FreshSpace
FreshSpace is a private residential cleaning marketplace operating in 11 U.S. cities, connecting homeowners and renters with vetted independent cleaning professionals via an online booking platform, with Detroit being its only direct-employment market.
- Company typePrivate
- Founded-
- HeadquartersOrlando, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What FreshSpace does
FreshSpace Cleaning Service is a private residential cleaning marketplace that connects homeowners and renters with vetted, background-checked independent cleaning professionals across 11 U.S. cities, including Detroit, Jacksonville, Cleveland, Columbus, Memphis, Lincoln, Little Rock, Topeka, Springfield, Sioux Falls, and Fort Wayne. The company is legally domiciled in Orlando, Florida, operates with a staff of 1-10, and earns revenue primarily as a marketplace intermediary that facilitates bookings and takes a commission on transactions; Detroit is the sole market where services are delivered directly by company employees rather than independent contractors. The product portfolio centers on Standard Cleaning, Deep Cleaning, and Move-in/Move-out Cleaning, with recurring subscription tiers (weekly 25% off, bi-weekly 20% off, monthly 15% off) and ancillary services including Eco-Friendly Cleaning, After-Party Clean Up, Carpet Cleaning, and digital Gift Cards.
The underlying technology is a basic online booking platform enabling customers to schedule a clean in 60 seconds, paired with Stripe-based payment processing and SSL-secured transactions; no proprietary technology, AI/ML capability, or public API is disclosed. Go-to-market is direct-to-consumer via self-serve online booking and inbound phone sales, with each city supported by a dedicated local phone number and a national main line. Demand generation relies on a content blog, organic Facebook and Twitter presence, earned media in Southern Living, Forbes, The Pioneer Woman, and Homes Magazine, and a referral program offering $50-$100 Amazon gift cards. The company emphasizes a 100% Happiness Guarantee, flat-rate pricing with no contracts, and a $60 late cancellation fee as customer-facing differentiators.
FreshSpace firmographics
Firmographics- Name
- FreshSpace
- Legal name
- FreshSpaceCleaning Service
- Website
- https://freshspacecleaning.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FreshSpace is a private residential cleaning marketplace operating in 11 U.S. cities, connecting homeowners and renters with vetted independent cleaning professionals via an online booking platform, with Detroit being its only direct-employment market.
- Ownership category
- akta.pro rank
FreshSpace industry classification
Industry- Product category
- Residential Cleaning Marketplace
- NAICS
- Janitorial Services (561720), Carpet and Upholstery Cleaning Services (561740)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Whole-Home One-Time Cleaning (HSAEAFAA)
- akta.pro secondary industries
- Whole-Home Deep Cleaning (Top-to-Bottom Intensive) (HSAEABAC), Empty Property Move-In/Move-Out Cleaning (Vacant Units) (HSAEACAA), Residential Green Recurring Cleaning (HSAEAGAA), Green Deep Cleaning (Whole-Home) (HSAEAGAB)
Keywords
Where FreshSpace is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
FreshSpace business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Marketplace / Platform Commission: FreshSpace Cleaning Service operates as a marketplace platform that refers professional cleaning service providers to customers. The company earns revenue by facilitating bookings between customers and third-party cleaning service providers. In Detroit specifically, services are delivered by company employees, where the company acts as the direct service provider. The company charges customers for cleaning services and works with independent contractor cleaning partners across its other markets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Weekly | Weekly Regular Cleaning - 25% discount |
| Subscription | Pay-as-you-go | Bi-weekly Regular Cleaning - 20% discount |
| Subscription | Monthly | Monthly Regular Cleaning - 15% discount |
| Transaction based/ take rate | Pay-as-you-go | Referral Reward - One-time service |
| Transaction based/ take rate | Pay-as-you-go | Referral Reward - Regular/Recurring service |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
FreshSpace product offering
Product offeringCore offering
FreshSpace connects residential customers with vetted professional cleaning providers through online booking and local phone channels. It offers routine, deep, move-in/move-out, recurring, one-time, eco-friendly, and after-party cleaning, with company-employed cleaners used in Detroit and independent professionals used in the other served cities.
Product overview
FreshSpace operates as a marketplace platform that connects customers with vetted, local professional house cleaners. The company offers a portfolio of residential cleaning services centered around three core offerings: Standard Cleaning (routine housekeeping), Deep Cleaning (intensive cleaning for neglected or new homes), and Move-in/Move-out Cleaning (specialized cleaning for property transitions). These core services can be booked as one-time cleans or through Regular Cleaning subscriptions with weekly, bi-weekly, or monthly schedules. Additional offerings include Eco-Friendly Home Cleaning, After-Party Clean Up, Carpet Cleaning, and Gift Cards. The platform emphasizes a 100% satisfaction guarantee, flexible scheduling, insured and bonded cleaners, and a referral program. In Detroit, services are delivered by company employees rather than third-party providers.
Differentiator
Problem solved
Functional benefit
Products and services
- Standard Cleaning A routine residential cleaning service that includes sweeping, mopping, vacuuming, light dusting, and cleaning the exteriors of cabinets and appliances for ongoing home upkeep.
- Deep Cleaning An intensive residential cleaning service for homes that have not been cleaned recently, covering corners, baseboards, light switches, doorknobs, cabinet interiors, hard-water stains, staircases, and appliances.
- Move-in/Move-out Cleaning A specialized service for cleaning homes before occupancy or after vacating, used by landlords, property managers, renters, and homeowners.
- Regular Cleaning A recurring residential cleaning service available on weekly, bi-weekly, or monthly schedules, with discounts of 25%, 20%, and 15%, respectively.
- One-Time Cleaning A single cleaning appointment for customers who need occasional household-cleaning help, backed by a 100% satisfaction guarantee.
- Eco-Friendly Home Cleaning A home-cleaning service using environmentally conscious products and methods to clean residences while minimizing environmental impact.
- After-Party Clean Up A post-event residential cleaning service that handles the mess left after parties.
- Gift Cards Digital gift cards for FreshSpace cleaning services that can be given for birthdays, housewarmings, and other occasions and are delivered by email after purchase.
Quantifiable outcome
- 100% Happiness Guarantee - re-clean of missed areas within 5 days or proportionate discount for minor issues
- +2 more outcomes
Companies that use FreshSpace
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles2 records
FreshSpace technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
FreshSpace partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Alex's Lemonade Stand (Childhood Cancer Foundation)minorFreshSpace Cleaning made a donation to Alex's Lemonade Stand for Childhood Cancer. This is a charitable/philanthropic partnership rather than a commercial business relationship. The company supports the foundation through donations as part of its corporate social responsibility activities.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
FreshSpace competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
FreshSpace social profiles
Digital presenceFreshSpace compliance and trust
Trust signalCompliance3 records
FreshSpace financial estimates
Financial estimateRevenue estimate
Valuation estimate
FreshSpace leadership team
Management profileNumber of profiles
FreshSpace funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FreshSpace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FreshSpace
What does FreshSpace do?
FreshSpace connects residential customers with vetted professional cleaning providers through online booking and local phone channels. It offers routine, deep, move-in/move-out, recurring, one-time, eco-friendly, and after-party cleaning, with company-employed cleaners used in Detroit and independent professionals used in the other served cities.
Is FreshSpace a public or private company?
FreshSpace is a private company. It is classified as unknown and is currently operating.
When was FreshSpace founded?
FreshSpace was founded in -1. It employs 1 to 10 people.
Where is FreshSpace based?
FreshSpace is headquartered in Orlando, United States, in the North America region.
How does FreshSpace make money?
One revenue line is on record: marketplace / Platform Commission.
Does FreshSpace have an API?
No public API is recorded for FreshSpace.
What industry is FreshSpace in?
FreshSpace's product category is Residential Cleaning Marketplace. Its primary akta.pro industry code is HSAEAFAA, Whole-Home One-Time Cleaning, with a secondary code of HSAEABAC, Whole-Home Deep Cleaning (Top-to-Bottom Intensive). Its NAICS code is 561720 and its SIC code is 7340.