Gommista di Fiducia

What Gommista di Fiducia does

Gommista di Fiducia (legal entity Il Gommista di Fiducia srl) is an Italian online tire retail marketplace founded in 2013 and headquartered in Torrecuso (Benevento), Italy. The platform enables customers to browse and select tires online and have them delivered to a nearby partner tire shop (gommista) for professional mounting, with payment collected at the point of installation. Its catalog spans passenger car, motorcycle, scooter, off-road/4x4, and light commercial vehicle tires from 14+ brands including Continental, Michelin, Bridgestone, Goodyear, Hankook, Dunlop, Metzeler, and Kenda, with 235+ listed SKUs and an all-inclusive pricing model bundling tire, mounting, and old tire disposal into a single displayed price. The platform operates a two-sided network of 96+ partner gommisti across Sicilian, Calabrian, Campanian, Lazial, Pugliese, Basilicata, Molisano, and Abruzzese provinces, with dedicated regional storefronts for South (Sud) and Central (Centro) Italy.

Name

Gommista di Fiducia

Legal name

Il Gommista di Fiducia srl

Website

https://gommistadifiducia.it

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Il Gommista di Fiducia srl is an Italian online tire marketplace founded in 2013, connecting individual car, motorcycle, scooter, and light commercial vehicle owners with a network of 96+ local partner tire shops across Italy for online purchase and bundled installation.

Ownership category

akta.pro rank

Product category

Online Tire Retail Marketplace

NAICS

Tire Dealers (441340), Tire and Tube Merchant Wholesalers (423130)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro industry

PRIMARYTLAKADAA

Retail Tire Sales & Installation (Consumer)

Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Tire Services (Sales, Repair, Retreading)

SECONDARYTLAKADAF

Wheel Services (Mount/Balance, Alignment, Rotation)

Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Tire Services (Sales, Repair, Retreading)

SECONDARYTLAKADAH

Tire Distribution & Wholesale (Regional/Local Supply)

Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Tire Services (Sales, Repair, Retreading)

SECONDARYCRAFAHAD

Automotive Parts, Tires & Workshop Supplies Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Wholesale/B2B E-commerce Marketplaces

Keywords

• Online tire retail
• Tire marketplace
• Tire fitting services
• Automotive tire distribution
• Passenger vehicle tires

Headquarters

HQ city

Torrecuso (BN)

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Tire Sales Commission: Platform facilitates tire sales between customers and partner gommisti, likely earning a commission or transaction fee on each sale. Customers pay at the physical shop location, which may include platform fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Gommista di Fiducia operates an online tire retail marketplace that allows customers to browse and purchase tires from a network of 96+ affiliated local tire shops (gommisti) across Italy. The platform aggregates 235+ tire products across categories including car, motorcycle, scooter, off-road/4x4, and light commercial vehicles, with prices bundling the tire, mounting, and disposal. Customers select tires online, choose a nearby partner shop, and pay and pick up at the local shop with delivery within 48 hours.

Product overview

Gommista di Fiducia is an Italian online tire retail platform that operates as a marketplace connecting customers with a network of affiliated tire installation shops (gommisti). The platform offers a unified purchasing experience where customers can buy tires online and have them delivered and mounted at their chosen local shop. The price includes the tire, mounting service, and old tire disposal. The product portfolio includes tires for passenger cars (VETTURA), motorcycles and scooters (MOTO E SCOOTER), off-road/4x4 vehicles (FUORISTRADA), light commercial vehicles (TRASPORTO LEGGERO), and scooters — spanning multiple international brands including Continental, Michelin, Bridgestone, Goodyear, Hankook, Nexen, Kenda, Dunlop, Metzeler, Mitas, Barum, Infinity, Deestone, and Good Tyre. The platform features an advanced tire search with filters for width, height, diameter, and brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Passenger Car Tires (VETTURA) Passenger car tires offered in various widths, heights, diameters, and brands including Continental, Bridgestone, Michelin, Hankook, Nexen, Kenda, Barum, and Infinity. Targeted at individual car owners purchasing tires for personal vehicles, with delivery to a chosen local partner gommista for installation.
• Motorcycle and Scooter Tires (MOTO E SCOOTER) Motorcycle and scooter tires from brands including Michelin, Metzeler, Continental, Bridgestone, Dunlop, Mitas, Deestone, and Good Tyre, available in multiple sizes. Targeted at motorcycle and scooter riders seeking tire replacement and professional fitting. The platform also lists a dedicated Scooter Tires subcategory (e.g., scooter tires of various sizes).
• Off-road and 4x4 Tires (FUORISTRADA) Off-road and 4x4 tires for SUVs and crossover vehicles from brands including Goodyear, Michelin, Bridgestone, Hankook, Kenda, Continental, and Nexen. Targeted at off-road enthusiasts and SUV owners needing rugged tires for demanding terrain.
• Light Commercial Vehicle Tires (TRASPORTO LEGGERO) Durable tires for vans and light commercial vehicles from brands including Continental, Bridgestone, Dunlop, Goodyear, Hankook, Infinity, Kenda, and Nexen. Targeted at owners of light commercial vehicles needing load-rated, durable tires for commercial use.
• Online Tire Purchase and Installation Service End-to-end service that allows customers to purchase tires online, choose a nearby partner gommista from the network of 96+ affiliated shops, and have the tires delivered (within 48 hours) and mounted at the local shop. The advertised price bundles the tire, mounting service, and old tire disposal, with payment collected at the shop. Targeted at individual vehicle owners across Italy seeking a transparent, convenient alternative to traditional tire purchasing.

Quantifiable outcome

• Delivery within 48 hours to partner shop

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Gommisti Partner NetworkcoreChannel Partner/ Reseller/ DistributorIl Gommista di Fiducia partners with numerous independent local tire shops (gommisti) across Italy. These partner shops receive online orders routed through the platform and provide tire mounting, balancing, and old tire disposal services. Each gommista in the network is described as part of a professional circuit. Partners include shops like A.L.R. di Graziano Antonio e C. snc, AGO CAR SAS, and dozens of others across Italian provinces.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Tirendo: Delticom-owned Italian online tire retailer that sells tires online and routes orders to local partner shops. Closest direct competitor with the same online-to-local-installation marketplace model in Italy.
• 123pneus.fr: French online tire retailer with a network of partner fitment centers. Highly comparable marketplace model in another European market, providing a useful template for cross-border expansion.
• Blackcircles: UK-based online tire retailer (owned by Michelin) that connects online tire buyers with local fitting centers. Closest international analog of the 'online selection + local gommista' model.
• Pneumatici.it: Italian online tire retailer offering consumer tire purchasing with delivery-to-installer fulfillment. Competitor in the same Italian online tire retail segment with a similar marketplace-orientation.

Broad incumbents

• Tire Rack: US-based online tire retailer with recommended installer network. Analogous marketplace model at much larger scale; useful as a long-term vision benchmark for the Italian operation.
• Euromaster: Michelin-owned European tire service and retail network with significant Italian presence. Comparable in the installation and tire service layer, though it operates company-owned centers rather than an open marketplace.
• Delticom: German-listed parent of multiple online tire retailers (including Tirendo) operating across Europe. Highly comparable online tire marketplace model with pan-European reach that materially exceeds Gommista di Fiducia's Italian footprint.

Regional players

• Norauto: European multi-service auto center chain (part of Mobivia) with an Italian footprint offering tires, fitting, and maintenance. Comparable in the tire-and-fitting service layer, though it operates physical centers rather than a pure marketplace.
• Pneus Online: Italian online tire retailer (PneusOnline Group) focused on consumer tire sales with home or installer delivery. Comparable online tire retailer in Italy with a similar consumer proposition.

Emerging players

• Mister-Auto: European online retailer of automotive parts and tires with installation partner referrals. Adjacent marketplace model covering a broader automotive-parts catalog beyond just tires.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/GommistaFiducia
• Facebookfacebook.com/GommistaDiFiducia
• Instagraminstagram.com/gommistadifiducia/?hl=it
• LinkedInlinkedin.com/company/gommista-di-fiducia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gommista di Fiducia