ASSOCIATION DES GUIDES DU PATRIMOINE DE SAVOIE MONT-BLANC

What ASSOCIATION DES GUIDES DU PATRIMOINE DE SAVOIE MONT-BLANC does

ASSOCIATION DES GUIDES DU PATRIMOINE DE SAVOIE MONT-BLANC is a French non-profit association founded in 1985 and headquartered in the Savoie region, operating a network of approximately 120 licensed heritage guides serving the departments of Savoie and Haute-Savoie. The organization delivers guided heritage tours, cultural walks, and educational animations across more than 93 partner heritage sites spanning the six historical provinces of the former Duchy of Savoy, with content directed at individual tourists, families, and school groups. Its guides hold official "agréé" recognition jointly granted by the two departmental authorities — a credential that legally qualifies them as certified heritage interpreters.

The association's commercial offerings include guided tour fees, exhibition admissions priced at 8€ full and 4€ reduced, and a publication catalog with titles such as "Annecy Vintage" and "Savoie Longue Libération" priced between 25€ and 38€. Distribution is primarily direct, supported by integration with the APIDAE national tourism CMS and physical placement within departmental tourism offices. Specialized programs include "Enfants du Patrimoine" for schools and the "Label Patrimoine Juniors" sub-brand for families, broadening the demographic reach beyond adult cultural tourists.

Operationally, the association runs with a small core staff of five employees supplemented by its 120-strong guide network. It maintains institutional partnerships with the UNESCO Geoparc du Chablais, FFCAM (supporting the UNESCO alpinism inscription candidacy), CAUE, and academic bodies including the Groupe de recherches Franche-Bourgogne and Académie du Faucigny. The association benefits from cross-border EU funding via the FEDER Alcotra iAlp project and holds a trademarked name that anchors its brand across the regional heritage tourism sector.

Name

ASSOCIATION DES GUIDES DU PATRIMOINE DE SAVOIE MONT-BLANC

Legal name

Association des Guides du Patrimoine Savoie Mont Blanc

Website

https://guides-patrimoine-savoie-mont-blanc.fr

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

A French non-profit association founded in 1985 operating a network of approximately 120 licensed heritage guides, delivering guided tours, cultural walks, and educational programs across 93+ heritage sites in the Savoie and Haute-Savoie departments.

Ownership category

akta.pro rank

Product category

Heritage Tour Services

NAICS

Historical Sites (712120), Museums (712110), Tour Operators (56152), Museums, Historical Sites, and Similar Institutions (712)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYTHAJAAAC

Museum & Landmark Guided Tours (Skip-the-line/Docent-led)

Travel & Hospitality/Tours, Attractions & Experiences/Guided Tours (City, Cultural & Historical)

SECONDARYTHAJAAAB

Cultural Heritage & Historic District Tours

Travel & Hospitality/Tours, Attractions & Experiences/Guided Tours (City, Cultural & Historical)

SECONDARYTHAJAAAK

Political, Social History & Civic Tours

Travel & Hospitality/Tours, Attractions & Experiences/Guided Tours (City, Cultural & Historical)

SECONDARYTHAJAAAF

Religious & Sacred Sites Tours

Travel & Hospitality/Tours, Attractions & Experiences/Guided Tours (City, Cultural & Historical)

SECONDARYTHAKAFAK

Cultural, Heritage & Arts Travel Agencies

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Specialty/Niche Travel Agencies (Luxury, Adventure, Honeymoon, etc.)

SECONDARYTHAKAGAN

History, Heritage & Museum-Focused Study Tours

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Group Travel & Educational Travel Operators

SECONDARYTHAJACAB

Monuments, Statues & Memorials

Travel & Hospitality/Tours, Attractions & Experiences/Attractions & Landmarks (Observation Decks, Monuments, Scenic Sites)

Keywords

• Heritage tour services
• Guided cultural tours
• Heritage education
• Historical interpretation
• Cultural tourism

Headquarters

HQ city

Sévrier

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales

Revenue model

1. Guided tour services: Licensed heritage guides provide paid guided tours, walks, and cultural animations at heritage sites across Savoie and Haute-Savoie. Revenue comes from tour fees charged to visitors and groups.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

The Association des Guides du Patrimoine de Savoie Mont Blanc operates a network of approximately 120 licensed heritage guides providing guided tours, walks, and cultural heritage animations across 93+ partner heritage sites in the Savoie and Haute-Savoie departments. Services span six historical provinces of the Duchy of Savoy (Chablais, Faucigny, Genevois, Maurienne, Savoie propre, Tarentaise) and include family-oriented visits, school programs, themed publications, and guide training accredited since 1985.

Product overview

ASSOCIATION DES GUIDES DU PATRIMOINE DE SAVOIE MONT-BLANC operates as a network of approximately 120 licensed heritage guides offering guided tours, cultural visits, and educational activities across the Savoie Mont Blanc region. The core offering centers on guided heritage tours conducted by accredited guides across six historical provinces. The service portfolio includes family-oriented 'Patrimoine Juniors' visits, educational workshops, annual brochures, historical publications, conferences, and a professional training program for new guides. The network spans 93 partner sites throughout the Chablais, Faucigny, Genevois, Maurienne, Savoie propre, and Tarentaise territories.

Differentiator

Problem solved

Functional benefit

Brands

• Label Patrimoine Juniors: Special visits designed for families and children's groups

Products and services

• Guided Heritage Tours
• Label Patrimoine Juniors
• School Heritage Programs (Enfants du Patrimoine)
• Guide Training Program
• Annual Brochure
• Heritage Publications and Books
• Heritage Conferences

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• UNESCO Geoparc du ChablaiscoreStrategic or Co-development PartnerJoint activities with the UNESCO Global Geopark, including geological exhibitions like 'De la mer à la glace' (From Sea to Ice) at Abbaye d'Abondance. Guides participate in geopark-related educational programs and events.
• Groupe de recherches historiques Franche-BourgogneminorStrategic or Co-development PartnerAcademic collaboration for regional history research. Guide PSMB Nathalie Desuzinge presented research on the Abbaye d'Abondance at their annual conference.
• Partner heritage sites and museums (93+ sites)coreChannel Partner/ Reseller/ DistributorNetwork of 93+ heritage sites including abbeys, museums, castles, and cultural venues where licensed guides provide interpretation services. Sites include Abbaye d'Abondance, Ecomusée du Lac d'Annecy, Musée alpin de Chamonix, Château de Montrottier, and many others.
• CAUE (Conseils d'Architecture, d'Urbanisme et de l'Environnement)minorStrategic or Co-development PartnerCollaboration for 'Enfants du Patrimoine' educational program, organized with support from Ministry of Culture and Ministry of Education.
• Tourism offices (Offices de Tourisme)coreChannel Partner/ Reseller/ DistributorDistribution of brochures and visitor referrals to guide services through all tourism offices in Savoie and Haute-Savoie departments.
• Académie du FaucignyminorStrategic or Co-development PartnerCultural association collaboration for conferences on Savoyard heritage topics. President Juliette Châtel is both Academy president and Guide PSMB.
• French Alpine Club (FFCAM)minorStrategic or Co-development PartnerPartner in UNESCO inscription of alpinism as Intangible Cultural Heritage, along with Italian (CAI) and Swiss (CAS-SAC) alpine clubs.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Compagnie des Guides de Haute Montagne: Syndicat National des Guides de Montagne, the national body for high-mountain guides. Comparable as a French professional association providing licensed, site-attached guide services in the Alps, with a similar agréé/license-driven business model.
• Savoie Mont Blanc Tourism: Regional tourism board for the two Savoie departments. Comparable as a destination marketing and distribution organization that channels tourist demand to heritage guides and partner sites in the same region.
• Fédération des Guides Interprètes et Conférenciers (FGIC): National federation of heritage guides and conférenciers in France. Comparable as the broader umbrella organization governing the same agréé guide certification framework that the Savoie Mont Blanc association operates under.

Direct peers

• Compagnie des Guides de Chamonix: A long-established association of licensed mountain guides based in Chamonix, in the same Haute-Savoie region. Directly comparable as a French association of certified local guides providing paid guided experiences under official credentials, with a similar non-profit governance model.
• Guides Conférenciers de Paris: Paris-based association of licensed heritage guides (guides conférenciers). Comparable as a French association of agréé heritage guides offering paid cultural tours and educational programs, using the same national guide-conférencier certification framework.
• Musée Alpin de Chamonix: Alpine heritage museum in Chamonix, listed as a partner site of the association. Comparable as a regional heritage museum offering guided tours and educational services in the same Savoie Mont Blanc territory.
• Abbaye d'Abondance: Cultural heritage site in Haute-Savoie that is both a partner site for the association and a direct provider of guided heritage visits. Comparable as a heritage interpretation site in the same region with overlapping educational programming.

Emerging players

• Caue de Haute-Savoie: Conseil d'Architecture, d'Urbanisme et de l'Environnement, a partner in the 'Enfants du Patrimoine' program. Comparable as a heritage-interpretation stakeholder delivering architecture and heritage education in the same region.
• Temoos: French heritage and cultural-experience tour operator offering guided visits across France. Comparable as a tour operator packaging licensed-guide heritage experiences, with overlap in target customer (cultural tourists) and product.

Regional players

• Chemins du Patrimoine en Savoie: Savoie departmental heritage organization. Operates and interprets historic monuments in the same Savoie department, with visitor services, educational programs, and guided visits that directly overlap with the association's offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

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Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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