Frankenlandschule Walldürn

What Frankenlandschule Walldürn does

Frankenlandschule Walldürn is a publicly funded vocational and commercial school (kaufmännische Schule) operated by Land Baden-Württemberg and the Neckar-Odenwald-Kreis district in Walldürn, Germany. Founded circa 1926, the institution serves approximately 900 students across 40 classes and 12 staff positions, delivering five school-type programs: Wirtschaftsgymnasium (Abitur track with economics focus), Berufskolleg I/II, Berufsfachschule Wirtschaft, Kaufmännische Berufsschule (dual-system apprenticeships), and VABO (vocational preparation for students without German language skills). Core products also include the 20-year-old Übungsfirma Marsbacher practice company — recognized by the Deutscher Übungsfirmenring — which trades with peer practice firms across Europe using real business software, and the ILWEA Erasmus+ mobility program sending students to Dublin's European College of Business and Management.

The underlying technology stack is standard German public-school digital infrastructure rather than proprietary IP: WebUntis for scheduling, Filr for school-owned cloud file sharing, and Moodle as the LMS, augmented by a tablet-class pilot program in place since 2016/2017 and a fobizz-certified digital teaching workflow (awarded for two consecutive years). Innovation activity is largely absorbed from state-level projects — innolabBS (Innovationslabor Berufliche Schulen) since January 2026 introduces virtual learning environments, and the KooBO-Z cooperative career orientation project (with Werkstattschule Heidelberg) supports VABO cohorts. The business model is non-commercial: revenue is entirely state and district budgetary appropriations plus EU grants and Förderverein donations, tuition is zero, and there is no pricing or sales motion. Enrollment flows through the official BewO state platform, open-house events, and regional employer partnerships with at least nine named Ausbildungsbetriebe.

Name

Frankenlandschule Walldürn

Legal name

Frankenlandschule Walldürn (Land Baden-Württemberg)

Website

https://frankenlandschule.de

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

11–50 employees

Short description

Frankenlandschule Walldürn is a public vocational and commercial school in Baden-Württemberg, Germany, serving ~900 students across Wirtschaftsgymnasium, Berufskolleg, and dual-system apprenticeship programs, funded by the state and Neckar-Odenwald-Kreis district.

Ownership category

akta.pro rank

Product category

Vocational and Commercial Secondary Education

NAICS

Business and Secretarial Schools (61141), Business and Secretarial Schools (611410), Educational Services (611), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Apprenticeships, Pre-Apprenticeships & Work-Based Learning (EDAAAOAC)

Keywords

• Vocational education
• Commercial school
• Secondary education
• Business gymnasium
• Public education

Headquarters

HQ city

Walldürn

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Revenue model

1. State and District Government Funding: As a public vocational school (kaufmännische Schule) funded by Land Baden-Württemberg and Neckar-Odenwald-Kreis, the school operates as a government educational institution with no commercial revenue generation.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Frankenlandschule Walldürn is a public vocational and commercial school that delivers secondary and post-secondary business education programs to approximately 900 students across 40 classes. Its offering includes the Wirtschaftsgymnasium, Berufskolleg, Berufsfachschule Wirtschaft, Kaufmännische Berufsschule, and the VABO preparatory year, supplemented by an in-house teaching practice firm (Übungsfirma Marsbacher) for simulated business operations.

Product overview

Frankenlandschule Walldürn is a vocational and business school offering a comprehensive portfolio of educational programs: Wirtschaftsgymnasium (Business High School) leading to Abitur, Berufskolleg (Vocational College), Berufsfachschule Wirtschaft (Business Vocational School), Kaufmännische Berufsschule (Commercial Vocational School), and VABO (language preparation program). The school operates a certified Übungsfirma Marsbacher practice company and participates in international programs including ILWEA Erasmus+ and KooBO-Z career orientation projects. Digital infrastructure includes WebUntis for scheduling, Filr school cloud, and Moodle learning platform, supported by a tablet program initiative. The school has been recognized as 'fobizz Schule' for digitalization excellence and participates in the innolabBS innovation laboratory project.

Differentiator

Problem solved

Functional benefit

Brands

• ILWEA (Inter-cultural Learning With Erasmus for Apprentices): Erasmus+ mobility project enabling kaufmännische Berufsschule students to gain international experience through a Professional Development Programme in Dublin, Ireland.
• Übungsfirma Marsbacher
• KooBO-Z Projekt

Products and services

• Wirtschaftsgymnasium Business-focused Gymnasium track leading to the Abitur, for secondary-school students seeking university entrance qualification with an emphasis on economics and business subjects.
• Berufskolleg Two-year post-secondary Berufskolleg program providing business-oriented education and the Fachhochschulreife, for students aiming at higher education with a commercial focus.
• Berufsfachschule Wirtschaft One- or two-year Berufsfachschule program in business/economics, providing the Mittlere Reife plus vocational foundation, for students seeking commercial vocational qualifications.
• Kaufmännische Berufsschule Commercial vocational school (dual education) serving apprentices in commercial occupations, combining in-school instruction with on-the-job training under Germany's dual system.
• VABO (Vorqualifizierungsjahr Arbeit/Beruf) One-year preparatory qualification program for work and profession, providing foundation skills for students preparing to enter vocational training or the workforce.
• Übungsfirma Marsbacher On-site simulated business (teaching practice firm) called Marsbacher, providing students with hands-on practice in commercial processes such as purchasing, sales, accounting, and office workflows.

Quantifiable outcome

• 100 successful blood donation appointments organized by SMV in centenary year
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature5 records

Partnerships

17 partnerships are on record, tiered core and minor.

• innolabBS (Innovationslabor Berufliche Schulen)coreStrategic or Co-development Partner · 1 January 2026State-wide innovation project by the Kultusministerium Baden-Württemberg to develop innovative teaching ideas at vocational schools. The Frankenlandschule participates as a project school, implementing virtual learning environments and pioneering approaches to vocational education, presenting at the Zukunftskongress in Mannheim.
• European College of Business and Management (ECBM)coreStrategic or Co-development Partner · 27 September 2025The ECBM offers the Professional Development Programme (PDP) for Frankenlandschule students in Dublin. Associated with the Deutsch-Britische Handelskammer (German-British Chamber of Commerce), it provides certifications including 'Kaufmann/-frau International' and 'Certificate in European Business'. This partnership enables the ILWEA Erasmus+ mobility program.
• Jugendstiftung Baden-WürttembergcoreStrategic or Co-development Partner · 1 January 2025The youth foundation coordinates the Jugendbegleiterprogramm (youth companion program) on behalf of the Kultusministerium, enabling volunteer support for students in areas like tutoring (mathematics), sports, and sciences.
• A.B.S. Silo- und Förderanlagen GmbHminorStrategic or Co-development PartnerRegional training company (Ausbildungsbetrieb) providing apprenticeship opportunities for students of the Kaufmännische Berufsschule, offering practical commercial training in industrial settings.
• Aldi SüdminorStrategic or Co-development PartnerNational retail chain providing commercial apprenticeship positions for students, offering retail management and business administration practical training experience.
• AZO GmbH & Co. KGminorStrategic or Co-development PartnerRegional industrial company providing vocational training positions in commercial fields, supporting practical education integration.
• Maschinenfabrik Gustav Eirich GmbH & Co. KGminorStrategic or Co-development PartnerLocal machinery manufacturer providing commercial apprenticeship opportunities, integrating theoretical education with industrial business operations.
• Franz FertigminorStrategic or Co-development PartnerRegional company partner providing commercial training positions, supporting student practical experience in business operations.
• Hand in Hand GmbHminorStrategic or Co-development PartnerCare sector company providing commercial vocational training positions, offering business administration experience in healthcare services.
• Perga GmbHminorStrategic or Co-development PartnerRegional company partner offering commercial apprenticeships, contributing to the school's network of practical training providers.
• SCHEUERMANN + HEILIG GmbHminorStrategic or Co-development PartnerRegional industrial partner providing commercial vocational training, integrating students into business operations and processes.
• WEISS GmbHminorStrategic or Co-development PartnerRegional company partner contributing to the commercial training network, offering practical business experience for students.
• Werkstattschule HeidelbergminorStrategic or Co-development PartnerWorkshop school in Heidelberg providing KooBO-Z (Kooperative Berufsorientierung - ZIELGRUPPENORIENTIERT) project leadership, helping VABO students develop practical and manual skills through collaborative projects including illuminated stele creation.
• Bridge Mills Galway Language CenterminorStrategic or Co-development PartnerLanguage school in Galway, Ireland that hosted students from the Wirtschaftsgymnasium for a language trip before the COVID-19 pandemic, providing English language courses and cultural immersion experiences.
• Landratsamt Neckar Odenwald Kreis - JugendhilfecoreStrategic or Co-development PartnerDistrict administration (youth welfare office) is the sponsoring authority for the school's Schulsozialarbeit (school social work) program, providing social pedagogical support services to students.
• Förderverein der Frankenlandschule (Verein Freunde der Frankenlandschule e.V.)coreStrategic or Co-development PartnerThe school's support association provides financial and organizational support for initiatives including tablet program funding, special projects, and educational enhancements beyond state budget. Membership available for individuals and businesses.
• SeitenbacherminorStrategic or Co-development PartnerCompany that partnered with the school to establish the Übungsfirma Marsbacher practice firm, contributing to 20 years of practical commercial training in partnership with the Deutscher Übungsfirmenring.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Others

• fobizz GmbH: Leading German-language platform for digital teacher education and AI-assisted teaching tools. Adjacent relationship rather than direct competition — Frankenlandschule is a certified 'fobizz Schule' and uses fobizz's AI tools, making it a key platform partner / customer in the digital education ecosystem.

Direct peers

• Helene-Lange-Schule Hamburg: Berufliche Schule in Hamburg with a strong Wirtschaftsgymnasium and commercial vocational focus. Comparable as a larger-scoped commercial vocational school with similar program pillars and student support services.
• Walter-Eucken-Schule Karlsruhe: Vocational school in Karlsruhe, Baden-Württemberg, offering economic and commercial education pathways including Berufskolleg and Wirtschaftsgymnasium. Directly comparable as a regional Baden-Württemberg peer focused on commercial/business education.
• Kaufmännische Schulen Marburg: Public kaufmännische Schule in Marburg, Hessen, offering commercial vocational training, Berufsschule, Wirtschaftsgymnasium, and Berufskolleg programs. Provides a direct comparison point for a similar mid-sized German vocational school with comparable program breadth.
• Friedrich-List-Schule Berlin: Major commercial vocational school in Berlin providing Kaufmännische Berufsschule, Wirtschaftsgymnasium and Fachhochschulreife programs. Comparable due to its emphasis on business education combined with practice-firm participation and international mobility projects.
• Robert-Bosch-Schule Stuttgart: Major vocational school in Stuttgart, Baden-Württemberg, offering commercial and business programs. Comparable as a regional Baden-Württemberg peer with strong apprenticeship integration and employer partnerships.
• Max-Eyth-Schule Kassel: Vocational school in Kassel offering multiple berufliche Bildungsgänge including commercial and technical tracks. Comparable due to its multi-track structure (Berufsschule, Berufskolleg, Fachoberschule) and rural-to-mid-sized-city catchment.
• Kaufmännische Schule Bad Mergentheim: Public kaufmännische Schule in Bad Mergentheim, Baden-Württemberg. A natural regional peer; the Frankenlandschule's new department head Kerstin Weimer previously taught here, suggesting overlapping program structure and student profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCzlus_Li9KXe5reP9FtYYuw
• Instagraminstagram.com/fls_wallduern
• LinkedInlinkedin.com/school/frankenlandschule-walld%C3%BCrn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Frankenlandschule Walldürn