What Goldstein Studios does

Goldstein Studios is the architecture, interior architecture, and retail design arm of the GOLDSTEIN GRUPPE, a four-entity German real estate and brand services group headquartered in Cologne with additional offices in Munich and Ibiza. The studio delivers integrated design services spanning architecture, interior architecture, retail concept development, multi-location rollout execution, and partner enablement/training, with BIM and ArchiCAD as the core technology stack. Its work covers residential, commercial, healthcare, childcare, and heritage revitalization projects, with retail design and international brand rollouts as the flagship practice (300+ retail spaces in ongoing programs; 8,000+ projects since the group's 1995 inception).

The firm serves enterprise customers through a direct, project-based engagement model with no publicly disclosed pricing. Named clients include BMW Group, MINI, Esprit, Hugo Boss, Adidas, Puma, Levi's, Victoria's Secret, Hallhuber, Street One, Cecil, Intersport, Sixt, BMW Motorrad, and Worado, with executed projects in Germany, Austria, Italy, and South Korea. Goldstein Studios sits within a parent group that combines project development (Rauchfuss Et Socii), construction and fit-out (Goldstein Bau), and branding/visual merchandising (Goldstein Brand), enabling single-source delivery from project acquisition through construction and brand implementation.

Ownership is private and founder-led: founder/CEO Stefan Rauchfuss and managing shareholder/COO Caroline Magiera run the group alongside shareholders Stefanie Dworschak (architecture) and Wolfgang Melzig (marketing/retail), with operational leadership including a Creative Director and a Director of Capital & Finance Management. The structure is a German civil-law partnership (GbR); no outside institutional equity, debt, or public-market listing is disclosed. Commercial momentum indicators include the EuroShop 2026 Exhibitor Gold Award and ongoing multinational retail rollouts.

Name

Goldstein Studios

Legal name

GOLDSTEIN STUDIOS GbR

Website

https://goldstein-gruppe.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Goldstein Studios is the architecture, interior design, and retail design arm of Germany's Goldstein Gruppe, delivering integrated design-to-build services for international fashion, sports, and automotive brands across European and Asian retail expansion programs.

Ownership category

akta.pro rank

Product category

Architecture and Design Services

NAICS

Interior Design Services (541410), Architectural Services (54131), Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Exhibition, Retail & Experiential Design (BPAHAKAL)

akta.pro secondary industries

Interior Design Services (BPAHAKAB), Architectural Design Services (BPAHAKAA), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

Keywords

• Architecture services
• Retail design
• Interior design
• Project development
• Construction services

Headquarters

HQ city

Köln (Cologne)

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Architecture & Interior Design Services: Project-based fees for architecture, interior architecture, and retail design services including concept development, planning, and execution for residential, commercial, and retail projects.
2. Construction & Interior Fitting: Revitalization, new construction, interior fitting, and GU/GÜ (general contractor) services for building projects.
3. Branding, Marketing & Visual Merchandising: Brand strategy, corporate design, visual merchandising, staging, and marketing campaign services.
4. Project Development & Investment: Property acquisition, development, and investment management for real estate projects including residential and commercial developments.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Goldstein Studios delivers architecture, interior architecture, and retail design services for commercial, residential, healthcare, and heritage building projects. The studio integrates concept development, brand DNA, customer journey mapping, and rollout execution into functional design solutions for multi-location retail environments. Services extend to consulting, partner training, and SharePoint-enabled collaboration to support nationwide and international brand rollouts.

Product overview

Goldstein Studios operates as part of the GOLDSTEIN GRUPPE, a multi-disciplinary architecture and real estate group comprising four companies: RAUCHFUSS ET SOCII (project development), GOLDSTEIN STUDIOS (architecture, interior architecture & retail design), GOLDSTEIN BAU (construction & fit-out), and GOLDSTEIN BRAND (branding & visual merchandising). The studio's core offerings span architecture, interior design, retail design, and rollout services, supplemented by consulting, enabling, and training programs. The group provides integrated services from initial concept through design, construction, and brand implementation, supporting both domestic and international clients across retail, automotive, hospitality, and real estate sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture (Architektur) Architectural design services covering residential, commercial, healthcare, childcare facilities, and heritage building revitalization projects. Delivered to enterprise clients and public institutions by GOLDSTEIN STUDIOS.
• Interior Architecture (Innenarchitektur) Interior design services that combine aesthetics, utility, and brand identity to create inspiring spaces and environments for commercial, retail, and residential clients.
• Retail Design Retail concept development integrating brand DNA, customer journey, and market knowledge into functional and aesthetic solutions for point-of-sale environments, delivered to international retail and automotive brand clients.
• Rollout Services Consistent implementation services across multiple locations with clear standards, precise guidelines, and transparent processes from pilot projects to nationwide and international execution for enterprise brand rollouts.
• Branding & Marketing Brand strategy and marketing services including positioning, corporate design, and communication strategies for brand development, delivered by GOLDSTEIN BRAND as part of the integrated group offering.
• Visual Merchandising Spatial design and visual merchandising services for sales spaces, events, weddings, and presentation rooms with atmospheric staging, delivered by GOLDSTEIN BRAND.
• Revitalization (Revitalisierung) Building revitalization services bringing existing structures up to modern technical and design standards while preserving long-term value, delivered by GOLDSTEIN BAU.
• New Construction (Neubau) Full-service new construction including planning, BIM modeling, and turnkey execution with experience in modern timber construction, delivered by GOLDSTEIN BAU.
• Interior Fit-out (Innenausbau) High-quality interior fit-out concepts for new and existing projects with coordinated trades delivered from a single source by GOLDSTEIN BAU.
• GU/GÜ Services (General Contractor) General contractor and general execution contractor services in high-rise construction, new construction, interior fit-out, and existing buildings, delivered by GOLDSTEIN BAU.
• Project Development Strategic, creative, and entrepreneurial project development from initial concept through concept development and building rights to realization, delivered by RAUCHFUSS ET SOCII.
• Investment Services Investment opportunities for national and international private and institutional investors with transparent reporting and high governance standards, delivered by RAUCHFUSS ET SOCII.
• B-Plan Development Development planning services from initial urban concept through municipal coordination to successful statutes, delivered by RAUCHFUSS ET SOCII.
• Asset Management Active asset management with data-driven analysis and market understanding to optimize performance, returns, and value development, delivered by RAUCHFUSS ET SOCII.

Quantifiable outcome

• 310,000 sqm annual commercial space development capacity
• +4 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• AREA C.I. Design GmbHminorImplementation/ SI/ Consulting PartnerLocal architects engaged for the BMW Reiterer Deutschlandsberg project in Austria. AREA C.I. Design GmbH provided local architectural services in close coordination with Goldstein Gruppe's design and project management team.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• KMS Team: German retail-design agency delivering store concepts, rollouts, and brand environments for major European and international retailers. Directly comparable in retail-rollout delivery model and target clients.
• Blocher Blocher Partners: Stuttgart-based studio specialising in architecture, interior design, and retail design for international brands. Overlapping client categories (fashion, lifestyle) and similar integrated design-led positioning make it a strong direct peer.
• Stylworx: Austrian retail-design group delivering store concepts, interior design, and rollouts for European fashion and lifestyle brands. Comparable in service scope and clientele.
• UNIT4 Design: Retail architecture and design firm delivering store concepts and rollouts for European brands. Comparable in scale, multi-country delivery, and client base.
• Dula-Werke: German retail-design and shop-fitting firm providing store concepts, fixtures, and rollouts for fashion and lifestyle brands. Closely aligned with Goldstein's retail-design and rollout-services offering.
• Schwitzke & Partner: Düsseldorf-based architecture and retail-design firm with a near-identical focus on retail concepts, rollouts, and brand environments for European fashion and lifestyle brands. Directly comparable in service scope, client category, and German-market footprint.

Broad incumbents

• Brandi Brandstätter Group: German group providing retail furnishings, store concepts, and shop-fitting solutions. Adjacent in capability with overlap in retail-design and rollout delivery for mid-market and premium brands.
• HPP Architects: Düsseldorf-headquartered architecture firm with broad service coverage including retail, workplace, and public-sector projects. Larger incumbent with overlapping retail design capability but broader portfolio.
• Gensler: Global architecture and design firm with a strong retail-design practice serving many of the same fashion/lifestyle brands. Provides a benchmark for size and capability at scale, though operating from a much larger global footprint.

Regional players

• Falke Architects (FALKE Design): European architecture and interior design firm with retail and brand-environment work. Comparable in design approach and end-market, though with a different geographic anchor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/goldstein-gruppe
• Instagraminstagram.com/goldsteingruppe

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goldstein Studios