What INTERFAIRS does

INTERFAIRS CO., LTD. (인터페어스주식회사) is a Korea-based B2B exhibition and trade facilitation services company founded in 1997 that connects Korean small and medium enterprises (SMEs) with overseas buyers through trade exhibitions, B2B matching programs, and trade missions. Headquartered in Goyang-si, Gyeonggi-do with 7 employees, the company operates across three industry verticals: Plastics (ArabPlast exhibition in Dubai, organized in cooperation with Düsseldorf Messe), Nuclear/Power (online market exploration programs for Southeast Asia and Russia), and Energy (the World Utilities Congress 2022 group pavilion in Abu Dhabi). Its customers include Korean SMEs seeking international market entry, Korean industry associations, and government agencies such as KOTRA that commission trade facilitation work.

The company's core products are exhibition management services (booth rental, setup/construction, and on-site operations), B2B matching and trade mission programs (buyer-seller introductions and overseas market exploration delegations), and market research services (overseas market intelligence for SMEs). It also serves as a commissioned agent (위탁대행) for Korea's six state-owned power generation companies — Korea Hydro & Nuclear Power (KHNP), Korea South-East Power, Korea Midland Power, Korea Southern Power, Korea Western Power, and Korea East-West Power — coordinating their participation in international energy events such as the World Utilities Congress 2022. Other institutional partners include KOTRA, Düsseldorf Messe, and the Korea Atomic Industrial Forum.

The business model is professional services-based with no proprietary technology platform. Revenue is generated through exhibition booth services (ArabPlast 2021 SME participation was priced at approximately 3,000,000 KRW per company), commissioned agency work for power generation companies, B2B matching program fees (often coordinated with government trade organizations), and export marketing consulting for SMEs. The go-to-market is event-driven: pre-marketing through online and offline media, buyer-seller matching, and on-site exhibition operations, with distribution primarily through direct sales and partnerships with government-related organizations and the six Korean power generation companies.

Name

INTERFAIRS

Legal name

INTERFAIRS CO., LTD.

Website

https://global-connect.kr

Company type

Private

Founded year

1997

Operating status

Operating

Short description

INTERFAIRS is a Korea-based B2B exhibition and trade facilitation company that connects Korean SMEs with international buyers through overseas trade shows, B2B matching programs, and trade missions across plastics, nuclear, and energy industry verticals.

Ownership category

akta.pro rank

Product category

Trade Exhibition and B2B Matching Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

akta.pro secondary industries

Exhibitions, Trade Shows & Booth Management (HSACADAH), SME & Entrepreneurship Development (Trade-Linked) (BPADAMAE)

Keywords

• Trade exhibition services
• B2B matchmaking programs
• Export trade missions
• Exhibition booth management
• Overseas market entry

Headquarters

HQ city

Goyang-si

HQ country

South Korea

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Exhibition Booth Services: Revenue generated from booth space rental, booth setup/construction services, and booth installation for Korean companies participating in international trade exhibitions. INTERFAIRS acts as the commissioned agent (위탁대행) managing booth operations for events like the World Utilities Congress 2022.
2. B2B Matching Services: Revenue from conducting B2B meeting programs in overseas countries in cooperation with government-related organizations. Services include buyer-seller matching, arranging visit programs, and on-site matching operations.
3. Trade Mission Programs: Revenue from organizing and managing trade missions and online overseas market exploration teams, including consulting on export and marketing strategies for participating SMEs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

INTERFAIRS organizes and manages international trade exhibitions and overseas B2B matching/trade mission programs for Korean SMEs, associations, and manufacturers seeking overseas market entry. Core services include exhibition promotion and on-site management (e.g., ArabPlast Dubai, World Utilities Congress group pavilions), buyer-seller matching programs, and target-market research across the plastics, nuclear/power generation, and energy verticals. The company acts as a commissioned agent for Korea's six major power generation companies to facilitate SME participation in overseas exhibitions.

Product overview

INTERFAIRS is a global market provider with 25 years of experience that offers a portfolio of exhibition management, B2B matching/trade mission services, and market research. The company operates primarily in three industry verticals: Plastics/Packaging/Printing, Nuclear/Power Generation/Smart Energy, and Oil & Gas/Marine. Key products include the ArabPlast exhibition in Dubai (MENA's largest plastics show), the World Utilities Congress 2022 group pavilion for Korean power companies, and online market exploration programs connecting Korean SMEs with overseas buyers in nuclear and energy sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Exhibition Management Services End-to-end exhibition management service for international trade shows in Korea and abroad. INTERFAIRS promotes qualified overseas trade shows to Korean associations, organizations, and manufacturers, then manages booth operations, on-site coordination, and buyer-seller engagement across plastics, nuclear/power, and energy verticals.
• B2B Matching / Trade Mission Programs Structured B2B meeting programs and trade missions in overseas markets, run in cooperation with government-related organizations. Services include research on participants' demand and target markets, pre-marketing through online and offline media, venue and visit program arrangement, buyer-seller matching, and on-site operation support.
• Market Research Services

Quantifiable outcome

• ArabPlast 2021 attracted 18,028 visitors from 108 countries
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core, minor and flagship.

• 한국수력원자력 (Korea Hydro & Nuclear Power)coreStrategic or Co-development Partner · 17 February 2022Korea Hydro & Nuclear Power (KHNP) is the main organizer (사업주관) for the World Utilities Congress 2022 (WUC 2022) exhibition, with INTERFAIRS acting as the commissioned agent (위탁대행). INTERFAIRS facilitates participation of SME suppliers qualified through KHNP and the five other power generation companies in overseas exhibitions and trade missions.
• 발전6사 (Six Power Generation Companies)coreStrategic or Co-development Partner · 17 February 2022Six Korean power generation companies (한국수력원자력, 한국남동발전, 한국남부발전, 한국동서발전, 한국서부발전, 한국중부발전) jointly support SME overseas export expansion through group exhibition participation. INTERFAIRS serves as the commissioned agency for managing exhibition booths and operations.
• 한국원자력산업협회 (Korea Atomic Industrial Forum)minorChannel Partner/ Reseller/ Distributor · 1 April 2021INTERFAIRS collaborates with the Korea Atomic Industrial Forum as one of the qualified associations for nuclear and power sector SMEs to participate in overseas market exploration programs.
• 대한전기협회 (Korea Electrical Engineers Association)minorChannel Partner/ Reseller/ Distributor · 1 April 2021INTERFAIRS collaborates with the Korea Electrical Engineers Association as one of the qualified associations for nuclear and power sector SMEs to participate in overseas market exploration programs.
• KOTRA (Korea Trade-Investment Promotion Agency)coreStrategic or Co-development Partner · 24 March 2021KOTRA provides market research information and industry intelligence that INTERFAIRS shares on its platform for UAE energy industry, UAE industrial overview, and other market trends to support Korean companies' overseas market entry.
• 뒤셀도르프 메세 (Düsseldorf Messe)flagshipStrategic or Co-development Partner · 1 January 2015Düsseldorf Messe (German K-Show organizer) has been co-organizing ArabPlast exhibition with local organizers since 2015. This partnership has enhanced exhibition quality and increased participation from German companies, providing valuable buyers for ArabPlast attendees.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Messe Düsseldorf: German global trade fair organizer (K, drupa, ArabPlast co-organizer since 2015) and INTERFAIRS's flagship international partner. Direct peer in the trade show organization space, particularly for industrial exhibitions in plastics, energy, and capital goods.
• Koelnmesse (Messe Köln): Global trade fair organizer running industry-specific B2B exhibitions across plastics, energy, and consumer goods. Operates in the same business-to-business exhibition organizing category as INTERFAIRS, particularly relevant given INTERFAIRS's plastics and energy focus.

Broad incumbents

• Messe Frankfurt: One of the world's largest exhibition organizers with global industry-specific trade fairs (e.g., Texprocess, Automechanika). Broad incumbent in the trade show space, overlapping with INTERFAIRS's industry-specific B2B exhibition management services.
• KOTRA (Korea Trade-Investment Promotion Agency): Korean government trade promotion agency that provides market intelligence and export support services to Korean SMEs. Overlaps with INTERFAIRS's B2B matching, trade mission, and market research offerings, and is an active partner/supplier of market information.
• Informa Markets: Global B2B exhibition and events organizer (e.g., Arab Health, Big 5) operating industry-specific events across the Middle East and globally. Broad incumbent in the trade show organizer category where INTERFAIRS competes for Korean SME participation slots.
• Reed Exhibitions (RX Global): Major global trade show organizer with industry-specific B2B events across multiple verticals including plastics, energy, and manufacturing. Comparable in business model to INTERFAIRS but at significantly larger scale across geographies.
• Messe München (IMAG): Major German trade fair organizer (bauma, drinktec, IFAT) with growing activity in Asian markets. Comparable broad incumbent with industry-specific B2B exhibitions that could intersect with INTERFAIRS's plastics, energy, and nuclear event offerings.

Emerging players

• KOFOA (Korea Federation of Overseas Trade Associations): Korean association coordinating overseas trade exhibitions and supporting SME exporters through member associations. Comparable to INTERFAIRS in serving the same Korean SME export-promotion ecosystem and working with government counterparts.
• KITMA (Korea International Trade Management Association): Korean trade promotion association supporting SMEs with overseas market entry programs. Operates adjacent to INTERFAIRS's B2B matching and trade mission services for Korean manufacturers in similar industrial verticals.
• Hyve Group: UK-headquartered international exhibition organizer running industry-specific B2B trade shows across emerging markets including the Middle East. Comparable in scale and business model to INTERFAIRS for industry-specific trade show operations in regions like the UAE.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INTERFAIRS