Greendunes Landscapes
Greendunes Landscapes is a Saudi Arabia-based sustainable landscaping company founded in 2022, offering design-build, irrigation, hardscape, and maintenance services to government, commercial, and residential clients. It operates a 300,000 sqm in-house nursery and serves Vision 2030 giga-projects including NEOM, RCRC, Al-Diriyah, and Al-Qiddiya.
- Company typePrivate
- Founded2022
- HeadquartersRiyadh, Saudi Arabia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Greendunes Landscapes does
Greendunes Landscapes is a Saudi Arabia-based sustainable landscaping services company founded in 2022 and headquartered in Riyadh, operating as an independent subsidiary of Al Majal Al Arabi Group. The company provides integrated landscape solutions spanning softscaping, hardscaping, advanced water-conserving irrigation systems, water features, nightscape lighting, and ongoing maintenance services. Its core product portfolio is delivered through three revenue streams: project-based design-build contracts (one-time), recurring maintenance contracts (subscription), and wholesale/retail plant sales from the in-house nursery (transaction-based). A central technical asset is the 300,000 square meter Greendunes Nursery in Al Kharj, established in 2023, which features weather-controlled greenhouses, acclimation shade houses, and open growing fields with an inventory of 100,000 trees, 400,000 shrubs, 1,500 specimen trees, and 2 million ground covers.
The company serves three primary verticals: government institutions (including NEOM, Royal Commission for Riyadh, Al-Diriyah Gate Development Authority, and Al-Qiddiya), commercial enterprises (offices, retail plazas, sports facilities), and residential customers. Government and mega-project clients represent the largest and most visible revenue base, with named projects including NEOM Construction Village Landscaping, 161 Northeast Building in Riyadh, La Paz Plaza in Jeddah, and ongoing work at the RCRC Center of Excellence, Al-Diriyah, and Al-Qiddiya. The company employs a lean team of 15 professionals and executes its services through direct project engagement, relying on its in-house nursery to ensure plant supply self-sufficiency and on a multidisciplinary team with over 30 years of GCC and international experience.
Greendunes monetizes through a hybrid model combining one-time project revenue, recurring maintenance contracts, and direct plant sales, with quote-based pricing that is not publicly disclosed. Its go-to-market is enterprise field sales targeting high-value government and commercial clients, layered with a digital marketing presence (bilingual website, Instagram, LinkedIn) and direct contact channels. The company's positioning is tightly aligned with Saudi Vision 2030 environmental and quality-of-life objectives, targeting giga-project landscapers and Vision 2030-aligned urban development authorities. Revenue is not publicly disclosed, and the company does not maintain any disclosed AI/ML capabilities, patents, or external technology partnerships.
Greendunes Landscapes firmographics
Firmographics- Name
- Greendunes Landscapes
- Legal name
- Greendunes Landscapes
- Website
- https://greenduneslandscapes.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Greendunes Landscapes is a Saudi Arabia-based sustainable landscaping company founded in 2022, offering design-build, irrigation, hardscape, and maintenance services to government, commercial, and residential clients. It operates a 300,000 sqm in-house nursery and serves Vision 2030 giga-projects including NEOM, RCRC, Al-Diriyah, and Al-Qiddiya.
- Ownership category
- akta.pro rank
Greendunes Landscapes industry classification
Industry- Product category
- Landscape Construction & Maintenance Services
- NAICS
- Landscaping Services (56173), Nursery and Floriculture Production (11142)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Landscape Design, Build & Installation (Hardscapes/Softscapes) (BPABADAF)
- akta.pro secondary industries
- Commercial Landscaping & Grounds Maintenance (BPABADAA), Seasonal Color, Planting & Horticultural Services (BPABADAL)
Keywords
Where Greendunes Landscapes is headquartered
LocationHeadquarters
- HQ city
- Riyadh
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices2 records
Markets served
Greendunes Landscapes business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Landscape Design and Construction Services: Project-based revenue from designing and building comprehensive landscape solutions including softscape, hardscape, irrigation systems, water features, and nightscape lighting. Projects are executed for government and commercial clients.
- Landscape Maintenance Services: Ongoing maintenance contracts for residential and commercial clients, providing year-round landscape care using high-quality equipment and skilled maintenance crews.
- Plant Sales (Wholesale and Retail): Sale of plants including trees, shrubs, specimen trees, and ground covers from the company's nursery operations. Plants are sold for landscaping projects as well as wholesale and retail sales.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Greendunes Landscapes product offering
Product offeringCore offering
Greendunes Landscapes provides end-to-end landscape design, construction, and maintenance services across Saudi Arabia, covering softscaping (planting, turf, green walls), hardscaping (walkways, paving, pergolas, decking), irrigation systems, water features, and nightscape lighting for government, commercial, and residential clients. The company operates a 300,000 sq m Greendunes Nursery in Al Kharj producing trees, shrubs, specimen trees, and ground covers, and secures project-based contracts with high-profile Vision 2030 developments.
Product overview
Greendunes Landscapes is a sustainable landscaping company offering an integrated portfolio of services including softscaping, hardscaping, irrigation systems, water features, nightscape lighting, and maintenance services. The company operates its own Greendunes Nursery (established 2023) in Al Kharj, spanning 300,000 square meters, which provides plant inventory including trees, shrubs, specimen trees, and ground covers for landscaping projects. The services work together as a comprehensive landscape solution covering design, construction, and ongoing maintenance.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 300,000 sq m nursery capacity with inventory of 100,000 trees, 400,000 shrubs, 1,500 specimen trees, 2,000,000 ground covers
Companies that use Greendunes Landscapes
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Greendunes Landscapes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Greendunes Landscapes partnerships and signals
Strategic signalScale indicators4 records
Recent moves7 records
Expansion highlights5 records
Greendunes Landscapes competitors and assessment
Company assessmentDirect peers
- Desert Group: UAE-based landscape contractor offering design, build, irrigation, and maintenance across the GCC with in-house nursery operations. Comparable to Greendunes as a regional, integrated landscape services provider executing high-end commercial and government projects in arid climates.
- Al Khozama Holding: One of Saudi Arabia's largest and oldest landscaping and horticulture companies, operating nurseries, irrigation, and large-scale landscape construction for government and commercial clients. Directly comparable as a Saudi-based, vertically integrated landscape design-build-maintenance operator serving Vision 2030-style projects.
- Desert Hills Landscape: GCC landscape contractor providing design, installation, irrigation, and maintenance services to commercial and government clients. Comparable to Greendunes as a regional peer pursuing similar enterprise and giga-project opportunities in the Middle East.
- Al Bayda Landscape: Saudi landscaping services provider active in softscape, hardscape, irrigation, and nursery supply. Comparable to Greendunes as a domestic peer in the same Vision 2030-aligned landscape services market.
- Rawafid Gardens: Saudi-based landscaping company delivering landscape design, installation, and maintenance with a focus on climate-adapted planting. Comparable to Greendunes as a domestic peer competing for the same Saudi commercial and government landscape tenders.
- Proscapes Landscape & Irrigation: GCC landscape contractor specializing in softscape, hardscape, irrigation, and water features for commercial, residential, and government clients. Comparable as a regional peer offering the same integrated design-build-maintenance stack Greendunes delivers in Saudi Arabia.
Broad incumbents
- BrightView Landscapes: Largest commercial landscaping services company in North America, offering design, construction, irrigation, and maintenance at scale. Comparable to Greendunes as a broader industry benchmark for vertically integrated, recurring-revenue landscape services, though operating in a different geography.
- Khatib & Alami: Major Middle East engineering and design consultancy with landscape architecture and urban greening practices. Comparable to Greendunes as a broader incumbent that participates in the same Vision 2030-style mega-project design pipelines, though operating at consultancy scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Greendunes Landscapes social profiles
Digital presenceGreendunes Landscapes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greendunes Landscapes leadership team
Management profileNumber of profiles
Profiles1 record
Greendunes Landscapes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greendunes Landscapes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greendunes Landscapes
What does Greendunes Landscapes do?
Greendunes Landscapes provides end-to-end landscape design, construction, and maintenance services across Saudi Arabia, covering softscaping (planting, turf, green walls), hardscaping (walkways, paving, pergolas, decking), irrigation systems, water features, and nightscape lighting for government, commercial, and residential clients. The company operates a 300,000 sq m Greendunes Nursery in Al Kharj producing trees, shrubs, specimen trees, and ground covers, and secures project-based contracts with high-profile Vision 2030 developments.
Is Greendunes Landscapes a public or private company?
Greendunes Landscapes is a private company. It is classified as corporate owned and is currently operating.
When was Greendunes Landscapes founded?
Greendunes Landscapes was founded in 2022. It employs 11 to 50 people.
Where is Greendunes Landscapes based?
Greendunes Landscapes is headquartered in Riyadh, Saudi Arabia, in the Middle East region.
How does Greendunes Landscapes make money?
Three revenue lines are on record. Landscape Design and Construction Services are the primary driver. The others are landscape Maintenance Services and plant Sales (Wholesale and Retail).
Who are Greendunes Landscapes's main competitors?
Direct peers on record are Desert Group, Al Khozama Holding, Desert Hills Landscape, Al Bayda Landscape, Rawafid Gardens and Proscapes Landscape & Irrigation. Broad incumbents are BrightView Landscapes and Khatib & Alami.
Does Greendunes Landscapes have an API?
No public API is recorded for Greendunes Landscapes.
What industry is Greendunes Landscapes in?
Greendunes Landscapes's product category is Landscape Construction & Maintenance Services. Its primary akta.pro industry code is BPABADAF, Landscape Design, Build & Installation (Hardscapes/Softscapes), with a secondary code of BPABADAA, Commercial Landscaping & Grounds Maintenance. Its NAICS code is 56173 and its SIC code is 700.