Halal Products Research Institute, UPM

What Halal Products Research Institute, UPM does

Halal Products Research Institute (IPPH/HPRI), established in 2006, is a research institute under Universiti Putra Malaysia (UPM), a Malaysian public university in Serdang, Selangor. The institute combines Shariah-compliant principles with analytical laboratory sciences to provide halal product verification, policy research, scientific studies, and professional training. It serves halal certification bodies (notably JAKIM), halal entrepreneurs and SMEs, postgraduate researchers, and international partner institutions across ASEAN, the Middle East, East Asia, and Central Asia.

IPPH operates three core laboratories: the Halal Services Laboratory (Makmal Perkhidmatan Halal, LPH), which is a JAKIM-recognized Panel Halal Laboratory conducting DNA detection (e.g., pork DNA), alcohol content determination via GCMS, amino acid profiling in gelatin, and FAME analysis using GC-FID; the Halal Science Research Laboratory (LAPSAH), focused on novel halal analysis methods, chemometrics, brain science for humane slaughter, cultured meat halal status, and istihalah (transformation) studies; and the Halal Policy and Management Laboratory, which develops halal standards, certification procedures, and Shariah-compliant policy frameworks. Complementary outputs include the Salam Halal KL mobile application (which uses Augmented Reality for halal premise verification), the MIHREC international conference series (since 2014), Halal Executive Courses, and peer-reviewed research publications.

The institute's revenue model is hybrid and government-anchored: as a unit within a public university, IPPH is largely funded through UPM and government grants (e.g., KPT-PACE), with selective fee-based revenue from professional laboratory testing services (paid sample analysis via LPH) and certain Halal Executive Courses delivered in partnership with UPMET. Most outreach activities — HI-LITE open days, Virtual Halal Mobility programs, webinars, and many training workshops — are offered free, with internationalization pursued through ASEAN and IDB Reverse Linkage collaborations rather than commercial channel expansion.

Name

Halal Products Research Institute, UPM

Legal name

Halal Products Research Institute

Website

https://halal.upm.edu.my

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Halal Products Research Institute (IPPH) is UPM's university-based halal science centre, operating a JAKIM-recognised testing laboratory and conducting halal verification, policy research, and training for certification bodies, SMEs, postgraduate researchers, and ASEAN/Middle East partner institutions.

Ownership category

akta.pro rank

Product category

Halal Testing and Certification Services

NAICS

Testing Laboratories and Services (54138), Testing Laboratories and Services (541380)

SIC

Services-Testing Laboratories (8734), Services-Commercial Physical & Biological Research (8731)

akta.pro industry

PRIMARYAFALAMAF

Halal Certification Services

Agriculture & Food Production/Food Safety, Testing & Certification/Certification Services (Organic, Non-GMO, etc.)

SECONDARYAFAKALAH

Halal/Kosher & Specialty Slaughter/Processing

Agriculture & Food Production/Food Processing & Manufacturing/Meat Processing (Beef, Pork, Poultry)

Keywords

• Halal testing services
• Halal certification support
• Halal science research
• Professional halal training
• Analytical laboratory services

Headquarters

HQ city

Serdang

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Laboratory Testing and Analytical Services: The institute provides paid laboratory testing services for halal verification including DNA testing, alcohol content analysis, amino acid profiling, and other analytical services. Makmal Perkhidmatan Halal (LPH) is a JAKIM-recognized panel halal laboratory that charges fees for sample testing.
2. Halal Training Courses: Halal executive courses, workshops, and training programs offered to industry players, entrepreneurs, and professionals. Some programs are sponsored by government grants (KPT-PACE), while others may be fee-based.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Halal Products Research Institute (IPPH/HPRI) provides halal product testing and verification through its JAKIM-recognized Makmal Perkhidmatan Halal (LPH), conducting DNA detection, alcohol content analysis (GCMS), amino acid profiling, and FAME analysis. It also delivers halal science and policy research, professional halal executive training courses, postgraduate education, and international conferences such as MIHREC to support Malaysia's halal industry ecosystem.

Product overview

The Halal Products Research Institute (IPPH) is a research institute under Universiti Putra Malaysia that provides halal research, testing, and training services rather than commercial software products. Its offerings include the Salam Halal KL mobile application featuring Augmented Reality for halal verification, laboratory testing services through its JAKIM-appointed Makmal Perkhidmatan Halal, professional halal training courses, and research publications. The institute operates three main laboratories: Laboratori Penyelidikan Sains Halal (LAPSAH) for analytical research, Laboratori Perkhidmatan Halal for testing services, and Laboratori Polisi dan Pengurusan Halal for policy research. It also provides executive halal training programs and publishes research materials on halal topics.

Differentiator

Problem solved

Functional benefit

Products and services

• Makmal Perkhidmatan Halal (LPH) - Halal Services Laboratory JAKIM-recognized halal testing laboratory providing paid analytical services to verify halal and tayyiban status of food and non-food products including cosmetics and consumer goods through DNA detection, alcohol content determination (GCMS), amino acid profiling in gelatin, and FAME analysis (GC-FID).
• Kursus Eksekutif Halal - Halal Executive Course Professional halal training program covering Malaysia halal certification procedures, documentation, audit, and standards, targeted at halal industry players, entrepreneurs, and corporate professionals seeking halal certification competence.
• Laboratori Penyelidikan Sains Halal (LAPSAH) Research laboratory conducting halal analysis research including DNA detection, alcohol content determination, amino acid profiling, chemometrics applications, and novel halal science studies such as brain science for humane slaughter, cultured meat halal status, and istihalah research.
• Laboratori Polisi dan Pengurusan Halal Research and advisory laboratory focused on halal certification policy, standards development, halal assurance systems, and Shariah-compliant policy frameworks for government bodies, certification agencies, and industry stakeholders.
• Salam Halal KL Mobile Application Mobile application that enables Muslims in Kuala Lumpur to search and verify the halal status of food premises according to JAKIM specifications, featuring Augmented Reality technology, interactive features, and social networking capabilities for sharing food photos and reviews.
• IPPH Publications Published research materials and books on halal topics including 'Pengurusan Produk Halal' and 'Istihalah' covering contemporary halal issues, distributed to researchers, students, and industry stakeholders.

Quantifiable outcome

• JAKIM Panel Halal Laboratory designation
• +1 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered moderate and core.

• Majlis Ugama Islam Singapore (MUIS)moderateStrategic or Co-development Partner · 16 October 2023Collaborated with SEARCA and IPPH to conduct Back-to-Back Training Workshops on Halal Slaughtering and Certification and Halal Executive and Management in Singapore. 43 MUIS participants attended the training.
• Nurflix Productions Sdn. Bhd. (Nurflix TV)coreGTM or Marketing Partner · 24 May 2023MoU signed between IPPH/UPM and Nurflix TV to strengthen cooperation and share expertise in raising halalan tayyiban awareness among the public. IPPH provides halal expertise while Nurflix TV provides media distribution channels for halal educational content.
• SEARCA (Southeast Asian Regional Center for Graduate Study and Research in Agriculture)coreStrategic or Co-development Partner · 23 August 2022Partnership with SEARCA to conduct the Regional Training-Workshop on Halal Slaughtering and Certification. SEARCA provides regional coordination and support for ASEAN Working Group on Halal Food initiatives, with up to 25 ASEAN representatives participating.
• Universiti Islam Sultan Sharif Ali (UNISSA), BruneicoreStrategic or Co-development Partner · 24 August 2021UNISSA is a key partner in the Virtual Halal Mobility programs. Jointly organized programs with Institut Pertanian Bogor (Indonesia) and Universiti Chulalongkorn (Thailand) to provide international halal education, research collaboration, and student/staff exchanges in the ASEAN region.
• Steinbeis Malaysia FoundationmoderateStrategic or Co-development Partner · 13 September 2017Letter of Intent signed between UPM and Steinbeis Malaysia Foundation for halal cosmetic product development, quality improvement, and market expansion to the United Kingdom. IPPH provides halal analysis services to support Steinbeis Malaysia's halal cosmetic development.
• Muslim Best Marketing (M) Sdn. Bhd.coreStrategic or Co-development Partner · 25 January 2017MoU between IPPH/UPM and Muslim Best to strengthen halal products industry. Muslim Best leverages IPPH's laboratory facilities for food analysis and halal research, and targets export markets including Japan, UK, Indonesia, Thailand, and Middle East.
• Jabatan Kemajuan Islam Malaysia (JAKIM)coreStrategic or Co-development PartnerJAKIM is the Malaysian government's Islamic development department overseeing halal certification. IPPH's Makmal Perkhidmatan Halal (LPH) is officially appointed as a JAKIM Panel Halal Laboratory. IPPH also provides expert briefings to JAKIM's Fatwa Committee on alcohol and halal science matters.
• Konsortium Institut Halal IPTA Malaysia (KIHIM)moderateStrategic or Co-development PartnerIPPH collaborates with KIHIM to organize training workshops such as the GCMS and Chemometrics workshop, pooling halal research expertise across Malaysian public universities.
• Universiti Putra Malaysia Education & Training Sdn. Bhd. (UPMET)coreChannel Partner/ Reseller/ DistributorUPMET partners with IPPH to co-organize Halal Executive Courses (Siri 9/2024 and Siri 11/2025), providing administrative and training delivery support for professional halal education programs.
• Halal Development Corporation Berhad (HDC)moderateGTM or Marketing PartnerHDC is a government agency driving the halal industry's growth. IPPH collaborates with HDC on Halal Executive Courses (Siri 11/2025) and has received industry recognition awards from HDC.
• Institut Pertanian Bogor (IPB), IndonesiacoreStrategic or Co-development PartnerIPB University Indonesia is a key partner in Virtual Halal Mobility programs and halal industry development. Joint webinars and exchange programs organized with Indonesian researchers. Also collaborates with IPPH on halal research and development projects.
• Universiti Chulalongkorn, ThailandmoderateStrategic or Co-development PartnerJoint partner in Virtual Halal Mobility programs alongside IPPH, UNISSA, and IPB to foster ASEAN halal industry collaboration and knowledge exchange.
• Kuwait Institute of Scientific Research (KISR)moderateStrategic or Co-development PartnerIPPH conducted a working visit to KISR under the Islamic Development Bank (IDB) Reverse Linkage Project for technology transfer from IPPH to KISR in halal science and testing.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Jabatan Kemajuan Islam Malaysia (JAKIM): Malaysia's federal Islamic development authority that officially recognizes IPPH's LPH as a Panel Halal Laboratory. JAKIM is the regulator and primary demand source for IPPH's commercial testing services, making it both a customer and the governing authority over the halal certification ecosystem.
• Saudi Food and Drug Authority (SFDA): Saudi Arabia's food and drug regulator; sent a 24-member delegation to IPPH to explore halal R&D collaboration. Operates a sovereign halal authority mandate parallel to JAKIM with direct overlap on testing standards and policy.
• Emirates Authority for Standardization and Metrology (ESMA / MOIAT): UAE's federal standards and metrology authority, including its national halal certification scheme. A regional peer authority whose testing and certification ecosystem overlaps with IPPH's, particularly for halal exports entering Gulf markets.
• Halal Development Corporation Berhad (HDC): Malaysian government agency driving halal industry growth; awards partner of IPPH and co-organizer of Halal Executive Courses. Both entities are core pillars of Malaysia's national halal ecosystem with overlapping mandate in industry development, training, and standards.
• International Halal Integrity Alliance (IHIA): Malaysia-headquartered international body promoting halal integrity and harmonization across jurisdictions. Operates in an overlapping space with IPPH on halal standards development, certification, and cross-border recognition.

Direct peers

• Majlis Ugama Islam Singapore (MUIS): Singapore's Islamic religious council that partnered with IPPH and SEARCA for back-to-back Halal Slaughtering and Certification training workshops attended by 43 MUIS participants. Operates a parallel halal certification and standards mandate in Singapore.
• Institut Pertanian Bogor (IPB University): Indonesian agricultural university that partners with IPPH on Virtual Halal Mobility, joint webinars, and halal R&D collaboration. Operates a comparable university-based halal research and testing mandate in Indonesia.
• Halal Quality Control (HQC): International commercial halal testing laboratory offering analytical services across Europe, Asia, and the Middle East. Operates in the same halal testing market as IPPH's LPH with comparable DNA, alcohol, and authenticity analysis services.
• Kuwait Institute of Scientific Research (KISR): Kuwait's national R&D institute that received technology transfer from IPPH under the Islamic Development Bank Reverse Linkage Project for halal science and testing. Functions as a peer scientific research body with halal analysis mandate.
• Universiti Islam Sultan Sharif Ali (UNISSA): Brunei's Islamic university and core partner in IPPH's Virtual Halal Mobility programs alongside IPB and Chulalongkorn. Comparable as a regional Islamic higher-education institution engaged in halal research and capacity building.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/halalupm
• LinkedInlinkedin.com/company/halal-products-research-institute-upm
• Instagraminstagram.com/halalupm
• TikToktiktok.com/@ipph.upm

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Halal Products Research Institute, UPM