downtown office market.
• Bank of America Plaza (Dallas): A 72-story Class A office tower in the Dallas CBD and the tallest building in Dallas. Direct submarket competitor to Fountain Place for premium corporate and financial tenant leasing in the same downtown market.
• Renaissance Tower (Dallas): A 56-story iconic Class A office tower at 1201 Elm Street in the Dallas CBD. Direct submarket competitor for premium corporate leasing, similar vintage and trophy positioning to Fountain Place.
• Comerica Bank Tower (PwC Tower, Dallas): A 55-story Class A office tower in the Dallas CBD anchored by PwC. Direct submarket competitor for large financial/professional services tenants in the same downtown market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/fountainplacedallas

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fountain Place Dallas