Glauser Immobilier SA

What Glauser Immobilier SA does

Glauser Immobilier SA is a Swiss family-owned real estate brokerage and construction firm founded in 1992, headquartered in La Tour-de-Peilz in the canton of Vaud and operating across the cantons of Vaud, Valais, Fribourg, and Geneva. The company offers a vertically integrated service platform built on four pillars: brokerage (courtage) for buying, selling, and renting residential and commercial properties; general construction (Entreprise Générale) under the "One man One building" model via its Asset Management General division; property management (gérance) delivered through a partnership with DG22 SA for PPE condominium administration; and ancillary services including financing advisory, land acquisition, and a Force Location tenant placement service.

The platform is differentiated by a proprietary analytical technology — the DCF Lifetime FUND VALOR tool, a 100-year discounted cash flow calculator used internally and offered to professional investors for property valuation and portfolio stress-testing. This is supplemented by an online Estimation Tool and an Off-Market exclusive listings channel for non-publicly advertised inventory. Glauser distributes its listings across all major Swiss real estate portals (ImmoScout24, Homegate, Comparis, Immobilier.ch, ImmoStreet, NewHome) and is endorsed as a recommended quality agency by Comparis, Houzy, and RealAdvisor.

The business model is transaction-based, earning brokerage commissions on property sales and rentals with rates negotiated per mandate, plus fees from construction, property management, and advisory services. The firm operates from two physical offices (La Tour-de-Peilz headquarters since 1992 and a Crissier branch opened November 2025 to serve the West Lausanne sector) with a lean seven-person senior leadership team. It is privately held as part of Groupe Glauser, with no external institutional investors or public market participation.

Name

Glauser Immobilier SA

Legal name

Glauser Immobilier SA

Website

https://glauserimmo.ch

Company type

Private

Founded year

1992

Operating status

Operating

Short description

Glauser Immobilier SA is a family-owned Swiss real estate brokerage and general contractor founded in 1992, serving buyers, sellers, investors, and PPE co-owners across Vaud, Valais, Fribourg, and Geneva via two offices and a proprietary 100-year DCF valuation tool.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage and Property Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Appraisers (53132)

SIC

Real Estate Agents & Managers (For Others) (6531), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

akta.pro secondary industries

Luxury & High-End Residential Brokerage (BPAJAAAC), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• Residential real estate brokerage
• Property management services
• General construction services
• Real estate valuation
• Property development

Headquarters

HQ city

La Tour-de-Peilz

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Courtage (Brokerage) commissions: Transaction-based commissions on property purchases, sales, and rentals across residential and commercial segments. The company acts as broker/intermediary for buyers, sellers, and renters, earning fees tied to deal value. Additional revenue streams include property management (gérance), construction/project development, and financing advisory services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Glauser Immobilier SA is a full-service real estate brokerage and property services firm operating across the Swiss cantons of Vaud, Valais, Fribourg, and Geneva. It provides brokerage for buying, selling, and renting residential and commercial properties, general construction and project development (Entreprise Générale) under the 'One man One building' model, property and condominium management (gérance) in partnership with DG22 SA, mortgage financing advisory, and land acquisition services. The firm supports its services with a proprietary DCF Lifetime FUND VALOR valuation tool and an online Estimation Tool.

Product overview

Glauser Immobilier SA operates a unified full-service real estate platform in French-speaking Switzerland. The offering comprises three core pillars: Courtage (brokerage for buying, selling, and renting), Entreprise Générale (general construction and development under the 'One man One building' model via the AMG division), and Property Management (gérance via the DG22 partnership). These are supplemented by financing advisory, land acquisition, and Force Location (lease reassignment) services. The platform also includes three digital add-on modules: Off-Market (exclusive unlisted inventory), Analyse DCF (the proprietary DCF Lifetime FUND VALOR financial modeling tool for 100-year portfolio stress testing), and an online Estimation Tool for automated property valuation. The company serves buyers, sellers, investors, owners, and institutional clients across Vaud, Valais, Fribourg, and Genève.

Differentiator

Problem solved

Functional benefit

Products and services

• Courtage (Brokerage) Full-service real estate brokerage covering buying, selling, and renting of residential and commercial properties across Vaud, Valais, Fribourg, and Geneva cantons for individuals, investors, and institutional clients.
• Entreprise Générale (General Construction) General contractor and total construction service operating under the 'One man One building' concept within the AMG division, developing internal promotions and select external partnerships for partners sharing the group's values.
• Property Management (Gérance) Comprehensive property and co-ownership (PPE) administration managed in partnership with DG22 SA, covering tenant management, maintenance coordination, and financial reporting for condominium associations and institutional property owners.
• Financing Advisory (Financement) Mortgage financing advisory service working with multiple banking partners to secure optimal lending conditions and rapid processing for property buyers and investors.
• Land Acquisition (Achat de terrains à bâtir) Identification and acquisition service for development-ready land parcels, integrated with the company's construction and development pipeline for builders, developers, and investors.
• Force Location (Rental Transfer) Tenant relocation and lease reassignment service that finds replacement tenants for departing renters and screens candidate dossiers for landlords.
• Off-Market Exclusive Listings Exclusive off-market property listing service providing access to unpublicized properties including apartments, villas, buildings, land parcels, and development projects through a tailored matching form for high-net-worth buyers and investors.
• DCF Lifetime FUND VALOR Analysis Proprietary 100-year discounted cash flow analysis tool measuring all future real economic flows in their macroeconomic environment, calculating fair property values based on sustainable assumptions and enabling stress-tests on real estate portfolios over multi-decade scenarios for investors and property professionals.
• Estimation Tool Online property valuation tool that generates optimized pricing estimates through a guided multi-step form, with a complete expert report delivered within 24 hours for property owners considering sale.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered core and minor.

• DG22 SA (La Gérance DG22)coreStrategic or Co-development PartnerDG22 SA provides comprehensive PPE (condominium) property management and administration services in partnership with Glauser Immobilier. DG22 is described as a human-sized, family-oriented company with local anchoring, managing public properties for communes such as Lucens.
• ImmoScout24 (Swiss Marketplace Ltd)coreGTM or Marketing PartnerMajor Swiss real estate portal where Glauser Immobilier publishes its property listings for maximum buyer reach.
• HomegatecoreGTM or Marketing PartnerLeading Swiss real estate portal used by Glauser Immobilier for listing properties.
• ComparisminorGTM or Marketing PartnerGlauser Immobilier is listed as a Comparis-recommended quality agency for evaluations and expertises in French-speaking Switzerland.
• RealAdvisorminorGTM or Marketing PartnerRealAdvisor partner portal; Glauser Immobilier is recommended by RealAdvisor for property valuations.
• HouzyminorGTM or Marketing PartnerHouzy platform partner; Glauser Immobilier is recommended as a Houzy quality agency.
• Immobilier.chminorGTM or Marketing PartnerSwiss real estate portal where Glauser Immobilier publishes listings.
• ImmoStreetminorGTM or Marketing PartnerSwiss real estate portal where Glauser Immobilier publishes listings.
• NewHomeminorGTM or Marketing PartnerSwiss real estate portal where Glauser Immobilier publishes listings.
• SVITminorGTM or Marketing PartnerProfessional association of Swiss real estate professionals; Glauser Immobilier is a member.
• USPI Vaud (Union Suisse des Professionnels de l'Immobilier Vaud)minorGTM or Marketing PartnerProfessional association of real estate professionals in canton Vaud; Glauser Immobilier is a member.
• PromoveminorGTM or Marketing PartnerReal estate marketing platform; Glauser Immobilier is listed as a partner.
• Various mortgage/financing partnersminorStrategic or Co-development PartnerGlauser Immobilier works with multiple financing partners to provide mortgage solutions to clients, as noted on their financing services page.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Naef Immobilier: Established Swiss regional brokerage operating across the Lake Geneva arc (Vaud/Geneva). Closest like-for-like peer — full-service buy/sell/rent brokerage with local brand strength, similar size and Western Swiss geographic overlap with Glauser.
• Bernard Nicod SA: Lausanne-based real estate developer and brokerage with deep Vaud roots. Comparable as a vertically integrated Western Swiss firm combining construction/promotion with brokerage activity, similar to Glauser's EG + courtage model.
• SPG Intercity Geneva / Zurich: Swiss commercial and residential brokerage with offices in Geneva and Zurich. Directly comparable on transaction-based brokerage in Western Switzerland and on serving investor/institutional clients for valuation and acquisition mandates.
• Gerofinance | Régie du Rhône: Swiss property manager and brokerage with strong Vaud/Geneva presence. Comparable as a multi-service real estate firm offering gérance, courtage and advisory in the same French-speaking Swiss cantons as Glauser.

Broad incumbents

• Engel & Völkers Switzerland: International luxury brokerage franchise with Swiss operations. Comparable at the luxury-residential end of Glauser's listing book (CHF 2–4M villas, Lake Geneva waterfronts) but operates as part of a global network rather than an independent regional brand.
• RE/MAX Switzerland: Large franchise network active across Switzerland including Vaud and Geneva. Comparable as a multi-office residential brokerage competing for the same buyer/seller pool, though with a much larger agent base and lower mid-market focus.

Others

• Wüest Partner: Swiss real estate research, valuation and consulting firm. Comparable as an adjacent valuation/analytics specialist — Glauser's proprietary DCF tool competes for the same investor-facing analytical mandates that Wüest Partner serves.
• IAZI CIFI: Swiss real estate data and analytics platform (already listed as a Glauser partner). Comparable as an enabling/data vendor in the same property-valuation and market-intelligence space that Glauser's DCF tool and Estimation module operate in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glauser Immobilier SA