GTFM (South Wales) Ltd
GTFM (South Wales) Ltd is a registered charity operating a community radio station from Pontypridd, Wales, serving the Rhondda Cynon Taf area with FM broadcasting, online streaming, local news, and community event coverage.
- Company typePrivate
- Founded-
- HeadquartersPontypridd, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What GTFM (South Wales) Ltd does
GTFM (South Wales) Ltd is a registered charity (Charity Number 1111030) operating as a community radio station from Pontypridd, Wales, serving the Rhondda Cynon Taf county borough. The company broadcasts on FM within RCT, covering towns such as Pontypridd and Aberdare, and streams its programming online via its website. Programming is built around local music, community news, regional sports, and event coverage.
The product portfolio centers on live radio broadcasting and includes Valleys Newsroom for hyper-local journalism, a Listen Again / podcast service for on-demand replay, the GTFM Roadshow (a mobile broadcasting unit bookable for events), Recording at GTFM (professional audio recording facilities), the GTFM Events Guide for community event promotion, and audience-research-informed advertising services for local businesses. The underlying technology is conventional: FM radio transmission combined with a WordPress-based website (gtfm.co.uk) offering live streaming, on-demand replay, and a third-party weather feed from Tomorrow.io. There are no proprietary software products, AI features, or developer-facing APIs.
GTFM generates revenue through two streams: advertising sold to local businesses in the RCT area and public donations processed via the Enthuse platform. Pricing for advertising is not publicly disclosed and is handled via direct contact. The organization is community-run with approximately 10 employees, no institutional investors, no parent company, and no disclosed funding rounds, operating as a non-profit local media entity rather than a venture-backed business.
GTFM (South Wales) Ltd firmographics
Firmographics- Name
- GTFM (South Wales) Ltd
- Legal name
- GTFM (South Wales) Ltd
- Website
- https://gtfm.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GTFM (South Wales) Ltd is a registered charity operating a community radio station from Pontypridd, Wales, serving the Rhondda Cynon Taf area with FM broadcasting, online streaming, local news, and community event coverage.
- Ownership category
- akta.pro rank
GTFM (South Wales) Ltd industry classification
Industry- Product category
- Community Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)
- akta.pro secondary industry
- News Talk Radio & Current Affairs Stations (MPABAIAI)
Keywords
Where GTFM (South Wales) Ltd is headquartered
LocationHeadquarters
- HQ city
- Pontypridd
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
GTFM (South Wales) Ltd business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Advertising: GTFM generates revenue through advertising slots sold to local businesses. The station has an advertising page on their website and offers various ad placement options for businesses in the Rhondda Cynon Taf area.
- Donations and Charitable Support: As a registered charity (Number 1111030), GTFM accepts donations from the public and community supporters. They have a dedicated donation page via Enthuse platform.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
GTFM (South Wales) Ltd product offering
Product offeringCore offering
GTFM operates a community radio station delivering live FM broadcasting, regional news (Valleys Newsroom), music and sports programming, and on-demand Listen Again replay to listeners across Rhondda Cynon Taf in South Wales. It monetises through local advertising sales and donations, and supplements broadcasting with a bookable mobile Roadshow unit, in-house recording services, and a community Events Guide.
Product overview
GTFM (South Wales) Ltd operates as a traditional local community radio station serving Rhondda Cynon Taf in South Wales. The company offers a unified portfolio of radio broadcasting services centered on live local radio programming, complemented by the Valleys Newsroom for regional news coverage and the Listen Again podcast service for on-demand content. Additional offerings include the GTFM Roadshow for mobile broadcasting at events, professional recording facilities for audio production, and advertising services for local businesses. The GTFM Events Guide provides community event promotion. The product ecosystem functions as a single integrated radio media platform rather than a modular software product.
Differentiator
Problem solved
Functional benefit
Products and services
- GTFM Radio Broadcasting
Companies that use GTFM (South Wales) Ltd
Customer profileSegments2 records
Ideal customer profiles1 record
GTFM (South Wales) Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
GTFM (South Wales) Ltd partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
GTFM (South Wales) Ltd competitors and assessment
Company assessmentBroad incumbents
- Capital South Wales: Global Radio's mainstream CHR station broadcasting across South Wales. Comparable as a national-network-affiliated local radio competitor targeting similar youth and mainstream audiences in the region.
- Heart Wales: Global Radio's AC-leaning network station in South Wales. Comparable as a network-affiliated local station competing for adult listeners and regional advertising spend.
- BBC Radio Wales: Wales's public-service regional broadcaster, offering professionally produced news, music, and talk programming across the same Welsh audience. Comparable as the dominant licensed radio incumbent in GTFM's geography, though much larger and non-commercial.
Direct peers
- Radio Cardiff: Community radio station broadcasting to Cardiff and surrounding areas. Comparable as a Welsh community radio peer with similar volunteer-driven operations, charity status, and hyper-local content strategy.
- Bridge FM: Community-led local radio station serving Bridgend and the Vale of Glamorgan in South Wales. Comparable as a Welsh community radio peer with similar charitable/community ethos, hyper-local focus, and advertising-plus-donations revenue model.
- Calon FM: Welsh-language community radio station serving communities in North East Wales. Comparable as a community-interest, charity-supported local broadcaster offering a similar mix of local programming and community engagement.
Regional players
- Hits Radio Wales: Bauer Media's commercial hit-music station with Welsh regional coverage. Comparable as a commercial radio competitor targeting overlapping mass-market listeners and local advertisers.
- Nation Radio Wales: Welsh commercial radio network broadcasting across South and West Wales. Comparable as a commercial local/regional broadcaster competing for the same Welsh listeners and advertisers as GTFM.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
GTFM (South Wales) Ltd social profiles
Digital presenceGTFM (South Wales) Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
GTFM (South Wales) Ltd leadership team
Management profileNumber of profiles
GTFM (South Wales) Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GTFM (South Wales) Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GTFM (South Wales) Ltd
What does GTFM (South Wales) Ltd do?
GTFM operates a community radio station delivering live FM broadcasting, regional news (Valleys Newsroom), music and sports programming, and on-demand Listen Again replay to listeners across Rhondda Cynon Taf in South Wales. It monetises through local advertising sales and donations, and supplements broadcasting with a bookable mobile Roadshow unit, in-house recording services, and a community Events Guide.
Is GTFM (South Wales) Ltd a public or private company?
GTFM (South Wales) Ltd is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was GTFM (South Wales) Ltd founded?
GTFM (South Wales) Ltd was founded in -1. It employs 1 to 10 people.
Where is GTFM (South Wales) Ltd based?
GTFM (South Wales) Ltd is headquartered in Pontypridd, United Kingdom, in the Europe region.
How does GTFM (South Wales) Ltd make money?
Two revenue lines are on record. Advertising is the primary driver. The others are donations and Charitable Support.
Who are GTFM (South Wales) Ltd's main competitors?
Broad incumbents on record are Capital South Wales, Heart Wales and BBC Radio Wales. Direct peers are Radio Cardiff, Bridge FM and Calon FM. Regional players are Hits Radio Wales and Nation Radio Wales.
Does GTFM (South Wales) Ltd have an API?
No public API is recorded for GTFM (South Wales) Ltd.
What industry is GTFM (South Wales) Ltd in?
GTFM (South Wales) Ltd's product category is Community Radio Broadcasting. Its primary akta.pro industry code is MPABACAG, Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM), with a secondary code of MPABAIAI, News Talk Radio & Current Affairs Stations. Its NAICS code is 51611 and its SIC code is 4832.