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Grote Kerk Breda

Full company profile

uuid004iyaq

Namestring
Grote Kerk Breda
Legal namestring
Stichting Grote of Onze Lieve Vrouwekerk te Breda
Company typeenum
Private
Founded yearint
1978
Descriptiontext

Grote Kerk Breda is a 750-year-old cultural heritage monument in Breda, North Brabant (Netherlands), operated since 1978 by the secular non-profit foundation Stichting Grote of Onze Lieve Vrouwekerk te Breda. The church building is legally owned by the Protestantse Gemeente Breda; the foundation administers it under contract and is responsible for restoration, maintenance, and exploitation. It is designated as a national monument (rijksmonument) and is one of four TopMonumenten of Brabant, functioning as the mausoleum of the Nassau-Dillenburg dynasty (ancestors of the Dutch royal family).

The foundation operates a diversified portfolio of cultural and commercial offerings on a freemium model. General church admission is free (Mon-Sat 10-17, Sun 13-17), while paid experiences include guided tower climbs (€10/adult, €7.50 concession), thematic and exhibition tours (€7.50-€12.50), educational programs for schools (€3.50-€10/student), multisensory tours for visually impaired visitors (€10), and venue rentals for weddings, corporate events, and cultural events in four spaces ranging from 18 to 900 guests. The foundation runs three membership tiers (Vrienden from €25/year, Gilde at €250/year for businesses, Genootschap at €1,750/year for premium business supporters) and a monthly candle subscription (€20/month) tied to its October 2025-launched Tranen van Breda memorial installation.

The revenue model blends earned income (tickets, venue rentals, memberships) with charitable contributions (donations, ANBI-tax-deductible gifts) and public subsidies from the Rijksdienst voor het Cultureel Erfgoed, Provincie Noord-Brabant, and Gemeente Breda. The technology footprint is minimal: Global Ticket powers online ticketing, Mollie processes donations, and the website offers a 3D virtual tour and smartphone-based interactive self-guided tours. Annual maintenance exceeds €300,000, while a €7M ten-phase exterior and choir ambulatory restoration program runs through 2027, requiring the foundation to self-finance 30%. The organization employs 17 paid staff, is supported by ~30 volunteers, and is governed by director-bestuurder Drs. Marieke Wiegel with a six-member Supervisory Board operating under the Code Cultural Governance.

Short descriptiontext

Grote Kerk Breda is a 750-year-old Dutch national monument in Breda operated by a non-profit foundation, offering free cultural visits, paid tower climbs, guided tours, educational programs, venue rentals, and membership/donation programs subsidized by national, provincial, and municipal governments.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBreda, Netherlands
HQ citystring
Breda
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cultural heritage tourism, historic monument preservation, guided tour services, event venue rental, heritage educational programs
Industry3 codes
1UNESCO & Protected Landmark Sites
CodeTHAJACAIPrimaryYes
2Iconic Architecture & Signature Buildings (Cathedrals, Palaces, Castles)
CodeTHAJACAEPrimaryNo
3Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations)
CodeTHAJADAIPrimaryNo
NAICS code2 codes
  • Museums, Historical Sites, and Similar Institutions712
  • Historical Sites71212
Product category
Cultural Heritage Monument Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model6 records
1Visitor admissions and activity tickets
TypeOne Time License
Description

The church is freely accessible to visitors. Revenue is generated through paid experiences including tower climbs (€10/adult, €7.50/concession), guided tours (€7.50-€12.50), and special activities such as the treasure hunt for children (€2.50).

grotekerkbreda.nl
2Membership programs (Vrienden, Gilde, Genootschap)
TypeSubscription Recurring
Description

Annual membership programs: Vrienden (Friends) starting at €25/year, Gilde (business network) at €250/year, and Genootschap (Society) at €1,750/year. Members receive benefits including discounts, exclusive events, and recognition.

grotekerkbreda.nl
3Event and venue rentals
TypeOne Time License
Description

The church offers spaces for hire including business events, cultural events, weddings, and farewell gatherings. Four spaces available: Chancel (up to 120 guests), Nave (up to 600 guests), Nave with side aisles (up to 900 guests), and Chapter House (up to 18 guests).

grotekerkbreda.nl
4Donations and fundraising
TypeSubscription Recurring
Description

Accepts one-time donations for restoration and maintenance support. Special campaigns for specific projects such as the Hillen organ restoration (€1.3 million needed) and choir ambulatory restoration (€7 million project). Donors can also download exclusive organ music recordings in exchange for contributions.

grotekerkbreda.nl
5Candle subscription service
TypeSubscription Recurring
Description

Monthly subscription (€20/month) allowing a candle to burn daily in front of a portrait of a deceased loved one placed at the memorial monument.

grotekerkbreda.nl
6Educational programs
TypeOne Time License
Description

School programs including 'Op Ontdekking' for primary school groups 5-6 (€3.50/student), citizenship tours for groups 7-8 (€5/student), and art tours for secondary education (€10/person for multizintuiglijke rondleiding).

grotekerkbreda.nl
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Marketing or Sales, Others
Pricing details13 tiers
1Standard tower climb ticket
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€10 per person. Tower climb includes guided ascent of 287 steps with historical commentary.

grotekerkbreda.nl
2Concession tower climb
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€7.50 per person for children 12-18 years, students (with valid ID), Friends members, and Guild/Society members.

grotekerkbreda.nl
3Children's treasure hunt activity
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€2.50 per child for the 'Trots! & Tattoos' treasure hunt (ages 6-10).

grotekerkbreda.nl
4Guided tour - Highlights
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€10 per person for Highlights tour with Gilde Breda guides. €1 per person supplement for external guides.

grotekerkbreda.nl
5Guided tour - Exhibition
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€12.50 per person, minimum 6 people, for exhibition-guided tours.

grotekerkbreda.nl
6Multisensory guided tour
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€10 per person for multisensory tours designed for blind and visually impaired visitors. Free for accompanying caregivers.

grotekerkbreda.nl
7Primary education program
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€3.50 per student for 'Op Ontdekking' program (groups 5-6). €5 per student for citizenship guided tour (groups 7-8).

grotekerkbreda.nl
8Friend (Vriend) membership
ModelSubscriptionBilling cadenceAnnual
Notes

Starting at €25/year. Benefits include unique pin, Friend Card with discounts, monthly newsletter, annual Friends' Afternoon event.

grotekerkbreda.nl
9Guild (Gilde) membership
ModelSubscriptionBilling cadenceAnnual
Notes

€250/year for businesses. Benefits include company listing on website, annual networking event, discounts on cultural activities.

grotekerkbreda.nl
10Society (Genootschap) membership
ModelSubscriptionBilling cadenceAnnual
Notes

€1,750/year (€1,500 gift + €250 contribution with consideration). Benefits include company listing, annual Society Dinner with concert, discounts on cultural activities.

grotekerkbreda.nl
11Restoration plan sponsorship
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

One-time donations ranging from €3,000 to €50,000 to sponsor specific restoration components. PR opportunities and company listing included.

grotekerkbreda.nl
12Candle subscription
ModelSubscriptionBilling cadenceMonthly
Notes

€20 per month. Daily candle lit at memorial portrait of deceased loved one.

grotekerkbreda.nl
13Portrait placement at memorial monument
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€20 for one year portrait placement in the Silence Chapel at the Tranen van Breda memorial. Includes photo holder.

grotekerkbreda.nl
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Grote Kerk Breda operates a 750-year-old Gothic church in Breda, Netherlands, as a cultural heritage monument and public visitor destination under the Stichting Grote of Onze Lieve Vrouwekerk te Breda foundation. The core offering is free public access to the monument combined with paid visitor experiences including guided tower climbs (€10), themed guided tours (€7.50–€12.50), temporary exhibitions, and structured educational programs for primary and secondary schools. Revenue is diversified through event venue hire (four spaces for 18–900 guests), three-tier membership programs (Vrienden from €25/year, Gilde €250/year, Genootschap €1,750/year), a €20/month memorial candle subscription, donations supporting campaigns such as the €1.3M Hillen organ restoration, and ancillary activities such as the children's treasure hunt (€2.50).

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Grote Kerk Breda is a cultural heritage monument and 'House of Stories' that offers a unified portfolio of visitor experiences and services. Core offerings include free church visits, fee-based tower climbs (€10), guided tours (€7.50-€12.50), and educational programs. The venue also provides event rental services for weddings, business events, and cultural gatherings. The organization operates membership programs (Vrienden from €25/year, Gilde from €250/year, Genootschap at €1,750/year) and charitable campaigns including the Hillen Organ Restoration. Major recent product launches include the 'Tranen van Breda' memorial (October 2025) featuring donated crystallized tears, and an ongoing organ restoration campaign with downloadable music rewards for donors. The site also hosts rotating exhibitions including 'Eén Liefde, Vele Gezichten' photography exhibition.

Product and service14 records
1Church Visit (general admission)
CategoryCultural heritage site visit
Description

Free entry to the 750-year-old Gothic church during opening hours (Mon–Sat 10:00–17:00, Sun 13:00–17:00). Visitors can explore the monumental interior, praalgraven (tomb monuments) of the Nassaus, medieval wall paintings, the Van Scorel triptych, and the Hillen organ. Targets tourists, cultural visitors, and local residents.

2Tower Climb (Torenbeklimming)
CategoryGuided tour experience
Description

Guided climb of 287 steps up the church tower, departing Wednesday through Sunday at 14:00 and 15:00. Pricing €10 per adult and €7.50 for children aged 12–18, students with valid ID, and Friends/Guild/Society members. Maximum group size 16 persons. Operated by Gilde de Baronie guides.

3Guided Tours (Rondleidingen)
CategoryGuided tour experience
Description

Themed guided tours of the church including Highlights (€10), Exhibition tour "Één Liefde, Vele Gezichten" (€12.50, minimum 6 people), Women in the Grote Kerk, Backstage tours, Little Things tours, and Exterior tours. Conducted by trained Gilde Breda volunteer guides with €1 supplement per person for external guides.

4Multi-Sensory Guided Tour (Multizintuiglijke Rondleiding)
CategoryAccessibility tour experience
Description

Multi-sensory guided tour of 90 minutes designed for blind and visually impaired visitors, with max 8 participants. Participants can touch special objects and collection pieces. Pricing €10 per person, free for accompanying caregivers. Assistance dogs welcome.

5Interactive Self-Guided Smartphone Tours
CategoryDigital self-guided experience
Description

Self-guided interactive tours accessible via smartphone, available with or without audio. Includes Fashion Tour and Women in Focus tours, using digital storytelling to bring the church's history to life for independent visitors.

6Educational Programs (Onderwijs)
CategoryEducation program
Description

Structured educational programs for primary schools ("Op Ontdekking" for groups 5-6 at €3.50/student and citizenship tours for groups 7-8 at €5/student) and secondary schools (art tours for vmbo/havo/vwo). Books via Educatiewijzer Breda or direct email to [email protected].

7Event Venue Rental (Huur de kerk)
CategoryEvent venue rental
Description

Church rental for business events, cultural events, weddings, and farewell gatherings across four spaces: Chapter House (up to 18 guests), Chancel (up to 120), Nave (up to 600), and Nave with side aisles (up to 900). Booked via direct inquiry to [email protected].

8Tranen van Breda Memorial Artwork
CategoryMemorial installation
Description

Memorial artwork installation in the Grote Kerk Breda featuring enlarged, crystallized tears. Visitors can place a portrait of a deceased loved one in the Silent Chapel at the Tranen van Breda memorial for €20 per year (includes photo holder) and donate tears to be processed into the artwork.

9Exhibition: Één Liefde, Vele Gezichten
CategoryRotating art exhibition
Description

Photography exhibition "Één Liefde, Vele Gezichten – Een Stad in Beeld" running July–November 2025 with free entry. Features photographs of Bredanaars and tattoo artists and is presented as part of the BredaPhoto Festival.

10Friend Membership (Vrienden)
CategoryIndividual membership program
Description

Annual individual membership starting at €25/year. Members receive a unique pin badge, a Friend Card with discounts on activities and merchandise, a monthly newsletter, and an invitation to the Friends' Afternoon event.

11Guild Membership (Gilde)
CategoryBusiness membership program
Description

Business membership at €250/year for companies and entrepreneurs. Benefits include company brand listing on the foundation website, invitation to an annual networking event, and discounts on cultural activities. Network of approximately 100+ business members.

12Society Membership (Genootschap)
CategoryPremium business membership
Description

Premium business membership at €1,750/year (€1,500 gift + €250 contribution with consideration). Benefits include an exclusive Portland stone gift, brand listing on the foundation website, invitation to the annual Society Dinner with concert, and discounts on cultural activities. Approximately 30 Society member entities.

13Candle Subscription (Kaarsenabonnement)
CategoryMemorial subscription service
Description

Monthly subscription at €20/month allowing a candle to burn daily in front of a portrait of a deceased loved one placed at the Grote Kerk Breda memorial monument. Targeted at families and individuals seeking tangible remembrance rituals.

14Children's Treasure Hunt (Speurtocht Trots! & Tattoos)
CategoryFamily activity
Description

Themed treasure hunt activity for children aged 6–10 at €2.50 per child. Available daily during opening hours, themed around the "Één Liefde, Vele Gezichten" exhibition.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership8 partners
1Art Unorganized
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Art Unorganized partners with Grote Kerk Breda for programming and performance of the Hillen organ. The foundation aims to boost the revival of the organ and strengthen the position of organ music in Dutch musical culture.

grotekerkbreda.nl
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Volunteer city guides of Gilde de Baronie provide a wide range of activities including various guided tours and tower climbs of Grote Kerk Breda. They enthusiastically share their knowledge about the church and its history.

3Grootste Museum van Nederland
Strategic tierMinorTypeGTM or Marketing Partner
Description

The largest museum in the Netherlands unites churches, synagogues, temples, and mosques as one museum, making the beauty of these buildings accessible to everyone.

grotekerkbreda.nl
Strategic tierCoreTypeStrategic or Co-development Partner
Description

As a knowledge partner, Grote Kerk Breda contributes to strengthening the cultural sector by actively sharing and gathering knowledge to enhance quality, innovation, and accessibility within heritage and culture.

5Protestantse Gemeente Breda
Strategic tierCoreTypeStrategic or Co-development Partner
Description

The Protestant Community of Breda owns the church building. Since 1978, the secular Stichting Grote Kerk Breda has been responsible for restoration, maintenance, and exploitation of the national monument.

grotekerkbreda.nl
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Regional partnership ensuring programming for special needs target groups. Collaborates on communication and organization of accessible offerings.

7TopMonumenten Brabant
Strategic tierCoreTypeGTM or Marketing Partner
Description

Platform showcasing the four most important monuments of North Brabant province: Grote Kerk Breda, Sint-Jan in Den Bosch, Markiezenhof in Bergen op Zoom, and Kasteel Heeswijk.

grotekerkbreda.nl
Strategic tierMinorTypeStrategic or Co-development Partner
Description

City-wide electronic music, art, culture, and tech event in the heart of Breda. Grote Kerk Breda hosts live performances and art installations during TURF events.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Dutch national foundation that owns and restores historic monuments, including churches, comparable in structure and mission to Stichting Grote Kerk Breda but operating at much greater scale across multiple sites.

2Sint-Janskathedraal Den Bosch
TypeDirect peer
Description

St. John's Cathedral in 's-Hertogenbosch is one of the other four TopMonumenten of Brabant and the most direct comparable — a Brabant Gothic cathedral that operates as a cultural heritage site, tourist attraction, and event venue with tower visits, guided tours, exhibitions, and restoration fundraising.

3Dom Tower (Domtoren) Utrecht
TypeDirect peer
Description

Utrecht's medieval bell tower offering guided tower climbs and cultural programming as a heritage foundation. Closely comparable to Grote Kerk Breda's €10 tower climb of 287 steps and use of tower visits as a key monetization lever.

TypeDirect peer
Description

Iconic 17th-century church in Amsterdam offering tower climbs, organ concerts, and event rentals — directly comparable to Grote Kerk Breda's combination of paid tower climbs, music programming (Hillen organ), and venue hire.

TypeDirect peer
Description

Historic palace and museum in Bergen op Zoom, and another of the four TopMonumenten of Brabant. Directly comparable as a designated Brabant heritage institution with multi-purpose venue use (museum, exhibitions, events) and restoration-program funding dependencies.

TypeDirect peer
Description

Amsterdam's oldest building, operating as a contemporary art and cultural venue inside a deconsecrated medieval church, with exhibitions, concerts, and heritage interpretation. The model of merging contemporary art programming with historic-church preservation closely mirrors Grote Kerk Breda's 'House of Stories' approach.

TypeDirect peer
Description

Dutch museum of religious art and Christian cultural heritage housed in a former monastery and cathedral complex in Utrecht. Comparable as a Dutch cultural-heritage institution that monetizes a religious-historic building through ticketed exhibitions, educational programs, and event rentals.

TypeDirect peer
Description

Historic Leiden church and national monument that has been secularized into a cultural venue, hosting lectures, exhibitions, concerts, and private events. Its operating model as a heritage foundation running cultural programming in a deconsecrated church is closely parallel to Grote Kerk Breda's foundation structure.

TypeDirect peer
Description

A historic Amsterdam church operating as a paid exhibition and event venue, hosting rotating contemporary exhibitions, corporate events, and cultural programming. Its business model of monetizing a historic church interior for art exhibitions and high-end events is highly comparable to Grote Kerk Breda's venue-rental and exhibition strategy.

TypeDirect peer
Description

Castle and museum in Heeswijk, also one of the four TopMonumenten of Brabant. Operates with a similar model of ticketed tours, exhibitions, events, and restoration fundraising in a heritage structure, making it a direct Dutch provincial peer.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

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Headline, Details, Source

Competitive moat4 records

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Type, Details

Key risks6 records

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Headline, Details, Source

Key highlights7 records

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Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

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Name, Industry, Type, Use case, Source, UUID

Segment5 records

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Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

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Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
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Number of profiles
Profiles5 records

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Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

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Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Grote Kerk Breda

Cultural Heritage Monument Servicesgrotekerkbreda.nl

Grote Kerk Breda is a 750-year-old Dutch national monument in Breda operated by a non-profit foundation, offering free cultural visits, paid tower climbs, guided tours, educational programs, venue rentals, and membership/donation programs subsidized by national, provincial, and municipal governments.

What Grote Kerk Breda does

Grote Kerk Breda is a 750-year-old cultural heritage monument in Breda, North Brabant (Netherlands), operated since 1978 by the secular non-profit foundation Stichting Grote of Onze Lieve Vrouwekerk te Breda. The church building is legally owned by the Protestantse Gemeente Breda; the foundation administers it under contract and is responsible for restoration, maintenance, and exploitation. It is designated as a national monument (rijksmonument) and is one of four TopMonumenten of Brabant, functioning as the mausoleum of the Nassau-Dillenburg dynasty (ancestors of the Dutch royal family).

The foundation operates a diversified portfolio of cultural and commercial offerings on a freemium model. General church admission is free (Mon-Sat 10-17, Sun 13-17), while paid experiences include guided tower climbs (€10/adult, €7.50 concession), thematic and exhibition tours (€7.50-€12.50), educational programs for schools (€3.50-€10/student), multisensory tours for visually impaired visitors (€10), and venue rentals for weddings, corporate events, and cultural events in four spaces ranging from 18 to 900 guests. The foundation runs three membership tiers (Vrienden from €25/year, Gilde at €250/year for businesses, Genootschap at €1,750/year for premium business supporters) and a monthly candle subscription (€20/month) tied to its October 2025-launched Tranen van Breda memorial installation.

The revenue model blends earned income (tickets, venue rentals, memberships) with charitable contributions (donations, ANBI-tax-deductible gifts) and public subsidies from the Rijksdienst voor het Cultureel Erfgoed, Provincie Noord-Brabant, and Gemeente Breda. The technology footprint is minimal: Global Ticket powers online ticketing, Mollie processes donations, and the website offers a 3D virtual tour and smartphone-based interactive self-guided tours. Annual maintenance exceeds €300,000, while a €7M ten-phase exterior and choir ambulatory restoration program runs through 2027, requiring the foundation to self-finance 30%. The organization employs 17 paid staff, is supported by ~30 volunteers, and is governed by director-bestuurder Drs. Marieke Wiegel with a six-member Supervisory Board operating under the Code Cultural Governance.

Grote Kerk Breda firmographics

Firmographics
Name
Grote Kerk Breda
Legal name
Stichting Grote of Onze Lieve Vrouwekerk te Breda
Website
https://grotekerkbreda.nl
Company type
Private
Founded year
1978
Operating status
Operating
Headcount range
11–50 employees
Short description
Grote Kerk Breda is a 750-year-old Dutch national monument in Breda operated by a non-profit foundation, offering free cultural visits, paid tower climbs, guided tours, educational programs, venue rentals, and membership/donation programs subsidized by national, provincial, and municipal governments.
Ownership category
akta.pro rank

Grote Kerk Breda industry classification

Industry
Product category
Cultural Heritage Monument Services
NAICS
Museums, Historical Sites, and Similar Institutions (712), Historical Sites (71212)
akta.pro primary industry
UNESCO & Protected Landmark Sites (THAJACAI)
akta.pro secondary industries
Iconic Architecture & Signature Buildings (Cathedrals, Palaces, Castles) (THAJACAE), Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations) (THAJADAI)

Keywords

  • Cultural heritage tourism
  • Historic monument preservation
  • Guided tour services
  • Event venue rental
  • Heritage educational programs

Where Grote Kerk Breda is headquartered

Location

Headquarters

HQ city
Breda
HQ country
Netherlands
HQ region
Europe

Offices1 record

Markets served

Grote Kerk Breda business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

  1. Visitor admissions and activity tickets: The church is freely accessible to visitors. Revenue is generated through paid experiences including tower climbs (€10/adult, €7.50/concession), guided tours (€7.50-€12.50), and special activities such as the treasure hunt for children (€2.50).
  2. Membership programs (Vrienden, Gilde, Genootschap): Annual membership programs: Vrienden (Friends) starting at €25/year, Gilde (business network) at €250/year, and Genootschap (Society) at €1,750/year. Members receive benefits including discounts, exclusive events, and recognition.
  3. Event and venue rentals: The church offers spaces for hire including business events, cultural events, weddings, and farewell gatherings. Four spaces available: Chancel (up to 120 guests), Nave (up to 600 guests), Nave with side aisles (up to 900 guests), and Chapter House (up to 18 guests).
  4. Donations and fundraising: Accepts one-time donations for restoration and maintenance support. Special campaigns for specific projects such as the Hillen organ restoration (€1.3 million needed) and choir ambulatory restoration (€7 million project). Donors can also download exclusive organ music recordings in exchange for contributions.
  5. Candle subscription service: Monthly subscription (€20/month) allowing a candle to burn daily in front of a portrait of a deceased loved one placed at the memorial monument.
  6. Educational programs: School programs including 'Op Ontdekking' for primary school groups 5-6 (€3.50/student), citizenship tours for groups 7-8 (€5/student), and art tours for secondary education (€10/person for multizintuiglijke rondleiding).

Pricing tiers

ModelBillingPrice
One time/ perpetual licensePay-as-you-goStandard tower climb ticket
One time/ perpetual licensePay-as-you-goConcession tower climb
Unit PricingPay-as-you-goChildren's treasure hunt activity
One time/ perpetual licensePay-as-you-goGuided tour - Highlights
One time/ perpetual licensePay-as-you-goGuided tour - Exhibition
Unit PricingPay-as-you-goMultisensory guided tour
Unit PricingPay-as-you-goPrimary education program
SubscriptionAnnualFriend (Vriend) membership
SubscriptionAnnualGuild (Gilde) membership
SubscriptionAnnualSociety (Genootschap) membership
One time/ perpetual licensePay-as-you-goRestoration plan sponsorship
SubscriptionMonthlyCandle subscription
Unit PricingPay-as-you-goPortrait placement at memorial monument

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Grote Kerk Breda product offering

Product offering

Core offering

Grote Kerk Breda operates a 750-year-old Gothic church in Breda, Netherlands, as a cultural heritage monument and public visitor destination under the Stichting Grote of Onze Lieve Vrouwekerk te Breda foundation. The core offering is free public access to the monument combined with paid visitor experiences including guided tower climbs (€10), themed guided tours (€7.50–€12.50), temporary exhibitions, and structured educational programs for primary and secondary schools. Revenue is diversified through event venue hire (four spaces for 18–900 guests), three-tier membership programs (Vrienden from €25/year, Gilde €250/year, Genootschap €1,750/year), a €20/month memorial candle subscription, donations supporting campaigns such as the €1.3M Hillen organ restoration, and ancillary activities such as the children's treasure hunt (€2.50).

Product overview

Grote Kerk Breda is a cultural heritage monument and 'House of Stories' that offers a unified portfolio of visitor experiences and services. Core offerings include free church visits, fee-based tower climbs (€10), guided tours (€7.50-€12.50), and educational programs. The venue also provides event rental services for weddings, business events, and cultural gatherings. The organization operates membership programs (Vrienden from €25/year, Gilde from €250/year, Genootschap at €1,750/year) and charitable campaigns including the Hillen Organ Restoration. Major recent product launches include the 'Tranen van Breda' memorial (October 2025) featuring donated crystallized tears, and an ongoing organ restoration campaign with downloadable music rewards for donors. The site also hosts rotating exhibitions including 'Eén Liefde, Vele Gezichten' photography exhibition.

Differentiator

Problem solved

Functional benefit

Products and services

  • Church Visit (general admission) Free entry to the 750-year-old Gothic church during opening hours (Mon–Sat 10:00–17:00, Sun 13:00–17:00). Visitors can explore the monumental interior, praalgraven (tomb monuments) of the Nassaus, medieval wall paintings, the Van Scorel triptych, and the Hillen organ. Targets tourists, cultural visitors, and local residents.
  • Tower Climb (Torenbeklimming) Guided climb of 287 steps up the church tower, departing Wednesday through Sunday at 14:00 and 15:00. Pricing €10 per adult and €7.50 for children aged 12–18, students with valid ID, and Friends/Guild/Society members. Maximum group size 16 persons. Operated by Gilde de Baronie guides.
  • Guided Tours (Rondleidingen) Themed guided tours of the church including Highlights (€10), Exhibition tour "Één Liefde, Vele Gezichten" (€12.50, minimum 6 people), Women in the Grote Kerk, Backstage tours, Little Things tours, and Exterior tours. Conducted by trained Gilde Breda volunteer guides with €1 supplement per person for external guides.
  • Multi-Sensory Guided Tour (Multizintuiglijke Rondleiding) Multi-sensory guided tour of 90 minutes designed for blind and visually impaired visitors, with max 8 participants. Participants can touch special objects and collection pieces. Pricing €10 per person, free for accompanying caregivers. Assistance dogs welcome.
  • Interactive Self-Guided Smartphone Tours Self-guided interactive tours accessible via smartphone, available with or without audio. Includes Fashion Tour and Women in Focus tours, using digital storytelling to bring the church's history to life for independent visitors.
  • Educational Programs (Onderwijs) Structured educational programs for primary schools ("Op Ontdekking" for groups 5-6 at €3.50/student and citizenship tours for groups 7-8 at €5/student) and secondary schools (art tours for vmbo/havo/vwo). Books via Educatiewijzer Breda or direct email to [email protected].
  • Event Venue Rental (Huur de kerk) Church rental for business events, cultural events, weddings, and farewell gatherings across four spaces: Chapter House (up to 18 guests), Chancel (up to 120), Nave (up to 600), and Nave with side aisles (up to 900). Booked via direct inquiry to [email protected].
  • Tranen van Breda Memorial Artwork Memorial artwork installation in the Grote Kerk Breda featuring enlarged, crystallized tears. Visitors can place a portrait of a deceased loved one in the Silent Chapel at the Tranen van Breda memorial for €20 per year (includes photo holder) and donate tears to be processed into the artwork.
  • Exhibition: Één Liefde, Vele Gezichten Photography exhibition "Één Liefde, Vele Gezichten – Een Stad in Beeld" running July–November 2025 with free entry. Features photographs of Bredanaars and tattoo artists and is presented as part of the BredaPhoto Festival.
  • Friend Membership (Vrienden) Annual individual membership starting at €25/year. Members receive a unique pin badge, a Friend Card with discounts on activities and merchandise, a monthly newsletter, and an invitation to the Friends' Afternoon event.
  • Guild Membership (Gilde) Business membership at €250/year for companies and entrepreneurs. Benefits include company brand listing on the foundation website, invitation to an annual networking event, and discounts on cultural activities. Network of approximately 100+ business members.
  • Society Membership (Genootschap) Premium business membership at €1,750/year (€1,500 gift + €250 contribution with consideration). Benefits include an exclusive Portland stone gift, brand listing on the foundation website, invitation to the annual Society Dinner with concert, and discounts on cultural activities. Approximately 30 Society member entities.
  • Candle Subscription (Kaarsenabonnement) Monthly subscription at €20/month allowing a candle to burn daily in front of a portrait of a deceased loved one placed at the Grote Kerk Breda memorial monument. Targeted at families and individuals seeking tangible remembrance rituals.
  • Children's Treasure Hunt (Speurtocht Trots! & Tattoos) Themed treasure hunt activity for children aged 6–10 at €2.50 per child. Available daily during opening hours, themed around the "Één Liefde, Vele Gezichten" exhibition.

Companies that use Grote Kerk Breda

Customer profile

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Grote Kerk Breda technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

Grote Kerk Breda partnerships and signals

Strategic signal

Partnerships

Eight partnerships are on record, tiered core and minor.

  • Art UnorganizedcoreStrategic or Co-development PartnerArt Unorganized partners with Grote Kerk Breda for programming and performance of the Hillen organ. The foundation aims to boost the revival of the organ and strengthen the position of organ music in Dutch musical culture.
  • Gilde de BaroniecoreChannel Partner/ Reseller/ DistributorVolunteer city guides of Gilde de Baronie provide a wide range of activities including various guided tours and tower climbs of Grote Kerk Breda. They enthusiastically share their knowledge about the church and its history.
  • Grootste Museum van NederlandminorGTM or Marketing PartnerThe largest museum in the Netherlands unites churches, synagogues, temples, and mosques as one museum, making the beauty of these buildings accessible to everyone.
  • MuseumverenigingcoreStrategic or Co-development PartnerAs a knowledge partner, Grote Kerk Breda contributes to strengthening the cultural sector by actively sharing and gathering knowledge to enhance quality, innovation, and accessibility within heritage and culture.
  • Protestantse Gemeente BredacoreStrategic or Co-development PartnerThe Protestant Community of Breda owns the church building. Since 1978, the secular Stichting Grote Kerk Breda has been responsible for restoration, maintenance, and exploitation of the national monument.
  • Toegankelijk MuseumminorStrategic or Co-development PartnerRegional partnership ensuring programming for special needs target groups. Collaborates on communication and organization of accessible offerings.
  • TopMonumenten BrabantcoreGTM or Marketing PartnerPlatform showcasing the four most important monuments of North Brabant province: Grote Kerk Breda, Sint-Jan in Den Bosch, Markiezenhof in Bergen op Zoom, and Kasteel Heeswijk.
  • TURF EventminorStrategic or Co-development PartnerCity-wide electronic music, art, culture, and tech event in the heart of Breda. Grote Kerk Breda hosts live performances and art installations during TURF events.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Grote Kerk Breda competitors and assessment

Company assessment

Broad incumbents

  • Stichting Monumentenbezit: Dutch national foundation that owns and restores historic monuments, including churches, comparable in structure and mission to Stichting Grote Kerk Breda but operating at much greater scale across multiple sites.

Direct peers

  • Sint-Janskathedraal Den Bosch: St. John's Cathedral in 's-Hertogenbosch is one of the other four TopMonumenten of Brabant and the most direct comparable — a Brabant Gothic cathedral that operates as a cultural heritage site, tourist attraction, and event venue with tower visits, guided tours, exhibitions, and restoration fundraising.
  • Dom Tower (Domtoren) Utrecht: Utrecht's medieval bell tower offering guided tower climbs and cultural programming as a heritage foundation. Closely comparable to Grote Kerk Breda's €10 tower climb of 287 steps and use of tower visits as a key monetization lever.
  • Westerkerk Amsterdam: Iconic 17th-century church in Amsterdam offering tower climbs, organ concerts, and event rentals — directly comparable to Grote Kerk Breda's combination of paid tower climbs, music programming (Hillen organ), and venue hire.
  • Markiezenhof Bergen op Zoom: Historic palace and museum in Bergen op Zoom, and another of the four TopMonumenten of Brabant. Directly comparable as a designated Brabant heritage institution with multi-purpose venue use (museum, exhibitions, events) and restoration-program funding dependencies.
  • Oude Kerk Amsterdam: Amsterdam's oldest building, operating as a contemporary art and cultural venue inside a deconsecrated medieval church, with exhibitions, concerts, and heritage interpretation. The model of merging contemporary art programming with historic-church preservation closely mirrors Grote Kerk Breda's 'House of Stories' approach.
  • Museum Catharijneconvent Utrecht: Dutch museum of religious art and Christian cultural heritage housed in a former monastery and cathedral complex in Utrecht. Comparable as a Dutch cultural-heritage institution that monetizes a religious-historic building through ticketed exhibitions, educational programs, and event rentals.
  • Pieterskerk Leiden: Historic Leiden church and national monument that has been secularized into a cultural venue, hosting lectures, exhibitions, concerts, and private events. Its operating model as a heritage foundation running cultural programming in a deconsecrated church is closely parallel to Grote Kerk Breda's foundation structure.
  • Nieuwe Kerk Amsterdam: A historic Amsterdam church operating as a paid exhibition and event venue, hosting rotating contemporary exhibitions, corporate events, and cultural programming. Its business model of monetizing a historic church interior for art exhibitions and high-end events is highly comparable to Grote Kerk Breda's venue-rental and exhibition strategy.
  • Kasteel Heeswijk: Castle and museum in Heeswijk, also one of the four TopMonumenten of Brabant. Operates with a similar model of ticketed tours, exhibitions, events, and restoration fundraising in a heritage structure, making it a direct Dutch provincial peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Grote Kerk Breda social profiles

Digital presence

Grote Kerk Breda compliance and trust

Trust signal

Compliance1 record

Grote Kerk Breda financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Grote Kerk Breda leadership team

Management profile

Number of profiles

Profiles5 records

Grote Kerk Breda funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Grote Kerk Breda M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grote Kerk Breda

What does Grote Kerk Breda do?

Grote Kerk Breda operates a 750-year-old Gothic church in Breda, Netherlands, as a cultural heritage monument and public visitor destination under the Stichting Grote of Onze Lieve Vrouwekerk te Breda foundation. The core offering is free public access to the monument combined with paid visitor experiences including guided tower climbs (€10), themed guided tours (€7.50–€12.50), temporary exhibitions, and structured educational programs for primary and secondary schools. Revenue is diversified through event venue hire (four spaces for 18–900 guests), three-tier membership programs (Vrienden from €25/year, Gilde €250/year, Genootschap €1,750/year), a €20/month memorial candle subscription, donations supporting campaigns such as the €1.3M Hillen organ restoration, and ancillary activities such as the children's treasure hunt (€2.50).

Is Grote Kerk Breda a public or private company?

Grote Kerk Breda is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Grote Kerk Breda founded?

Grote Kerk Breda was founded in 1978. It employs 11 to 50 people.

Where is Grote Kerk Breda based?

Grote Kerk Breda is headquartered in Breda, Netherlands, in the Europe region.

How does Grote Kerk Breda make money?

Six revenue lines are on record. Visitor admissions and activity tickets are the primary driver. The others are membership programs (Vrienden, Gilde, Genootschap), event and venue rentals, donations and fundraising, candle subscription service and educational programs.

Who are Grote Kerk Breda's main competitors?

Stichting Monumentenbezit is listed as a broad incumbent. Direct peers are Sint-Janskathedraal Den Bosch, Dom Tower (Domtoren) Utrecht, Westerkerk Amsterdam, Markiezenhof Bergen op Zoom, Oude Kerk Amsterdam, Museum Catharijneconvent Utrecht, Pieterskerk Leiden, Nieuwe Kerk Amsterdam and Kasteel Heeswijk.

Does Grote Kerk Breda have an API?

No public API is recorded for Grote Kerk Breda.

What industry is Grote Kerk Breda in?

Grote Kerk Breda's product category is Cultural Heritage Monument Services. Its primary akta.pro industry code is THAJACAI, UNESCO & Protected Landmark Sites, with a secondary code of THAJACAE, Iconic Architecture & Signature Buildings (Cathedrals, Palaces, Castles). Its NAICS code is 712.

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