Freie Schule Anne-Sophie

What Freie Schule Anne-Sophie does

Freie Schule Anne-Sophie is a private, state-approved alternative school operating two campuses in Germany: a German-English bilingual all-day school in Berlin-Zehlendorf covering entrance class through Grade 12 (Abitur), and an all-day school in Künzelsau covering primary and secondary education through Gymnasium. The school is operated by Stiftung Würth (Würth Foundation), with the Würth Group serving as main sponsor and the Förderverein der Freien Schule Anne-Sophie e.V. providing additional support. Its pedagogical approach emphasizes individualized coaching, self-directed learning, and digital media literacy, with students using learning coaches rather than traditional classroom-only instruction. The school has received multiple recognitions including Excellent Digital School (2023, one of four in Berlin), Smart School (2023), Erasmus+ accreditation (2023), and Verbraucherschule Gold (2026, one of 58 in Germany).

The school's technology stack includes the itslearning learning management system for curriculum delivery and internal calendars, Google Workspace for Education, and various digital media tools. Recent curriculum initiatives have incorporated AI literacy through Future Day 2026 workshops covering generative AI for creative writing, AI Governance discussions, AI-generated music videos, robotics with LEGO Mindstorms, VR sports, and cybersecurity. The bilingual German-English instruction model begins in the entrance class and continues through secondary school.

Revenue is generated primarily through income-dependent school tuition fees, with fees starting from 100 EUR per month for lower-income families and scaling upward by income tier. The school employs a direct-to-consumer go-to-market model: prospective families must attend mandatory information events before submitting applications, followed by admissions interviews and committee decisions. Marketing is conducted through the school website, Instagram (@fsasberlin), press coverage in outlets such as Handelsblatt and Tagesspiegel, and informational events. Operational scope is regional, limited to Berlin and Künzelsau, with 11-50 employees across the network.

Name

Freie Schule Anne-Sophie

Legal name

Freie Schule Anne-Sophie

Website

https://freie-schule-anne-sophie.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Freie Schule Anne-Sophie is a state-approved private alternative school operating two campuses in Germany (Berlin-Zehlendorf and Künzelsau), serving students from entrance class through Grade 12 with bilingual German-English instruction, individualized coaching, and digital media literacy under Stiftung Würth sponsorship.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Language Immersion & Bilingual Private Schools (EDAJABAL)

akta.pro secondary industry

Nonsectarian Independent Day Schools (EDAJABAA)

Keywords

• Bilingual primary education
• Private secondary school
• Alternative school education
• Digital media literacy
• Self-directed learning

Headquarters

HQ city

Künzelsau, Baden-W��rttemberg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. School Tuition Fees: Income-dependent school fees charged to families for educational services. Tuition starts from 100 EUR per month for lower-income families, with detailed information available in downloadable information sheets. This is the primary revenue stream supporting school operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Freie Schule Anne-Sophie operates two state-approved alternative school campuses: a German-English bilingual all-day school in Berlin-Zehlendorf covering entrance class through grade 12 (Abitur), and an all-day school in Künzelsau covering primary, secondary, and grammar school tracks. The school delivers education grounded in self-directed learning, individual coaching, and digital media literacy, and is operated by Stiftung Würth. Tuition is income-dependent and starts from 100 EUR per month.

Product overview

Freie Schule Anne-Sophie operates as a multi-location alternative school system with two campuses: a German-English bilingual all-day school in Berlin (entrance class through 12th grade gymnasium) and an all-day school in Künzelsau (primary through grammar school). The school emphasizes self-directed learning, individual coaching, and digital education within a modern learning environment. Core offerings include bilingual instruction, media literacy programs, after-school care, and various extracurricular clubs. The school is operated by Stiftung Würth (Würth Foundation) and has received recognition as an 'Excellent Digital School' and 'Verbraucherschule Gold' for consumer education excellence.

Differentiator

Problem solved

Functional benefit

Products and services

• Bilingual All-Day School Berlin State-approved German-English bilingual all-day school in Berlin-Zehlendorf for students from entrance class through grade 12 (Abitur), featuring self-organized learning, individual coaching, and digital media education. Aimed at families seeking an alternative to public schooling in the Berlin area.
• All-Day School Künzelsau

Quantifiable outcome

• Multiple students achieved 1.0 (highest) Abitur grade
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability7 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Würth IT GmbHcoreTechnology or IntegrationExternal hosting provider for the school's website and IT infrastructure. Located at Industriepark Würth, Drillberg 6, 97980 Bad Mergentheim. Provides hosting services under a data processing agreement.
• Förderverein der Freien Schule Anne-Sophie e.V. (Friends Association)coreOthersRegistered association supporting the school financially and operationally. Works in trust with school leadership, Stiftung Würth as sponsor, and Würth Group as main supporter for the benefit of Freie Schule Anne-Sophie.
• Adolf Würth GmbH & Co. KGminorOthersProvides vouchers for language study trips to top-achieving Abitur graduates (1.0 grade). Demonstrates corporate commitment to student achievement recognition.
• App CampsminorStrategic or Co-development PartnerOrganizes virtual Class Chats connecting students with IT professionals for career orientation. Facilitated sessions with industry professionals like Zara Gebru from ThoughtWorks.
• Senatsverwaltung für Bildung, Jugend und Familie, BerlincoreOthersState education authority responsible for oversight and recognition of schools in Berlin. Supervisory authority for the school's state-approved status.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Frankfurt International School: International K-12 school in Frankfurt offering English-language instruction to internationally-minded families. Comparable as a private K-12 institution in Germany targeting international/bilingual education.
• Munich International School: International K-12 school in the Munich area offering English-language instruction and international curriculum. Comparable as a private K-12 institution in Germany targeting internationally-oriented families.
• Schule Schloss Salem: One of Germany's most renowned alternative private boarding schools, founded by Kurt Hahn with a progressive pedagogy emphasis. Comparable as a high-prestige alternative private K-12 institution targeting families seeking non-traditional education.
• Phorms Education: Germany's largest network of German-English bilingual private schools spanning primary and secondary levels. Directly comparable bilingual K-12 model with broader geographic reach and scale advantages.
• Ecole d'Humanité: Swiss alternative boarding school with progressive, self-directed pedagogy. Directly comparable alternative private K-12 educational philosophy and family target segment.
• Berlin Bilingual School: Operates a German-English bilingual K-12 school in Berlin, directly competing with the Berlin campus of Freie Schule Anne-Sophie for the same bilingual-education-seeking families in the same metropolitan market.
• Stiftung Louisenlund: German foundation-operated alternative boarding school with progressive pedagogy. Comparable foundation-backed private alternative K-12 model with similar emphasis on individual development and self-directed learning.

Regional players

• SIS Swiss International School: Operates bilingual German-English K-12 schools across Switzerland. Comparable bilingual K-12 model and target demographic, though operating in a different national market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/fsasberlin
• LinkedInlinkedin.com/company/freie-schule-anne-sophie

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freie Schule Anne-Sophie