G&G Partnership, LLP

What G&G Partnership, LLP does

G&G Partnership, LLP is a full-service accounting firm founded in 1980 and headquartered at the Coldwater Business Centre in Toronto, Ontario. The firm employs approximately 34 professionals across two divisions: the core G&G Partnership practice and the Gold Entertainment Accountants™ sub-brand, which serves the Canadian music and entertainment industry. Service offerings span traditional accounting and auditing (compilation, review, and audit under IFRS, ASPE, and ASNPO frameworks), corporate and personal tax preparation and planning, estate and succession planning, management advisory services including cash flow projections and business valuations, and specialized Canada-U.S. cross-border tax compliance. The firm also operates an IT division led by Associate Partner Debbie Spence that provides software implementation and support for Sage 50 Canadian, QuickBooks, and AccountEdge.

The firm operates under a partnership model with eight partners and associate partners holding multiple professional designations including CPA, CA, LPA, CFP, and US CPA (Illinois), enabling cross-border tax expertise. Revenue is generated through professional service fees structured via individual engagement letters, with pricing based on scope and complexity of work. The go-to-market model is sales-led and relationship-driven, relying on direct partner engagement, client referrals, and professional network referrals rather than product-led or self-serve channels. Key strategic partnerships include a 2018 association with CBTA (Cross-Border Tax Association) in Florida for U.S. cross-border tax infrastructure and co-location with complementary professionals (lawyers, business brokers, financial planners) at the Coldwater Business Centre. The client base is diversified across owner-managed businesses, high-net-worth individuals, corporations and trusts, entertainment industry professionals, and cross-border (Canada-U.S.) clients.

Name

G&G Partnership, LLP

Legal name

G&G Partnership, LLP

Website

https://ggca.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

G&G Partnership, LLP is a Toronto-based full-service accounting firm founded in 1980, serving owner-managed businesses, high-net-worth individuals, and entertainment industry clients with traditional accounting, tax, estate planning, and cross-border tax services.

Ownership category

akta.pro rank

Product category

Professional Accounting Services

NAICS

Offices of Certified Public Accountants (541211), Other Accounting Services (541219), Professional, Scientific, and Technical Services (54)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Management Consulting Services (8742)

akta.pro primary industry

Strategic Partnerships, Alliances & JVs Advisory (BPAHADAI)

Keywords

• Accounting and auditing services
• Tax planning services
• Cross-border tax compliance
• Estate and succession planning
• Management advisory services

Headquarters

HQ city

Toronto, ON

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Accounting Services: Full-service accounting firm providing traditional compilation, review and audit services, corporate and personal tax returns, and tax planning strategies. Revenue generated through professional service fees charged for engagements documented in engagement letters.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

G&G Partnership is a full-service accounting firm providing traditional compilation, review, and audit services under IFRS, ASPE, and ASNPO frameworks; corporate and personal tax preparation and planning; estate and succession planning; management advisory services; and Canada-U.S. cross-border tax compliance. The firm operates two divisions: G&G Partnership (general practice for individuals, corporations, estates, and trusts) and Gold Entertainment Accountants™ (specialized accounting, tax, and advisory services for the music and entertainment industry). The firm also provides IT support for small business accounting software including Sage 50 Canadian, AccountEdge, and QuickBooks.

Product overview

G&G Partnership, LLP is a full-service accounting firm operating two divisions: G&G Partnership (the core practice) offering traditional accounting, assurance, tax minimization strategies, estate planning, management advisory, and cross-border tax services; and Gold Entertainment Accountants™ (a specialized sub-brand) serving the entertainment industry. The firm also provides a secure client portal for confidential document exchange. Services are delivered through eight partners and associates specializing in areas including audit/review, corporate and personal tax, estate and succession planning, management advisory, Canada-U.S. cross-border tax compliance, and computer services/IT support for accounting software.

Differentiator

Problem solved

Functional benefit

Brands

• Gold Entertainment Accountants™: A Canadian leader in the music and entertainment accountancy industry, specializing in tax-saving strategies, financial guidance and other business needs for the entertainment industry.

Products and services

• Accounting and Auditing Services
• Corporate and Personal Tax Services
• Estate and Retirement Planning
• Management Advisory Services
• Cross-Border Tax Services
• Gold Entertainment Accountants™
• Computer Services and IT Support

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• CBTA (Cross-Border Tax Association)coreStrategic or Co-development Partner · 1 January 2018In 2018, G&G created an association with CBTA, a cross-border tax practice located in Florida. This partnership provides significant resources and infrastructure to service the needs of U.S. cross-border clients, complementing the firm's in-house Canadian and U.S. tax professionals.
• Coldwater Business Centre ProfessionalscoreStrategic or Co-development PartnerThe firm's practice is situated in the Coldwater Business Centre which is home to other professionals in complementary disciplines including lawyers, a business broker, and financial planners. These relationships enable G&G to provide clients with a one-stop shop for integrated professional services.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• KPMG Canada: Big Four accounting firm with extensive Canadian presence, including cross-border tax, private enterprise audit, and HNW advisory practices. Comparable service capabilities but operates at much larger scale with enterprise and cross-segment clients.
• PwC Canada: Big Four firm offering assurance, tax, and advisory with cross-border capabilities for SMB and HNW clients. Comparable in cross-border tax expertise but serves a much broader client base and operates enterprise-scale engagements.

Regional players

• DMCL Chartered Professional Accountants: Western Canadian mid-market accounting firm serving owner-managed businesses and private companies with audit, tax, and advisory. Comparable in mid-tier positioning and SMB-focused practice, though primarily serves British Columbia rather than Ontario.

Direct peers

• Crowe Soberman LLP: Toronto-based full-service accounting firm of similar mid-market size serving owner-managed businesses, HNW individuals, and entertainment/media clients. Highly comparable in service breadth (audit, tax, advisory), niche specializations, and Toronto SMB/HNW target market.
• BDO Canada: Major Canadian mid-tier accounting firm with deep cross-border tax, assurance, and advisory practices for private businesses. Comparable to G&G in core service mix and SMB/owner-managed client focus, though significantly larger and broader geographically.
• Grant Thornton Canada: Canadian mid-tier accounting firm serving private and mid-market businesses with audit, tax, and advisory services. Comparable to G&G in private-company focus and SMB client base, though with broader geographic reach.
• Baker Tilly Canada: Canadian mid-tier accounting and advisory firm with multi-office footprint serving private businesses and HNW clients. Comparable in service breadth (audit, tax, advisory) and SMB-focused delivery model.
• Schwartz Levitsky Feldman LLP: Toronto-based mid-market accounting firm serving private companies, owner-managed businesses, and HNW individuals. Closely comparable in size, Toronto location, full-service offering, and partner-led service model.
• MNP LLP: One of Canada's largest mid-tier accounting and business advisory firms with strong cross-border (Canada-US) tax and SMB practices. Closely comparable to G&G in SMB/HNW focus, cross-border capabilities, and partner-led service model, though larger in scale.
• Smythe LLP: Western Canadian mid-market accounting firm providing audit, tax, and advisory to private companies and individuals. Comparable in mid-tier positioning, multi-partner structure, and full-service SMB-focused practice model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/g-g-partnership-llp

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about G&G Partnership, LLP