What Sun Devil Motorsports- Formula SAE does

Sun Devil Motorsports – Formula SAE is a multidisciplinary student organization hosted at Arizona State University's Tempe campus. Founded as a student club, the team recruits members from across all majors at ASU and operates like a small business, with the explicit goal of translating classroom theory into a real-world engineering application.

The team's core product is an annually designed and fabricated Formula-style racecar prototype. The vehicle is engineered by students applying mechanical, electrical, and aerospace engineering principles, and it is entered into the Formula Student competition held annually in Brooklyn, Michigan, governed by SAE International. The competition's stated premise is to build a prototype that could be purchased by amateur sports car drivers for national autocross events. Beyond the build, the organization supplements technical work with sponsored meetings featuring practicing engineers, field trips to engineering establishments, regional SAE Chapter participation, and business-presentation exercises that imitate investment pitches for mass-production capital.

The organization generates no commercial revenue and operates as a non-profit student entity. Its two core institutional partners are SAE International, which provides the competition framework, and Arizona State University, which provides the campus facilities, academic integration, and recruitment channel. Member recruitment and external awareness are driven through a digital presence spanning Instagram, Facebook, YouTube, Linktree, and the ASU OrgSync platform.

Name

Sun Devil Motorsports- Formula SAE

Legal name

Sun Devil Motorsports - Formula SAE

Website

https://fsae.engineering.asu.edu

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Sun Devil Motorsports – Formula SAE is a non-profit student organization at Arizona State University that annually designs and builds a Formula-style racecar prototype to compete at SAE's Formula Student event in Brooklyn, Michigan, serving ASU students across all majors.

Ownership category

akta.pro rank

Product category

Student Motorsport Engineering

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Motorsports Support & Feeder Series (Developmental Championships) (MPAKAGAH)

Keywords

• Student racing team
• Formula racecar design
• Motorsports engineering
• Vehicle prototyping
• Engineering education

Headquarters

HQ city

Tempe

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Technology or R&D, Marketing or Sales, Others

Go-to-market motion1 record

Marketing channels5 records

Core offering

Sun Devil Motorsports annually designs and builds a Formula-style racecar prototype as a multidisciplinary student engineering project at Arizona State University, Tempe campus. The prototype is engineered for competition at the annual Formula Student event in Brooklyn, Michigan, and is conceptually positioned as a vehicle that could be purchased by amateur sports car drivers for national autocross events.

Product overview

Sun Devil Motorsports – Formula SAE is a student-led multidisciplinary organization at Arizona State University that operates like a small business. The team annually designs and builds a single Formula-style racecar prototype for competition at the Formula Student event. The core product is the racecar, which serves as a real-world application of engineering theory for students across various majors.

Differentiator

Problem solved

Functional benefit

Segments1 record

Ideal customer profiles1 record

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• SAE InternationalcoreStrategic or Co-development PartnerSAE International (initially established as the Society of Automotive Engineers) is a U.S.-based, globally-active professional and standards organization for engineering professionals. They organize the annual Formula Student competition in Brooklyn, Michigan, where Sun Devil Motorsports competes annually. The partnership provides competition framework, standards, and industry recognition for the student team.
• Arizona State UniversitycoreStrategic or Co-development PartnerArizona State University hosts the Sun Devil Motorsports team on its Tempe campus, providing facilities, resources, and academic framework for the multidisciplinary student organization. The university enables the team to operate as a real-world engineering application opportunity for students of all majors.

Recent moves5 records

Expansion highlights3 records

Others

• Skip Barber Racing School: A motorsports driving and racing education school. Comparable as an adjacent organization that develops amateur and aspiring motorsports talent, mirroring Sun Devil Motorsports' stated goal of preparing students for amateur sports car / autocross participation.

Direct peers

• University of Michigan Formula SAE: UMich's Formula SAE team competing in the same Formula Student series. Comparable as a large public-university peer with deep engineering resources and similar competition cycle.
• MIT Motorsports: Formula SAE / Formula Student team at MIT that annually designs and builds a combustion or electric racecar prototype for the same SAE-sanctioned competition series. Directly comparable as a university club running the same competition cycle with a similar multidisciplinary student engineering model.
• Texas A&M Formula SAE: Texas A&M's Formula SAE team. Comparable as a peer large public-university Formula SAE club competing in the same SAE competition.
• Georgia Tech Motorsports: Georgia Tech's Formula SAE team. Comparable as a peer engineering school club building racecars for the same Formula Student competition series.
• Berkeley Formula Racing: UC Berkeley's Formula SAE team. Comparable as a direct peer university club competing in the same SAE competition framework with similar annual racecar development.
• Stanford Racing Formula SAE: Stanford University's Formula SAE team competing in the same SAE Formula Student events. Comparable as a peer university club with a similar annual racecar build cycle and competition focus.
• Virginia Tech Formula SAE: Virginia Tech's Formula SAE team. Comparable as a peer university engineering club competing in the same SAE-organized competition with similar annual vehicle build cadence.

Broad incumbents

• SAE International: The global professional engineering body that organizes the Formula Student / Formula SAE competition series. Comparable as the umbrella standards body that defines the competition and provides industry recognition to participating student teams like Sun Devil Motorsports.

Regional players

• Formula Student Germany: The Germany-based Formula Student event organized by VDI. Comparable as a parallel regional Formula Student competition that many international university teams also enter, extending the competitive landscape beyond the U.S. event in Brooklyn.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCESe-gY0u_a-aHLdZThbtwA
• Facebookfacebook.com/asufsae
• Instagraminstagram.com/sun_devil_motorsports
• LinkedInlinkedin.com/company/fsae-asu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sun Devil Motorsports- Formula SAE