GreenLoopFarms
- Company typePrivate
- Founded2020
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
GreenLoopFarms firmographics
Firmographics- Name
- GreenLoopFarms
- Legal name
- GreenLoopFarms
- Website
- https://greenloopfarms.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
GreenLoopFarms industry classification
Industry- Product category
- Indoor Vertical Farming / Controlled Environment Agriculture
- NAICS
- Food Crops Grown Under Cover (11141), Vegetable and Melon Farming (1112), Greenhouse, Nursery, and Floriculture Production (1114)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Greenhouse Herb & Microgreens Production (Culinary Herbs, Microgreens) (AFAGAHAC)
- akta.pro secondary industries
- Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens) (AFAGAHAA), Herb Farming (Basil, Parsley, Cilantro, Mint, Dill) (AFAGADAK), Hydroponic / Controlled-Environment Produce Wholesale (AFAIACAM), Organic Greenhouse & Protected Crop Farming (High Tunnels, Greenhouses) (AFAGAKAD)
Keywords
Where GreenLoopFarms is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
GreenLoopFarms business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Direct Produce Sales: Direct-to-consumer sales of microgreens, leafy greens, herbs, and edible flowers through their Shopify e-commerce platform. Products are harvested to order with Wednesday delivery slots. Includes individual product purchases and bundle boxes (Omakase Microgreens Sets, Harvest Boxes).
- B2B Restaurant Supply: Supply of fresh, pesticide-free produce to restaurant partners including FURA, Rustica, Hangar 66, and Overbrod. Restaurants feature GreenLoopFarms produce on their menus and participate in the Farm-to-Fork Dining loyalty program.
- Farm Tours and Educational Experiences: Revenue from school farm tours, corporate team-building events, and CSR activities. Programs include SEED (Discovery of Food World), SPROUT (Food in Everyday Life), and BLOOM (Food Beyond Ourselves) learning journeys, priced at 1.5-2 hours duration.
- Value-Added Products: Sale of processed products made in collaboration with restaurant partners, such as Pickled Radish (made by Overbrod using GreenLoopFarms radishes) and Basil Cashew Pesto (made by Overbrod using GreenLoopFarms basil).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Produce Items |
| Unit Pricing | Pay-as-you-go | Omakase Microgreens Sets |
| Unit Pricing | Pay-as-you-go | Harvest Boxes |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
GreenLoopFarms product offering
Product offeringCore offering
GreenLoopFarms grows and sells pesticide-free microgreens, leafy greens, herbs, and edible flowers from an indoor vertical farm in Singapore using hydroponic and cocopeat-based controlled environment agriculture. It sells harvest-to-order produce direct to consumers via Shopify, supplies fresh produce to restaurant partners, and delivers paid farm tours and learning journeys to schools and corporates. The farm operates a closed-loop composting system with Nanyang Polytechnic that recycles farm waste into vermicast fertilizer.
Differentiator
Problem solved
Functional benefit
Products and services
- Fresh Microgreens, Leafy Greens, Herbs, and Edible Flowers Harvest-to-order pesticide-free produce grown in an indoor vertical farm using hydroponic and cocopeat-based controlled environment agriculture; sold direct-to-consumer via Shopify and direct-to-chef to restaurant partners in Singapore. The catalogue includes 51 SKUs across microgreens (e.g., arugula, sunflower, radish varieties), leafy greens (kale, Asian greens, Swiss chard), herbs (basil, rosemary, thyme, parsley), and edible flowers (nasturtiums, marigolds, cornflower).
- Omakase Microgreens Sets Pre-curated bundle boxes of microgreens in 4-pot ($12 SGD) and 12-pot ($36 SGD) formats, sold direct-to-consumer through the Shopify storefront for home cooking and gifting.
- Harvest Boxes (Starter and Plus) Weekly harvest subscription-adjacent bundle boxes: Harvest Box Starter ($78 SGD, 6 packs leafy greens + 2 packs herbs + 6 microgreen pots + sauces) and Harvest Box Plus ($98 SGD, 6 packs leafy greens + 2 packs herbs/specialty + 12 microgreen pots + 2 bottles sauces), harvested to order with Wednesday delivery.
- B2B Restaurant and F&B Produce Supply Direct B2B supply of fresh, pesticide-free microgreens and specialty produce to restaurant partners including FURA, Rustica, Hangar 66, Overbrod, Eastbistro, and The Mars Bar, featuring the Farm-to-Fork Dining loyalty program for cross-promotion.
- Farm Tours and Educational Experiences (SEED, SPROUT, BLOOM) Paid 1.5–2 hour on-site farm tours and learning journeys covering sustainable urban farming and the closed-loop system; offered to schools (SEED – Discovery of Food World), general learners (SPROUT – Food in Everyday Life), and advanced learners/corporates (BLOOM – Food Beyond Ourselves).
- Corporate Events and CSR Programs Customized on-site corporate team-building and CSR experiences featuring interactive stations for harvesting, tasting, and building DIY growing kits; delivered to clients such as Mercedes-Benz Star Experience and lyf Sustainival.
- Value-Added Co-Branded Products (Pickled Radish, Basil Cashew Pesto) Processed products co-produced with restaurant partner Overbrod using GreenLoopFarms produce: Pickled Radish (made with red round radishes) and Basil Cashew Pesto (made with genovese basil).
Quantifiable outcome
- Microgreens contain up to 40 times more vital nutrients like Vitamin C, E, and K than fully mature vegetable leaves
- +2 more outcomes
Companies that use GreenLoopFarms
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
GreenLoopFarms technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
GreenLoopFarms partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- FURAcoreFURA (Future of Food) is a pioneering restaurant partner featuring GreenLoopFarms produce on their menu. Opened October 2023, it is co-founded by ex-Noma Head Forager Christina Rasmussen. Ranked #42 and most sustainable bar in Asia by Asia's 50 Best. The restaurant features insect proteins, cell-cultured quail, and invasive species/abundant local ingredients.
- RusticacoreFarm-to-table restaurant helmed by Chef Adrian Chu (alum of Michelin-starred Labyrinth and Culinary Institute of America). Sources from GreenLoopFarms along with Ah Hua Kelong and Golden Cap Mushroom Farm. Menu features creative local dishes like Laksa Puff and Cereal Fish Bun.
- Hangar 66coreAviation-themed cafe and bistro located in a private aircraft hangar at Seletar Aerospace Park. The only true aviation-themed cafe in Singapore. Uses GreenLoopFarms produce in their menu offerings.
- OverbrodcoreScandinavian-inspired deli specializing in Smorrebrod (Danish open-faced sandwiches) and Scandinavian dishes. Creates value-added products using GreenLoopFarms produce including Pickled Radish (using red round radishes) and Basil Cashew Pesto (using genovese basil).
- The Mars BarminorInterplanetary-themed restaurant and bar at Depot Road featuring live music seven nights a week. Uses GreenLoopFarms produce in their menu offerings.
- National Institute of Education (NIE)coreAnnual farm visits for local and international educators exploring Singapore's 30 by 30 food security goal, urban agriculture, and sustainability education. Guest speaker at ESEPP 23/24 Awards Ceremony. Engaged hundreds of teachers through farm tours and sessions.
- National University of Singapore (NUS)coreGuest lectures for GE1101E Geography introduction module, summer field trips to the farm, and NUS College fireside chats on sustainable food production. Co-founded by Yuki Ong, NUS Geography graduate '23. Engages Geography and College students on food systems and sustainability.
- Nanyang Polytechnic (NYP)coreAlma mater of co-founder Jason Tan. Features hydroponics showcase at MakersNode, business school capstone collaborations, and vermicomposting partnership through SPROUT Garden. NYP JumpStart Programme and POL-ITE Entrepreneur Competition participant. Hydroponics system built within NYP's MakersNode innovation space.
- SPROUT Garden (NYP)coreSustainability garden at Nanyang Polytechnic that receives GreenLoopFarms' organic waste (used cocopeat and microgreen waste). Earthworms convert this into nutrient-rich vermicast used to enrich garden soil, completing the closed-loop sustainability system.
- Mercedes-Benz Star ExperienceminorCorporate event partnership featuring 3 interactive stations where visitors could harvest, taste, and build DIY growing kits. Example of GreenLoopFarms' team-building and CSR event capabilities.
- lyf SustainivalminorCorporate event partnership engaging participants through harvesting and tasting sessions. Demonstrates community engagement and public education initiatives.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
GreenLoopFarms competitors and assessment
Company assessmentDirect peers
- Artisan Green: Singapore indoor hydroponic farm growing pesticide-free leafy greens and herbs for local F&B and consumers. Similar microgreens/herbs focus, similar Singapore-only DTC and B2B distribution model.
- Archisen: Singapore-based CEA indoor farm producing leafy greens and herbs via hydroponics for retail and F&B. Closest direct comparable to GreenLoopFarms in geography, technology stack, and customer segments.
- ComCrop: Singapore urban farming company building rooftop and indoor CEA farms for leafy greens and herbs. Direct comparable on urban-farm business model and Singapore F&B supply.
- Edible Garden City: Pioneering Singapore urban farming social enterprise producing edible greens for restaurants, schools, and consumers. Strong overlap on education programming and farm-to-table B2B.
- Citizen Farm: Singapore urban farm producing edible greens, herbs, and microgreens for restaurants and consumers. Comparable indoor-plus-urban-farming mix and educational/community programming.
- Sustenir: Singapore vertical farming company that grew premium leafy greens and herbs indoors before pivoting toward agritech. Closest early-stage comparable for technology and Singapore-market positioning.
- Sky Greens: Singapore-based vertical farming pioneer using rotating-tier tower systems for tropical leafy vegetables. Comparable urban vertical-farming operator in the same Singapore market and same leafy-greens category.
- The Living! Company: Singapore indoor farm using modular CEA systems to grow leafy greens and herbs for local retail and F&B. Direct technology and go-to-market comparable to GreenLoopFarms.
Broad incumbents
- Bowery Farming: Large US indoor vertical farming company operating commercial-scale CEA facilities for leafy greens and herbs. A broader incumbent that shares the CEA production model but at vastly greater scale and capital intensity.
- Plenty: US-based vertical farming incumbent building large indoor farms for leafy greens. Comparable on CEA technology and indoor leafy-greens category but operates at a fundamentally different capital and scale profile.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
GreenLoopFarms social profiles
Digital presenceGreenLoopFarms financial estimates
Financial estimateRevenue estimate
Valuation estimate
GreenLoopFarms leadership team
Management profileNumber of profiles
Profiles2 records
GreenLoopFarms funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GreenLoopFarms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GreenLoopFarms
What does GreenLoopFarms do?
GreenLoopFarms grows and sells pesticide-free microgreens, leafy greens, herbs, and edible flowers from an indoor vertical farm in Singapore using hydroponic and cocopeat-based controlled environment agriculture. It sells harvest-to-order produce direct to consumers via Shopify, supplies fresh produce to restaurant partners, and delivers paid farm tours and learning journeys to schools and corporates. The farm operates a closed-loop composting system with Nanyang Polytechnic that recycles farm waste into vermicast fertilizer.
Is GreenLoopFarms a public or private company?
GreenLoopFarms is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GreenLoopFarms founded?
GreenLoopFarms was founded in 2020. It employs 1 to 10 people.
Where is GreenLoopFarms based?
GreenLoopFarms is headquartered in Singapore, Singapore, in the Asia region.
How does GreenLoopFarms make money?
Four revenue lines are on record. Direct Produce Sales are the primary driver. The others are B2B Restaurant Supply, farm Tours and Educational Experiences and value-Added Products.
Who are GreenLoopFarms's main competitors?
Direct peers on record are Artisan Green, Archisen, ComCrop, Edible Garden City, Citizen Farm, Sustenir, Sky Greens and The Living! Company. Broad incumbents are Bowery Farming and Plenty.
Does GreenLoopFarms have an API?
No public API is recorded for GreenLoopFarms.
What industry is GreenLoopFarms in?
GreenLoopFarms's product category is Indoor Vertical Farming / Controlled Environment Agriculture. Its primary akta.pro industry code is AFAGAHAC, Greenhouse Herb & Microgreens Production (Culinary Herbs, Microgreens), with a secondary code of AFAGAHAA, Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens). Its NAICS code is 11141 and its SIC code is 100.