Groen Energía SL

What Groen Energía SL does

Groen Energía SL is a Madrid-headquartered Spanish private limited company founded in 2012 that designs and delivers turnkey shallow geothermal climate-control installations for residential, commercial, industrial, and public-sector clients. Its core technology centers on ground-source heat pumps (Bombas de Calor Geotérmicas) coupled with a portfolio of collector architectures — vertical boreholes, horizontal collectors, helical basket probes, aero-geothermal air pre-conditioning, and thermoactive foundations — backed by in-house Thermal Response Testing (TRT) for subsurface characterization. The company owns and operates proprietary drilling equipment, specifically the Hütte HBR 205 GT rig with double-header well stabilization and a triple-chuck system, together with a D45 high-performance desander for mud separation in challenging terrain. Cumulative output is documented at more than 1,500 residential units across Spain, with reference projects including 312-unit Cortijo Norte Boadilla del Monte (36,000 m of drilling, 618 TnCO2/yr reduction), Metro de Madrid's Pacífico station, IKEA Faro, and Ombria Resort in Portugal.

Revenue is generated through three streams: (1) one-time turnkey geothermal installation projects (engineering, drilling, heat pump deployment, radiant floor integration); (2) engineering and technical consulting services including feasibility studies, thermal-load calculations, and subsidy administration (subsidies can represent up to 30% of investment value); and (3) standalone Thermal Response Testing services. Pricing is not publicly disclosed; customers are quoted on a project basis following a free, no-obligation customized energy study. Go-to-market is sales-led and direct: phone (+34 91 010 90 90), email ([email protected]), and website contact forms drive lead generation, with the website (www.groen.es), Facebook, Twitter, and YouTube serving as supporting content and brand channels. Customer segmentation is horizontal across residential developers (Vía Célere, Gestilar, E-DOMUS, Ecociudadela, Canexel), public infrastructure (Metro de Madrid, Ayuntamiento de Boadilla del Monte), retail and hospitality (IKEA Portugal, Ombria Resort, Mercado Gourmet Lonja del Barranco), and individual homeowners. Distribution is entirely direct, with no resellers or third-party channels; primary geography is Spain (Madrid, Andalusia, Castile-La Mancha) with a small foothold in Portugal (Algarve). The company is affiliated with Spain's IDAE and Geoplat industry bodies. No external funding, M&A, or parent-company relationships are disclosed, and the only named representative is José Manuel Sánchez Ballesta.

Name

Groen Energía SL

Legal name

Groen Energía SL

Website

https://groen.es

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Groen Energía SL is a Madrid-based geothermal installation contractor founded in 2012 that designs and delivers turnkey ground-source heat pump systems for residential developers, public infrastructure, commercial, and industrial clients across Spain and Portugal.

Ownership category

akta.pro rank

Product category

Geothermal HVAC Installation Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (23822)

akta.pro primary industry

Geothermal Heat Pumps & Ground-Source Systems (Residential/Commercial, Drilling/Loop Installation) (EUAMAEAH)

akta.pro secondary industries

Geothermal Drilling & Well Construction (Production/Injection, Directional, Well Services) (EUAMAEAB), Geothermal BOP & Surface Facilities (Well Pads, Gathering Systems, Brine Handling) (EUAMAFAH)

Keywords

• Geothermal HVAC installation
• Ground source heat pumps
• Geothermal drilling services
• Thermal response testing
• Radiant floor heating

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Geothermal Installation Projects: Turnkey geothermal installation projects including engineering design, drilling, heat pump installation, and radiant floor systems. Revenue is generated from project-based contracts for residential (single-family homes and multi-unit developments), commercial (offices, retail), industrial, and public sector clients.
2. Engineering and Technical Consulting: Technical studies including energy needs analysis, thermal loads calculation, site/terrain characterization (W/m), economic studies with ROI analysis, subsidy management, and project documentation. Provided as standalone consulting or bundled with installation projects.
3. Thermal Response Testing Services: TRT testing services to determine ground thermal properties for high-energy installations. The test borehole is subsequently reused in the final installation.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Groen Energía SL designs, drills, and installs turnkey shallow geothermal energy systems (ground-source heat pump installations) for heating, cooling, and domestic hot water in residential, commercial, industrial, and public-sector buildings. Service scope covers engineering studies, thermal-response testing, borehole drilling with proprietary rigs, heat pump and radiant-floor installation, and subsidy management for projects primarily in Spain with select work in Portugal.

Product overview

Groen Energía SL offers integrated geothermal climate control solutions for residential, commercial, and industrial applications. The core product portfolio comprises six main geothermal systems: Geotermia Vertical (vertical borehole heat exchangers), Geotermia Horizontal (horizontal ground collectors), Cestas Geotérmicas (helical basket probes), Aerogeotermia (aero-geothermal ventilation), and Cimentaciones Termoactivas (thermally active foundations). These systems are complemented by Thermal Response Testing (TRT) services for subsurface characterization and proprietary drilling equipment (Hütte HBR 205 GT with D45 desander). The company provides turnkey installations combining geothermal heat pumps with radiant floor systems for simultaneous heating, cooling, and domestic hot water production, achieving 70-90% energy cost reductions compared to conventional systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Vertical Geothermal (Geotermia Vertical) Vertical borehole geothermal system using 152-200mm diameter wells where geothermal probes and heat exchangers are installed at depth. Provides heating, cooling, and domestic hot water with high stable COP efficiency and minimal surface footprint, suited for residential complexes, commercial buildings, and public-sector sites.
• Horizontal Geothermal (Geotermia Horizontal) Horizontal geothermal collector system requiring excavation at 1-2 meters depth over a larger land area. Designed for single-family homes, parking areas, and transit zones, offering a quick, clean, and lower-upfront-cost installation.
• Geothermal Baskets / Helical Probes (Cestas Geotérmicas) High-resistance helical heat exchangers with antifreeze fluid circulation installed in shallow-depth wells filled with terrain or sand. Lower-cost than vertical systems but requires more available land area.
• Aerogeothermia (Aero-Geothermal) Systems Hybrid system combining buried shallow pipes for air-to-earth heat exchange with geothermal climate control. Delivers pre-filtered fresh air supply while using ground thermal storage to pre-heat or pre-cool incoming air, reducing HVAC energy demand and improving indoor air quality.
• Thermoactive Foundations (Cimentaciones Termoactivas)

Quantifiable outcome

• 60-80% savings on heating bills compared to conventional systems
• +5 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• IDAE (Instituto para la Diversificación y Ahorro de la Energía)coreStrategic or Co-development PartnerIDAE is the Spanish Institute for Energy Diversification and Saving, a public entity under the Ministry for the Ecological Transition. Groen displays the IDAE logo on its website as a member/affiliate, and references IDAE in educational content about geothermal energy. The relationship involves promotion of renewable thermal energy and potential subsidy coordination for geothermal installations.
• GeoplatminorStrategic or Co-development PartnerGeoplat is the Spanish Geothermal Technology Platform. Groen displays the Geoplat logo on its website as a member, indicating affiliation with the geothermal industry association.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Daikin: Global HVAC and heat pump leader with strong European presence. Competes with Groen for low-carbon heating and cooling contracts in residential and commercial projects, particularly via Altherma heat pump lines.
• Carrier: Global HVAC manufacturer and solutions provider with growing heat pump portfolio. Overlaps with Groen on commercial and public-sector climate control projects and increasingly competes on renewable-thermal offerings in European markets.
• NIBE Energy Systems: Swedish manufacturer of heat pumps (ground-source, air-source, exhaust air) for European residential and commercial markets. Comparable end-product category and European footprint, though NIBE sells equipment through installers while Groen is the installer.
• Bosch Thermotechnology: Division of Bosch producing heating and hot water solutions including heat pumps. Overlaps with Groen in delivering efficient climate control to residential and commercial customers across European markets.
• Viessmann: German global manufacturer of heating, industrial and refrigeration systems including heat pumps. Competes for the same building decarbonization budgets and is increasingly active in the Spanish renewable thermal market.
• ClimateMaster: Established US-based manufacturer of geothermal and water-source heat pumps serving HVAC contractors and developers. Comparable technology stack (GSHPs) and overlapping end-customers, but operates as a manufacturer-supplier rather than installer like Groen.
• Enertech Global: Manufacturer of geothermal heat pumps and ground-loop systems under the FHP, Mammoth, and Econar brands. Comparable technology focus on water-source and ground-source heat pumps for residential and commercial applications.
• WaterFurnace: Major North American manufacturer of residential and commercial geothermal heat pumps. Overlaps with Groen on ground-source heat pump technology for residential and commercial buildings, but serves the market via dealer/installer networks rather than direct installation.

Direct peers

• Ecoforest: Spanish manufacturer of heat pumps (ground-source and air-source). Comparable to Groen as a domestic Spanish player in the renewable thermal space, though operating more on the equipment/manufacturing side versus Groen's installer/contractor model.
• Dandelion Energy: US-based residential geothermal heat pump installation company offering turnkey ground-source systems. Closely comparable to Groen in end-customer profile (homeowners, developers), product (closed-loop ground-source heat pumps), and full-service delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/GroenGeotermia
• LinkedInlinkedin.com/company/groen-energ%C3%ADa-sl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Groen Energía SL