Freizeitpark Plohn

What Freizeitpark Plohn does

Freizeitpark Plohn GmbH is a privately held, family-operated amusement park founded in 1996 in Lengenfeld OT Plohn, Saxony, Germany, operating as 'Saxony's first family amusement park' and now in its 30th anniversary season in 2026. The park operates over 80 attractions across 8 themed worlds (Fairytale Forest, Dinoland, Old-timer Park, Action Attractions, Western Town, Plohni Village, Viking Village, and Natural Park), including 6 roller coasters, with the 2026 flagship being the world's first Multi Launch Water Coaster 'Dønnervind'. The company runs an integrated destination offering with on-site themed accommodation (Märchenzimmer fairytale rooms, Ferienwohnungen holiday apartments, Plohn-Suiten suites) at the historic 'Zur alten Brauerei' brewery building, a regional restaurant, and a souvenir shop.

The business operates on a direct-to-consumer model, selling day tickets, season passes (Happy-Plohn-Ticket), group rates, and gift vouchers through its own online shop (ticketfritz.de), the bookingkit group platform, and the on-site box office. Pricing is tiered by age and channel (online discounted vs. cash gate), with free admission for children under 4 and birthday guests. The company has three managing directors (Arnfried Völkel, Jan Völkel, Lutz Müller), no disclosed external funding or parent company, and pursues a partnership-led growth strategy through reciprocal discount arrangements with 8+ regional attractions across Germany and a multilingual (DE/EN/CS) website targeting Saxony, broader Germany, and the Czech border region. Annual visitor count is approximately 350,000. No revenue is publicly disclosed.

Name

Freizeitpark Plohn

Legal name

Freizeitpark Plohn GmbH

Website

https://freizeitpark-plohn.de

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Freizeitpark Plohn GmbH is a family-owned regional amusement park in Saxony, Germany, operating 80+ attractions across 8 themed worlds with on-site themed accommodation, selling tickets directly to families and groups via its own online platform and partner park network.

Ownership category

akta.pro rank

Product category

Amusement Parks & Family Entertainment

NAICS

Amusement Parks and Arcades (7131), Amusement and Theme Parks (713110)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Amusement Parks & Theme Parks (THAAAAAA)

akta.pro secondary industry

Water Parks (Outdoor/Indoor, Wave Pools & Slides) (THAJAEAB)

Keywords

• Family amusement park
• Theme park admissions
• Themed accommodation
• Roller coasters
• Seasonal events hospitality

Headquarters

HQ city

Lengenfeld / Plohn

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Day Ticket Sales: Revenue from sale of day tickets to individual visitors and families. Online advance booking at discounted rates vs. on-site cash prices. Pricing tiers for adults (€42 online/€45 cash), children 4-12 (€36.50/€39.50), seniors (€34.50/€37.50), and disabled guests (€30/€33). Free admission for children under 4 and birthday guests on their birthday.
2. Season Tickets: Happy-Plohn-Ticket 2026 season pass sold at €93 (€99 with plastic card option), valid for the 2026 season from date of sale, personal and non-transferable.
3. Group Bookings: School class and kindergarten groups (from 10 persons, ages up to 19) at €24 per person with one free chaperone per 10 paying students. Group rates for 20+ paying persons with €5 per person discount. Group tickets sold through bookingkit platform.
4. On-site Accommodation: On-site lodging at themed rooms (Märchenzimmer), vacation apartments (Ferienwohnungen), and Plohn-Suites in the adjacent 'Zur alten Brauerei' historic brewery building. Nightly rates from €88 to €277 per night, including meals.
5. Souvenir Shop: On-site souvenir shop selling merchandise, with items redeemable via gift vouchers purchased online.
6. Gift Vouchers: Gift vouchers valid for 3 years from purchase date, redeemable for park admission, gastronomy, and souvenir shops.
7. Gastronomy: On-site food and beverage operations including restaurants, snack stands, and the 'Zur alten Brauerei' gastro pub adjacent to the park.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Freizeitpark Plohn is a family amusement park operating over 80 attractions across 8 themed worlds, including 6 roller coasters, in Lengenfeld, Saxony, Germany. The park sells admission tickets (day tickets, season passes, group rates), offers on-site themed accommodation (Märchenzimmer, Ferienwohnungen, Plohn-Suiten), and operates gastronomy, souvenir retail, and seasonal events. The 2026 season features the world's first Multi Launch Water Coaster 'Dønnervind' as the signature attraction.

Product overview

Freizeitpark Plohn is a family amusement park in Saxony, Germany, celebrating its 30th anniversary in 2026. The park offers a unified visitor experience centered on over 80 attractions across 8 themed worlds (Fairytale Forest, Dinoland, Old-timer Park, Action Attractions, Western Town, Plohni Village, Viking Village, and Natural Park), including 6 roller coasters. The product portfolio consists of: core admission tickets (day tickets, season passes, group rates, gift vouchers); the attractions themselves; seasonal events (Anniversary Nights, Family Days, Halloween Parties, Midsummer Festival); and on-site accommodation (Märchenzimmer fairytale rooms, Ferienwohnungen holiday apartments, Plohn-Suiten suites) at the adjacent 'Zur alten Brauerei' themed hotel and restaurant. Additional services include a souvenir shop, FunFoto photo service, and Happy-Plohn-Ticket partner benefits program offering discounts at regional partner attractions. The 2026 season features the world-first 'Dønnervind' Multi Launch Water Coaster.

Differentiator

Problem solved

Functional benefit

Brands

• Happy-Plohn-Ticket: Season ticket product offering discounted and priority access to the amusement park and partner benefits.

Products and services

• Theme Park Admission Tickets Entry tickets to the amusement park including day tickets (adults €42 online/€45 cash, children 4-12 €36.50/€39.50, seniors €34.50/€37.50, disabled guests €30/€33), free admission for children under 4 and birthday guests, and a taster ticket (2 hours before closing).
• Happy-Plohn-Ticket Season Pass Annual season pass priced at €93 (€99 with optional plastic card), valid for the 2026 season from date of purchase. Personal and non-transferable, ages 4+. Includes partner park discounts across Germany.
• Group and School Class Tickets School class and kindergarten groups (10+ persons, ages up to 19) at €24 per person with one free chaperone per 10 paying students. Group rates for 20+ paying persons with €5 per person discount. Registration required 3 days in advance via bookingkit.
• Over 80 Park Attractions More than 80 attractions across 8 themed worlds including 6 roller coasters, family rides, children's attractions, and water rides. Notable coasters include 'El Toro' wooden coaster, 'Big Dipper Coaster Dynamite', 'Family Roller Coaster Dragon Swivel', 'Family Rollercoaster Plohseidon', and the new 'Dønnervind' water coaster.
• Seasonal Events and Nightly Entertainment Events program including Anniversary Nights (Jubiläumsnacht) with extended hours and laser shows, Family Days on marked Fridays, Halloween Parties with Zone 22 horror attraction, Midsummer Festival, Welcome-to-School Party, and Anniversary Days.
• Plohn-Suiten Modern themed suites in the historic 'Zur alten Brauerei' guesthouse adjacent to the park. Prices from €277 per night for 2 adults/2 children including breakfast and dinner.
• Ferienwohnungen (Holiday Apartments) Individually designed apartments in a restored three-sided farm courtyard with adjacent horse paddock, located near the park. Prices from €159/night without meals to €257/night with breakfast and dinner for up to 4 persons.
• Märchenzimmer (Fairytale Rooms) Themed rooms in the 'Zur alten Brauerei' guesthouse named after fairy tales (Frau Holle, Schneeweißchen und Rosenrot, Froschkönig) with matching wall paintings. Single room €88, double €147, 3-bed €196, 4-bed €245 per night including breakfast/dinner.
• Gaststätte & Pension 'Zur alten Brauerei' Historic brewery building housing a regional cuisine restaurant, themed rooms, suites, and function rooms for private or professional celebrations, located directly in front of the park gates.
• Souvenir Shop On-site souvenir shop selling Freizeitpark Plohn merchandise and gifts, with items redeemable via gift vouchers purchased online.
• FunFoto Service Photo capture service at select attractions (Wild Water Ride, Wooden roller coaster 'El Toro', Big Dipper Coaster 'Dynamite') allowing visitors to purchase and download ride photos via QR code or image number, shared online or as e-cards.
• Gift Vouchers Gift vouchers in custom amounts, valid for 3 years from purchase date, redeemable for park admission, gastronomy, and souvenir shops.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered minor.

• Bayern-Park, ReisbachminorGTM or Marketing PartnerBayern-Park in Reisbach offers reduced group price of €29 for Happy-Plohn-Ticket holders. The partner park features over 50 attractions including the 'Freischütz' catapult coaster and 'Voltrum' freefall tower. This partnership provides Plohn season pass holders with a nearby destination for additional outings.
• Schwaben Park, KaisersbachminorGTM or Marketing PartnerSchwaben Park near Stuttgart offers 50% discount on day tickets for Happy-Plohn-Ticket holders (not applicable during Advent). The family-run park is specifically designed for families with young children and features over 70 attractions in a natural setting.
• Falknerei Herrmann, PlauenminorGTM or Marketing PartnerFalconry center offering €1 discount per paying person on single or family tickets for the 3 PM free-flight presentation for Happy-Plohn-Ticket holders, day ticket holders, or park brochure holders. Features falcon, eagle, and owl flight demonstrations.
• Stadtwerke Schneeberg (SWS)minorGTM or Marketing PartnerStadtwerke Schneeberg provides annual discount in leisure facilities (Silberstromers FUNDORA indoor adventure, Strandbad Filzteich lake beach, Dr. Curt-Geitner-Bad art nouveau spa) for Happy-Plohn-Ticket holders.
• Saurierpark KleinwelkaminorGTM or Marketing PartnerDinosaur park offering 10% discount on day admission for Happy-Plohn-Ticket holders.
• Sonnenlandpark LichtenauminorGTM or Marketing PartnerSonnenlandpark Lichtenau offers 10% discount on day admission for Happy-Plohn-Ticket holders.
• BELANTIS - Das AbenteuerReichminorGTM or Marketing PartnerBELANTIS adventure park near Leipzig offers 10% discount on full-price day tickets for Happy-Plohn-Ticket holders.
• Kulturinsel - Die Geheime Welt von TurisedeminorGTM or Marketing PartnerAdventure resort offering Happy-Plohn-Ticket holders adult admission at reduced rate plus one free indoor game 'Pfad der Erleuchtung' ticket.
• unico – Agentur für GestaltungminorOthersDesign agency headed by Kati Meybohm responsible for concept, design, and programming of the Freizeitpark Plohn website and digital presence.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Movie Park Germany: Movie-themed amusement park in Bottrop with film and TV-themed rides and coasters. Broad incumbent: targets the same German family demographic as Plohn but at a larger scale with Hollywood IP-based theming.
• Phantasialand: Major German theme park in Brühl with detailed themed worlds and award-winning roller coasters. Broad incumbent: competes for German family leisure spend and sets the benchmark for theming and ride investment that smaller parks like Plohn must match.
• Europa-Park: Germany's largest theme park, located in Rust, with 18 themed areas and over 100 attractions including 13 roller coasters. Broad incumbent: dwarfs Plohn in scale and serves as the dominant German destination that regional parks like Plohn compete against for tourist visitation.
• Hansa-Park: Amusement park on the Baltic Sea coast in Schleswig-Holstein with maritime and Nordic theming. Broad incumbent: comparable themed-family-park concept but operates at significantly larger scale and at a different geographic catchment from Plohn.

Direct peers

• Saurierpark Kleinwelka: Dinosaur-themed park near Bautzen in Saxony, focused on prehistoric animal models and family education. Direct peer: same regional Saxon market, mutual partner park, and complementary family-friendly positioning.
• Bayern-Park: Family amusement park in Reisbach, Bavaria, with over 50 attractions including the 'Freischütz' catapult coaster. Direct peer: similar regional family-park positioning, mutual Happy-Plohn-Ticket partner, and comparable mid-sized German family amusement park operations.
• BELANTIS: Larger amusement park near Leipzig, Saxony, offering thrill rides and family attractions. Direct peer: serves the same Saxon regional catchment and is a mutual partner park, but operates at a larger scale than Freizeitpark Plohn.
• Schwaben Park: Family-run amusement park near Stuttgart with over 70 attractions designed for families with young children in a natural setting. Direct peer: same target demographic, similar scale, mutually partnered with Freizeitpark Plohn via the Happy-Plohn-Ticket program.
• Sonnenlandpark Lichtenau: Family amusement park in Saxony offering seasonal attractions and family rides. Direct peer: same regional Saxon catchment, mutual Happy-Plohn-Ticket partner, comparable mid-sized family park scale.

Emerging players

• Kulturinsel - Die Geheime Welt von Turisede: Adventure resort offering immersive themed experiences with indoor attractions like the 'Pfad der Erleuchtung'. Emerging player: mutual Happy-Plohn-Ticket partner that intersects with Plohn's themed-family positioning but with a different mix of indoor/outdoor experiences.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCziuYvi1CGWEN7EXPrqdU7Q
• Facebookfacebook.com/FreizeitparkPlohn
• Instagraminstagram.com/freizeitpark_plohn
• LinkedInlinkedin.com/company/freizeitpark-plohn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freizeitpark Plohn