Häfele Singapore

What Häfele Singapore does

Häfele Singapore Pte Ltd is the Singapore operating subsidiary of Häfele, a privately held German-founded (Nagold, 1923) group that is one of the world's leading producers of furniture fittings, architectural hardware, and electronic locking systems. The group operates 37 subsidiaries with product presence in more than 150 countries and over 90 years of continuous innovation. The Singapore entity is headquartered at No. 1 Kaki Bukit Road 1, Enterprise One, Kaki Bukit, and serves as the Southeast Asia hub for the regional trade network.

The company functions as a B2B trade catalog distributor and e-commerce platform, supplying a comprehensive, specification-grade portfolio organized into nine main categories: Furniture & Door Handles; Furniture & Living Solutions (wardrobe and storage fittings, bed fittings, drawer systems and runners, hinges, connectors, shelf supports, locking); Kitchen Organisation (storage accessories, waste management, sinks and taps, worktops, kitchen appliances, utensils); Architectural Ironmongery (access control, locking systems, door hinges, door closers); Sliding, Folding and Tambour Door Fittings; Lighting and Electrical Fittings (LED systems); and Tools and Consumables. Underlying the catalog is an integrated ecosystem of proprietary sub-brands — Dialock (electronic locking supporting Mifare Classic EV1, DESfire EV2, Tag-it ISO), Loox (LED lighting for furniture), Dresscode (wardrobe organization with illuminated rails), Symo (locking systems including removable-core cylinders), Matrix Box P (drawer systems), Ixconnect (connector systems), Metalla and Metallamat (concealed hinges), Free (flap fittings), Axilo (legs and supports), Vitaflex (wardrobe organization), Lift+Turn (mechanisms), and Slido (sliding door solutions). Product extensions include the Evolve Pro Series digital door locks for residential security, the premium Black Forest wardrobe range, and Utensio kitchen storage.

The business model is a B2B trade-channel operation: the online shop at hafele.com.sg is explicitly restricted to business customers — carpenters, dealers, furniture manufacturers, architects, engineers, building owners, and other trade professionals — with publicly displayed per-unit pricing across Piece, Pair, Set, Kit, and Meter units. The platform supports account login, project-based ordering, Quick Order by article number, EAN/QR scanning, and credit-card management. Private customers are redirected to a trade-partner locator connecting them with local dealers and carpenters. Commercial reach is augmented by direct customer service (phone and email) and brand presence on Facebook and YouTube. The company holds no external investment, has no disclosed funding history, and is not publicly listed.

Name

Häfele Singapore

Legal name

Häfele Singapore Pte Ltd

Website

https://hafele.com.sg

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

11–50 employees

Short description

Häfele Singapore Pte Ltd is the Singapore B2B trade subsidiary of the German-founded Häfele group (est. 1923), distributing furniture fittings, architectural hardware, electronic locking systems, and kitchen appliances to carpenters, dealers, architects, and trade professionals through an online catalog and trade-partner network.

Ownership category

akta.pro rank

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Distribution channels3 records

Marketing channels4 records

Core offering

Häfele Singapore distributes and sells furniture fittings, architectural hardware, electronic locking systems, and kitchen organisation products to trade customers in Singapore through the hafele.com.sg B2B e-commerce portal. The portfolio spans door and furniture handles, drawer and hinge systems, sliding/folding door fittings, lighting and electrical fittings, kitchen storage, sinks and taps, appliances, and tools, organised under proprietary sub-brands such as Häfele Dialock, Häfele Loox, Häfele Dresscode, Häfele Symo, Häfele Matrix Box P, Häfele Metalla, Häfele Free, Häfele Ixconnect, Häfele Slido, and Häfele Axilo. Private consumers are not sold to directly and are referred to dealers or carpenters via the trade partner locator.

Product overview

Häfele Singapore operates as a B2B e-commerce platform and catalog distributor for furniture fittings, architectural hardware, and electronic locking systems. The company offers a comprehensive portfolio organized into main product categories: Furniture & Door Handles (D handles, lever handles, furniture knobs), Furniture & Living Solutions (wardrobe fittings, bed fittings, drawer systems, hinges, connectors), Kitchen Organisation (storage, appliances, sinks/taps), Architectural Ironmongery (access control, locking systems), Sliding/Folding Door Fittings, Lighting & Electrical Fittings, and Tools & Consumables. The portfolio includes proprietary sub-brands such as Häfele Dialock (electronic locking), Häfele Loox (LED lighting), Häfele Dresscode (wardrobe organization), Häfele Symo (locking systems), Häfele Matrix Box P (drawer systems), Häfele Metalla/Metallamat (concealed hinges), and Häfele Free (flap fittings). The company also distributes kitchen appliances and digital door locks like the Evolve Pro Series.

Differentiator

Problem solved

Functional benefit

Products and services

• Furniture & Door Handles Comprehensive range of furniture and door handles including D handles, lever handles on rosette, furniture knobs, and finger pull handles, offered in zinc alloy, stainless steel, and leather-in-set finishes for trade buyers specifying residential and commercial interiors.
• Wardrobe & Storage Fittings

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Blum: Austrian family-owned global leader in furniture fittings (hinges, drawer runners, lift systems, servo-drive). Closest direct competitor to Häfele in trade-channel furniture fittings, with similar brand-led B2B distribution across the region including Singapore.
• King Slide Works: Taiwanese manufacturer of ball-bearing slides, drawer runners and furniture fittings. Direct competitor in drawer systems and slides, particularly relevant for Asian OEM furniture manufacturers supplying the Singapore market.
• Sugatsune: Japanese manufacturer of architectural and furniture hardware (hinges, drawer slides, stays, latches). Directly comparable to Häfele in product breadth and quality positioning, with established Asia-Pacific distribution.
• Grass: Austrian manufacturer of drawer systems, hinges and flap fittings under the Grass and Tiomos brands. Direct competitor in the premium drawer and motion fittings segment that Häfele addresses with Matrix Box P and Free sub-brands.
• Hettich: German furniture fittings manufacturer offering hinges, drawer systems, runners and sliding door hardware. Direct peer to Häfele with overlapping trade-customer base, comparable German-engineering brand positioning, and Singapore/ASEAN distribution.

Broad incumbents

• dormakaba: Swiss-listed global provider of access, entrance and building security solutions. Overlaps with Häfele Dialock electronic locking and architectural hardware, but at much larger scale across commercial and institutional customers.
• ASSA ABLOY: Global leader in access solutions, locks and architectural hardware. Competes with Häfele's Architectural Ironmongery and Dialock categories but operates across a much broader commercial, institutional and hospitality portfolio than Häfele's furniture-focused offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCbtvoYJ2kwWv73gsE_Aa-Hw
• Facebookfacebook.com/Hafele.sg
• LinkedInlinkedin.com/company/hafelesg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Häfele Singapore