FRGMNT Coffee
FRGMNT Coffee is a privately held, multi-roaster specialty cafe chain operating five locations across Minneapolis and Eden Prairie, Minnesota, offering rotating coffee from multiple roasters, Spirit Tea, grab-and-go food, and event catering services since November 2019.
- Company typePrivate
- Founded2019
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What FRGMNT Coffee does
FRGMNT Coffee is a privately held multi-roaster specialty cafe chain headquartered in Minneapolis, Minnesota, founded in November 2019. The company operates five physical cafe locations across the Minneapolis metropolitan area — North Loop (Nordic Building, the original), Eden Prairie (One Southwest Crossing), St. Anthony Main (Riverplace), Mill District (Open Book), and Downtown Skyway (SPS Tower). Its core product is a rotating coffee and espresso program featuring multiple third-party roasters (both local and international), supplemented by Spirit Tea loose-leaf and iced teas, a grab-and-go prepared food line branded as FRGMNT Fares, and partner bakery items from Cardigan Donuts and Honey + Rye.
The company monetizes through three streams: in-store retail sales of beverages and food at the five cafes; event catering services using a Cold Brew Trike and Espresso Cart (minimum two-week booking notice); and digital and physical gift cards sold via Square. Technology infrastructure is intentionally minimal — Shopify powers the e-commerce storefront and Square handles gift cards and in-store payments. There is no proprietary technology platform, mobile app, or loyalty technology described, and the GTM motion is direct-to-consumer retail with no wholesale, licensing, or franchising evident. Distribution is regional, confined to the Minneapolis–Eden Prairie metro, with no national footprint claimed.
FRGMNT positions itself as a community-oriented, curation-led brand (tagline: "part of the whole: neighborhood / industry / community / world") and pursues customer engagement through organic social (Instagram, Facebook) and an email newsletter. The company is privately held with no institutional investors, parent company, or public financial disclosure identified in source materials; ownership is described as founder- or locally controlled. Operations are lean — 14 employees across five cafes — consistent with a small, independent multi-unit operator rather than a venture-backed growth concept.
FRGMNT Coffee firmographics
Firmographics- Name
- FRGMNT Coffee
- Legal name
- FRGMNT COFFEE
- Website
- https://frgmntcoffee.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FRGMNT Coffee is a privately held, multi-roaster specialty cafe chain operating five locations across Minneapolis and Eden Prairie, Minnesota, offering rotating coffee from multiple roasters, Spirit Tea, grab-and-go food, and event catering services since November 2019.
- Ownership category
- akta.pro rank
FRGMNT Coffee industry classification
Industry- Product category
- Specialty Coffee Cafe Services
- NAICS
- Snack and Nonalcoholic Beverage Bars (722515)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Specialty Coffee Shops (Single-Origin, Third-Wave) (THAFADAA)
- akta.pro secondary industry
- Beverage Service (Coffee/Tea/Juice) & Refreshment Stations (HSACAGAJ)
Keywords
Where FRGMNT Coffee is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
FRGMNT Coffee business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail Cafe Sales: In-store beverage and food sales at 5 physical cafe locations. Offerings include specialty coffee drinks (espresso, lattes, cold brew, etc.), teas from Spirit Tea, and prepared foods including baked goods from partners like Cardigan Donuts and Honey + Rye.
- Event Catering: Mobile catering services including Cold Brew Trike (cold brew and tea by the keg for outdoor events) and Espresso Cart (hot beverages including lattes, espresso, cappuccino for indoor events). Booking requires minimum 2 weeks notice.
- Gift Cards: Digital and physical gift cards sold through Square platform, enabling gift purchases and customer loyalty.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
FRGMNT Coffee product offering
Product offeringCore offering
FRGMNT Coffee is a multi-roaster specialty coffee cafe chain operating five physical locations across the Minneapolis metropolitan area. It sells specialty coffee and espresso beverages, loose-leaf teas, grab-and-go prepared foods (FRGMNT Fares), and partner bakery items, and offers mobile event catering via Cold Brew Trike and Espresso Cart. Digital and physical gift cards are also sold through Square.
Product overview
FRGMNT Coffee is a multi-roaster cafe chain operating in Minnesota, founded in November 2019. The company operates as a unified cafe concept with five physical locations across Minneapolis and Eden Prairie. Its core product is a rotating multi-roaster coffee and espresso program featuring black drinks (filter, espresso, americano, flash brew, cold brew, espresso tonic) and white drinks (cortado, cappuccino, flat white, latte), complemented by specialty beverages (matcha, chai, golden milk) and a loose-leaf tea program from Spirit Tea. Food offerings include the FRGMNT Fares grab-n-go line featuring chia puddings, parfaits, overnight oats, protein/veggie boxes, sandwiches, wraps, and salads, supplemented by partner products from Cardigan Donuts and Honey + Rye. The company also operates a catering division offering Cold Brew Trike and Espresso Cart services for events.
Differentiator
Problem solved
Functional benefit
Products and services
- Multi-Roaster Coffee Program Core multi-roaster cafe offering: rotating coffee and espresso beverage menu sourced from multiple roaster partners, featuring black drinks (filter, espresso, americano, flash brew, cold brew, espresso tonic) and white drinks (cortado, cappuccino, flat white, latte), with options unique to each cafe location.
- Specialty Beverages Specialty non-coffee drinks including matcha latte, matcha tonic, chai tea latte, golden milk, hojicha latte, lemon drop, and hibiscus breeze.
- Tea Program Loose-leaf tea and iced tea selections sourced from Spirit Tea, with each cafe offering a unique curated tea selection.
- FRGMNT Fares Proprietary grab-and-go prepared food line including Raspberry Cacao Chia Pudding, Tropical Spice Parfait, Apple Cinnamon Overnight Oats, Protein Box, Veggie Box, sandwiches (Turkey Cranberry, Salami Ricotta Ciabatta), wraps (Chipotle Sweet Potato Veggie Wrap), and salads (Farro & Cranberry Salad, Chipotle Bean Salad).
- Catering Services (Cold Brew Trike and Espresso Cart) Mobile event catering service offering two formats: Cold Brew Trike (cold brew and tea served by the keg for outdoor events) and Espresso Cart (hot beverages including lattes, espresso, and cappuccino for indoor events). Available for meetings, weddings, and corporate events with a minimum 2-week booking notice.
- Gift Cards Digital and physical gift cards sold through the Square gift card platform, redeemable at FRGMNT cafe locations.
Companies that use FRGMNT Coffee
Customer profileSegments2 records
Ideal customer profiles2 records
FRGMNT Coffee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FRGMNT Coffee partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Spirit TeacoreSpirit Tea provides loose-leaf tea and iced tea selections to each FRGMNT cafe. Each location offers a unique selection of loose-leaf tea from Spirit Tea, as referenced on the Beverages page.
- Cardigan DonutscoreCardigan Donuts provides fresh donuts to multiple FRGMNT cafe locations including North Loop (M-Sat), Mill District/Open Book, and Skyway locations.
- Honey + RyecoreHoney + Rye provides baked goods to most FRGMNT cafe locations including Eden Prairie, Mill District/Open Book, and St. Anthony Main. Available everyday at partnered locations.
- Coffee Roasters (Multi-roaster partners)coreFRGMNT operates as a multi-roaster cafe featuring rotating coffee selections from various roaster partners. The Partnerships page lists 'Coffee Roasters' and 'Chocolate' as partner categories. Partners are described as 'likeminded, tirelessly working to elevating the craft and trying new things,' ranging from local roasters down the street to international partners across the globe.
- Open BookminorThe Mill District location is situated within the Open Book building. FRGMNT customers can rent meeting rooms at Open Book (referenced on the Mill District page), suggesting a collaborative relationship with the venue.
Scale indicators2 records
Recent moves9 records
Expansion highlights5 records
FRGMNT Coffee competitors and assessment
Company assessmentDirect peers
- Dogwood Coffee: Minneapolis-area specialty coffee roaster with cafe locations. Comparable as a local Minneapolis third-wave coffee cafe chain serving overlapping neighborhoods and customer demographics.
- Spyhouse Coffee: Minneapolis-based specialty coffee roaster and cafe operator with multiple Minneapolis locations and a strong neighborhood presence. Directly comparable to FRGMNT as a multi-location third-wave coffee cafe serving the same Twin Cities customer base.
- Urbano Coffee + Café: Minneapolis-based specialty coffee cafe. Comparable to FRGMNT as a small, locally owned Minneapolis specialty coffee shop targeting similar neighborhood clientele.
- Fairgrounds Coffee & Tea: Minneapolis-based specialty coffee and tea cafe chain with multiple Twin Cities locations. Directly comparable to FRGMNT as a multi-location local specialty cafe chain with overlapping customer segments.
- Bull Run Coffee: Minneapolis-based specialty coffee roaster with a flagship cafe in the Twin Cities. Directly comparable as a Minneapolis specialty coffee cafe competitor targeting similar demographics.
- Blackeye Roasting Co. Minneapolis-based specialty coffee roaster operating cafes in the Twin Cities. Comparable to FRGMNT as a local third-wave roaster-cafe competing for the same Minneapolis specialty consumer.
- Five Watt Coffee Roasters: Minneapolis-based specialty coffee roaster with multiple cafe locations across the Twin Cities. Comparable to FRGMNT as a local third-wave coffee chain competing for the same neighborhood and specialty coffee consumer base.
Broad incumbents
- Blue Bottle Coffee: Multi-regional specialty coffee roaster and cafe operator. Comparable as an incumbent third-wave cafe chain offering rotating single-origin specialty coffee, though at a much larger scale and broader geographic footprint than FRGMNT.
- Starbucks: National coffee chain with extensive Minneapolis metro presence. Comparable as a broad incumbent in the coffee cafe space competing for the same daily-coffee consumer, though it does not specialize in third-wave/specialty multi-roaster offerings like FRGMNT.
Others
- Spirit Tea: Minneapolis-based loose-leaf tea supplier and operator of tea-focused cafe concepts. Comparable as an ecosystem partner (already a tea supplier to FRGMNT) and adjacent Minneapolis specialty beverage peer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
FRGMNT Coffee social profiles
Digital presenceFRGMNT Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
FRGMNT Coffee leadership team
Management profileNumber of profiles
FRGMNT Coffee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FRGMNT Coffee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FRGMNT Coffee
What does FRGMNT Coffee do?
FRGMNT Coffee is a multi-roaster specialty coffee cafe chain operating five physical locations across the Minneapolis metropolitan area. It sells specialty coffee and espresso beverages, loose-leaf teas, grab-and-go prepared foods (FRGMNT Fares), and partner bakery items, and offers mobile event catering via Cold Brew Trike and Espresso Cart. Digital and physical gift cards are also sold through Square.
Is FRGMNT Coffee a public or private company?
FRGMNT Coffee is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FRGMNT Coffee founded?
FRGMNT Coffee was founded in 2019. It employs 11 to 50 people.
Where is FRGMNT Coffee based?
FRGMNT Coffee is headquartered in Minneapolis, United States, in the North America region.
How does FRGMNT Coffee make money?
Three revenue lines are on record. Retail Cafe Sales are the primary driver. The others are event Catering and gift Cards.
Who are FRGMNT Coffee's main competitors?
Direct peers on record are Dogwood Coffee, Spyhouse Coffee, Urbano Coffee + Café, Fairgrounds Coffee & Tea, Bull Run Coffee, Blackeye Roasting Co. and Five Watt Coffee Roasters. Broad incumbents are Blue Bottle Coffee and Starbucks. Spirit Tea is listed as an others.
Does FRGMNT Coffee have an API?
No public API is recorded for FRGMNT Coffee.
What industry is FRGMNT Coffee in?
FRGMNT Coffee's product category is Specialty Coffee Cafe Services. Its primary akta.pro industry code is THAFADAA, Specialty Coffee Shops (Single-Origin, Third-Wave), with a secondary code of HSACAGAJ, Beverage Service (Coffee/Tea/Juice) & Refreshment Stations. Its NAICS code is 722515 and its SIC code is 5810.