Gabby's
Gabby's is a family-owned casual dining restaurant and sports bar chain operating 18 neighbourhood locations across the Greater Toronto Area since 1989. It serves 40,000+ weekly guests with a 50-item scratch-made menu, full bar, live sports entertainment, and private events, while licensing its brand to Ontario franchisees.
- Company typePrivate
- Founded1989
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Gabby's does
Gabby's Kitchen + Bar is a privately held, family-owned casual dining restaurant and sports bar chain operating 18 locations across the Greater Toronto Area, with a 19th Harborfront location scheduled for September 2026. Founded in 1989 by a local Toronto family and operated under Gabby's Franchise Systems Ltd., the chain serves over 40,000 guests per week from a hybrid mix of company-owned and franchised locations spanning Toronto, Mississauga, Pickering, Oshawa, Newmarket, and Stoney Creek. The core product is a 50+ item scratch-made menu featuring award-winning chicken wings in 13 flavors, hand-battered beer-battered fish and chips, buttermilk-marinated chicken tenders, fresh-cut Ontario fries, craft burgers, and a full bar; weekend brunch is offered at select locations.
The business is built on three monetisation layers: (1) dine-in food and beverage sales across the physical restaurant footprint, augmented by delivery and takeout through the Gabby's website and third-party platforms (Order.store, DoorDash-style apps); (2) a structured private events and group catering channel (corporate gatherings, birthdays, team dinners, local sports team events) supported by dedicated event rooms; and (3) a franchise system that charges a $35,000 one-time fee, 3.75% royalty, and 1.25% marketing fee from franchisees, with site selection, training, and purchasing power advantages of up to 40% lower costs provided by the franchisor.
The go-to-market is anchored on neighbourhood presence, sports entertainment programming (massive HD screens, local fan clubs, Soccer Headquarters positioning, World Cravings campaign), and recurring community events (karaoke, trivia, live music). Distribution is regional within Ontario; the franchisor actively recruits new Ontario franchisees but discloses no geographic expansion beyond the province. No proprietary technology platforms, AI capabilities, app, or public-facing API are disclosed; technology integrations are limited to standard online ordering (Order.store), reservations (Tango HQ), and social media channels (Facebook, Instagram).
Gabby's firmographics
Firmographics- Name
- Gabby's
- Legal name
- Gabby's Franchise Systems Ltd.
- Website
- https://gabbys.ca
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gabby's is a family-owned casual dining restaurant and sports bar chain operating 18 neighbourhood locations across the Greater Toronto Area since 1989. It serves 40,000+ weekly guests with a 50-item scratch-made menu, full bar, live sports entertainment, and private events, while licensing its brand to Ontario franchisees.
- Ownership category
- akta.pro rank
Gabby's industry classification
Industry- Product category
- Casual Dining Restaurants
- NAICS
- Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Neighborhood & Sports Bars (THAFAEAA)
- akta.pro secondary industries
- Chef’s Table & Tasting Menu Restaurants (THAFACAG), Catering Coordination & Bar Service Management (Non-restaurant) (HSACAAAH)
Keywords
Where Gabby's is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices19 records
Markets served
Gabby's business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Dine-In Food and Beverage Sales: The primary revenue stream is in-restaurant food and beverage sales across 18 GTA locations, including alcoholic drinks, draft beer, cocktails, and the full made-from-scratch menu. Average per-location weekly covers exceed 2,200 guests (derived from 40,000+ total weekly guests across 18 locations).
- Delivery and Takeout: Online ordering through Gabby's own website and via third-party delivery platforms (Order.store). Customers can order pickup or delivery for the full made-from-scratch menu. Revenue is recognized at point of order fulfillment.
- Private Event and Catering: Gabby's generates revenue from private event bookings including birthdays, corporate gatherings, staff parties, team dinners, and hockey/soccer team events. Custom menus and dedicated event spaces are offered. Bookings are coordinated through an event inquiry form on the website.
- Franchise Fees and Royalties: Gabby's Franchise Systems Ltd. charges franchisees a one-time franchise fee of $35,000, ongoing royalties of 3.75% of sales, and a marketing fee of 1.25% of sales. Financing options are available. This is a recurring revenue stream from franchisee network growth.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Dine-in / Takeout / Delivery — Full Menu |
| Unit Pricing | Pay-as-you-go | Happy Hour — Daily Drink Specials |
| One time/ perpetual license | Multi-year contract | Franchise Fee |
| Unit Pricing | Pay-as-you-go | World Cravings Limited-Time Menu |
| Unit Pricing | Pay-as-you-go | Kids' Meals |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels10 records
Gabby's product offering
Product offeringCore offering
Gabby's Kitchen + Bar operates a 50-item scratch-made casual dining menu and full bar across 18 Greater Toronto Area locations, featuring award-winning chicken wings in 13 flavors, hand-battered beer-battered fish and chips, 24-hour buttermilk-marinated chicken tenders, fresh-cut Ontario fries, craft burgers, and stone-fired pizzas, served alongside a sports bar experience with HD screens for live game viewership. The chain also offers private event hosting, weekend brunch at select locations, online ordering for delivery and takeout, and a recurring Happy Hour, while the franchising arm licenses the Gabby's brand and operating system to franchisees across Ontario.
Product overview
Gabby's Kitchen + Bar is a proudly Canadian, family-owned casual dining restaurant and sports bar chain operating 18 locations across the Greater Toronto Area since 1989. The core product is a 50-item scratch-made menu featuring award-winning chicken wings (13 flavors), hand-battered beer-battered fish and chips, made-to-order buttermilk-marinated chicken tenders, fresh-cut fries, craft burgers, stone-fired pizzas, and a full-service bar. The company positions itself as a neighborhood sports bar with multiple HD screens for game viewing, private event hosting capabilities, and franchise opportunities. Weekend brunch is available at select locations, and the World Cravings Menu represents a limited-time globally inspired menu offering.
Differentiator
Problem solved
Functional benefit
Products and services
- Gabby's Kitchen + Bar Menu 50-item scratch-made casual dining menu featuring award-winning chicken wings in 13 flavors, hand-battered beer-battered fish and chips, made-to-order buttermilk-marinated chicken tenders, fresh-cut Ontario-sourced fries, craft burgers, stone-fired pizzas, and a full bar with cocktails, draft beer, wine, and spirits. Served to dine-in guests across 18 GTA locations.
- Private Event Hosting Private event booking service offering dedicated event spaces at all 18 GTA locations for birthdays, corporate gatherings, staff parties, retirement celebrations, hockey and soccer team dinners, and other group occasions. Custom menus and dedicated staff are provided, with bookings handled through the gabbys.ca/book-an-event inquiry form.
- Delivery and Takeout Online ordering service for pickup and delivery of the full Gabby's scratch-made menu, available through the gabbys.ca website via Order.store integration and through third-party delivery platforms such as DoorDash-equivalents. Each of the 18 locations offers its own delivery and pickup links.
- World Cravings Limited-Time Menu Limited-time globally inspired menu featuring country-themed handhelds (England, Canada, France, Germany, Spain, Brazil burgers), all priced at $19.50 and served with fresh-cut fries and recommended drink pairings, tied to soccer match viewings and in-store prize giveaways.
- Gabby's Franchising Franchise offering licensing the Gabby's brand, operational system, and supply chain to restaurant entrepreneurs in Ontario. Includes a $35,000 one-time franchise fee, 3.75% ongoing royalty on sales, and 1.25% marketing fund contribution. Franchisees receive site selection, training, marketing support, menu updates at no additional cost, and collective purchasing power delivering up to 40% lower input costs. Minimum operating requirement is 98 hours per week.
- Weekend Brunch Weekend breakfast and brunch service available at select Gabby's locations, featuring the brand's made-from-scratch menu and bar offerings in a daytime casual format.
Quantifiable outcome
- 40,000+ guests served per week across 18 locations
- +3 more outcomes
Companies that use Gabby's
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles5 records
Gabby's technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature1 record
Gabby's partnerships and signals
Strategic signalScale indicators7 records
Recent moves8 records
Expansion highlights6 records
Gabby's competitors and assessment
Company assessmentDirect peers
- Kelsey's Original Roadhouse: Recipe Unlimited-owned casual dining chain positioned as neighbourhood roadhouse with full bar and American-style menu. Direct competitor in Ontario casual dining and sports-bar occasions.
- The Recess: Toronto-based sports bar concept in the downtown Entertainment District offering HD screens, full bar, and casual menu. Comparable neighbourhood sports-bar positioning in close proximity to Gabby's King West location.
- East Side Mario's: Recipe Unlimited-owned Italian-themed casual dining chain with full bar and family-friendly positioning. Competes with Gabby's for family neighbourhood dining occasions across Ontario.
- Moxie's Grill & Bar: Canadian casual dining chain with full bar, scratch menu, and contemporary sports-bar atmosphere. Competes with Gabby's on casual family dining and neighbourhood locations in the GTA and broader Ontario market.
- Shoeless Joe's Sports Grill: Canadian sports-bar chain owned by Recipe Unlimited, focused on HD-screen sports viewership and casual pub menu. Direct competitor in Ontario for sports-driven casual dining occasions.
- Montana's BBQ & Bar: Recipe Unlimited-owned Canadian casual dining chain serving BBQ-focused scratch menu in a sports-bar environment. Competes directly with Gabby's on family-friendly casual dining, full bar, and neighbourhood locations across Ontario.
- Boston Pizza: Canada's largest casual dining chain with ~360+ locations nationwide, combining sports bar experience with full menu. Direct competitor in family dining, sports viewership, and franchise model (Boston Pizza operates as a franchise system similar to Gabby's).
- Jack Astor's Bar and Grill: IRIE Group-owned Canadian casual dining and sports bar chain with similar scratch menu, full bar, and family-friendly positioning. Direct competitor for neighbourhood casual dining and sports-viewing occasions across the GTA.
- The Loose Moose: Toronto-based sports bar in the downtown core near the Rogers Centre, featuring HD screens, sports viewership, and casual pub menu. Direct GTA competitor for sports-fan occasions and downtown casual dining traffic.
Regional players
- The Pint Public House: Canadian sports-bar chain with locations across multiple provinces, focused on HD sports viewership and pub-style menu. Comparable sports-bar concept but with broader Western Canadian footprint; competes with Gabby's on shared sports-fan occasions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Gabby's social profiles
Digital presenceGabby's financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gabby's leadership team
Management profileNumber of profiles
Gabby's funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gabby's M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gabby's
What does Gabby's do?
Gabby's Kitchen + Bar operates a 50-item scratch-made casual dining menu and full bar across 18 Greater Toronto Area locations, featuring award-winning chicken wings in 13 flavors, hand-battered beer-battered fish and chips, 24-hour buttermilk-marinated chicken tenders, fresh-cut Ontario fries, craft burgers, and stone-fired pizzas, served alongside a sports bar experience with HD screens for live game viewership. The chain also offers private event hosting, weekend brunch at select locations, online ordering for delivery and takeout, and a recurring Happy Hour, while the franchising arm licenses the Gabby's brand and operating system to franchisees across Ontario.
Is Gabby's a public or private company?
Gabby's is a private company. It is classified as family owned and is currently operating.
When was Gabby's founded?
Gabby's was founded in 1989. It employs 11 to 50 people.
Where is Gabby's based?
Gabby's is headquartered in Toronto, Canada, in the North America region.
How does Gabby's make money?
Four revenue lines are on record. Dine-In Food and Beverage Sales are the primary driver. The others are delivery and Takeout, private Event and Catering and franchise Fees and Royalties.
Who are Gabby's's main competitors?
Direct peers on record are Kelsey's Original Roadhouse, The Recess, East Side Mario's, Moxie's Grill & Bar, Shoeless Joe's Sports Grill, Montana's BBQ & Bar, Boston Pizza, Jack Astor's Bar and Grill and The Loose Moose. The Pint Public House is listed as a regional player.
Does Gabby's have an API?
No public API is recorded for Gabby's.
What industry is Gabby's in?
Gabby's's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFAEAA, Neighborhood & Sports Bars, with a secondary code of THAFACAG, Chef’s Table & Tasting Menu Restaurants. Its NAICS code is 722511 and its SIC code is 5810.