What Grapes Worldwide does

Grapes Worldwide is a privately held, India-headquartered creative, media, and technology-driven agency operating across India, the UK, the UAE, the USA, and Australia with roughly 454 employees. It sells a unified service portfolio across nine modules — branding and design, AI/3D/CGI production, films and campaigns, social media and content strategy, website design and development, SEO, media planning and buying, PR and influencer marketing, and events and activations — delivered on a project-based and retainer model to enterprise clients in FMCG, healthcare, auto, fashion, food and beverages, B2B, electronics, and e-commerce. Named clients include Mankind Pharma, Dabur, Panasonic, Flipkart, Myntra, Lacoste, Eicher, Sonalika, and Vijaya Diagnostics, supported by case-study deliverables such as the Myra Kapoor AI ambassador (173M+ views, 35% cost savings), 25% ROAS for Lacoste, 250% organic traffic growth for Panasonic, and 102% search lift for Vijaya Diagnostics.

The technology backbone is an in-house AI stack built around the Raisin AI Lab — described as the orchestrating engine for all agency functions — and ThreeZinc, a brand-trained multimedia design agent using ComfyUI canvas workflows. Specialised AI agents cover social content, calendar and approvals, influencer orchestration, and media amplification, with capability spanning generative AI, autonomous agents, NLP, computer vision, predictive analytics, recommendation engines, knowledge retrieval, and process automation. The agency's go-to-market is consultative direct sales targeting enterprise brands, with no disclosed channel-partner or marketplace model and no public pricing.

Ownership is private and bootstrapped with co-founder Shradha Agarwal as Global CEO; no external funding rounds, parent company, or institutional investors are disclosed. Revenue is undisclosed; the operating footprint, repeated enterprise logos, and global office network point to a mid-sized agency with international ambition rather than a small niche player.

Name

Grapes Worldwide

Legal name

Grapes Worldwide

Website

https://grapesworldwide.com

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Grapes Worldwide is a privately held, India-headquartered creative, media, and technology agency operating across nine service modules for enterprise brands worldwide. Its in-house Raisin AI Lab and ThreeZinc AI agent underpin a 100% AI-enabled model serving 200+ clients across FMCG, healthcare, auto, fashion, B2B, and e-commerce.

Ownership category

akta.pro rank

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Creative & Branding Services: Full-service creative agency providing branding, design, films, campaigns, social media strategy, website development, SEO, media planning and buying, PR, influencer marketing, and events. Revenue generated through project-based fees and retainer contracts with enterprise clients.
2. AI-Powered Campaign Services: AI-enhanced campaign development and execution leveraging proprietary AI tools for content creation, media planning, and optimization. Value-driven pricing based on campaign scope and deliverables.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Grapes Worldwide is a full-service creative, media, and technology-driven agency delivering branding, AI/3D/CGI, films, social media strategy, website development, SEO, media planning and buying, PR, influencer marketing, and events/activations for enterprise clients. All functions run on a proprietary in-house AI ecosystem anchored by the Raisin AI Lab and the ThreeZinc multimedia design AI agent, enabling end-to-end AI-enabled campaign development and execution.

Product overview

Grapes Worldwide is a 100% AI-enabled creative, media, and technology-driven agency operating as a unified platform with multiple specialised service modules. The core platform is powered by two proprietary AI systems: Raisin AI Lab (the central AI orchestration engine powering all functions) and ThreeZinc AI Agent (a brand-trained multimedia design agent). The portfolio comprises nine integrated service modules: Branding & Designing (brand identity, positioning, visual systems); AI/3D/CGI (immersive visual production and digital humans); Films and Campaigns (end-to-end campaign creation); Social Media & Content Strategy (AI-orchestrated social management with proprietary frameworks and AI agents); Website Design & Development (AI-led web build and optimisation); SEO (AI and LLM-powered search optimisation); Media Planning & Buying (SPIC framework-based media strategy and execution); PR & Influencer Marketing (narrative shaping and influencer orchestration); and Events & Activations (BTL campaigns and experiential branding). All services are interlinked through Raisin AI Lab, which acts as the connective AI tissue across the entire offering.

Differentiator

Problem solved

Functional benefit

Brands

• Raisin: In-house AI Lab powering all functions across Grapes Worldwide including creative development, social intelligence, SEO, tech, PR, and media planning and buying.
• ThreeZinc

Products and services

• Branding & Designing

Quantifiable outcome

• 173M+ views on Manforce Myra AI ambassador campaign
• +11 more outcomes

Named customers17 records

Segments13 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability13 records

Feature9 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Hogarth Worldwide: WPP-owned global content production and adaptation network. Closely comparable in film production, CGI, and content adaptation services that Grapes delivers through its AI/3D/CGI and Films and Campaigns modules.
• Dentsu International (Dentsu Creative / dentsu X): Global advertising and marketing services group with strong India operations. Directly comparable across creative, media planning/buying, SEO, and digital transformation services.
• Omnicom Group (BBDO / DDB / TBWA): Global advertising holding company with major India operations (DDB Mudra, BBDO India). Overlaps with Grapes across the full creative-and-media service stack and competes for the same enterprise brands.
• WPP (Wunderman Thompson / Ogilvy / VMLY&R): Largest global advertising holding company with full-service creative, media, and digital capabilities across all verticals Grapes serves. Directly comparable in services but competes at significantly larger scale and via multiple agency brands.
• Ogilvy India (Ogilvy South Asia): Leading India-based creative agency under WPP. Competes head-to-head with Grapes for FMCG, Healthcare, and consumer brand mandates in India, including clients like Dabur and Mankind Pharma.
• Publicis Groupe (Publicis Worldwide / Leo Burnett / Digitas): Global holding company with creative, media, content, and digital transformation services. Heavy India presence (including Leo Burnett India) makes it a direct competitor for marquee accounts like Flipkart, Myntra, and Dabur.

Emerging players

• AdCreative.ai: AI-powered ad creative generation platform serving performance marketers and agencies. Competes for the same AI-driven creative production budget that Grapes offers through its ThreeZinc AI Agent.
• Omneky: AI-native ad creative platform that generates, launches, and analyzes ad creative at scale. Direct emerging competitor on the AI-driven creative and media automation front that Grapes' Raisin AI Lab and ThreeZinc target.

Direct peers

• Leo Burnett India (Publicis Groupe): Top-tier India creative agency with strong record on FMCG, automotive, and consumer brands. Comparable full-service creative offering and serves the same enterprise client segment in India.
• DDB Mudra Group: India-based integrated creative, digital, and media agency under Omnicom. Direct competitor for brand campaigns, digital transformation, and content marketing across Indian enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@grapesworldwide
• LinkedInlinkedin.com/company/grapesworldwide
• Instagraminstagram.com/grapes_worldwide

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grapes Worldwide