FRESNO BULLY RESCUE

What FRESNO BULLY RESCUE does

Fresno Bully Rescue (FBR) is a volunteer-based, 501(c)(3) non-profit, no-kill rescue and shelter headquartered in Sanger, California, founded on May 1, 2008, by Bridgette Boothe. The organization specializes in rescuing and rehoming bully breed dogs, including American Pit Bull Terriers, American Staffordshire Terriers, American Bulldogs, and Bull Terriers. FBR operates a dedicated kennel facility housing 40+ adult dogs, supplemented by a foster home network within an hour of Fresno for puppies and overflow animals. Since inception, the rescue has rehomed over 3,000 dogs and runs a comprehensive adoption program with online applications, home inspections, and pre-adoption meet-and-greets. Core services extend beyond rescue to include a Veterinary/Financial Aid Program (low-cost spay/neuter, microchipping, pet food assistance), educational outreach in Central Valley schools, and free animal therapy visits to senior assisted living facilities, veterans programs, and homeless shelters. The organization processes 400+ community calls and emails per week.

The business model is donation-driven with diversified revenue streams. Adoption fees ($75 for seniors, $175 for adults, $225 for puppies and bulldog-type breeds) are classified as tax-deductible donations. Additional revenue comes from direct donations via PayPal, Venmo, GoFundMe, and Donor-Advised Funds; shopping round-up programs (Walmart, BISSELL Partners for Pets, ShopRaise, GoodShop, eBay Giving Works); merchandise sales through Bonfire apparel, Arm the Animals collaboration, and Etsy; event fundraising including the annual Bully BOO! Walk ($20/person registration); corporate sponsorships (BMW Fresno, Day Kahackett, Wilber Ellis Agribusiness, Sensiba, Doody Calls, Ohana K9 Academy, plus corporate volunteer partnerships with PG&E, Target, FedEx, Aetna, and Fresno State); and an affiliate partnership with Two Bitch Spirits bourbon. The leadership team consists of Bridgette Boothe (Director/President), Ryan Boothe (Finance/Shelter Logistics), Becky Holly (Fundraising/Events), Terese Shaw (Adoptions/Foster), and Brandy Calk (Volunteer Coordinator), supported by four shelter caretakers and a volunteer base of 40-100 new participants monthly. The organization holds a 501(c)(3) public charity designation (Tax ID 26-2606132) and participates in the 2025 Combined Federal Campaign under CFC #90563.

Name

FRESNO BULLY RESCUE

Legal name

Fresno Bully Rescue, Inc.

Website

https://fresnobullyrescue.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Fresno Bully Rescue is a 501(c)(3) no-kill rescue and shelter in Sanger, California, specializing in bully breed dog rescue, adoption, rehabilitation, and community education across the Central Valley since 2008.

Ownership category

akta.pro rank

Product category

Animal Rescue and Shelter Services

NAICS

Social Advocacy Organizations (8133), Environment, Conservation and Wildlife Organizations (813312)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGAIAA

Animal Shelters & Adoption Services

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

SECONDARYAFAEALAC

Animal Welfare & Advocacy Organizations

Agriculture & Food Production/Animal Production & Aquaculture/Animal Welfare, Boarding & Production Support Services (non-veterinary)

SECONDARYBPAGAIAK

Education & Community Outreach (Responsible Pet Ownership)

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

SECONDARYBPAGAIAE

Spay/Neuter & Population Control Programs

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

SECONDARYBPAGAIAG

Animal Cruelty Prevention, Investigation & Humane Law Enforcement

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

Keywords

• Bully breed rescue
• No-kill shelter
• Dog adoption services
• Foster care program
• Animal welfare education

Headquarters

HQ city

Fresno, CA

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Adoption Fees: Adoption fees charged for rescued dogs. Fees vary by age and breed type: $75 for seniors (6+ years), $175 for adults (1-5 years), $225 for puppies (under 1 year), and $225 for bulldog-type breeds and dogs over 100lbs. All fees are considered tax-deductible donations to the 501(c)(3) organization.
2. Donations: Tax-deductible donations accepted via PayPal, Venmo (@Fresnobullyrescue), GoFundMe, and Donor-Advised Funds. Additional donation mechanisms include Walmart round-up program, GoodShop, ShopRaise app, eBay Giving Works, and vehicle donations through Careasy.
3. Merchandise Sales: Online merchandise store featuring Bonfire apparel, Arm the Animals collaboration merchandise, and Etsy products (custom dog ID tags). Proceeds support rescue operations.
4. Event Fundraising: Annual Bully BOO! Walk event with $20 per-person registration including event t-shirt and raffle entry. Chipotle fundraisers and vendor booth fees at community events provide additional fundraising.
5. Corporate Sponsorships: Event sponsorships for Bully BOO! Walk including premier sponsors (Day Kahackett, Wilber Ellis Agribusiness, Sensiba, Doody Calls, Ohana K9 Academy) and general event sponsors. Corporate volunteer partnerships with major companies.
6. Bourbon Partnership: Partnership with Two Bitch Spirits bourbon company. Customers shop via FBR's special link and a portion of purchases is donated to the rescue.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels10 records

Core offering

Fresno Bully Rescue is a 501(c)(3) non-profit, no-kill rescue and shelter dedicated to saving bully breed dogs (American Pit Bull Terriers, American Staffordshire Terriers, American Bulldogs, Bull Terriers). The organization operates a dedicated kennel facility housing 40+ adult dogs, places puppies in foster homes, runs an adoption program with home inspections, provides rehabilitation and training, and supports community education on responsible ownership.

Product overview

Fresno Bully Rescue (FBR) is a volunteer-based, non-profit, no-kill rescue and shelter operating as a 501(c)(3) public charity. The organization offers a unified set of services centered on bully breed dog rescue, adoption, and community education. Core offerings include the Dog Rescue and Adoption Program with breed-specific rescue services and an online adoption application system featuring home checks and fence inspections; a Foster Care Program for temporary dog placement; a Veterinary/Financial Aid Program providing pet food assistance and low-cost spay/neuter services; Educational and Therapy Services for community outreach; a Volunteer Program with monthly orientations; and a Courtesy Listings service for owner-assisted rehoming. The organization also hosts the annual BullyBOOWalk fundraising event and operates merchandise offerings through Bonfire Apparel Store and Arm the Animals collaboration. Fundraising and community engagement are facilitated through integrated platforms including PayPal, Venmo, GoFundMe, Amazon/Walmart/Chewy Wishlists, ShopRaise, and Volgistics for volunteer management.

Differentiator

Problem solved

Functional benefit

Products and services

• Dog Rescue and Adoption Program Breed-specific rescue and adoption services for bully breed dogs including American Pit Bull Terriers, American Staffordshire Terriers, American Bulldogs, and Bull Terriers. Operates a no-kill shelter housing 40+ resident dogs with foster homes for puppies and additional adult dogs.
• Foster Care Program Temporary foster home placement for puppies and dogs needing extra socialization or one-on-one attention. FBR covers all medical expenses and provides food assistance when needed. Foster homes must be within one hour of Fresno and accommodate meet-and-greets.
• Veterinary and Financial Aid Program Pet food assistance through Halo Cafe, low-cost spay/neuter services, microchipping, vaccines, and wellness programs. Also provides guidance on financial assistance from national organizations including Red Rover, Paws 4 A Cure, and The Pet Fund.
• Educational Services Community education programs covering breed education, pet care, dog safety, body language reading for bite prevention, dog fighting awareness, abuse/neglect awareness, and the importance of spaying/neutering. Programs are delivered in schools and colleges throughout the Central Valley.
• Animal Therapy Services Free animal therapy visits to Senior Assisted Living Facilities, homeless women and children shelters (e.g., Evangel Home of Fresno), and Disabled Veterans Programs using certified shelter dogs.
• Bully BOO! Walk Annual Event Annual fundraising walk event at Woodward Park featuring a 1-mile stroll, doggy costume contest, 40+ vendors, raffles, and celebrity guest judges. Includes sponsorship opportunities and vendor booth applications.
• Volunteer Program Volunteer orientation and placement program including dog walking, training assistance, facility cleaning, adoption event support, and corporate volunteer days. Monthly orientations averaging 40-100 new volunteers.
• Courtesy Listings Free rehoming assistance service allowing owners to list their dogs for adoption through FBR's network while remaining in their care. FBR provides visibility and screening assistance without taking custody.
• Adoption Application and Vetting Service Online adoption application process with home check, fence inspection, and animal introduction services to match dogs with appropriate forever families. Virtual home inspections via Facetime/Zoom available for out-of-area adopters.

Quantifiable outcome

• Over 3,000 dogs rescued since 2008
• +4 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration22 records

Partnerships

26 partnerships are on record, tiered minor and core.

• Two Bitch SpiritsminorGTM or Marketing PartnerPartnership with a dog-loving bourbon company that gives back to rescue organizations. When customers shop using FBR's special link, a portion of purchases is donated directly to Fresno Bully Rescue at no additional cost. Valid for customers 21 years and older.
• The Animal Hospital and Dental ClinicminorGTM or Marketing PartnerVeterinary partner that sponsors one spay/neuter surgery per month for FBR adoptions. Partner logo displayed on website.
• PG&EminorStrategic or Co-development PartnerCorporate volunteer partnership. PG&E employees participate in volunteer days at the shelter through corporate volunteer programs.
• TargetminorStrategic or Co-development PartnerCorporate volunteer partnership with Target for employee volunteer opportunities at the shelter.
• FedExminorStrategic or Co-development PartnerCorporate volunteer partnership with FedEx for employee volunteer opportunities at the shelter.
• AetnaminorStrategic or Co-development PartnerCorporate volunteer partnership with Aetna for employee volunteer opportunities at the shelter.
• Fresno StateminorStrategic or Co-development PartnerCorporate volunteer partnership with Fresno State for employee volunteer opportunities. Also participates in Super Adoption events at Fresno State.
• Occu-MedminorStrategic or Co-development PartnerCorporate volunteer partnership with Occu-Med for employee volunteer opportunities at the shelter.
• WalmartminorGTM or Marketing PartnerWalmart.com round-up program allows shoppers to round up purchases and donate to FBR. Organization profile listed on Walmart.com/nonprofits.
• BISSELLminorGTM or Marketing PartnerBISSELL Partners for Pets program. Shoppers enter code ADOPT at checkout on bissell.com and select FBR to receive proceeds: $1 for products under $40, $5 for products $40-$99.99, $10 for products over $100. Double donations offered periodically.
• ShopRaiseminorGTM or Marketing PartnerShopRaise app turns everyday shopping into support for FBR. Users shop at retailers and a percentage is donated back to the organization at no additional cost.
• BMW FresnocoreGTM or Marketing PartnerPremier event sponsor and video production partner. BMW Fresno produced a feature video for the Bully BOO! Walk 2026 event.
• Day KahackettcoreGTM or Marketing PartnerPremier event sponsor for Bully BOO! Walk 2026.
• Wilber Ellis AgribusinesscoreGTM or Marketing PartnerPremier event sponsor for Bully BOO! Walk 2026.
• SensibacoreGTM or Marketing PartnerPremier event sponsor for Bully BOO! Walk 2026.
• Doody CallscoreGTM or Marketing PartnerPremier event sponsor for Bully BOO! Walk 2026.
• Ohana K9 AcademycoreTechnology or IntegrationPremier event sponsor for Bully BOO! Walk 2026. Dog training academy providing training services.
• Urban Suburban ApparelminorGTM or Marketing PartnerPartner logo displayed on website. Participates in Bully BOO! Walk vendor events.
• Armstrong Pet HospitalminorGTM or Marketing PartnerPartner logo displayed on website partner section.
• Torres FenceminorGTM or Marketing PartnerPartner logo displayed on website partner section.
• The Great Dane Real EstateminorGTM or Marketing PartnerPartner logo displayed on website. Advertising sponsor for adoption program.
• State Farm (Carrie Hightower)minorGTM or Marketing PartnerPartner logo displayed on website. Insurance agent supporting the organization.
• Showtime Photo BoothminorGTM or Marketing PartnerPhoto booth rental partner for adoption celebration events and Happy Families showcases.
• Valley Animal CenterminorGTM or Marketing PartnerLocal partner in community outreach. FBR participates in Valley Animal Center's Wiggle Waggle Walk event.
• Fresno Animal CenterminorStrategic or Co-development PartnerCity of Fresno animal shelter. FBR prioritizes rescuing dogs from city and county shelters where they are at risk of euthanasia. Contact for stray animal issues.
• Fresno Humane Animal ServicesminorStrategic or Co-development PartnerCounty of Fresno animal shelter. FBR prioritizes rescuing dogs from county shelters where they are at risk of euthanasia.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• ASPCA: National animal welfare organization providing rescue, sheltering, advocacy, and public education. Comparable mission and donor-base overlap, though operating at vastly larger scale and with broader species/issue scope.
• Best Friends Animal Society: Largest no-kill animal welfare organization in the U.S., operating sanctuaries and nationwide adoption programs. Comparable mission to end shelter euthanasia, cited by FBR as a source for market sizing.
• Humane Society of the United States: National animal advocacy and welfare organization. Comparable as a large-scale advocate for animal welfare and shelter reform, operating at a much broader scope than FBR's regional breed-specific mission.

Direct peers

• Halo Cafe (Fresno County Pet Food Pantry): Fresno-based nonprofit pet food pantry and support service that FBR explicitly partners with for owner-surrender prevention. Direct peer in Central Valley animal welfare service delivery.
• Central California SPCA: Local Central Valley animal shelter serving Fresno County that FBR explicitly coordinates with for rescue placement. Direct peer in geography and sheltering operations, though generalist rather than breed-specific.
• Bad RAP: Oakland-based nonprofit dedicated to the welfare of 'bully breed' dogs through rescue, adoption, training, and community education. Comparable breed-specific, no-kill model with strong advocacy and community programming in California.
• Valley Animal Center: Fresno-based animal welfare organization with which FBR co-hosts events like the Wiggle Waggle Walk. Comparable as a regional shelter/rescue with adoption services and community outreach in the same metro area.
• Villalobos Rescue Center: California-based breed-specific pit bull rescue best known from the TV show 'Pit Bulls & Parolees.' Directly comparable as a no-kill, breed-focused rescue operating in California with a dedicated facility and adoption-focused mission.

Emerging players

• Animal Farm Foundation: National nonprofit focused on ending discrimination against pit bull-type dogs through advocacy, rescue partnerships, and grantmaking. Comparable breed-specific advocacy focus and shelter-funding model.

Regional players

• Hope Animal Foundation: Fresno-based animal welfare organization that FBR references as a local resource for owners facing financial hardship. Comparable as a regional Central Valley animal welfare service provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fresno-bully-rescue

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FRESNO BULLY RESCUE