Pocket Ventures Sdn Bhd

What Pocket Ventures Sdn Bhd does

Pocket Ventures Sdn Bhd, operating under the brand name Gashapon Bandai Official (GBO) and registered under the related entity MAIMILU SDN BHD (registration 202001000009), runs the licensed Bandai Gashapon capsule-toy retail operation in Malaysia. The business dispenses Bandai-manufactured gashapon products through dedicated physical machines located inside shopping malls, theme parks, and entertainment venues across the Klang Valley and Johor regions. It serves individual consumers — primarily anime, manga, and pop-culture collectors, families with children, and fans of Japanese and Korean entertainment franchises (Gundam, One Piece, Demon Slayer, Dragon Ball, Spy x Family, Sanrio, Pokemon, aespa, TXT, among others).

The retail footprint is structured across three formats: permanent Official Shops (e.g., Sunway Velocity with 207 machines, Sunway Lagoon with 197 machines, IOI City Mall, Pavilion Bukit Jalil), temporary Pop-Up stores (MR.DIY Plus Mid Valley, INCUBASE Arena events), and partner Collab stores located within TGV Cinemas, AEON Malls, Animate, Godzilla Store, and Isetan. The technology layer consists of a website with a real-time product-availability search function and a dedicated GBO mobile app on iOS and Android that delivers promotions and store information. There is no online purchasing — all transactions occur at physical cashier counters where customers buy tokens to operate machines.

Revenue is generated on a pay-as-you-go token-purchase model at point-of-sale in physical retail locations, supplemented by stamp-card loyalty mechanics (e.g., RM30/stamp Raya promotion, RM15/stamp 8.8 Gashapon Day) and seasonal event-driven promotions. Marketing runs primarily through organic social channels (Facebook, Instagram, TikTok under @gbomys), the mobile app, and influencer/event activations. The company is privately held with no disclosed institutional investors or external funding rounds.

Name

Pocket Ventures Sdn Bhd

Legal name

MAIMILU SDN BHD

Website

https://gashapon.com.my

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Pocket Ventures Sdn Bhd (operating as Gashapon Bandai Official) is the exclusive Bandai-licensed capsule-toy retailer in Malaysia, operating physical gashapon machines across official shops, pop-ups, and partner collab stores in shopping malls, cinemas, and AEON centers, selling to anime, K-pop, and pop-culture collectors via token-based play.

Ownership category

akta.pro rank

Product category

Specialty Collectible Retail

NAICS

Hobby, Toy, and Game Retailers (45912)

SIC

Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Coin-Operated Entertainment (Pinball, Crane/Claw, Jukebox, Darts/Billiards) (MPAEAJAF)

akta.pro secondary industry

Collectible Card Games (CCG/TCG) Retail (CRALAGAC)

Keywords

• Gashapon retail
• Capsule toys
• Licensed collectibles
• Anime merchandise
• Specialty toy stores

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Gashapon Token Sales: Customers purchase tokens at cashier counters to operate gashapon machines. Tokens dispense capsule toys containing collectible items. Revenue generated from per-play token purchases at physical retail locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Pocket Ventures Sdn Bhd (operating as MAIMILU SDN BHD and doing business as Gashapon Bandai Official / GBO) runs a chain of physical retail stores in Malaysia that dispense Bandai-licensed gashapon capsule toys and collectibles. Customers purchase tokens at cashier counters to operate branded gashapon machines and receive randomized capsule toys featuring characters from licensed anime, manga, K-pop, and entertainment franchises. The company operates official shops, pop-up stores, and collaboration stores inside shopping malls, cinemas, and entertainment venues across Malaysia, supported by a real-time stock availability search system and the GBO mobile app.

Product overview

Pocket Ventures Sdn Bhd operates Gashapon Bandai Official Shops in Malaysia as a licensed Bandai retail operation. The business offers a portfolio of capsule toys and collectibles across diverse entertainment franchises including anime (Gundam, One Piece, Demon Slayer, Spy x Family, Dragon Ball, Chainsaw Man, My Hero Academia, Tokyo Revengers, Crayon Shin-chan, Hirogaru Sky! PreCure), manga, K-pop (aespa, Tomorrow x Together), video games (Apex Legends, Minecraft), and global brands (Disney, Sanrio, Pokemon). The core product is the physical gashapon capsule machine experience, with products organized into licensed series and character collections. The company also operates a mobile application for promotions and provides real-time stock availability search across store locations. Products are available through dedicated official shops, pop-up stores, and collaboration stores at various retail locations throughout Malaysia.

Differentiator

Problem solved

Functional benefit

Brands

• Gashapon Bandai Official Shop: Official retail stores selling Bandai gashapon capsule toys

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• TGV CinemascoreChannel Partner/ Reseller/ Distributor · 1 May 2026GBO Collab Stores operating within TGV cinema locations across Malaysia including TGV Bukit Indah, TGV Tebrau, TGV Toppen, TGV Cheras Selatan, and TGV Bukit Tinggi. Stores feature 120-186 gashapon machines per location.
• AEON Malls MalaysiacoreChannel Partner/ Reseller/ DistributorGBO stores located within AEON shopping centers including AEON Cheras Selatan and AEON Bukit Indah providing retail space for gashapon machines.
• Bandai Co., Ltd.coreOEM/ Whitelabel/ Licensing PartnerOfficial authorized retailer for Bandai Gashapon products in Malaysia. Operates as 'Bandai Official Shop' providing authentic products directly sourced from Bandai Japan.
• Godzilla Store MalaysiaminorChannel Partner/ Reseller/ DistributorCollab store located within Godzilla Store at Lalaport, Pudu, Kuala Lumpur featuring limited gashapon machines (6 units).
• AnimatecoreChannel Partner/ Reseller/ DistributorCollab store at LaLaport Bukit Bintang featuring anime merchandise and 60 gashapon machines. Targets anime fan demographic.
• MR.DIYminorChannel Partner/ Reseller/ DistributorPop-Up store at MR.DIY Plus Mid Valley location with 50 gashapon machines, targeting convenience retail customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/GBOMYS
• Instagraminstagram.com/gbomys
• TikToktiktok.com/@gbomys
• LinkedInlinkedin.com/company/pocket-ventures-sdn-bhd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pocket Ventures Sdn Bhd