哈弗润滑油有限公司

What 哈弗润滑油有限公司 does

哈弗润滑油有限公司, operating under the trade name 哈弗集团 (Haval Group), is a Guangdong-based lubricant manufacturer doing business through its legal entity 广东哈弗石油能源股份有限公司 (Guangdong Haval Petroleum Energy Co., Ltd.). The company researches, develops, produces, and sells engine lubricants and related automotive fluids for the automotive aftermarket, serving terminal stores and end consumers through a hybrid online-offline distribution model.

The company's technical foundation rests on its self-developed ARG (动力因子转换, Power Factor Conversion) technology, an in-house R&D platform positioned to deliver rapid film formation, reduced wear, lower noise, improved power output, faster acceleration, and fuel efficiency. Production is conducted at an automated base that the company describes as leveraging artificial intelligence for intelligent and automated operations, equipped with pulsating pneumatic blending equipment and automated control filling lines. The manufacturing operation is certified to ISO9001 (quality management) and ISO14001 (environmental management), and products are manufactured in accordance with API (American Petroleum Institute) and SAE (Society of Automotive Engineers) standards.

Commercially, the company sells lubricant oils and automotive fluid products through a two-tier channel structure: a WeChat Mall direct-to-consumer storefront and a structured agent/dealer franchise network targeting terminal stores. This "Internet+ marketing" model is intended to connect online and offline channels and build a big-data view of the automotive aftermarket. The company is privately held with no disclosed institutional investors, funding rounds, or public listing; no executive team, headcount, or detailed financial data is publicly available.

Name

哈弗润滑油有限公司

Legal name

广东哈弗石油能源股份有限公司

Website

https://haferd.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

哈弗润滑油有限公司 (Haval Group) is a Guangdong-based private lubricant manufacturer selling engine oils and automotive fluids under its self-developed ARG Power Factor Conversion technology, distributed via a WeChat Mall and dealer/agent franchise network to the Chinese automotive aftermarket.

Ownership category

akta.pro rank

Product category

Automotive Lubricants

NAICS

Petroleum Lubricating Oil and Grease Manufacturing (324191)

SIC

Miscellaneous Chemical Products (2890), Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)

akta.pro primary industry

Aftermarket Fluids, Lubricants & Chemical Products Manufacturing (Oils/Coolants/Additives/Cleaners) (IMACANAK)

Keywords

• Engine lubricants
• Automotive lubricants
• Lubricant manufacturing
• Automotive aftermarket fluids
• Petroleum lubricant products

Headquarters

HQ city

Guangdong

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Lubricant Oil and Automotive Fluid Products: Sale of lubricant oils and automotive related products through product center, with distribution via online WeChat mall and offline channels through terminal stores and dealers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Haval Group manufactures and sells lubricant oils and automotive fluid products, formulated using its proprietary ARG Power Factor Conversion Technology that delivers rapid film formation, reduced wear, lower noise, improved power output, faster acceleration, and fuel savings. Products are produced at an AI-automated base with pulsating pneumatic blending and automated filling lines, and are sold through an agent/dealer franchise network and a WeChat mall to terminal stores and end consumers in the automotive aftermarket.

Product overview

哈弗集团（广东哈弗石油能源股份有限公司）是一家润滑油制造商，采用自主研发的ARG动力因子转换技术，生产润滑油脂产品。公司通过ISO9001和ISO14001认证，遵循API和SAE标准，提供多种类型的润滑油产品。

Differentiator

Problem solved

Functional benefit

Products and services

• Haval Lubricant Oils and Automotive Fluids

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Mobil (ExxonMobil China): Mobil 1 is a globally recognized premium automotive lubricant with strong presence in Chinese aftermarket retail and OEM partnerships. Overlaps directly with Haval's premium-lubricant positioning but at vastly greater scale and brand equity.
• Shell (China) Lubricants: Shell's China lubricants business (Shell Helix, Rimula) is a leading premium imported brand with extensive dealer and quick-lube networks. Competes with Haval in the same automotive aftermarket segments but with much broader global R&D and brand budgets.
• TotalEnergies Lubricants (China): TotalEnergies markets branded automotive and industrial lubricants in China through distributors and service networks. Competes in the same lubricant category as Haval, leveraging global additive technology.
• Caltex (Chevron Lubricants China): Caltex / Chevron markets Havoline and Delo lubricant brands in China through retail and B2B channels. Competes with Haval across automotive and industrial lubricant segments with greater global brand recognition.
• Castrol (BP China): Castrol is a major global lubricant brand with established Chinese automotive aftermarket distribution and OEM relationships. Comparable to Haval as a branded engine-oil competitor targeting the same end consumers.

Direct peers

• Sinopec Lubricants (长城润滑油): Sinopec's lubricant subsidiary is China's largest domestic lubricant brand with deep distribution and recognized formulations. Directly comparable to Haval as a domestic lubricant manufacturer selling through automotive aftermarket channels, though at much larger scale.
• PetroChina Kunlun Lubricant: Kunlun is PetroChina's lubricant arm and one of China's top three lubricant brands, serving automotive and industrial markets. Directly competes with Haval on product portfolio, channel model and customer segments.
• FUCHS Petrolub China: FUCHS is the world's largest independent lubricant manufacturer with significant China operations focused on specialty and automotive lubricants. Directly comparable as a specialist lubricant company competing on technology differentiation, similar to Haval's ARG story.
• Valvoline China: Valvoline is a US-headquartered independent lubricant brand with established China presence in the automotive aftermarket through quick-lube and retail channels. Comparable independent-brand positioning versus state-owned and multinational majors like Haval.

Emerging players

• Top 1 Oil: Top 1 Oil is an Asian-focused independent lubricant brand selling premium engine oils in China and Southeast Asia via distributors. Comparable as a smaller independent lubricant company competing with majors on technology-led positioning.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/%E5%93%88%E5%BC%97%E6%B6%A6%E6%BB%91%E6%B2%B9%E6%9C%89%E9%99%90%E5%85%AC%E5%8F%B8

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 哈弗润滑油有限公司