VR Gewinnsparverein Bayern eV

What VR Gewinnsparverein Bayern eV does

VR Gewinnsparverein Bayern eV is a registered non-profit association (eingetragener Verein, eV) founded in 1952 and headquartered in Sinzing, Bavaria, Germany. It operates the "Gewinnsparen" (prize-linked savings) lottery, which combines three participant-facing mechanics: a gaming stake for entry into monthly prize drawings, a mandatory savings component, and a charitable donation allocation. Each ticket is priced at €5 per month, broken down as €1 game contribution (forming the lottery prize pool), €4 savings contribution (returned annually to the participant), and €0.25 charitable donation. The organization distributes over €2.9 million in monthly prizes and channels approximately €16 million annually to charitable causes across Bavaria through its partner cooperative banks. The current lottery license is valid through 12 November 2025, issued by the Regierung der Oberpfalz under the Glücksspielstaatsvertrag 2021, with drawings conducted under notary supervision using certified electronic random number generation software.

Distribution is executed exclusively through the Bavarian Volksbanken and Raiffeisenbanken cooperative banking network, with the organization being a member of Genossenschaftsverband Bayern e.V. Participants acquire tickets via their local cooperative bank or through the Mein Gewinnsparen online self-service portal, which provides account management, ticket overview, and prize tracking. The product portfolio includes the standard Gewinnsparlos (€5/month), the 10er-Los bundle (€50/month, 10 consecutive tickets, guaranteed minimum €3 monthly win), and the VRhilft charitable sub-brand that operates the VRmobil vehicle donation program with over 850 vehicles delivered to social, charitable, and community organizations across Bavaria. Marketing is executed through a multi-channel mix including LinkedIn, Facebook, Instagram, YouTube, email newsletter, and the gewinnsparen-bayern.de website.

The organization is governed by a Vorstand (board) chaired by Franz Hofmann, with Günther Mayer as deputy chairman, Markus Eichenseer and Christian Homeier as managing board members, and a Beirat (advisory board) chaired by Bernhard Hackner. Headcount is approximately seven staff, indicating a capital-light operating model in which distribution, customer acquisition, and prize fulfillment are absorbed by partner cooperative banks. No private equity, venture capital, or external investor ownership is evident; the entity is a membership-based association structured under German cooperative law, with prize payouts and charitable donations flowing through the cooperative banking system rather than being retained as profit.

Name

VR Gewinnsparverein Bayern eV

Legal name

VR Gewinnsparverein Bayern eV

Website

https://gewinnsparen-bayern.de

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

1–10 employees

Short description

VR Gewinnsparverein Bayern eV is a Bavarian non-profit association, founded in 1952, operating a €5/month prize-linked savings lottery distributed exclusively through the regional Volksbanken and Raiffeisenbanken cooperative banking network, returning 80% of ticket price as annual savings and donating ~€16M yearly to Bavarian charities.

Ownership category

akta.pro rank

Product category

Lottery Services

akta.pro primary industry

Lottery Operators (Government & Private Licensed) (MPAEAFAA)

akta.pro secondary industry

Draw-Based Lottery Management (Number Games, Keno as Lottery) (MPAEAFAE)

Keywords

• Prize-linked savings
• Lottery savings program
• Cooperative banking lottery
• Bavarian lottery tickets
• Charitable lottery savings

Headquarters

HQ city

Sinzing

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Lottery ticket sales: Revenue generated from lottery ticket sales at 5 Euro per ticket monthly. Of this, 1 Euro constitutes the game contribution (Spielbeitrag) which forms the lottery prize pool, 4 Euro is savings (Sparbeitrag) returned to participants annually, and 25 cents goes to charitable donations. Additional revenue comes from interest on savings balances held at credit cooperatives.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

VR Gewinnsparverein Bayern eV operates a regional prize-linked savings lottery program in cooperation with Bavarian Volksbanken and Raiffeisenbanken credit cooperatives. Participants purchase monthly Gewinnsparlos lottery tickets at €5 each, with €1 as the game stake for monthly prize draws (prize pool exceeding €2.9 million), €4 as a savings contribution returned annually, and €0.25 going to charitable donations in Bavaria (totaling approximately €16 million annually).

Product overview

VR Gewinnsparverein Bayern eV operates a lottery savings program combining saving, winning, and charitable giving. The core product is the Gewinnsparlos, a monthly lottery ticket costing €5 (€1 gaming stake + €4 savings). Participants have chances to win cars, travel, and cash prizes worth over €2.9 million monthly. The 10er-Los is an add-on bundle offering 10x winning chances with guaranteed monthly minimum wins. The Mein Gewinnsparen customer portal enables account management and prize tracking. The VRhilft sub-brand channels lottery proceeds to regional charitable causes including high beds, defibrillators, and vehicle donations. The Joker feature provides access to special prize drawings.

Differentiator

Problem solved

Functional benefit

Products and services

• Gewinnsparlos The core monthly lottery savings ticket for individual Bavarian participants; priced at €5 per month with €1 as game stake, €4 as savings contribution returned annually, and €0.25 going to charity. Participants gain monthly entry into prize draws for cars, travel, and cash (up to €100,000) from a total prize pool exceeding €2.9 million.
• 10er-Los An enhanced bundle of 10 consecutive Gewinnsparlos ticket numbers (0–9) priced at €50 per month, providing 10x winning probability, guaranteed minimum €3 monthly prize based on the last digit match, and annual savings of €480.
• Mein Gewinnsparen Customer Portal An online self-service portal where registered Gewinnsparverein participants can manage their lottery tickets, view winning numbers, track prizes, register for special drawings, and receive newsletters.
• VRhilft A charitable giving program funded by lottery proceeds that supports regional Bavarian organizations through initiatives such as high beds for daycare centers and nursing homes, defibrillators for public facilities, and vehicle donations through the VRmobil initiative. Over 850 VRmobil vehicles have been donated to social, charitable, and non-profit organizations across Bavaria.

Quantifiable outcome

• Over 2.9 million Euro in monthly prizes distributed
• +3 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Genossenschaftsverband Bayern e.V.coreStrategic or Co-development PartnerVR Gewinnsparverein Bayern is a member of the Genossenschaftsverband Bayern (Bavarian Cooperative Association). The association provides oversight and support for cooperative banks throughout Bavaria who distribute the lottery tickets.
• Volksbanken und Raiffeisenbanken in BayerncoreChannel Partner/ Reseller/ DistributorRegional credit cooperatives serve as primary distribution channel for lottery tickets. They handle customer acquisition, ticket sales, and prize payouts on behalf of the association. Nearly every second cooperative bank in Bavaria has received VRmobil vehicle donations through this partnership.
• Regierung der OberpfalzcoreOthersRegulatory authority overseeing lottery operations. Issues lottery license and provides ongoing supervision of the lottery operations under the Glücksspielstaatsvertrag 2021.
• VRmobil Partner (Various social institutions)minorOthersOver 850 VRmobil vehicles donated to social, charitable, and non-profit organizations across Bavaria through the Gewinnsparen program. Recipients include fire departments, social services, nursing homes, sports clubs, and other community organizations.

Scale indicators5 records

Recent moves3 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@gewinnsparen.bayern
• Facebookfacebook.com/gewinnsparen.bayern
• LinkedInlinkedin.com/company/gewinnsparverein-bayern
• Instagraminstagram.com/gewinnsparen.bayern

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VR Gewinnsparverein Bayern eV