Grand Hôtel des Bains

What Grand Hôtel des Bains does

Grand Hôtel des Bains is a privately held 4-star hotel and marine spa located at 15 Rue de l'Eglise, 29241 Locquirec, on the Brittany coast of France between the Côte de Granit Rose and the Côte Sauvage. Established in 1899 as a family pension and re-established in its current luxury form in 1996, the property operates from the vestiges of a former monastery and provides direct beach access overlooking the Bay of Morlaix. It is a wholly owned subsidiary of the AU COEUR DE MEGEVE group (a French société anonyme, SIREN 413 569 708, headquartered in Megève).

The property comprises 36 rooms decorated in a New England style, of which 27 offer sea views, alongside three operational sub-brands: Spa Marin (thalassotherapy-inspired marine spa with a heated 29°C saltwater pool, sauna, hammam, fitness room, and massage/beauty treatments), the Restaurant de l'Hôtel (fine dining with a panoramic sea view), and the Brasserie de la Plage (beachfront casual dining). The core technology stack is a hotel property management system integrated with the d-edge/Secure Hotel Booking widget for direct reservations, with bookings also distributed through Booking.com, telephone, and on-property walk-ins; spa appointments are managed via try.be and gift vouchers via CapCadeau.com.

The business model is asset-heavy hospitality revenue: nightly room bookings (with ancillary fees for extra beds, baby cots, pets, and non-smoking violations), spa and wellness services, F&B across both restaurants, and bundled packages such as the Evasion Marine offer (room + breakfast + daily massage, from €390). Customer segments are primarily leisure travelers and couples, with families and small groups (5+ rooms) as secondary segments. Go-to-market is direct-to-consumer via a multilingual website (French, English, German), Instagram, Facebook, and OTAs, supported by a 30% advance deposit on packages and a minimum 5-room threshold for group bookings.

Name

Grand Hôtel des Bains

Legal name

Grand Hôtel des Bains

Website

https://grand-hotel-des-bains.com

Company type

Private

Founded year

1899

Operating status

Operating

Headcount range

11–50 employees

Short description

Grand Hôtel des Bains is a privately held 4-star heritage hotel and marine spa in Locquirec, Brittany, operating 36 rooms, a thalassotherapy spa, and two restaurants. It serves leisure travelers, couples, and families, and is a subsidiary of the AU COEUR DE MEGEVE group.

Ownership category

akta.pro rank

Product category

Luxury Hotel and Spa

NAICS

Hotels (except Casino Hotels) and Motels (72111), Hotels (except Casino Hotels) and Motels (721110)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Luxury Wellness & Spa Resorts (THAGACAG)

akta.pro secondary industries

Beachfront & Island Luxury Resorts (THAGACAA), Destination Spa Resorts (THAGAMAA)

Keywords

• Luxury hotel accommodation
• Marine spa services
• Thalassotherapy treatments
• Fine dining restaurant
• Coastal hospitality services

Headquarters

HQ city

Locquirec, Bretagne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Hotel Room Bookings: Core revenue from 36 rooms including 27 sea-view rooms. Room rates vary by season and category. Extra beds available for children aged 3-12 at €60 per night. Baby cots available free for children under 3.
2. Spa and Wellness Services: Revenue from marine spa treatments including massages (back relaxation, facials, seaweed wraps, reflexology), sauna, hammam, and heated saltwater pool access.
3. Restaurant and Bar: Fine dining restaurant with panoramic sea views and Brasserie de la Plage beachside dining. Specialties include local seafood, Breton products, and seasonal menus. Happy Oyster Hour promotion available.
4. Package Offers: Bundled packages such as 'Evasion Marine' including accommodation, breakfast, and spa treatments. Packages available excluding July 1 to September 7.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Grand Hôtel des Bains is a 4-star luxury hotel with 27 sea-view rooms among 36 total, offering overnight accommodation in New England-inspired decor. The property also operates the Spa Marin with a heated indoor saltwater pool at 29°C, sauna, hammam, and thalassotherapy-inspired massage and beauty treatments. Two on-site dining venues include the fine-dining Restaurant de l'Hôtel featuring local Breton cuisine and the beachfront Brasserie de la Plage. Bundled packages such as the Evasion Marine combine accommodation, breakfast, and spa treatments.

Product overview

Grand Hôtel des Bains is a luxury 4-star hotel and spa resort located in Locquirec, Brittany, France. The property operates as a unified hospitality brand offering three interconnected services: premium accommodation (36 rooms, 27 with sea views), the Spa Marin (marine spa with thalassotherapy pool, sauna, hammam, and treatments), and two dining venues (the fine-dining Restaurant de l'Hôtel and casual Brasserie de la Plage). Packages like Evasion Marine combine accommodation, breakfast, and spa treatments into bundled offerings. The hotel features a New England-inspired decor, direct beach access, and views over the Bay of Morlaix near the Côte de Granit Rose.

Differentiator

Problem solved

Functional benefit

Brands

• Spa Marin: The hotel's marine spa offering thalassotherapy, wellness treatments, sauna, hammam, heated saltwater pool, and massages.
• Le Restaurant de l'Hôtel
• La Brasserie de la Plage

Products and services

• Hotel Accommodation 36-room 4-star hotel in Locquirec, Brittany, with 27 rooms offering sea views over the Bay of Morlaix. Rooms decorated in New England style with modern amenities, free Wi-Fi, terrace, and high-quality bedding. Targeted at leisure travelers, couples, and families seeking upscale coastal accommodation.
• Spa Marin

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Partnerships

One partnership is on record.

• AU COEUR DE MEGEVE Groupparent_companyStrategic or Co-development PartnerParent company of Grand Hôtel des Bains. Société anonyme (public limited company) with Board of Directors, registered under SIREN 413 569 708, headquartered at rue Charles Feige 74120 MEGEVE. The subsidiary processes customer personal data for contractual relationships, marketing activities, and legal compliance.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Relais & Châteaux (network): International luxury hospitality association of independent boutique hotels with restaurants. Many member properties compete for the same upper-upscale leisure traveler, and membership would represent a structural distribution and brand upgrade.
• Thalazur (Open Spa): French chain of thalassotherapy centers and seaside hotels. Operates broader thalassotherapy offerings at scale across multiple French coastal locations, providing a benchmark for chain-level marine-wellness positioning.

Direct peers

• Sofitel Quiberon Thalassa Sea & Spa: A 4-star luxury hotel and thalassotherapy spa on the Brittany coast. Most direct comparable given the shared marine spa / seawater wellness model, 4-star positioning, and Brittany coastal leisure traveler base.
• Hôtel Barrière Le Grand Hôtel Dinard: Iconic 5-star luxury palace hotel on the Brittany coast (Dinard) under Groupe Barrière. Comparable for the Brittany luxury coastal leisure segment, sea-view heritage positioning, and spa-adjacent amenities.
• Hôtel Le Nessay: Boutique 4-star heritage hotel and spa in Saint-Briac-sur-Mer, Brittany. Comparable as a small luxury coastal Brittany property with spa and fine dining, serving similar leisure and romantic getaway segments.
• Les Sables Blancs: Boutique design hotel and restaurant on the Brittany coast (Concarneau). Comparable as a small luxury property combining sea views, gastronomy, and beachfront access for the leisure traveler segment.
• Miramar La Cigale Hôtel Thalasso & Spa: 4-star thalassotherapy hotel on the Brittany coast (Arzon). Closely comparable in terms of marine spa focus, 4-star leisure segment, and Brittany coastal location.
• Castel Clara Thalasso & Spa: 4-star luxury hotel with thalassotherapy spa on Belle-Île-en-Mer in Brittany. Comparable in scale, marine-wellness offering, and luxury leisure segment, even though located on an island rather than the mainland coast.

Others

• Booking.com: Leading online travel agency through which Grand Hôtel des Bains distributes inventory. Materially relevant as a channel partner that drives a significant portion of inbound bookings and shapes distribution economics.

Regional players

• Hôtel de la Marine (Saint-Malo area Brittany luxury hotels): Represents the broader cluster of Brittany coastal luxury and heritage hotels. Functions as a regional peer set whose collective expansion, renovation, or pricing decisions directly influence the competitive landscape around Locquirec.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/grandhoteldesbainslocquirec
• Instagraminstagram.com/grandhoteldesbains
• LinkedInlinkedin.com/company/grand-h%C3%B4tel-des-bains

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grand Hôtel des Bains