Grosshandel

B2B Wholesale Directorygrosshandel-links.de

Grosshandel-Links is a German B2B wholesale directory platform that connects German-speaking resellers, eBay/Amazon sellers, and physical retailers with wholesale suppliers, drop-shipping partners, and surplus inventory sources across 40+ product categories via a free, ad-supported WordPress-based website.

Company typePrivate
Founded-
Headquarters—
Headcount101–250
GTM typeB2B
OfferingDigital Commerce or Content

What Grosshandel does

Grosshandel-Links (grosshandel-links.de) is a German-language B2B directory platform headquartered in Groß Grönau, Schleswig-Holstein, that connects wholesale suppliers with resellers, retailers, and marketplace sellers across the German-speaking market. The platform organizes supplier listings into 40+ product categories — including electronics, jewelry, clothing, toys, office supplies, pet products, RC models, and remainder/surplus inventory — and is explicitly structured around three reseller use cases: standard wholesale sourcing, drop shipping partnerships, and surplus/remainder goods procurement. End-user access to the directory is free, with the value proposition centered on reducing search costs for finding vetted German wholesalers, including specific drop-shipping and import suppliers.

The underlying technology is a standard WordPress-based web platform with a directory structure and category-specific landing pages. The site is maintained as a content-led property with a blog covering wholesale topics, supplier categories, and drop-shipping guides; organic search is the primary acquisition channel, supplemented by social sharing buttons for Facebook, Mastodon, and LinkedIn. There are no mobile apps, no public API, no disclosed integrations, and no proprietary technology components beyond the curated content library and category taxonomy. The site has accumulated content dating from 2016 through 2022, with intermittent updates rather than a continuous publishing cadence.

The business model is advertising-supported: Grosshandel-Links monetizes via advertising placements and sponsored listings from wholesale suppliers seeking visibility to German resellers. Pricing for end users is free, no public pricing tiers are disclosed, and the GTM motion is channel-partner oriented, treating suppliers and resellers as a two-sided audience but without transactional intermediation. The company is privately held with no disclosed funding, ownership structure, or management team in the available data, and serves the DACH region (Germany, Austria, Switzerland) without claiming a broader international footprint.

Grosshandel firmographics

Firmographics

Name: Grosshandel
Legal name: Grosshandel-Links
Website: https://grosshandel-links.de
Company type: Private
Operating status: Operating
Headcount range: 101–250 employees
Short description: Grosshandel-Links is a German B2B wholesale directory platform that connects German-speaking resellers, eBay/Amazon sellers, and physical retailers with wholesale suppliers, drop-shipping partners, and surplus inventory sources across 40+ product categories via a free, ad-supported WordPress-based website.
Ownership category
akta.pro rank

Grosshandel industry classification

Industry

Product category: B2B Wholesale Directory
akta.pro primary industry: Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces (CRAFAHAO)
akta.pro secondary industry: Wholesale/B2B Generalist Marketplaces (CRAFAAAF)

Keywords

Wholesale directory platform
B2B supplier listings
Drop shipping suppliers
Reseller sourcing platform
Surplus inventory wholesale

Grosshandel business model

Business model

GTM type: B2B
Offering type: Digital Commerce or Content
Cost components: Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

Directory/Listing Platform: Grosshandel operates as a free directory platform for wholesale supplier addresses. The platform generates revenue through advertising placements and sponsored listings from wholesale suppliers seeking increased visibility to German resellers and retailers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Grosshandel product offering

Product offering

Core offering

Grosshandel-Links.de is a free B2B directory platform listing wholesale supplier addresses and contact information for resellers across Germany. The platform aggregates suppliers across 40+ product categories including electronics, clothing, jewelry, toys, office supplies, pet products, RC models, and computers, and enables resellers (eBay sellers, Amazon marketplace sellers, and physical retailers) to find and contact wholesale suppliers, including drop shipping partners and surplus or remainder inventory sources.

Product overview

Grosshandel-Links.de is a B2B wholesale directory platform that connects resellers and retailers in Germany with wholesale suppliers. The platform operates as a listings/directory service where wholesale suppliers can register their businesses and resellers can search for suppliers by product category. The service covers multiple product verticals including electronics, clothing, jewelry, toys, office supplies, pet products, and more.

Differentiator

Problem solved

Functional benefit

Products and services

Großhandel-Adressen für Wiederverkäufer (Wholesale Supplier Directory) A B2B directory platform connecting resellers, retailers, eBay sellers, and Amazon marketplace sellers with wholesale suppliers across 40+ product categories including electronics, clothing, jewelry, toys, office supplies, pet products, RC models, computers, and printer supplies. The directory supports discovery of drop shipping partners, surplus and remainder inventory sources, and import suppliers, with direct contact information for outreach.

Companies that use Grosshandel

Customer profile

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Grosshandel technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Grosshandel partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Grosshandel competitors and assessment

Company assessment

Broad incumbents

Alibaba.com: Global B2B marketplace with extensive drop shipping and wholesale supplier listings; serves the same eBay and Amazon reseller buyers that Grosshandel-Links targets, but at global scale with transaction tools.
GlobalSources: Established B2B sourcing platform connecting international buyers with wholesale suppliers; comparable marketplace model aimed at resellers and importers, though with stronger Asia-origin supplier base.
METRO AG: Major European wholesale club and B2B foodservice/non-food supplier serving HoReCa and independent retailers; serves the same German reseller base as Grosshandel-Links at much greater scale.
DHgate: Global B2B marketplace with strong drop shipping and wholesale offerings for online resellers; overlaps with Grosshandel-Links' eBay and Amazon seller use cases, with international supplier depth.

Direct peers

Europages: European B2B sourcing directory listing suppliers across categories and countries; competes directly with Grosshandel-Links for German and DACH reseller sourcing traffic, with broader international coverage.
ThomasNet: North American B2B industrial sourcing directory connecting buyers with suppliers; comparable directory platform model to Grosshandel-Links, though focused on industrial buyers in the US market.
Wer liefert was: Leading German B2B directory and marketplace connecting buyers with wholesale suppliers and manufacturers, serving the same German reseller audience as Grosshandel-Links with a much larger supplier database.
Handelshof: German cash-and-carry and wholesale club serving resellers and small retailers with bulk goods; directly comparable wholesale supply audience to Grosshandel-Links' reseller and retailer base in Germany.

Emerging players

Inventory Source: Drop shipping automation and supplier directory platform for e-commerce resellers; comparable in serving Amazon and eBay seller drop shipping needs, but more focused on tooling than listings.
Compra Marketplace: B2B wholesale marketplace focused on connecting brands with retailers and resellers; comparable marketplace structure but newer entrant with focus on curated brands and verified suppliers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks7 records

Key highlights6 records

Customer concentration

Grosshandel financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Grosshandel leadership team

Management profile

Number of profiles

Grosshandel funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Grosshandel M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grosshandel

What does Grosshandel do?

Is Grosshandel a public or private company?

Grosshandel is a private company. It is classified as unknown and is currently operating.

When was Grosshandel founded?

Grosshandel was founded in -1. It employs 101 to 250 people.

How does Grosshandel make money?

One revenue line is on record: directory/Listing Platform.

Who are Grosshandel's main competitors?

Broad incumbents on record are Alibaba.com, GlobalSources, METRO AG and DHgate. Direct peers are Europages, ThomasNet, Wer liefert was and Handelshof. Emerging players are Inventory Source and Compra Marketplace.

Does Grosshandel have an API?

No public API is recorded for Grosshandel.

What industry is Grosshandel in?

Grosshandel's product category is B2B Wholesale Directory. Its primary akta.pro industry code is CRAFAHAO, Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces, with a secondary code of CRAFAAAF, Wholesale/B2B Generalist Marketplaces.