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Greener Grazing

Full company profile

uuid004is87

Namestring
Greener Grazing
Legal namestring
Greener Grazing
Company typeenum
Private
Founded yearint
2018
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersGreenfield, MA, United States
HQ citystring
Greenfield, MA
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
seaweed cultivation technology, methane reduction feed, livestock feed additives, aquaculture farming systems, sustainable ocean farming
Industry2 codes
1Seaweed & Algae Aquaculture (incl. microalgae)
CodeAFAEAAAEPrimaryYes
2Seed Stock Production for Seaweed & Microalgae (Spores, Seedlings, Inoculum)
CodeAFAEAKAIPrimaryNo
NAICS code2 codes
  • Aquaculture1125
  • Animal Production and Aquaculture112
Product category
Aquaculture Technology & Seaweed Cultivation R&D
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Seed Rope Sales and Advisory Services
TypeLicensing Royalties
Description

Greener Grazing supplies seeded ropes to FutureFeed licensees and emerging cultivators, as well as providing advisory support and results analysis. Facility assessments and training services available for areas such as establishment of seedbanks, hatcheries and nurseries.

greenergrazing.org
2Philanthropic Funding
TypeManaged Services
Description

Currently accepting only philanthropic funding to support completion of research program. Asian Development Bank provided $3 million grant for building new facilities and eventual commercialization.

greenergrazing.org
3FutureFeed Partnership - IP Licensing
TypeLicensing Royalties
Description

Greener Grazing became an intellectual property partner with FutureFeed to support ocean growing development and operations of established and emerging Asparagopsis cultivation and production companies.

greenergrazing.org
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Greener Grazing develops and licenses the technology and process chain for scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming, including seed banking, spore reproduction, hatchery and nursery operations, ocean cultivation, and post-harvest processing. The company supplies AT seeded ropes to FutureFeed licensees and emerging cultivators, and provides advisory, training, and IP licensing services to support establishment of hatcheries, nurseries, and processing facilities globally.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 98% reduction in enteric methane emissions when A. taxiformis included at 0.2% concentration in feed over 90-day period
+3 more records
Product overview1 text field

Greener Grazing is an R&D initiative created in 2018 by Australis Aquaculture, focused on developing the foundational knowledge and tools needed for scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming as a ruminant feed additive that virtually eliminates enteric methane emissions. The portfolio consists of its core farming technology and process chain (encompassing seed bank, spore reproduction, nursery, ocean cultivation, and post-harvest processing methods), supplemented by seeded ropes supplied to cultivation partners, advisory and training services for facility setup and operations, and intellectual property licensing arrangements. No commercial product is yet available for sale; all supply is committed to animal research trials, with the first commercial harvest originally targeted for 2023.

Product and service4 records
1Asparagopsis Taxiformis Farming Technology & Process Chain
CategoryCore farming technology & process chain
Description

End-to-end scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming methods and process chain technologies — including seed bank management, spore reproduction, nursery operations, ocean cultivation systems, and post-harvest processing — intended for licensing to commercial cultivation partners building AT production capacity.

2Seeded Ropes for Ocean-Based Cultivation
CategoryCultivation inputs (seeded substrates)
Description

AT spores seeded onto ropes and substrates supplied to local farmers and FutureFeed licensees to enable ocean-based deployment, growth, and harvest of Asparagopsis seaweed for use as a ruminant feed additive.

3Advisory Support & Training Services
CategoryAdvisory and training services
Description

Facility assessments, training, advisory support, and results analysis provided to emerging Asparagopsis cultivation and production companies for the establishment of seedbanks, hatcheries, nurseries, and operational scale-up.

4Intellectual Property Licensing
CategoryIP licensing
Description

Licensing of proprietary AT cultivation methodologies, process chain technologies, and associated intellectual property to commercial cultivation partners through joint ventures and licensing arrangements to support global scale-up of Asparagopsis supply.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership5 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-07-01
Description

Memorandum of Understanding signed for Greener Grazing to become intellectual property partner with FutureFeed. Supports ocean growing development and operations of established and emerging Asparagopsis cultivation companies. Greener Grazing can supply seeded ropes to FutureFeed licensees and emerging cultivators, provide advisory support and results analysis, and offer facility assessments and training.

Strategic tierSupportingTypeTechnology or IntegrationAnnounced on2023-10-01
Description

Collaboration to develop artificial substrate materials that A. taxiformis firmly attaches to for rope cultivation. Gore is the creator of GORE-TEX and brings materials expertise.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2021-10-12
Description

Collaboration to accelerate ocean-based commercial cultivation of Asparagopsis taxiformis. Hortimare brings expertise in breeding and hatchery operations. Companies jointly hired Dr. Phil Kerrison as Research Scientist. Project teams working in Vietnam, Portugal, and the Netherlands. Hortimare is a Netherlands-based company advising and supporting seaweed farmers globally since 2011.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2018-01-01
Description

Parent company of Greener Grazing. Australis created Greener Grazing as a wholly owned subsidiary in 2018. Greener Grazing advances Australis's mission to develop next generation marine aquaculture, integrating fish and seaweed into a circular blue economy. Greener Grazing operates out of Australis's facilities in Vietnam.

Strategic tierFoundationalTypeStrategic or Co-development Partner
Description

Research institutions whose foundational research demonstrated that A. taxiformis can virtually eliminate methane emissions from ruminant digestion. Greener Grazing's work stems from key research papers published by these institutions. Dr. Leonardo Mata was a research fellow at James Cook University 2012-2014.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Tasmania-based company cultivating Asparagopsis at scale for livestock methane reduction. Directly comparable as an AT cultivation and feed-additive commercializer targeting the same end market.

TypeDirect peer
Description

Focused on commercializing Asparagopsis for enteric methane reduction in cattle. Operates the Methane Tamer brand and pursues integrated cultivation partnerships, making it a directly comparable peer in AT-to-feed supply.

TypeDirect peer
Description

Australian CSIRO-anchored commercialization vehicle for Asparagopsis taxiformis as a livestock feed additive. Directly comparable as both a strategic partner and competing commercialization pathway in the AT value chain.

TypeEmerging player
Description

Switzerland/UK company developing natural feed additives (garlic- and citrus-based) to reduce enteric methane in cattle. A relevant peer competing for the same methane-reduction value proposition with an alternative technology.

TypeBroad incumbent
Description

Massachusetts-based parent company of Greener Grazing and the world's largest farmed barramundi producer. Comparable as the integrated aquaculture operator that enables Greener Grazing's ocean-farming R&D and circular blue-economy model.

TypeDirect peer
Description

Hawaii-based startup developing seaweed-based feed additives to reduce livestock methane emissions. An emerging player pursuing adjacent AT cultivation and livestock-feed commercialization strategies.

TypeEmerging player
Description

Ireland-based company producing seaweed-based feed ingredients for animal nutrition. Comparable as a seaweed-feed additive company addressing similar livestock industry customers, though not focused specifically on AT.

TypeEmerging player
Description

British Columbia-based company cultivating and processing multiple seaweed species for agricultural and industrial applications. A relevant emerging player in the broader commercial seaweed cultivation space where Greener Grazing operates.

TypeEmerging player
Description

Hawaii-based startup developing seaweed-based cattle feed additives to reduce methane emissions. An emerging player pursuing the same livestock methane-reduction opportunity as Greener Grazing with a comparable seaweed-derived technology approach.

TypeDirect peer
Description

Netherlands-based seaweed breeding and hatchery specialist that has supported seaweed farmers since 2011. A direct peer and active collaboration partner of Greener Grazing in AT breeding, hatchery operations, and cultivation technology.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles14 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Greener Grazing

Aquaculture Technology & Seaweed Cultivation R&Dgreenergrazing.org

Greener Grazing firmographics

Firmographics
Name
Greener Grazing
Legal name
Greener Grazing
Website
https://greenergrazing.org
Company type
Private
Founded year
2018
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Greener Grazing industry classification

Industry
Product category
Aquaculture Technology & Seaweed Cultivation R&D
NAICS
Aquaculture (1125), Animal Production and Aquaculture (112)
akta.pro primary industry
Seaweed & Algae Aquaculture (incl. microalgae) (AFAEAAAE)
akta.pro secondary industry
Seed Stock Production for Seaweed & Microalgae (Spores, Seedlings, Inoculum) (AFAEAKAI)

Keywords

  • Seaweed cultivation technology
  • Methane reduction feed
  • Livestock feed additives
  • Aquaculture farming systems
  • Sustainable ocean farming

Where Greener Grazing is headquartered

Location

Headquarters

HQ city
Greenfield, MA
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Greener Grazing business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Seed Rope Sales and Advisory Services: Greener Grazing supplies seeded ropes to FutureFeed licensees and emerging cultivators, as well as providing advisory support and results analysis. Facility assessments and training services available for areas such as establishment of seedbanks, hatcheries and nurseries.
  2. Philanthropic Funding: Currently accepting only philanthropic funding to support completion of research program. Asian Development Bank provided $3 million grant for building new facilities and eventual commercialization.
  3. FutureFeed Partnership - IP Licensing: Greener Grazing became an intellectual property partner with FutureFeed to support ocean growing development and operations of established and emerging Asparagopsis cultivation and production companies.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Greener Grazing product offering

Product offering

Core offering

Greener Grazing develops and licenses the technology and process chain for scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming, including seed banking, spore reproduction, hatchery and nursery operations, ocean cultivation, and post-harvest processing. The company supplies AT seeded ropes to FutureFeed licensees and emerging cultivators, and provides advisory, training, and IP licensing services to support establishment of hatcheries, nurseries, and processing facilities globally.

Product overview

Greener Grazing is an R&D initiative created in 2018 by Australis Aquaculture, focused on developing the foundational knowledge and tools needed for scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming as a ruminant feed additive that virtually eliminates enteric methane emissions. The portfolio consists of its core farming technology and process chain (encompassing seed bank, spore reproduction, nursery, ocean cultivation, and post-harvest processing methods), supplemented by seeded ropes supplied to cultivation partners, advisory and training services for facility setup and operations, and intellectual property licensing arrangements. No commercial product is yet available for sale; all supply is committed to animal research trials, with the first commercial harvest originally targeted for 2023.

Differentiator

Problem solved

Functional benefit

Products and services

  • Asparagopsis Taxiformis Farming Technology & Process Chain End-to-end scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming methods and process chain technologies — including seed bank management, spore reproduction, nursery operations, ocean cultivation systems, and post-harvest processing — intended for licensing to commercial cultivation partners building AT production capacity.
  • Seeded Ropes for Ocean-Based Cultivation AT spores seeded onto ropes and substrates supplied to local farmers and FutureFeed licensees to enable ocean-based deployment, growth, and harvest of Asparagopsis seaweed for use as a ruminant feed additive.
  • Advisory Support & Training Services Facility assessments, training, advisory support, and results analysis provided to emerging Asparagopsis cultivation and production companies for the establishment of seedbanks, hatcheries, nurseries, and operational scale-up.
  • Intellectual Property Licensing Licensing of proprietary AT cultivation methodologies, process chain technologies, and associated intellectual property to commercial cultivation partners through joint ventures and licensing arrangements to support global scale-up of Asparagopsis supply.

Quantifiable outcome

  • 98% reduction in enteric methane emissions when A. taxiformis included at 0.2% concentration in feed over 90-day period
  • +3 more outcomes

Companies that use Greener Grazing

Customer profile

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Greener Grazing technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature5 records

Greener Grazing partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core, supporting and foundational.

  • FutureFeedcoreStrategic or Co-development Partner · 1 July 2024Memorandum of Understanding signed for Greener Grazing to become intellectual property partner with FutureFeed. Supports ocean growing development and operations of established and emerging Asparagopsis cultivation companies. Greener Grazing can supply seeded ropes to FutureFeed licensees and emerging cultivators, provide advisory support and results analysis, and offer facility assessments and training.
  • Gore (W.L. Gore & Associates)supportingTechnology or Integration · 1 October 2023Collaboration to develop artificial substrate materials that A. taxiformis firmly attaches to for rope cultivation. Gore is the creator of GORE-TEX and brings materials expertise.
  • HortimarecoreTechnology or Integration · 12 October 2021Collaboration to accelerate ocean-based commercial cultivation of Asparagopsis taxiformis. Hortimare brings expertise in breeding and hatchery operations. Companies jointly hired Dr. Phil Kerrison as Research Scientist. Project teams working in Vietnam, Portugal, and the Netherlands. Hortimare is a Netherlands-based company advising and supporting seaweed farmers globally since 2011.
  • Australis AquaculturecoreStrategic or Co-development Partner · 1 January 2018Parent company of Greener Grazing. Australis created Greener Grazing as a wholly owned subsidiary in 2018. Greener Grazing advances Australis's mission to develop next generation marine aquaculture, integrating fish and seaweed into a circular blue economy. Greener Grazing operates out of Australis's facilities in Vietnam.
  • CSIRO and James Cook UniversityfoundationalStrategic or Co-development PartnerResearch institutions whose foundational research demonstrated that A. taxiformis can virtually eliminate methane emissions from ruminant digestion. Greener Grazing's work stems from key research papers published by these institutions. Dr. Leonardo Mata was a research fellow at James Cook University 2012-2014.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Greener Grazing competitors and assessment

Company assessment

Direct peers

  • Sea Forest: Tasmania-based company cultivating Asparagopsis at scale for livestock methane reduction. Directly comparable as an AT cultivation and feed-additive commercializer targeting the same end market.
  • CH4 Global: Focused on commercializing Asparagopsis for enteric methane reduction in cattle. Operates the Methane Tamer brand and pursues integrated cultivation partnerships, making it a directly comparable peer in AT-to-feed supply.
  • FutureFeed: Australian CSIRO-anchored commercialization vehicle for Asparagopsis taxiformis as a livestock feed additive. Directly comparable as both a strategic partner and competing commercialization pathway in the AT value chain.
  • Symbrosia: Hawaii-based startup developing seaweed-based feed additives to reduce livestock methane emissions. An emerging player pursuing adjacent AT cultivation and livestock-feed commercialization strategies.
  • Hortimare: Netherlands-based seaweed breeding and hatchery specialist that has supported seaweed farmers since 2011. A direct peer and active collaboration partner of Greener Grazing in AT breeding, hatchery operations, and cultivation technology.

Emerging players

  • Mootral: Switzerland/UK company developing natural feed additives (garlic- and citrus-based) to reduce enteric methane in cattle. A relevant peer competing for the same methane-reduction value proposition with an alternative technology.
  • Ocean Harvest Technology: Ireland-based company producing seaweed-based feed ingredients for animal nutrition. Comparable as a seaweed-feed additive company addressing similar livestock industry customers, though not focused specifically on AT.
  • Cascadia Seaweed: British Columbia-based company cultivating and processing multiple seaweed species for agricultural and industrial applications. A relevant emerging player in the broader commercial seaweed cultivation space where Greener Grazing operates.
  • Blue Ocean Barns: Hawaii-based startup developing seaweed-based cattle feed additives to reduce methane emissions. An emerging player pursuing the same livestock methane-reduction opportunity as Greener Grazing with a comparable seaweed-derived technology approach.

Broad incumbents

  • Australis Aquaculture: Massachusetts-based parent company of Greener Grazing and the world's largest farmed barramundi producer. Comparable as the integrated aquaculture operator that enables Greener Grazing's ocean-farming R&D and circular blue-economy model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Greener Grazing social profiles

Digital presence

Greener Grazing financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Greener Grazing leadership team

Management profile

Number of profiles

Profiles14 records

Greener Grazing funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Greener Grazing M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greener Grazing

What does Greener Grazing do?

Greener Grazing develops and licenses the technology and process chain for scalable, ocean-based Asparagopsis taxiformis (AT) seaweed farming, including seed banking, spore reproduction, hatchery and nursery operations, ocean cultivation, and post-harvest processing. The company supplies AT seeded ropes to FutureFeed licensees and emerging cultivators, and provides advisory, training, and IP licensing services to support establishment of hatcheries, nurseries, and processing facilities globally.

Is Greener Grazing a public or private company?

Greener Grazing is a private company. It is classified as corporate owned and is currently operating.

When was Greener Grazing founded?

Greener Grazing was founded in 2018. It employs 1 to 10 people.

Where is Greener Grazing based?

Greener Grazing is headquartered in Greenfield, MA, United States, in the North America region.

How does Greener Grazing make money?

Three revenue lines are on record. Seed Rope Sales and Advisory Services are the primary driver. The others are philanthropic Funding and futureFeed Partnership - IP Licensing.

Who are Greener Grazing's main competitors?

Direct peers on record are Sea Forest, CH4 Global, FutureFeed, Symbrosia and Hortimare. Emerging players are Mootral, Ocean Harvest Technology, Cascadia Seaweed and Blue Ocean Barns. Australis Aquaculture is listed as a broad incumbent.

Does Greener Grazing have an API?

No public API is recorded for Greener Grazing.

What industry is Greener Grazing in?

Greener Grazing's product category is Aquaculture Technology & Seaweed Cultivation R&D. Its primary akta.pro industry code is AFAEAAAE, Seaweed & Algae Aquaculture (incl. microalgae), with a secondary code of AFAEAKAI, Seed Stock Production for Seaweed & Microalgae (Spores, Seedlings, Inoculum). Its NAICS code is 1125.

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