Giornale PAESE MIO

What Giornale PAESE MIO does

Giornale PAESE MIO is a privately held Italian local newspaper founded in 1996 and operated by approximately 10 employees out of Orzinuovi in the province of Brescia, Lombardy. The publication's sole product is a free monthly newspaper distributed door-to-door ("porta a porta") to homes, shops, offices, and bars across four municipalities in the Bassa Bresciana area — Orzinuovi, Manerbio, Rovato, and Montichiari — with additional availability at newsstands in neighboring towns. It claims a monthly readership of 136,000 across its coverage footprint, with editorial focus on local municipal news, sports (notably Orzibasket), cultural events, school and parish news, and community interviews.

The underlying operation is a traditional print media business with a companion WordPress-based website (giornalepaesemio.it) that mirrors and archives the print content by municipality and topic. No proprietary technology, app, API, or digital platform is disclosed; the digital presence functions primarily as a content archive and supplementary distribution channel rather than a standalone product. Social sharing buttons (WhatsApp, Facebook, Twitter, Telegram, email) provide organic amplification, and the publication maintains an active Twitter/X account (@PAESEMIO).

Revenue is generated exclusively through advertising sales to local businesses seeking reach into the 136,000-reader audience, with contact handled via phone, WhatsApp, and email. The newspaper is free to readers, and there is no subscription, programmatic, or diversified revenue stream. Ownership is private with no disclosed institutional investors, parent company, or funding rounds, and the company holds no listed securities.

Name

Giornale PAESE MIO

Legal name

PAESE MIO

Website

https://giornalepaesemio.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Giornale PAESE MIO is a privately held Italian free monthly newspaper distributed door-to-door across four municipalities in the Bassa Bresciana area of Lombardy, reaching 136,000 readers and monetized exclusively through local business advertising.

Ownership category

akta.pro rank

Product category

Local Print Newspaper

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Local newspaper
• Free monthly publication
• Print media advertising
• Door-to-door distribution
• Community news coverage

Headquarters

HQ city

Orzinuovi (Brescia)

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Others

Revenue model

1. Advertising/Sponsorship: PAESE MIO generates revenue primarily through advertising placements in the monthly newspaper. Local businesses and advertisers purchase space in the publication to reach the newspaper's readership of 136,000 readers across the covered municipalities.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Giornale PAESE MIO is a free monthly local newspaper covering news, sports, cultural events, municipal updates, and community stories for four municipalities (Orzinuovi, Manerbio, Rovato, and Montichiari) in the Bassa Bresciana area of Brescia province, Italy. The publication is distributed door-to-door (porta a porta) to homes, shops, offices, bars, and newsstands, reaching 136,000 readers monthly. Revenue is generated primarily by selling advertising space to local businesses seeking visibility in the served communities.

Product overview

PAESE MIO is a local newspaper publishing operation consisting of a single core product: a free monthly newspaper distributed door-to-door ('porta a porta'). The publication covers local news across four municipalities in the Bassa Bresciana area (Orzinuovi, Manerbio, Rovato, and Montichiari), reaching approximately 136,000 readers. The company offers advertising space to local businesses as its primary revenue model.

Differentiator

Problem solved

Functional benefit

Products and services

• PAESE MIO Monthly Newspaper
• PAESE MIO Newspaper Advertising Space

Quantifiable outcome

• 136,000 readers reach per month

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Emerging players

• BSnews.it: BSnews is a digital local news outlet focused on the Brescia area. It overlaps with PAESE MIO in geographic coverage and local advertiser targeting, representing a digital-native competitor to the print product.
• Varesenews: Varesenews is a hyperlocal digital news outlet covering Varese province in Lombardy. It is comparable as a similarly scoped community-focused news publisher targeting local advertisers, though with a digital-first rather than print-first model.

Direct peers

• Giornale di Brescia: Giornale di Brescia is a long-established daily local newspaper covering the Brescia area. It competes with PAESE MIO for local readers and advertiser dollars in the same Lombardy geography.
• Bresciaoggi: Bresciaoggi is a daily local newspaper covering Brescia and surrounding province in Lombardy. It is directly comparable to PAESE MIO as a local print news outlet serving overlapping geography and competing for the same local advertiser base.
• Qui Brescia: Qui Brescia is a free local newspaper distributed in the Brescia area, sharing PAESE MIO's free-distribution, advertising-funded model and hyperlocal coverage focus. It is a direct competitor for both readers and SMB advertisers.
• Prima Brescia: Prima Brescia is a free local newspaper and digital outlet serving the Brescia area. It directly overlaps with PAESE MIO in product format (free local paper), target geography, and advertising base.

Regional players

• Il Tirreno: Il Tirreno is a regional Italian newspaper with local editions covering parts of Tuscany. It is comparable as a regional/local news publisher serving defined sub-regional geographies with advertiser-supported models.
• La Voce del Popolo (free local papers, e.g. La Voce di Mantova): La Voce di Mantova is a free local newspaper distributed in the Mantua area of Lombardy. It shares PAESE MIO's free-distribution, advertising-funded local newspaper model in an adjacent Lombardy region, making it a comparable regional peer.

Broad incumbents

• Corriere della Sera: Corriere della Sera is Italy's leading national daily newspaper with extensive local-edition coverage including Brescia. It competes for national and regional advertising budgets and serves overlapping readership, but operates at a national scale far beyond PAESE MIO's hyperlocal footprint.
• Il Giornale di Brescia (SESAAB): SESAAB operates the historic Il Giornale di Brescia, a major Brescia-area daily under a media group that also publishes other Lombardy titles. It is comparable as a larger incumbent covering the same geography with broader editorial and advertiser scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/PAESEMIO
• LinkedInlinkedin.com/company/giornale-paese-mio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Giornale PAESE MIO