GRACE ASSEMBLY
Grace Assembly is a UK-registered charity and multinational Christian ministry based in Croydon, London, offering worship services, community programmes (football, music/drama academy, family support), and international missions across 9+ countries, funded by donations and modest programme fees.
- Company typePrivate
- Founded-
- HeadquartersCroydon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What GRACE ASSEMBLY does
Grace Assembly Church is a UK-registered charity (Charity No: 1139873) headquartered in Croydon, London, operating as a multinational Christian ministry focused on discipleship, community transformation, and missionary outreach. The organisation's core offering comprises weekly worship services — Sundays at 11:00 AM and Fridays at 7:30 PM — held at the Endeavour Scout Hall, 273 Norbury Crescent, Norbury SW16 4LF, with parallel online attendance via Zoom (ID: 854 4889 6305) and a Wednesday prayer and teaching session. Around these core services, Grace Assembly operates a broad portfolio of community programmes targeting every demographic: the Energise Football Club (a youth football programme competing in the London County Saturday Youth Football League), the Academy for Music, Media, Dance and Drama, a Marriage Relationship Course, structured training in partnership with the Institute of Christian Education and Ministries (ICEM) and Ambassadors Fellowship, and dedicated ministries for children, youth, men, women, and families.
The church's revenue model is donation-driven. Income derives from congregational tithes and offerings, monthly recurring sponsorships for specific causes — £10/month for missionaries, £20/month per orphan, £10/month for prisoner ministry — modest training fees of £10 per session or £120 per year, and one-off contributions toward income-generating activities for missionaries (typically £1,000 to establish). The technology stack is intentionally lean: standard tools (Zoom, Google Meet, a website at graceassembly.org.uk, and WhatsApp community groups) with no proprietary systems, no mobile application, no public API, and no digital products beyond sermon and blog content.
Geographically, Grace Assembly maintains an active missionary presence in nine countries — the UK, Spain, Brazil, India, Mexico, Nigeria, Ghana, Togo, and the Republic of Benin — while poverty alleviation and orphan support extend operations to 20+ additional countries in Africa and South Asia. Short-term mission trips lasting 7–12 days are a core engagement channel. The organisation's flagship strategic initiative is its 100,000 Disciple Makers vision, anchored by an external registration platform (100kDiscipleMakers.org) and supported by the upcoming AFI UK 2026 Mission Conference. Governance is self-directed with no parent organisation, no disclosed institutional investors, and no venture or philanthropic capital backing referenced.
GRACE ASSEMBLY firmographics
Firmographics- Name
- GRACE ASSEMBLY
- Legal name
- Grace Assembly Church
- Website
- https://graceassembly.org.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Grace Assembly is a UK-registered charity and multinational Christian ministry based in Croydon, London, offering worship services, community programmes (football, music/drama academy, family support), and international missions across 9+ countries, funded by donations and modest programme fees.
- Ownership category
- akta.pro rank
GRACE ASSEMBLY industry classification
Industry- Product category
- Religious Services
- NAICS
- Religious Organizations (81311)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA)
- akta.pro secondary industries
- Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG), Faith-Based Humanitarian Aid & Relief Ministries (BPAGAJAF)
Keywords
Where GRACE ASSEMBLY is headquartered
LocationHeadquarters
- HQ city
- Croydon
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
GRACE ASSEMBLY business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Others, Marketing or Sales, Supply Chain
Revenue model
- Donations and Tithes: The church receives financial support through regular donations, tithes, and offerings from congregation members. Support options include regular monthly giving and one-time donations for specific causes.
- Missionary Support Programme: Monthly support of £10 per month for missionaries, with additional support for income-generating activities starting from £50 donations. Income generating activities typically cost approximately £1000 to establish.
- Orphan Support Programme: Monthly support of £20 per month to support orphans, with regular relief and support materials sent to children and families in several countries.
- Poverty Alleviation Support: Support for poverty alleviation programmes through donations and fundraising for organisations active in poverty alleviation.
- Prisoner Support Programme: Monthly support of £10 per month for prison ministry providing food, clothes, tyres for prison vehicles, and other items to support prisoners and their families.
- Training Programme Fees: Training sessions offered at £10 per session or £120 per year, with flexible part-time training focused on equipping the whole person - heart, head and hands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Training sessions - flexible part-time training |
| Subscription | Monthly | Missionary support - regular monthly support |
| Subscription | Monthly | Orphan support - monthly sponsorship |
| Subscription | Monthly | Prisoner support - regular monthly support |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels7 records
GRACE ASSEMBLY product offering
Product offeringCore offering
Grace Assembly Church is a multinational Christian ministry based in Croydon, UK, that delivers weekly worship services, biblical teaching, and community programmes for children, youth, men, women and families. Its core offering combines in-person and Zoom-delivered church services with an integrated portfolio of ministry programmes (sports, arts, marriage and family support, training) and international mission, missionary support, orphan support and prisoner support initiatives.
Product overview
Grace Assembly is a multinational church ministry offering a comprehensive portfolio of community and spiritual programs. The core offering is Sunday worship services and Bible-based teaching. Supporting programs include the Energise Football Club (youth sports), Academy for Music, Media, Dance and Drama (children's arts education), Marriage Relationship Course (relationship support), and Training programs (Bible studies and Christian ministry education). The church also operates global missions through the 100,000 Disciple Makers vision, short-term mission trips, and social justice programs including Prisoner Support, Orphanage Support, and Poverty Alleviation initiatives across multiple countries. These programs collectively serve children, youth, men, women, and families in the local Croydon community and internationally.
Differentiator
Problem solved
Functional benefit
Brands
- Energise Football Club: A youth football club established as an extension of Grace Assembly Youth Ministry, playing in the London County Saturday Youth Football League, with coaches holding level 1 and level 2 badges.
- Academy for Music, Media, Dance and Drama
Products and services
- Church Services and Meetings
Quantifiable outcome
- 100,000 disciple makers vision - raising missionaries committed to making other disciple makers
- +2 more outcomes
Companies that use GRACE ASSEMBLY
Customer profileNamed customers3 records
Segments9 records
Ideal customer profiles4 records
GRACE ASSEMBLY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
GRACE ASSEMBLY partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Institute of Christian Education and Ministries (ICEM)corePartnership with ICEM for flexible part-time training programmes aimed at equipping the whole person - heart, head and hands. Training includes courses on Understanding the Bible, Christian Missions and Ministries, Biblical Counselling, Leadership Development, Children and Youth Studies, Prayer and Prophetic Worship, and Personal Development.
- Ambassadors FellowshipcoreAmbassadors Fellowship is a missionary organisation focused on the unreached. Rev Dr. Virgil Amos, founder and director of Ambassadors Fellowship with 40+ years of global mission experience, serves as a lecturer for Grace Assembly's training programmes.
- Urban SaintsminorUrban Saints provides the Rebuild programme offering young people and families opportunities to travel overseas to demonstrate God's power and love through building houses for the poor and bringing the good news of Jesus.
- 100kDiscipleMakers.orgcoreOnline platform for registering to join the vision of raising 100,000 disciple makers. Provides registration mechanism for those committing to make disciples of nations.
- Churches and Mission Organisations (International)minorPartnership with churches and organisations in Brazil, India, Mexico, Nigeria, Ghana, Togo, Republic of Benin, United Kingdom and Spain for mission trips and ministries.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
GRACE ASSEMBLY competitors and assessment
Company assessmentDirect peers
- Jesus House London: Major Pentecostal church in London with strong community outreach and missions focus. Directly comparable to Grace Assembly as a charismatic UK church serving a similar demographic with broad community programmes.
- House on the Rock Church: London-based charismatic church with a focus on community engagement and international missions. Comparable through UK base, multinational ministry footprint, and similar multi-generational programming.
- Ruach City Church: London-based charismatic church with diverse community programmes and missions outreach. Comparable through similar UK base, community programmes, and international missions focus.
- Kingsway International Christian Centre (KICC): London-based megachurch with strong international mission focus and broad community programmes. Directly comparable as a charismatic UK-headquartered church with multinational reach and similar congregant demographics.
Broad incumbents
- Daystar Christian Centre: Nigerian-origin megachurch with global satellite campuses and missions focus. Comparable through multinational footprint, charismatic worship, and structured discipleship/vision-casting approach.
- Redeemed Christian Church of God (RCCG): One of the largest Pentecostal churches in the world with a strong UK presence (including parishes across London). Comparable through multinational missions, community programmes, and structured leadership training.
- Hillsong Church: Global charismatic/megachurch network with campuses across multiple continents. Comparable to Grace Assembly through its multinational footprint, charismatic worship style, and focus on raising disciples and church planting.
- Winning Ways Network (Living Faith Church / Winners Chapel): International Pentecostal denomination with presence in many countries. Comparable through multinational ministry, church planting focus, and structured faith-based community programmes.
- Christ Embassy: Global charismatic ministry with presence in multiple countries and a strong focus on discipleship and leadership training. Comparable through multinational structure, training programmes, and digital outreach.
Emerging players
- Urban Saints: UK-based youth and family ministry organisation that partners with Grace Assembly on the Rebuild overseas mission programme. Directly comparable as a faith-based organisation delivering youth programmes and short-term mission trips.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
GRACE ASSEMBLY social profiles
Digital presenceGRACE ASSEMBLY financial estimates
Financial estimateRevenue estimate
Valuation estimate
GRACE ASSEMBLY leadership team
Management profileNumber of profiles
GRACE ASSEMBLY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GRACE ASSEMBLY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GRACE ASSEMBLY
What does GRACE ASSEMBLY do?
Grace Assembly Church is a multinational Christian ministry based in Croydon, UK, that delivers weekly worship services, biblical teaching, and community programmes for children, youth, men, women and families. Its core offering combines in-person and Zoom-delivered church services with an integrated portfolio of ministry programmes (sports, arts, marriage and family support, training) and international mission, missionary support, orphan support and prisoner support initiatives.
Is GRACE ASSEMBLY a public or private company?
GRACE ASSEMBLY is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was GRACE ASSEMBLY founded?
GRACE ASSEMBLY was founded in -1. It employs 11 to 50 people.
Where is GRACE ASSEMBLY based?
GRACE ASSEMBLY is headquartered in Croydon, United Kingdom, in the Europe region.
How does GRACE ASSEMBLY make money?
Six revenue lines are on record. Donations and Tithes are the primary driver. The others are missionary Support Programme, orphan Support Programme, poverty Alleviation Support, prisoner Support Programme and training Programme Fees.
Who are GRACE ASSEMBLY's main competitors?
Direct peers on record are Jesus House London, House on the Rock Church, Ruach City Church and Kingsway International Christian Centre (KICC). Broad incumbents are Daystar Christian Centre, Redeemed Christian Church of God (RCCG), Hillsong Church, Winning Ways Network (Living Faith Church / Winners Chapel) and Christ Embassy. Urban Saints is listed as an emerging player.
Does GRACE ASSEMBLY have an API?
No public API is recorded for GRACE ASSEMBLY.
What industry is GRACE ASSEMBLY in?
GRACE ASSEMBLY's product category is Religious Services. Its primary akta.pro industry code is BPAGAJAA, Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues), with a secondary code of BPAGAJAG, Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling). Its NAICS code is 81311 and its SIC code is 8300.