France générosités

What France générosités does

France générosités is a French professional syndicate (syndicat professionnel) founded in 1998 by 18 associations and foundations, originally under the name Union nationale des organismes faisant appel à la générosité du public. Headquartered in Paris (10th arrondissement), it represents approximately 129 member organizations that appeal to public generosity across all causes of general interest, including solidarity, education, child protection, health, social inclusion, animal and environmental protection, culture, and human rights. Its membership roster includes marquee organizations such as Croix-Rouge Française, Médecins Sans Frontières, Fondation de France, WWF France, Les Restos du Cœur, Amnesty International France, and UNICEF France.

The organization's core offering is a membership-based service package rather than a software product. Core services include ten specialized working groups (covering liberalities, jurists, DAF, public affairs, volunteering, social media, and corporate sponsorship), individual legal and tax advisory on donations and legacies, weekly political monitoring, an annual colloquium drawing 350+ sector actors, monthly webinars, and mutualized services at negotiated rates. The syndicate produces reference research assets including the Baromètre de la générosité (20 years of historical data on donation trends), the Baromètre image et notoriété, and the Panorama national des générosités (produced since 2018 in collaboration with Fondation de France's Observatoire Philanthropie & Société, with the 2024 edition estimating French generosity at €9.225 billion in 2022). Its primary digital property is Infodon.fr, an information platform for donors launched in 2010 that receives over 500,000 visits annually. Supporting technology infrastructure is conventional rather than proprietary, comprising CRM tools (Brevo, Ohme/One Heart), web analytics (Beyable), and content management systems.

Revenue mechanics are exclusively membership-based, with annual subscription fees from approximately 129 organizations providing access to the full service suite. The organization is governed by a president (Philippe Pailliart) and a déléguée générale (Laurence Lepetit), with Sarah Bertail serving as legal and public affairs director. France générosités operates a hybrid go-to-market combining direct outreach, sector events, and word-of-mouth within the French philanthropy ecosystem, and distributes through digital channels, in-person events, and a public-facing website. It maintains strategic partnerships with France Assureurs (life insurance generosity, 2022), Conseil supérieur du Notariat (since 2006), the European Fundraising Association (2023), ESS France (2023), PHILEA, L'École de la Générosité, and the Coalition Générosités.

Name

France générosités

Legal name

France générosités

Website

https://francegenerosites.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

France générosités is a French professional syndicate representing approximately 129 associations and foundations that appeal to public generosity, providing working groups, legal counsel, advocacy, benchmark studies, and events across all causes of general interest in France.

Ownership category

akta.pro rank

Product category

Nonprofit Sector Advocacy and Philanthropy Services

NAICS

Business, Professional, Labor, Political, and Similar Organizations (8139), Grantmaking and Giving Services (81321), Labor Unions and Similar Labor Organizations (81393)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Federated Giving Organizations (e.g., United Way-type) (BPAGAKAG)

akta.pro secondary industries

Private Foundations (BPAGAKAA), Philanthropy & Foundations Advisory (Donor-Advised Funds, Endowments) (FSAAABAH)

Keywords

• Philanthropy sector advocacy
• Nonprofit membership services
• Charitable giving research
• Donation tax advisory
• Fundraising sector syndicate

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership fees: France générosités operates as a professional syndicate (syndicat professionnel) with membership fees from approximately 129 member organizations. Members include associations and foundations that appeal to public generosity, spanning causes including solidarity, education, child protection, health, social inclusion, animal/environmental protection, culture, and human rights.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

France générosités is a professional syndicate (syndicat professionnel) representing approximately 129 associations and foundations in France that appeal to public generosity. It provides member organizations with access to working groups, legal and tax advisory, annual benchmark studies (Baromètre de la générosité, Panorama national des générosités), events including an annual colloquium with 350+ attendees, weekly political monitoring, and collective advocacy representation with French and European public authorities. The organization also operates Infodon.fr, an information platform on charitable giving receiving 500,000+ annual visits.

Product overview

France générosités is a professional union of associations and foundations making appeals to public generosity. The organization does not offer a unified software product but provides a comprehensive suite of member services including working groups, events, mutualized studies (Baromètre de la générosité, Baromètre image et notoriété), legal and tax advisory, weekly political monitoring, and mutualized services. Key digital offerings include Infodon.fr (information platform on donations), thematic dossiers, and the Panorama national des générosités study. The organization also publishes a bi-monthly newsletter and organizes events including webinars, an annual colloquium, and thematic mornings.

Differentiator

Problem solved

Functional benefit

Brands

• Infodon: Information platform about donations in France, created by France générosités in 2010
• Panorama national des générosités
• Baromètre de la générosité
• Coalition Générosité

Products and services

• Membership (Adhésion) Annual membership program for associations and foundations making appeals to public generosity, providing access to working groups, events, studies, legal counsel, weekly political monitoring, and negotiated partner services.
• Working Groups (Groupes de travail) Approximately ten working groups offering a framework for sharing, reflection, and collective action between professionals on topics including boutiques solidaires, tracking, social media, donations in memoriam, jurists, liberalities, RGPD, DAF, public affairs, and volunteer network animation.
• Events (Événements) Program of monthly inspiration webinars, annual colloquium bringing 350+ sector actors, two annual thematic mornings on legacies and social media, annual member day with plenary and workshops, and quarterly welcome cafés for new members.
• Baromètre de la générosité Annual barometer study analyzing donation evolution trends based on data from member organizations, with 20 years of historical tracking of individual donations and corporate philanthropy in France.
• Baromètre image et notoriété Annual study measuring the notoriety of associations and foundations, providing insights into French donor behaviors and sector reputation.
• Panorama national des générosités National comprehensive study tracking generosity trends in France, including donations from individuals and companies, liberalities, and sector analysis. The 2024 edition estimated total generosity in France at 9.225 billion euros in 2022, produced in collaboration with the Observatoire Philanthropie & Société of Fondation de France.
• Legal and Tax Advisory Individual legal advice on juridical, fiscal, and financial subjects related to donations, legacies, and corporate philanthropy, complementing online legal monitoring services for member organizations.
• Infodon.fr Information website on charitable giving in France, answering questions for donors and prospective donors on why, how, and to whom to give. Receives over 500,000 visits annually and serves as the platform for the annual collective generosity promotion campaign.
• Thematic Dossiers (Dossiers Thématiques) Topic-based resource collections covering donation taxation, legacy management, corporate sponsorship, in memoriam donations, social networks, mobile marketing, and artificial intelligence applications in fundraising.
• Mutualized Services Quality services provided to members at negotiated partner rates, including privileged access and services offered by syndicate partners such as France Assureurs and Conseil supérieur du Notariat.
• Weekly Political Monitoring Weekly political monitoring reserved for members covering French and European political news, advocacy activities of the syndicate, and regulatory developments affecting generosity and philanthropy.
• Bi-monthly Newsletter (Newsletter bi-mensuelle) Bi-monthly newsletter providing access to legal and sector monitoring, analyses, reference study selections, and agenda of upcoming syndicate events, covering all forms of generosity including individual donations, corporate philanthropy, legacies, volunteering, and engagement.

Quantifiable outcome

• Since the 2003 Aillagon Law, declared individual donations increased from 1.137 billion euros to 3.641 billion euros in 2022
• +2 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered core, strategic and minor.

• European Fundraising Association (EFA)coreStrategic or Co-development Partner · 1 January 2023France générosités joined the European Fundraising Association in 2023. EFA represents the European fundraising community and works to strengthen and develop fundraising across Europe. The membership enables France générosités to participate in European advocacy, share expertise with sister organizations, and contribute to common ethical standards and professional certification frameworks.
• ESS FrancecoreStrategic or Co-development Partner · 1 January 2023France générosités joined ESS France in 2023 as part of its ambition to defend the French disinterested management model in Europe and within the social economy ecosystem.
• France AssureurscoreStrategic or Co-development Partner · 8 June 2022Partnership signed on June 8, 2022 to encourage French generosity through life insurance. The collaboration aims to facilitate designation of nonprofit organizations as beneficiaries of life insurance contracts. A practical guide was co-produced to outline rules for beneficiary designation. The partnership addresses the fact that while 18 million French people hold life insurance contracts with 38 million beneficiaries, only 6.5% use life insurance for charitable giving.
• Coalition GénérositéscoreStrategic or Co-development Partner · 1 January 2013Informal coordination created in 2013 by key generosity actors in France including France générosités, Centre français des fonds et fondations, Mouvement Associatif, Admical, Don en Confiance, IDEAS, AFF, and IDAF. The coalition exchanges on major generosity issues and develops common contributions. In 2022, the Coalition published a white paper for the Presidential election with proposals to better support French generosity.
• Conseil supérieur du NotariatcoreStrategic or Co-development Partner · 1 January 2006Partnership established in 2006 with the professional body representing and regulating the notarial profession in France. The durable partnership promotes legacies to nonprofit organizations and facilitates coordination between associations, foundations, and notaries in managing legacy matters. The two organizations have co-produced essential documents including the guide des générosités and guide des libéralités.
• Observatoire Philanthropie & Société (Fondation de France)coreStrategic or Co-development PartnerCollaboration with the Observatoire Philanthropie & Société of Fondation de France on the Panorama national des générosités studies. The 2024 edition was produced in partnership, continuing a collaboration that began with the first panorama study in 2018.
• L'École de la GénérositéstrategicStrategic or Co-development PartnerStrategic partnership with L'École de la Générosité (The School of Generosity) to promote generosity education among young people. France générosités supports deployment of the school's programs, particularly for primary education, and develops joint pedagogical modules for middle and high schools.
• Giving EuropeminorStrategic or Co-development PartnerGiving Europe is featured in webinars organized by France générosités for members, providing information on opportunities for collecting donations from abroad.
• Coordination nationale du face-à-face (CNFF)strategicStrategic or Co-development PartnerFrance générosités has presided over the CNFF since January 2022. The coordination represents face-to-face fundraising organizations and advocates for recognition of this fundraising method by public authorities.
• PHILEAcoreStrategic or Co-development PartnerFrance générosités represents sector interests within PHILEA, a European organization for philanthropy. The membership supports advocacy efforts at the European Commission level and enables participation in broader European philanthropy initiatives.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/generosites
• YouTubeyoutube.com/@syndicat.francegenerosites
• LinkedInlinkedin.com/company/france-generosites

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about France générosités