Fresh Street Art Paris

What Fresh Street Art Paris does

Fresh Street Art Paris is a French SARL founded in 2015 by Bénédicte and Laurent Fouquet, operating as a boutique B2B experiential agency that designs and executes street-art-based corporate events. The company's core offering is team-building workshops in which employees co-create murals under the guidance of professional Parisian street artists, supplemented by live painting performances, custom corporate murals, and guided street-art tours. Its service architecture is delivered in person at client sites, its own studio, or event venues, with the consistent technical differentiator of exclusive use of water-based aerosol paints (low VOC, non-flammable) in place of conventional solvent-based graffiti paints.

Name

Fresh Street Art Paris

Legal name

FRESH STREET ART PARIS

Website

https://freshstreetartparis.fr

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Fresh Street Art Paris is a boutique French agency founded in 2015 that designs and runs street-art team-building workshops, live painting, and custom murals for large enterprises (CAC 40 clients) and educational institutions in Paris and Île-de-France.

Ownership category

akta.pro rank

Product category

Corporate Team Building Services

NAICS

Painting and Wall Covering Contractors (238320), Painting and Wall Covering Contractors (23832)

SIC

Coating, Engraving & Allied Services (3470), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Art, Street Art & Creative Scene Tours (THAJAAAE)

Keywords

• Corporate team building
• Street art workshops
• Live painting events
• Experiential event services
• Participatory mural creation

Headquarters

HQ city

Montreuil

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Team Building Corporate Workshops: Custom-designed street art team building workshops for enterprises. Pricing varies by group size, duration, and complexity. Individual bookings available via Weezevent platform. Group bookings (10-200 participants) require 50% deposit with balance due within 30 days.
2. Live Painting Events: Live painting performances at corporate events where artists create original works in real-time. Pricing based on event type, duration, and artist requirements. Includes option for participatory elements.
3. Charity Day / RSE Projects: Collaborative mural projects for corporate social responsibility initiatives. Combines team building with charitable/social impact, targeting structures like FJT, CHRS, and educational institutions.
4. Educational/Pedagogical Activities: Street art workshops and visits for schools and educational institutions. Financed through Pass Culture and Adage government programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Fresh Street Art Paris designs and facilitates custom street art and graffiti team building workshops for large enterprises, where employees co-create murals under the guidance of professional Parisian street artists. The company also performs live painting at corporate events, runs educational street art activities for schools financed via Pass Culture and Adage, and delivers Charity Day RSE murals at social structures. All workshops use exclusive water-based, low-VOC aerosol paints.

Product overview

Fresh Street Art Paris operates as a specialized B2B street art agency since 2015, offering a portfolio of experiential services centered around authentic urban art. The core offerings include Team Building Street Art workshops (participatory fresco creation with professional artists), Live Painting performances for corporate events, and Activités Pédagogiques for educational institutions. The company also provides Charity Day RSE & Impact projects (participatory murals at social structures) and custom Fresque Murale d'Entreprise murals. The service architecture combines cultural mediation, artistic authenticity, and corporate professionalism to deliver team cohesion, creativity stimulation, and RSE alignment. All workshops use water-based paints for environmental responsibility.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Creates lasting visual assets in corporate spaces (murals lasting 10-20 years)
• +2 more outcomes

Named customers21 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Pass CulturecoreOthersGovernment-sponsored cultural program allowing students and young people to access cultural activities. Fresh Street Art Paris is an approved provider, enabling schools and students to finance street art workshops through their Pass Culture credits.
• AdagecoreOthersFrench Ministry of Education platform for financing cultural and artistic activities in schools. Fresh Street Art Paris offers and formulas are eligible for full or partial financing through this device for educational institutions.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Séverine Lepers Street Art Tours: Parisian street art tour guide and cultural mediator offering neighborhood tours. Closely comparable street art experience offering, though more individual/tourist than B2B.
• Gianturbain: Paris-based street art tour and experience company offering guided tours and cultural events. Most direct comparable in the Parisian street art experience category, though it leans more tourism-focused than B2B corporate events.
• Paris Street Art Tour / Paris Streetart Tour: Parisian street art tour operator running guided tours of urban art neighborhoods. Comparable as a same-city street art experience provider, though smaller-scale and leisure-focused.

Regional players

• ParisCityVision: Major Paris tour and sightseeing operator. Comparable in the broader Paris tourist experiences category and as a potential channel for street art themed tours, though not a direct corporate event competitor.

Broad incumbents

• Like Event / Like Agency: French event agency providing corporate team building, seminars, and incentives. Comparable as a B2B event services competitor targeting similar large enterprises.
• Climbers Team Building: Established French corporate team building agency offering a broad catalog of creative activities (cooking, sports, creative workshops). Comparable as a B2B team building competitor in the same corporate procurement cycle.
• Wonder Events: French corporate event and team building agency with a wide portfolio including creative workshops. Competes for the same enterprise event budgets, though not specialized in street art.

Emerging players

• Ground Control Paris: Parisian urban culture venue and event space hosting arts, food, and cultural programming. Compares as a street art-adjacent cultural event player, though operates a physical venue rather than mobile experiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/freshstreetartparis
• LinkedInlinkedin.com/company/fresh-street-art-tour-paris

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fresh Street Art Paris