What Gabriella does

Gabriella is a Polish direct-to-consumer hosiery, underwear, and shapewear manufacturer headquartered in Łódź, Poland, founded in 1996. The company operates a modern factory producing approximately 2 million pairs of pantyhose and stockings per month, making it one of the largest dedicated hosiery producers in Poland. Its portfolio spans over 300 SKUs across categories including classic and patterned pantyhose, stockings, women's and men's socks, seamless underwear, shapewear, leggings, activewear, maternity wear, a dedicated plus-size line (up to 5XL/9), and a medical/compression sub-brand, organized under seven named sub-brands (Shapewear, Mamma, Seamless, Medica, Erotica, Sablewska x Gabriella, and Rajstopy Lokalne).

The product is built on proprietary seamless (bezszwowa) knitting technology that produces garments from a single continuous tube of fabric, paired with laser-cut edge finishing for invisibility under clothing and aloe-vera-enriched yarns used in the maternity line. Pricing is listed in Polish zloty across four tiers from entry-level socks at ~8-30 PLN to premium shapewear and seamless leggings at 60-140 PLN, with seasonal discounting up to 70%. The company sells exclusively through its own Shopify-based e-commerce storefront at gabriella.pl, shipping domestically within Poland and to approximately 24 European countries, with broader distribution referenced as exports to over 50 countries via wholesale channels that are not detailed in the source data.

Gabriella runs a pure direct-to-consumer model with no disclosed physical retail, no third-party marketplace presence, and no enterprise/B2B customers named. Go-to-market relies on its own e-commerce site, an Instagram presence (@gabriella_company), email/newsletter marketing (offering a 15% first-order discount), a content blog, and on-site verified customer reviews. The customer base is fragmented across six horizontal segments — general female consumers (primary), plus-size women, women with special needs (maternity, anti-varicose, anti-chafing), active/fitness consumers, girls (school and communion wear), and a small men's dress-sock segment — yielding low concentration risk but also limited contract-based revenue predictability.

Name

Gabriella

Legal name

Gabriella

Website

https://gabriella.pl

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Gabriella is a Polish direct-to-consumer hosiery, underwear, and shapewear manufacturer founded in 1996 in Łódź, producing 2 million pairs of pantyhose monthly and exporting to over 50 countries via its gabriella.pl e-commerce storefront.

Ownership category

akta.pro rank

Product category

Women's Hosiery and Intimate Apparel

NAICS

Apparel Manufacturing (315), Clothing and Clothing Accessories Retailers (45811), Apparel Accessories and Other Apparel Manufacturing (3159)

SIC

Women's, Misses', Children's & Infants' Undergarments (2340), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Underwear, Lingerie & Hosiery Cut & Sew (IMAOAEAG)

akta.pro secondary industries

Panties & Briefs (CRAAAIAB), Underwear & Socks (Children) (CRAAAHAI)

Keywords

• Women's hosiery
• Seamless underwear
• Shapewear garments
• Compression tights
• Maternity hosiery

Headquarters

HQ city

Łódź

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Retail: Gabriella generates revenue through direct online sales via its e-commerce platform gabriella.pl, selling hosiery, underwear, leggings, socks, and shapewear products directly to end consumers at listed retail prices.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Gabriella manufactures and sells women's hosiery (pantyhose, stockings, socks), underwear (including seamless and lace), shapewear, leggings, and maternity products. The company operates its own modern factory in Łódź, Poland, producing 2 million pairs of pantyhose and stockings monthly, and sells directly to consumers through its e-commerce platform gabriella.pl, exporting to over 50 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Shapewear: Shapewear collection featuring slimming underwear, shaping shorts, and body shapers
• Sablewska x Gabriella
• Mamma
• Seamless
• Erotica
• Medica
• Rajstopy Lokalne

Products and services

• Pantyhose (Rajstopy) Women's hosiery including classic thin pantyhose, matte, microfiber, patterned, warm, plus size, cotton, push-up, slimming, anti-cellulite, maternity, and anti-varicose compression tights. Available in sizes from regular through 5XL.
• Stockings (Pończochy) Women's stockings including self-supporting hold-ups, garter stockings, plus size stockings, bridal stockings, fishnet, colored, and seam-back varieties. Sold as part of the sensual lingerie range 18+.
• Socks (Skarpetki) Women's, men's, and children's socks including cotton, long, non-compression, patterned, smooth, wool, heel and toe styles, and men's dress and patterned socks. Product line includes knee-highs and colored varieties.
• Underwear (Bielizna) Women's underwear including seamless panties, cotton panties, lace panties, high-waist panties, modeling panties, bridal lingerie, anti-chafing thigh bands, bralettes, and tank tops.
• Shapewear (Bielizna Wyszczuplająca) Shapewear including slimming panties, shaping bodysuits, high-waist shaping shorts, and figure-modeling garments designed for visible slimming effects under clothing.
• Leggings Women's leggings including seamless, ribbed, tights-style, colored, and thermal varieties, plus biker shorts and activewear leggings for the gym.
• Seamless Underwear and Clothing Seamless underwear and clothing line using proprietary seamless construction that eliminates side seams, preventing irritation and ensuring garments remain invisible under tight clothing. Includes seamless panties, thongs, boxers, leggings, and biker shorts.
• Maternity Collection (Mamma) Maternity line including maternity tights with aloe vera enrichment, maternity leggings, and maternity shapewear designed to support growing belly without pressure points.
• Medica Compression Hosiery Medical and therapeutic hosiery including anti-varicose compression tights designed to address circulation problems and support vascular health.
• Sports Apparel and Underwear Active women's apparel including sports leggings, sports tops, biker shorts, yoga socks, and seamless sports underwear designed for fitness, yoga, gym, and active lifestyle use.
• Anti-Chafing Products Anti-chafing thigh bands, plus size thigh bands, and anti-chafing shorts designed to eliminate thigh friction during warm weather and physical activity.
• Plus Size Hosiery and Underwear Extended plus size hosiery and shapewear line covering pantyhose, stockings, garter belts, and thigh bands available from size 2 to size 9 (4XL-5XL).
• Children's Tights Girl's tights for school uniforms, communion dresses, and special occasions, including reinforced toe for durability and cotton crotch for comfort.

Quantifiable outcome

• 2 million pairs of pantyhose and stockings produced monthly
• +2 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/gabriella_company
• LinkedInlinkedin.com/company/gabriellacompany

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gabriella