What Gorilla Roofing & Construction does

Gorilla Roofing & Construction is a family-founded, locally operated roofing contractor based in Chesterfield, Missouri, serving the St. Louis metropolitan area and broader Midwest markets including Illinois and storm-impacted regions. Founded in 2022 by brothers Jonathan and Anthony Lang, the company delivers residential roofing services (inspections, repairs, replacements, storm damage restoration, insurance claims assistance, siding) and commercial roofing services (TPO, EPDM, modified bitumen, torch-down, and restorative coatings) for warehouses, retail, and multi-tenant properties. The technical footprint is services-based and non-proprietary, relying on industry-standard CertainTeed shingle products (Landmark Series, Landmark PRO, Landmark ClimateFlex) and conventional roofing methodologies branded as the Gorilla Roofing System.

The company operates from four physical offices across Chesterfield, St. Peters, Ballwin, and Moscow Mills, supported by a 14+ person team including licensed insurance experts, a 5th-generation roofer, a 20-year Navy veteran Director of Sales, and production managers with 15+ years of field experience. The revenue model is overwhelmingly project-based (one-time per-job revenue with average project sizes of $5,500-$15,000 for residential and $30,000+ for commercial), augmented by an emerging recurring revenue stream from the Gorilla Shield subscription maintenance plan starting at $450/year. Go-to-market is direct-to-consumer with field-based free inspections, transparent quote-based pricing, third-party financing through Sunlight Financial and Hearth, and a 10-Year Gorilla Guarantee that exceeds typical industry workmanship warranties. Customer acquisition is driven by a 4.9-star Google rating across 183 reviews, BBB A+ accreditation, and a content marketing footprint of 50+ educational blog articles targeting storm damage and insurance claim topics.

Name

Gorilla Roofing & Construction

Legal name

Gorilla Roofing & Construction

Website

https://gorillaroofing.com

Company type

Private

Operating status

Operating

Short description

Gorilla Roofing & Construction is a family-founded, locally operated roofing contractor serving residential and commercial customers across the St. Louis metro and Midwest markets, offering inspections, repairs, replacements, storm damage restoration, and insurance claim assistance backed by a 10-year workmanship warranty.

Ownership category

akta.pro rank

Product category

Residential Roofing Services

NAICS

Roofing Contractors (238160), Siding Contractors (23817), Specialty Trade Contractors (238)

SIC

Construction - Special Trade Contractors (1700)

akta.pro primary industry

Roof Installation & Replacement (HSAPAKAA)

akta.pro secondary industries

Storm & Hail Exterior Restoration (Roof/Siding/Gutters) (HSAPAKAM), Shingle Roof Repair & Replacement (Asphalt/Composite) (HSAGAKAB), Built-Up Roofing (BUR) (IMADAFAH), Roof Snow & Ice Removal (Snow Raking, Ice Dam Mitigation) (HSAIAIAG)

Keywords

• Residential roofing services
• Commercial roofing installation
• Storm damage restoration
• Roof replacement services
• Insurance claims assistance

Headquarters

HQ city

Chesterfield

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Roofing Installation Services: One-time project revenue from roof replacement, repair, and commercial roofing installation. Revenue generated per job based on scope of work, materials, and labor. Primary revenue driver for the business.
2. Gorilla Shield Maintenance Plans: Annual roof maintenance plans providing recurring revenue. Includes annual inspections, cleaning, debris removal, and minor preventive repairs. Plans start at $450/year with pricing varying by roof size and condition.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Gorilla Roofing & Construction is a family-founded roofing contractor that sells residential and commercial roofing services — including free inspections, repairs, full replacements, storm damage restoration, and insurance claims assistance — to homeowners and property owners in the St. Louis metro area and broader Midwest. Revenue is generated primarily through project-based installation work using premium CertainTeed shingle products, supplemented by an annual Gorilla Shield maintenance subscription. All work is backed by a written 10-Year Gorilla Guarantee on workmanship.

Product overview

Gorilla Roofing & Construction is a family-founded, locally operated roofing services company serving the St. Louis metro area and Midwest markets. The company offers a unified suite of services centered on residential and commercial roofing — including inspections, repairs, full replacements, storm damage restoration, and insurance claims assistance — backed by a 10-Year Gorilla Guarantee. Its product portfolio includes premium CertainTeed shingle lines (Landmark Series, Landmark PRO Series with Max Def colors, and ClimateFlex Series with Class 4 impact resistance), alongside financing solutions through Sunlight Financial and Hearth. The company also offers the Gorilla Shield annual maintenance plan for ongoing roof care. All offerings are supported by BBB A+ accreditation, licensed and insured operations, and four local office locations across the St. Louis metro area.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Roofing Services Full-range residential roofing services including free inspections, repairs, replacements, and storm damage restoration for single-family homeowners in the St. Louis metro area. Includes new roof installation, shingle and material upgrades, and access to flexible financing.
• Commercial Roofing Services Flat roof solutions for warehouses, retail buildings, and multi-tenant properties, including TPO single-ply membrane, EPDM rubber roofing, modified bitumen, torch-down, and restorative silicone and elastomeric coatings. Includes full replacement, resurfacing, repair, and new construction.
• Storm Damage Restoration Storm damage inspection with full photo documentation, emergency tarping and repairs, and insurance claim assistance for hail, wind, or severe weather damage across Missouri, Illinois, and Midwest markets.
• Insurance Claims Assistance Expert assistance navigating insurance paperwork, direct coordination with insurance adjusters and insurance companies, claim documentation support, and adjuster meeting representation to help homeowners secure fair claim outcomes.
• Roof Replacement Complete roof replacement using premium CertainTeed materials, including new roof installation with shingle and material upgrades, performed by company-employed crews. Most residential projects completed in 1-3 days.
• Roof Repairs & Maintenance Targeted roof repairs, routine maintenance, and preventive services for residential and commercial roofs. Includes the Gorilla Shield annual maintenance plan (starting at $450/year) covering annual inspection, cleaning, debris removal, and minor preventive repairs.
• Siding Services Siding installation and repair services for residential properties in the St. Louis metro area, offered as a complementary exterior service alongside roofing.
• Gorilla Shield Maintenance Plan Annual subscription roof maintenance program including full inspection with photos, cleaning and debris removal, minor preventive repairs, and priority scheduling. Plans start at $450/year with pricing varying by roof size and single- vs multi-story.

Quantifiable outcome

• Most homes completed in 1 day
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• CertainTeedcoreTechnology or IntegrationPrimary materials supplier providing Landmark Series, Landmark PRO Series, and Landmark ClimateFlex shingle products. CertainTeed is a Saint-Gobain company offering architectural-grade shingles with QuadraBond technology, StreakFighter algae resistance, CertaSeal adhesive, and NailTrak installation features. Gorilla Roofing is an authorized installer.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bone Dry Roofing: Midwest-based residential and commercial roofing contractor with multiple locations across the region. Closely comparable to Gorilla in service mix (roof replacement, repair, storm restoration, insurance claims) and geographic footprint in the Midwest.
• Storm Guard Roofing and Construction: National franchise specializing in roofing, siding, and storm damage restoration with insurance claims expertise. Directly comparable business model with similar GTM emphasis on free inspections, insurance coordination, and emergency repair — though operating at much larger scale across the U.S.

Regional players

• Roofing by Curry: St. Louis metro roofing contractor offering residential and commercial roofing services. Competes with Gorilla in the same geographic market with a similar service menu including storm damage and insurance claim handling.
• Cardinal Roofing: Locally owned St. Louis roofing company offering residential and commercial roofing, repairs, and storm damage services. Direct local competitor in the same metro as Gorilla with overlapping service offerings.
• Roofer's Union: St. Louis-area exterior remodeling and roofing contractor offering residential roofing, siding, and storm damage services. Comparable mid-size local competitor with similar customer profile and service mix.

Broad incumbents

• Tecta America: Largest commercial roofing contractor in the United States, offering TPO, EPDM, modified bitumen, and built-up roofing. Relevant as a broad incumbent with overlapping commercial flat-roof capabilities (TPO, EPDM, coatings) that Gorilla offers, though serving a much larger enterprise customer base.
• CentiMark Corporation: National commercial roofing contractor with service across all U.S. regions. Overlaps with Gorilla's commercial roofing offering (TPO, EPDM, coatings, repairs) but operates at significantly larger scale with national account relationships.
• Power Home Remodeling: Large national exterior remodeling company with roofing as a core service alongside siding, windows, and solar. Comparable in residential re-roofing and storm restoration services, though with national scale and a broader exterior envelope.

Others

• CertainTeed (Saint-Gobain): Gorilla Roofing's primary materials supplier and partner, providing Landmark, Landmark PRO, and ClimateFlex shingle lines. Listed as an ecosystem partner whose product access and brand equity materially shape Gorilla's commercial offering.
• Hearth: Multi-lender financing comparison platform that is a Gorilla financing partner. Included as an ecosystem participant whose product (soft-pull credit comparison, multi-lender marketplace) directly enables Gorilla's close rates on larger jobs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gorilla Roofing & Construction