Graphic Days®
Graphic Days® is a Turin-based non-profit that runs Italy's first international visual design festival and a year-round program of exhibitions, workshops, talks, and social design initiatives for professional designers, students, cultural institutions, and the general public.
- Company typePrivate
- Founded2016
- HeadquartersTurin, Italy
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Graphic Days® does
Graphic Days® is a Turin-based non-profit organization that operates Italy's first international visual design festival, founded in 2016 and promoted by Print Club Torino. The organization runs an annual multi-day festival alongside year-round programming, delivering exhibitions, workshops, talks, performances, and city-wide events that serve professional designers, illustrators, students, and the general public in Italy. Core product strands include the flagship festival (now in its 10th edition), the 'In the city' distributed venue program, the Social Design vertical (Mini Mega Spazio, Volta Pagina, correctional-facility work), curated exhibition programs (Eyes On country-focused series, Just Humans), artist residencies, the Corrente fanzine, and a Design&People consultancy arm. Underlying delivery is a physical-event platform distributed across anchor venue Toolbox Coworking and partner cultural institutions (Museo Egizio, Politecnico di Torino, Goethe-Institut Turin, Fondazione Sandretto Re Rebaudengo), supplemented by Eventbrite ticketing, a multilingual website, and an active social presence on Instagram, Facebook, LinkedIn, YouTube, and Twitter.
The business model is a hybrid of earned and contributed revenue. Earned streams include workshop tickets (120–135 EUR), talk tickets (6–8 EUR), children's workshops (~9.93 EUR), and Design&People consulting fees; many exhibitions operate on a pay-what-you-wish donation basis. Contributed revenue comes from institutional grants (Compagnia di San Paolo, Camera di Commercio di Torino, Regione Piemonte, Città di Torino) and corporate sponsorship (BenQ, Favini, Stabilo, MCL, Font Lab) delivered in cash and in-kind. No external investment rounds are disclosed. The organization employs approximately 15 people and has received national recognition including the 2017 Medaglia di rappresentanza del Capo dello Stato della Repubblica Italiana.
Graphic Days® firmographics
Firmographics- Name
- Graphic Days®
- Legal name
- Graphic Days®
- Website
- https://graphicdays.it
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Graphic Days® is a Turin-based non-profit that runs Italy's first international visual design festival and a year-round program of exhibitions, workshops, talks, and social design initiatives for professional designers, students, cultural institutions, and the general public.
- Ownership category
- akta.pro rank
Graphic Days® industry classification
Industry- Product category
- Design Festival / Cultural Events
- NAICS
- Theater Companies and Dinner Theaters (711110)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Arts, Culture, Entertainment & Fan Conventions Organizers (THAHABAN)
- akta.pro secondary industry
- Visual Arts (Drawing, Painting, Illustration) (EDAAAGAA)
Keywords
Where Graphic Days® is headquartered
LocationHeadquarters
- HQ city
- Turin
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Graphic Days® business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Festival Admission & Ticket Sales: The festival generates revenue through paid admission to workshops, talks, and certain exhibitions. Some events operate on a pay-what-you-want (donation) model, while others have set ticket prices (e.g., workshop at 120–135 EUR, talk at 6–8 EUR, children's workshop at 9.93 EUR). The festival uses Eventbrite for ticketing.
- Sponsorship & Support: Graphic Days® receives financial and in-kind support from institutional sponsors including the Compagnia di San Paolo, Camera di Commercio di Torino, Regione Piemonte, Città di Torino, and from corporate technical sponsors (e.g., Favini, Stabilo, MCL, Font Lab). Main partners such as Toolbox Coworking provide venue and logistical support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Festival general admission (donation model) |
| One time/ perpetual license | Pay-as-you-go | Talk tickets (early bird) |
| One time/ perpetual license | Pay-as-you-go | Workshop - Riccardo Guasco |
| One time/ perpetual license | Pay-as-you-go | Workshop - Massimo Nava x BenQ (Animated Stories) |
| Freemium | Pay-as-you-go | Workshop - Massimo Nava x BenQ (Marketplaces for Authors) |
| One time/ perpetual license | Pay-as-you-go | Workshop - CartElettra (children's workshop) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Graphic Days® product offering
Product offeringCore offering
Graphic Days® organizes an annual international visual design festival in Turin, Italy, featuring curated exhibitions, hands-on workshops, professional talks, live performances, and city-wide programming (In the City). It also runs social design initiatives, artist residencies, an independent fanzine publication (Corrente), international open calls, and a design consultancy arm (Design&People) that connects creative professionals with businesses and cultural institutions.
Product overview
Graphic Days® is an annual international visual design festival and platform based in Turin, Italy. The core offering is the festival itself (now in its 10th edition), which brings together exhibitions, workshops, talks, performances, and city-wide events. The product portfolio includes curated exhibition programs featuring international visual design works (such as the Eyes On country-focused series and Just Humans illustrator projects), professional workshops led by international designers, talks and conferences with creative speakers, live performances, and the Social Design initiative for community projects. Supporting offerings include artist residencies, the Corrente fanzine publication, international open calls for designers, and Design&People consultancy services. The associated Print Club Torino provides artisan printing capabilities. Events are distributed both during the festival and throughout the year via the 'In the City' program, creating a year-round presence across Turin's cultural venues.
Differentiator
Problem solved
Functional benefit
Brands
- Eyes On: Annual exhibition format focusing on the visual design tradition of a specific country. Started in 2017 with Barcelona.
- In the city
- Social Design
- Design&People
- Residencies
- Fanzine / Corrente
Products and services
- Graphic Days® Festival Annual international visual design festival featuring exhibitions, workshops, talks, performances, and city-wide events celebrating graphic design and visual communication, held in Turin, Italy.
- Exhibitions Curated exhibition programs featuring international visual design works, including themed series like Eyes On (focusing on specific countries) and Just Humans (illustrator integration projects) with 100 illustrators displayed at the Museo Egizio.
- Workshops Hands-on creative workshops led by international designers covering illustration, typography, sign painting, digital tools, paper engineering with electronics, and craft techniques, with tiered pricing for students/members versus non-members.
- Talks and Conferences Professional talks and conferences featuring international speakers discussing visual design trends, editorial design, packaging, and infographics, with early bird and standard ticket pricing tiers.
- In the City Month-long program of free events distributed across Turin, collaborating with local institutions, galleries, and cultural venues for visual art initiatives throughout multiple neighborhoods.
- Social Design Community-focused design projects addressing social issues, including Mini Mega Spazio initiatives in schools, nurseries, neighborhoods (Venaria, Moncalieri, Alpignano, Barriera), Corso Racconigi, and correctional facility programs.
- Residencies Artist residency programs providing opportunities for designers to develop projects in collaboration with Print Club Torino, including international residencies.
- Corrente Fanzine Independent publication (Corrente) documenting festival activities and visual design culture, self-published as a fanzine format.
- Open Calls International calls for entries inviting designers to participate in themed design competitions as part of the festival programming.
- Design&People Design consultancy and branding projects connecting creative professionals with businesses and cultural institutions for commercial design work.
- Performances Live artistic performances combining illustration, paper design, and calligraphy with audience participation during the festival.
Companies that use Graphic Days®
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Graphic Days® technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Graphic Days® partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core, flagship and minor.
- Print Club TorinocorePrint Club Torino is the founding organization behind Graphic Days®, serving as the primary initiator and co-organizer of the festival. As an association dedicated to print art and graphic culture in Turin, Print Club Torino provides the foundational expertise and community network that underpins the festival's programming.
- Plug (Creativity Organization)corePlug is listed as a founding co-organizer of the Graphic Days® festival alongside Print Club Torino, contributing to the creative direction and execution of the event.
- Tal (Try Again Lab)coreTal (Try Again Lab) is listed as a founding co-organizer of the Graphic Days® festival.
- QuattrolineecoreQuattrolinee is listed as a founding co-organizer of Graphic Days® and also serves as the design and web development partner for the festival.
- MG2 ArchitetturecoreMG2 Architetture is the exhibition design and installation partner for the festival, responsible for the physical setup and spatial design of exhibitions.
- Toolbox CoworkingflagshipToolbox Coworking serves as the main venue partner and main partner of the festival, hosting the majority of festival events at its Turin location. It is listed as the main partner (Main partner) of the 2017 and subsequent editions.
- Città di TorinocoreThe City of Turin provides official patronage and institutional support to the festival, recognizing it as a significant cultural event for the city.
- Regione PiemontecoreThe Piedmont Region provides institutional patronage and support to the festival as part of its cultural programming.
- Goethe-Institut TurincoreThe Goethe-Institut Turin is a recurring partner of the festival, providing support and hosting events (such as the 'Attraversare i muri' exhibition in 2017 and partnering on the Talk 06 / Infographics Group event in 2018).
- Politecnico di TorinocorePolitecnico di Torino is an institutional partner of the festival, providing academic participation and hosting educational programming, including the 'Nudi o vestiti?' packaging sustainability exhibition developed within its Department of Architecture and Design.
- Museo Egizio (Egyptian Museum, Turin)flagshipThe Museo Egizio in Turin hosted the Just Humans exhibition (October 2019 – January 2020), marking the inauguration of a collaboration between Graphic Days® and the museum for large-scale cultural exhibitions.
- BenQcoreBenQ partnered with Graphic Days® as a workshop sponsor for the 2018 (Vol.03) edition, collaborating on multiple workshop sessions covering topics such as Photoshop, portfolio building, virtual reality, and animation.
- RaiminorRai served as a media partner for the 2017 edition of the festival, providing media coverage and promotional support.
- FaviniminorFavini is listed as a technical sponsor for the 2016 and 2017 editions, providing paper and graphic art materials.
- StabilominorStabilo is listed as a technical sponsor for the 2016 edition, providing stationery and art materials.
- Fondazione Sandretto Re RebaudengominorThe Fondazione Sandretto Re Rebaudengo participated in the 'In the city' program, hosting events and collaborating on exhibitions such as the 'San Paolo Unconventional Mapping' exhibition.
- Fablab for KidsminorFablab for Kids collaborated with Print Club Torino to develop the 'CartElettra' workshop series for children (ages 6–12), combining paper engineering with electronics in hands-on creative sessions.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Graphic Days® competitors and assessment
Company assessmentDirect peers
- Design Indaba: International design conference and festival held in Cape Town featuring talks, workshops, and exhibitions on creativity and design. Directly comparable event-driven platform with international speaker roster targeting design professionals and creative communities.
- Pictoplasma: International festival and conference for character design, illustration, and contemporary visual culture, originally Berlin-based. Directly comparable as a visual arts/illustration festival with talks, exhibitions, and workshops featuring international artists.
- Vienna Design Week: Annual design festival in Vienna featuring exhibitions, workshops, and citywide programming across cultural venues. Directly comparable European city-distributed visual design festival with institutional partnerships and international guest programming.
- Dutch Design Week: Annual international design festival held in Eindhoven, Netherlands, featuring exhibitions, workshops, talks, and citywide programming. Directly comparable to Graphic Days® as a multi-venue visual design festival with international guest roster and design community focus.
- London Design Festival: Annual citywide design festival in London featuring exhibitions, installations, and talks across multiple venues. Directly comparable annual international design event with institutional partnerships and city-distributed programming model.
- Milano Design Week / Salone del Mobile: Italy's flagship design event featuring exhibitions, talks, and citywide programming across Milan. Directly comparable as Italy-based international design festival with strong institutional backing and global brand presence, though operating at significantly larger scale.
- Helsinki Design Week: Annual design festival in Helsinki featuring exhibitions, workshops, and citywide events across multiple venues. Directly comparable European design festival with similar city-distribution model and emphasis on design-community engagement.
- OFFF Festival: International design, creativity, and digital arts festival held in Barcelona and other cities, featuring workshops, talks, and exhibitions on visual design, typography, and motion. Directly comparable in scale and format to Graphic Days® with similar target audience of designers and creative professionals.
Broad incumbents
- AIGA (American Institute of Graphic Arts): US-based professional design association hosting design conferences, exhibitions, and programming for graphic designers. Comparable as a broader institution organizing design events and community programming, but operating across multiple events rather than a single annual festival.
- AGI (Alliance Graphique Internationale): Global professional organization for graphic designers and visual communicators that hosts conferences, events, and exhibitions. Comparable as a broader institution organizing international design programming, though operating as a professional association rather than a single festival.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Graphic Days® social profiles
Digital presenceGraphic Days® financial estimates
Financial estimateRevenue estimate
Valuation estimate
Graphic Days® leadership team
Management profileNumber of profiles
Profiles1 record
Graphic Days® funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Graphic Days® M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Graphic Days®
What does Graphic Days® do?
Graphic Days® organizes an annual international visual design festival in Turin, Italy, featuring curated exhibitions, hands-on workshops, professional talks, live performances, and city-wide programming (In the City). It also runs social design initiatives, artist residencies, an independent fanzine publication (Corrente), international open calls, and a design consultancy arm (Design&People) that connects creative professionals with businesses and cultural institutions.
Is Graphic Days® a public or private company?
Graphic Days® is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Graphic Days® founded?
Graphic Days® was founded in 2016. It employs 11 to 50 people.
Where is Graphic Days® based?
Graphic Days® is headquartered in Turin, Italy, in the Europe region.
How does Graphic Days® make money?
Two revenue lines are on record. Festival Admission & Ticket Sales are the primary driver. The others are sponsorship & Support.
Who are Graphic Days®'s main competitors?
Direct peers on record are Design Indaba, Pictoplasma, Vienna Design Week, Dutch Design Week, London Design Festival, Milano Design Week / Salone del Mobile, Helsinki Design Week and OFFF Festival. Broad incumbents are AIGA (American Institute of Graphic Arts) and AGI (Alliance Graphique Internationale).
Does Graphic Days® have an API?
No public API is recorded for Graphic Days®.
What industry is Graphic Days® in?
Graphic Days®'s product category is Design Festival / Cultural Events. Its primary akta.pro industry code is THAHABAN, Arts, Culture, Entertainment & Fan Conventions Organizers, with a secondary code of EDAAAGAA, Visual Arts (Drawing, Painting, Illustration). Its NAICS code is 711110 and its SIC code is 7900.