Speciaal Onderwijs De Groote Aard SO - VSO
De Groote Aard is a Dutch publicly funded special education school (SO-VSO) in Eersel, Netherlands, serving approximately 120–156 pupils aged 4–20 with learning and developmental challenges across five departments, operating under non-profit foundation Onderwijsstichting KempenKind.
- Company typePrivate
- Founded-
- HeadquartersEersel, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Speciaal Onderwijs De Groote Aard SO - VSO does
De Groote Aard is a Dutch special education institution (SO-VSO) based in Eersel, Netherlands, serving pupils aged 4 to 20 with special educational needs across five departments: Special Education (SO) for primary-age pupils, Senior Primary (SO-BB), Junior Secondary Special Education (VSO-OB), Senior Secondary Special Education (VSO-BB), and Education Care Groups (OZG). The school operates 12 groups with approximately 10–13 pupils per group, totaling roughly 120–156 students, and is staffed by a director (Barry Hellings), an assistant director (Nicole Zewald), 23 teachers and subject specialists, approximately 20 teaching assistants, and four specialized support staff including an orthopedagogue, psychodiagnostic employee, speech therapist, and ambulatory counsellor. It is owned and governed by Onderwijsstichting KempenKind, a non-profit foundation that manages 15 primary schools, 1 SBO school, and this SO-VSO school across the municipalities of Eersel, Bladel, and Reusel-De Mierden.
The school's core methodology centers on individualized Development Perspective Plans (Ontwikkelingsperspectiefplan, OPP) with customized learning routes and learning lines, supplemented by the proprietary BeweegWijs break activity system (color-coded play areas for social-emotional development) and the Intergrip digital tracking system for students aged 16 to 23. On-site ancillary services include an annex of Johan van der Aalst's children's physiotherapy practice (since January 2015) and Lunet Zorg-supported care staff within OZG. Student outflow targets include employment, sheltered work, further education, activating day care, or experience-oriented day care, with a network of regional work placement partners (e.g., PCK, Vencomatic, Jumbo, Gamma).
The institution operates as a publicly funded non-profit. Education is tuition-free for students, with revenue derived from Dutch government special education funding tied to student enrollment and care intensity, supplemented by Jeugdwet (Youth Act) and WLZ (Long-term Care Act) indications for OZG care services. Enrollment is gated by declarations of eligibility issued by cooperation partnerships (Samenwerkingsverband Primair Onderwijs Kempenland for SO and Samenwerkingsverband VO Eindhoven-Kempenland for VSO). The go-to-market is purely direct enrollment within a fixed regional catchment; there is no traditional marketing, no pricing model, and no commercial expansion.
Speciaal Onderwijs De Groote Aard SO - VSO firmographics
Firmographics- Name
- Speciaal Onderwijs De Groote Aard SO - VSO
- Legal name
- SO-VSO De Groote Aard
- Website
- https://grooteaard.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- De Groote Aard is a Dutch publicly funded special education school (SO-VSO) in Eersel, Netherlands, serving approximately 120–156 pupils aged 4–20 with learning and developmental challenges across five departments, operating under non-profit foundation Onderwijsstichting KempenKind.
- Ownership category
- akta.pro rank
Speciaal Onderwijs De Groote Aard SO - VSO industry classification
Industry- Product category
- Special Education Services
- NAICS
- Elementary and Secondary Schools (611110), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Transition Services (Secondary to Postsecondary/Employment, Life Skills) (EDAJAKAG)
- akta.pro secondary industry
- Special Education Evaluation & Assessment (Psychoeducational, Speech/Language, OT/PT) (EDAJAKAA)
Keywords
Where Speciaal Onderwijs De Groote Aard SO - VSO is headquartered
LocationHeadquarters
- HQ city
- Eersel
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Speciaal Onderwijs De Groote Aard SO - VSO business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Revenue model
- Government-Funded Special Education: Publicly funded special education services for students with special educational needs. Funding comes through the Dutch education system with support from cooperation partnerships (samenwerkingsverbanden). Education is free for students; funding is provided based on student enrollment and care indications.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Speciaal Onderwijs De Groote Aard SO - VSO product offering
Product offeringCore offering
De Groote Aard is a publicly-funded special education school serving students aged 4-20 with learning and developmental challenges across two main departments: SO (Speciaal Onderwijs/Special Education for primary ages 4-12/13) and VSO (Voortgezet Speciaal Onderwijs/Secondary Special Education for ages 12/13-20), plus OZG Education Care Groups that combine education with youth care. Education is delivered through individualized Ontwikkelingsperspectiefplan (OPP) Development Perspective Plans and includes complementary services like the BeweegWijs structured play methodology and Intergrip transition tracking.
Product overview
De Groote Aard is an SO-VSO school offering special education services organized into five departments: SO (Speciaal Onderwijs/Special Education) for ages 4-12/13, VSO-OB (junior secondary special education) for ages 12/13-15/16, VSO-BB (senior secondary special education) for ages 15/16-20, and OZG (Education Care Groups) combining education with care for ages 4-18. The school also provides complementary programs including Click Sport (sports activities), BeweegWijs (structured play during breaks), and children's physiotherapy. All pupils receive education based on an Ontwikkelingsperspectiefplan (Development Perspective Plan) with individualized learning routes.
Differentiator
Problem solved
Functional benefit
Brands
- OZG (Onderwijs Zorg Groepen): Education Care Groups - combining education with care for pupils aged 4 to 18
- SO (Speciaal Onderwijs)
- VSO-OB (Voortgezet Speciaal Onderwijs Onderbouw)
- VSO-BB (Voortgezet Speciaal Onderwijs Bovenbouw)
Products and services
- SO (Speciaal Onderwijs / Special Education) Primary-level special education for pupils aged 4-12/13 years, organized into 2 junior primary groups and 3 senior primary groups. Curriculum strongly emphasizes stimulating self-reliance, social and societal skills, reading, arithmetic, writing, language, vocabulary, and physical exercise. Each pupil receives an individualized Ontwikkelingsperspectiefplan (OPP) Development Perspective Plan with specific learning lines.
- VSO-OB (Junior Secondary Special Education) Junior secondary special education for pupils aged 12/13 to 15/16 years, organized into 3 groups of approximately 10-13 pupils each. Education focuses on self-reliance, social self-reliance, employee skills, functional application of skills, oral and written communication, numeracy, and creative expression, framed within living, working, leisure, and citizenship.
- VSO-BB (Senior Secondary Special Education) Senior secondary special education for pupils aged 15/16 to 18-20 years, with explicit focus on transition to daytime activities or (sheltered) employment. Education emphasizes employee skills, communication skills, social skills, and work placements at regional learning companies, with explicit transfer goals to after-school situations.
- OZG (Onderwijs Zorg Groepen / Education Care Groups) Combined education and care service for pupils aged 4-18 years requiring both educational and care support during school hours. Three groups combine SO and VSO students, with care provided by Lunet Zorg staff alongside teaching staff. Care is funded through Jeugdwet (Youth Act) or WLZ (Long-term Care Act) indications. Outflow destination is activating day care or experience-oriented day care.
- Click Sport Sports and exercise activities program for primary school children in the municipalities of Eersel, Bladel, and Reusel-De Mierden. Delivered in collaboration with regional sports providers and primary schools to help children experience that sports and exercise are fun.
- BeweegWijs Structured break-time play methodology using color-coded play areas that teaches pupils to play according to fixed layouts. Develops play, movement, and social-emotional skills while reducing conflicts during school breaks. Integrated into the educational program with learning lines and goals.
- Intergrip Transition Tracking Digital tracking system used from age 16 to monitor student transitions to further education, work, or daytime activities. Consists of two parts (basic tracking and detailed personal information with parental consent) and follows (former) students up to age 23.
- Children's Physiotherapy (Kinderfysiotherapie) On-site children's physiotherapy annex operated by Johan van der Aalst's physiotherapy practice, providing physiotherapy services to eligible students with doctor referral. Established at the school since January 2015.
Quantifiable outcome
- Students prepared for employment, day activities, or further education based on their individual capabilities
Companies that use Speciaal Onderwijs De Groote Aard SO - VSO
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles1 record
Speciaal Onderwijs De Groote Aard SO - VSO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Speciaal Onderwijs De Groote Aard SO - VSO partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor and core.
- Johan van der Aalst Children's Physiotherapy PracticeminorAnnex of the children's physiotherapy practice established at the school from January 2015. Provides on-site physiotherapy services to eligible students with doctor referral.
- Onderwijsstichting KempenKindcoreParent educational foundation managing De Groote Aard along with 15 primary schools and 1 SBO school in Eersel, Bladel, and Reusel-De Mierden municipalities. Provides governance, financial policy, personnel policy, educational quality oversight, and building maintenance.
- Lunet ZorgcoreCare provider supplying staff for Education Care Groups (OZG). Employees of Lunet provide care and pedagogical guidance to enable student participation in the educational program. Care is funded through Jeugdwet or WLZ indications.
- Samenwerkingsverband Primair Onderwijs KempenlandcoreCooperation partnership for primary education that issues declarations of eligibility for SO department students. Required for student enrollment.
- Samenwerkingsverband VO Eindhoven-KempenlandcoreCooperation partnership for secondary education that issues declarations of eligibility for VSO department students. Required for student enrollment.
- Click SportminorOrganization arranging sports and exercise activities for primary school children in Eersel, Bladel, and Reusel-De Mierden municipalities. Collaborates with sports providers and primary schools to let children experience that sports and exercise are fun.
- Centrum Passend Onderwijs (CPO) KempenKindcoreJoint center with SBO De Piramide that coordinates expertise to investigate and assist students with special educational needs within the KempenKind foundation.
- Learning and Work Placement CompaniesminorRegional network including Tinteltuin, PCK, Vencomatic, De Muzenval, Buurtboerderij, SBP, Jumbo, Gamma and other companies providing work placement and learning opportunities for VSO students.
- Zorginstellingen (Care Institutions)minorNetwork of care institutions including Lunet Zorg, Severinus, Amarant, De Parel providing additional care support options for students.
- CJG (Centrum voor Jeugd en Gezin)minorYouth and family center providing support services for students and families.
- MEEminorOrganization providing support and guidance for people with disabilities or special needs.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Speciaal Onderwijs De Groote Aard SO - VSO competitors and assessment
Company assessmentBroad incumbents
- Bartiméus: Dutch organisation providing education, care, and support for visually impaired and blind individuals, including SO/VSO provision. Operates on a national scale across multiple sites, comparable as a Dutch specialised education provider with clinical and care components.
- Koninklijke Visio: Dutch expertise organisation for blind and partially sighted people, including special education and rehabilitation services. Comparable as a Dutch SO/VSO and care provider serving pupils with sensory disabilities and additional complex needs.
- Auris: Dutch organisation for special education and care focused on hearing, communication, and language needs. Comparable as a Dutch SO/VSO provider with an integrated education-and-care model and multidisciplinary clinical staffing.
- Adelante: Dutch organisation combining medical rehabilitation, special education, and youth care, including SO/VSO provision. Comparable as a Dutch SO/VSO provider with bundled education-care funding streams and multidisciplinary clinical teams.
- Koninklijke Kentalis: Large Dutch special-education organisation providing SO/VSO and care services for deaf, hard-of-hearing, and deafblind pupils. Comparable as a Dutch special-education institution with multidisciplinary clinical support, but at a national scale and with a sensory-disability focus.
Others
- Lunet Zorg: Dutch care provider supplying Lunet staff to De Groote Aard's OZG (Education Care Groups). Comparable as a regional integrated care provider operating alongside education providers, with Jeugdwet/WLZ-funded care expertise in the same Kempen catchment.
- ParnasSys: Dutch student-information and educational-administration software provider widely used in Dutch special education, including for OPP documentation and learning-line tracking. Adjacent as the digital infrastructure layer underpinning De Groote Aard's individualized planning approach.
- CED-Groep: Dutch educational services and consulting organisation supporting schools, including special education, with professional development, diagnostics, and passend onderwijs expertise. Adjacent peer as an enabling partner for special-education improvement rather than a direct competitor.
- Onderwijsstichting KempenKind: Parent non-profit foundation of which De Groote Aard is the SO-VSO entity; oversees 15 primary schools, 1 SBO school, and 1 SO-VSO school across Eersel, Bladel, and Reusel-De Mierden. Included as the governance/scale context for De Groote Aard rather than as a competitive peer.
Direct peers
- SBO De Piramide: Special primary education (SBO) school within the same KempenKind foundation that co-operates the Centre for Appropriate Education (CPO) with De Groote Aard. Directly comparable as a Kempen-region special-needs school under the same governance and oversight structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Speciaal Onderwijs De Groote Aard SO - VSO social profiles
Digital presenceSpeciaal Onderwijs De Groote Aard SO - VSO financial estimates
Financial estimateRevenue estimate
Valuation estimate
Speciaal Onderwijs De Groote Aard SO - VSO leadership team
Management profileNumber of profiles
Profiles4 records
Speciaal Onderwijs De Groote Aard SO - VSO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Speciaal Onderwijs De Groote Aard SO - VSO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Speciaal Onderwijs De Groote Aard SO - VSO
What does Speciaal Onderwijs De Groote Aard SO - VSO do?
De Groote Aard is a publicly-funded special education school serving students aged 4-20 with learning and developmental challenges across two main departments: SO (Speciaal Onderwijs/Special Education for primary ages 4-12/13) and VSO (Voortgezet Speciaal Onderwijs/Secondary Special Education for ages 12/13-20), plus OZG Education Care Groups that combine education with youth care. Education is delivered through individualized Ontwikkelingsperspectiefplan (OPP) Development Perspective Plans and includes complementary services like the BeweegWijs structured play methodology and Intergrip transition tracking.
Is Speciaal Onderwijs De Groote Aard SO - VSO a public or private company?
Speciaal Onderwijs De Groote Aard SO - VSO is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Speciaal Onderwijs De Groote Aard SO - VSO founded?
Speciaal Onderwijs De Groote Aard SO - VSO was founded in -1. It employs 11 to 50 people.
Where is Speciaal Onderwijs De Groote Aard SO - VSO based?
Speciaal Onderwijs De Groote Aard SO - VSO is headquartered in Eersel, Netherlands, in the Europe region.
How does Speciaal Onderwijs De Groote Aard SO - VSO make money?
One revenue line is on record: government-Funded Special Education.
Who are Speciaal Onderwijs De Groote Aard SO - VSO's main competitors?
Broad incumbents on record are Bartiméus, Koninklijke Visio, Auris, Adelante and Koninklijke Kentalis. Others are Lunet Zorg, ParnasSys, CED-Groep and Onderwijsstichting KempenKind. SBO De Piramide is listed as a direct peer.
Does Speciaal Onderwijs De Groote Aard SO - VSO have an API?
No public API is recorded for Speciaal Onderwijs De Groote Aard SO - VSO.
What industry is Speciaal Onderwijs De Groote Aard SO - VSO in?
Speciaal Onderwijs De Groote Aard SO - VSO's product category is Special Education Services. Its primary akta.pro industry code is EDAJAKAG, Transition Services (Secondary to Postsecondary/Employment, Life Skills), with a secondary code of EDAJAKAA, Special Education Evaluation & Assessment (Psychoeducational, Speech/Language, OT/PT). Its NAICS code is 611110 and its SIC code is 8200.