Habitat ReStore GTA

What Habitat ReStore GTA does

Habitat ReStore GTA is a non-profit charitable retail operation and the fundraising arm of Habitat for Humanity Greater Toronto Area, selling donated and new building materials, furniture, appliances, home décor, tools, lighting, plumbing, and seasonal goods to consumers across the Greater Toronto Area. The organization operates 9+ physical retail locations covering East York, Etobicoke, North York, Oshawa, Scarborough, Brampton, Finch West, Markham, and Newmarket, alongside a Shopify-powered e-commerce storefront that supports online browsing, cart, and checkout. All proceeds from sales are directed to Habitat for Humanity GTA's affordable housing construction mission, creating a donation-supplied inventory model that enables price points materially below conventional retail.

The customer base is horizontal and primarily composed of homeowners and DIY enthusiasts, contractors and renovators sourcing materials for client projects, and budget-conscious consumers seeking affordable furnishings. Pricing is transaction-based with per-item pricing ranging from roughly $20 to over $35,000 (e.g., a forklift at $26,250), with advertised discounts of 25%-58% off comparable retail, a 23% student discount with valid ID, and the ReStore Rewards loyalty program offering subscriber-only deals and a weekly newsletter. Acquisition leverages SEO-driven e-commerce, content marketing through the InHabit blog, email marketing, and the loyalty program; the business is privately held as a non-profit under the Habitat for Humanity parent organization, with no venture or equity funding disclosed.

Name

Habitat ReStore GTA

Legal name

Habitat ReStore GTA

Website

https://habitatrestore.ca

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Habitat ReStore GTA is a non-profit retail operation under Habitat for Humanity that sells donated and new building materials, furniture, appliances, and home goods across 9+ Greater Toronto Area stores and a Shopify e-commerce site, channeling proceeds to affordable housing construction.

Ownership category

akta.pro rank

Product category

Affordable Home Improvement Retail

NAICS

Home Centers (444110)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Refurbished/Upcycled Home Furnishings Retail (CRAIANAN)

akta.pro secondary industries

Architectural Salvage & Reclaimed Building Elements Retail (Doors, Windows, Mantels) (CRAIANAH), Reclaimed Materials & Fixtures Retail (Cabinetry, Sinks, Faucets) (CRAIANAI)

Keywords

• Home improvement retail
• Donated building materials
• Affordable furniture resale
• Nonprofit retail stores
• Recycled home goods

Headquarters

HQ city

East York

HQ country

Canada

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Retail merchandise sales: Sale of new and gently used building materials, furniture, appliances, home décor, tools, and hardware through physical retail stores and e-commerce platform. Proceeds support Habitat for Humanity GTA's affordable housing mission.

Pricing tiers

Distribution channels2 records

Marketing channels5 records

Core offering

Habitat ReStore GTA is a nonprofit charitable retail operation that sells donated and new building materials, furniture, appliances, home décor, tools, hardware, and home goods through 9+ physical retail locations across the Greater Toronto Area and a Shopify e-commerce storefront. All proceeds from sales support Habitat for Humanity GTA's mission of building affordable housing in the GTA region. The retailer offers significant discounts (25-58% off typical retail) across a multi-category inventory of gently used and new home improvement merchandise.

Product overview

Habitat ReStore GTA is a retail operation selling donated and new building materials, furniture, appliances, and home goods. It is not a single product but rather a multi-category retail store. The product portfolio includes: Home Décor (wall art, rugs, mirrors, decorative accents), Furniture (living room, dining room, bedroom, home office), Kitchens & Bathroom (cabinets, vanities, fixtures), Appliances (major appliances like refrigerators and dishwashers, plus small appliances), Windows, Doors (interior and exterior), Lighting (interior and exterior fixtures), Flooring (carpet, vinyl, wood, tile), Electrical (wiring, security systems, electronics), Hardware (door hardware, paint, fasteners), Tools (power tools, hand tools, generators), Plumbing (sinks, faucets, toilets), Building Materials (lumber, insulation, drywall), Roofing & Gutters, and Seasonal/Outdoor/Garden products. The company operates physical retail locations across the Greater Toronto Area and an online e-commerce store. It also offers a loyalty program called ReStore Rewards for customer retention.

Differentiator

Problem solved

Functional benefit

Products and services

• Furniture Living room, dining room, bedroom, and home office furniture including sofas, sectionals, accent chairs, dining sets, tables, bed frames, nightstands, dressers, and storage solutions. Sold to individual consumers and small contractors in the GTA via retail stores and e-commerce.
• Home Décor Wall décor including wallpaper, wall art and accents, rugs, decorative accents, pillows, blankets, mirrors, and mantels for interior home decoration. Sold to individual consumers in the GTA.
• Kitchens & Bathroom Complete kitchen and bathroom fixtures including kitchen cabinets, countertops, islands, bathroom vanities, and bathroom cabinets and storage. Sold to homeowners and contractors undertaking renovation projects.
• Appliances Major and small home appliances including cooktops, dishwashers, refrigerators, freezers, range hoods, ranges, wall ovens, microwaves, washing machines, dryers, vacuums, and heating/cooling equipment. Sold to homeowners and contractors.
• Windows & Doors Various window types (sliding, casement, double/single hung, picture) and interior/exterior doors (pre-hung, slab, barn, French, bi-fold, patio, storm, screen) for residential installation. Sold to homeowners and contractors.
• Lighting Interior and exterior lighting fixtures including chandeliers, pendant lighting, ceiling lights, recessed lights, lamps, wall sconces, track lighting, vanity lighting, under cabinet lighting, LED strips, and ceiling fans. Sold to homeowners and contractors.
• Flooring Various flooring materials including carpet, carpet tiles, vinyl flooring, wood flooring, laminate flooring, floor tiles, and wall tiles. Sold to homeowners and contractors.
• Tools & Hardware Power tools and hand tools with accessories, tool storage, workshop accessories, generators, and ladders for construction and DIY projects, plus general hardware supplies including door hardware, window hardware, fasteners, paint, and storage containers. Sold to DIY enthusiasts, homeowners, and contractors.
• Electrical & Plumbing Electrical supplies (boxes, conduits, wires, lightbulbs, switches, outlets, circuit breakers, security systems, electronics) and plumbing fixtures and supplies (sinks, tubs, showers, toilets, faucets, shower heads). Sold to homeowners and contractors.
• Building Materials Construction materials including lumber, composites, storage racks, shelving units, closet organization, decking, siding, insulation, drywall, and fencing and gates. Sold to homeowners and contractors.
• Seasonal/Outdoor/Garden Outdoor living products including patio furniture, patio lights, gazebos, BBQs, grills, garden tools, landscaping supplies, lawn mowers, trimmers, snow blowers, shovels, and holiday décor. Sold to homeowners.
• Roofing & Gutters Roofing materials and gutter systems for residential buildings. Sold to homeowners and contractors.
• ReStore Rewards Loyalty Program Loyalty program offering subscriber exclusive special offers, weekly newsletter with special deals, and repeat customer benefits. Available to customers shopping at Habitat ReStore GTA retail locations and online.
• Donation Services Accepts donated building materials, furniture, appliances, and home goods from individuals and businesses to support Habitat ReStore GTA's retail inventory. Contact for donations via [email protected].

Quantifiable outcome

• Save 25-58% compared to retail prices on home improvement materials

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Habitat for Humanity GTAcoreStrategic or Co-development PartnerHabitat ReStore GTA is an integral part of Habitat for Humanity Greater Toronto Area. The ReStore is a home improvement retail operation that generates revenue to support Habitat for Humanity's mission of building affordable housing in the GTA region. All proceeds from ReStore sales fund the construction of homes for families in need.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/habitat-for-humanity-gta-restore

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Habitat ReStore GTA