Golf y Country Club

What Golf y Country Club does

Golf y Country Club de Trujillo is a private, non-profit civil society and members club founded on March 12, 1966, by Dr. Guillermo Ganoza Vargas and 18 distinguished founders in Trujillo, Peru. Originally constituted as 'Inmobiliaria Trujillo Country Club S.A.', it was legally transformed into the civil society 'Golf y Country Club de Trujillo' on March 15, 1969, and is recognized as the most exclusive club in Trujillo, serving as the second home for more than 2,000 families from the city and surrounding northern Peruvian regions.

The club's core product is an 18-hole golf course, supplemented by a broad suite of recreational and social services including professional sports academies (tennis, basketball, volleyball, swimming, fronton, squash, badminton, bocce, billiards, gym, futsal, mini-football), an annual calendar of cultural, sports, and social events, dedicated family programming, dining facilities with terraces, and inter-institutional reciprocity agreements (notably with Country Club de Piura). The underlying 'technology' is the physical infrastructure — the 18-hole course, sports facilities, and event venues — maintained by 64 employees, with supporting digital infrastructure consisting of a website, a member portal, and a transparency portal. There is no proprietary software platform, mobile application, or public API.

The business model is subscription-based recurring revenue through annual membership fees (cuotas de socios), with pricing not publicly disclosed and prospective members directed to the administrative office. Go-to-market is direct-to-consumer via personal referrals within the existing member community, the club's website, and word-of-mouth; there is no indication of institutional investors, parent companies, or external capital. The club is governed by an elected Board of Directors led by President Gustavo Arenas Nakazaki for the 2025-2027 term, and operates exclusively from its headquarters in the El Golf urbanization of Trujillo.

Name

Golf y Country Club

Legal name

Golf y Country Club de Trujillo

Website

https://golfycountryclub.com

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

51–100 employees

Short description

Golf y Country Club de Trujillo is a private non-profit members club founded in 1966 in Trujillo, Peru, serving more than 2,000 families. It operates an 18-hole golf course alongside sports academies, exclusive events, and family programs, funded through recurring annual membership dues.

Ownership category

akta.pro rank

Product category

Country Club Services

NAICS

Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

Keywords

• Private members club
• Golf course facilities
• Country club amenities
• Sports academies
• Family recreational services

Headquarters

HQ city

Trujillo

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Fees: The club generates revenue through annual membership fees paid by associates (socios). Members receive access to all club facilities including golf course, swimming pool, sports academies, dining, and social events. The club also offers reciprocity agreements with other clubs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Golf y Country Club de Trujillo is a private members country club operating an 18-hole golf course alongside sports academies (tennis, swimming, basketball, volleyball, racquet sports, futsal, billiards, gym), exclusive cultural and social events, and family programming. Members access dining facilities, terraces, swimming pools, and reciprocity agreements with partner clubs. Founded in 1966, the club serves as the second home for over 2,000 families in Trujillo, Peru.

Product overview

Golf y Country Club Trujillo is a single unified offering — a prestigious social and sports club that provides a comprehensive suite of recreational services centered around its 18-hole golf course. The portfolio consists of six interconnected offerings: the Campo de Golf as the flagship facility, Academias Deportivas for professional sports instruction, Eventos Exclusivos for cultural and social programming, Programas Familiares for community activities, Beneficios Socio GCC for member privileges, and Convenios de Reciprocidad for inter-club partnerships. Together these services form an integrated country club experience serving over 2,000 families.

Differentiator

Problem solved

Functional benefit

Products and services

• Campo de Golf (18-Hole Golf Course) An 18-hole championship golf course designed to challenge golfers of all skill levels, featuring spectacular landscapes and exclusive maintenance for a superior playing experience. Available to club members.
• Academias Deportivas (Sports Academies)

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Country Club de PiuraminorChannel Partner/ Reseller/ DistributorInter-institutional reciprocity agreement benefiting members of both clubs. Members can access facilities at partner club under reciprocal arrangements. The club maintains additional reciprocity agreements with other institutions for member benefits.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Emerging players

• Mayakoba Golf Club (El Camaleón): Modern, resort-integrated golf club on Mexico's Riviera Maya combining a course with luxury hospitality. Adjacent comparable as a destination-style private golf experience; useful as a model for monetizing event tourism alongside membership.

Broad incumbents

• Club de Campo de Madrid: Large Spanish private sports and country club with multiple courses and broad family programming. Overlaps with Golf y Country Club Trujillo on multi-sport country club positioning for affluent families, but operates at much greater scale.
• Real Club de Golf de Sevilla: Long-established Spanish private golf club with elite membership and a championship course. Comparable in operating an exclusive member-owned 18-hole golf club with strong heritage, though on a larger European scale.
• Real Club La Moraleja: Upscale Madrid-based private sports and social club with golf, tennis, and family amenities. Comparable as a member-owned elite country club serving upper-class families with diverse sports and social programming.

Direct peers

• Lima Golf Club: Historic Lima-based private golf and social club founded in the early 20th century. Comparable in that it serves elite Peruvian families through golf, dining, and social amenities under a membership model.
• Country Club de Piura: Peruvian private country club already linked to Golf y Country Club de Trujillo via a reciprocity agreement. Comparable member-based golf and social club model serving affluent families in a single Peruvian city, with overlapping sport and event programming.
• Club de Golf de Lima: Peru's most prestigious private golf club, offering an 18-hole course and exclusive social membership to Lima's elite. Directly comparable on member-only golf, country club experience, and high-end positioning in the Peruvian market.
• Club Campestre de Lima: Private Peruvian country and sports club with golf, tennis, and family amenities. Closely mirrors Trujillo's offering with a member-based multi-sport country club experience targeting affluent Peruvian families.

Regional players

• La Hacienda El Peñón: Peruvian private sports and social club operating in a different region but with a comparable mix of golf, family programming, and member-exclusive events for affluent Peruvian families.
• Country Club Lima Hotel (Club Regatas) area clubs: Major Peruvian private sports and social club serving elite families in Lima. Comparable member-based model with broad sports facilities, though geographically separate and operating at significantly larger scale.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/golf-y-country-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Golf y Country Club