Theater Nestroyhof Hamakom

Name

Theater Nestroyhof Hamakom

Legal name

Ha Makom Theater und Veranstaltungsgesellschaft m.b.H.

Website

https://hamakom.at

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Performing Arts / Live Theater

NAICS

Theater Companies and Dinner Theaters (71111), Performing Arts, Spectator Sports, and Related Industries (711)

akta.pro primary industry

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)

akta.pro secondary industries

Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Musical Theatre (Non-Broadway/Fringe) (MPAGABAG)

Keywords

• Live theater productions
• Performing arts venue
• Jewish cultural heritage
• Contemporary social-political theater
• Venue rental services

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: Primary revenue stream from selling tickets for theater productions, performances, exhibitions, film screenings, readings, and other events. Tickets can be purchased online through the website or at the box office.
2. Venue Rental: The theater rents out its spaces (foyer, theater hall, and basement) to third parties for events and projects outside of its own programming, for an agreed cost contribution (Unkostenbeitrag).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Theater Nestroyhof Hamakom is a Vienna-based live performance venue that produces and presents theater productions, exhibitions, film screenings, readings, book presentations, and discursive platforms focused on Jewish cultural heritage, intercultural conflicts, racism, emigration, and diaspora. It operates a historic 1898 building with three rental spaces (theatersaal, foyer, basement) and sells tickets to the public via its own online shop and box office, supplemented by venue rental to third-party event organizers.

Product overview

Theater Nestroyhof Hamakom operates as a traditional theater venue offering live theatrical productions and cultural events, with the venue rental of its three spaces (Theatersaal, Foyer, and Keller) as an additional service. The theater supports its operations with an online ticket shop for reservations and a newsletter service for audience communication. The venue focuses on in-house productions and guest performances exploring intercultural themes, and is managed by the Verein Transit (Transit Association for Performing and Visual Arts).

Differentiator

Problem solved

Functional benefit

Products and services

• Theater Productions
• Venue Rental
• Online Ticket Shop

Quantifiable outcome

• Over 100,000 theatergoers attended performances in the first 10 years (2009-2019)

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Der StandardminorGTM or Marketing PartnerLeading Austrian daily newspaper serving as media partner for theater productions and events.
• Ö1 ClubminorGTM or Marketing PartnerAustrian public radio (ORF) cultural station club providing media partnership.
• FalterminorGTM or Marketing PartnerViennese weekly magazine serving as media partner for theater productions.
• Vorteilsclub der Stadt WienminorGTM or Marketing PartnerVienna discount club providing cooperative marketing and audience development.
• Hunger auf Kunst & KulturminorGTM or Marketing PartnerSocial program providing cultural access for people in need, serving as cooperation partner.
• Wiener FestwochencoreGTM or Marketing PartnerVienna Festival (Wiener Festwochen) is a major annual arts festival. As a cooperation partner, Theater Nestroyhof Hamakom participates in one of Vienna's premier cultural events.
• eSel.at - dein Kunstprogramm für WienminorGTM or Marketing PartnerVienna arts program platform providing marketing and audience development cooperation.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Theater Drachengasse: Long-running Viennese theater venue presenting dramatic and contemporary works. A close comparable in terms of scale (Mittelbühne), Viennese location, and focus on contemporary drama in a non-Broadway format.
• Theater in der Josefstadt: One of Vienna's oldest and most established traditional theaters, programming classical and contemporary dramatic works. Directly comparable as a Viennese theater venue with similar production cadence and a comparable target audience of local and tourist theatergoers.
• Theater am Spittelberg: Small-to-mid-sized Viennese theater producing contemporary and off-mainstream productions. Closely comparable to Theater Nestroyhof Hamakom in venue scale, Mittelbühne positioning, and contemporary-thematic programming for engaged Viennese audiences.
• Schauspielhaus Wien: Viennese theater focused on contemporary dramatic programming. Directly comparable in scale and programmatic focus on modern and contemporary theater serving culturally engaged Vienna audiences.

Regional players

• Schauspiel Köln: Major municipal theater in Cologne presenting contemporary dramatic programming. Comparable as a publicly funded DACH-region theater with a contemporary repertoire and similar cultural-policy / public-funding dynamics, though at much larger scale.
• Deutsches Theater Berlin: Major Berlin theater with a contemporary and classical repertoire and recognized national standing. Comparable as a German-language theater venue with a similar Mittelbühne/professional-theater identity, though at a larger scale and in Berlin.
• Münchner Volkstheater: Mid-to-large Munich theater with a similar contemporary + classical dramatic repertoire and a comparable Mittelbühne/spoken-drama positioning. Comparable business model and cultural role as a DACH-region theater venue, though operating in a different city (Munich).

Broad incumbents

• Volkstheater Wien: Large Viennese theater presenting a broad repertoire of contemporary and classical works. Comparable as a Vienna-headquartered theater venue serving similar cultural-audience segments, but at a significantly larger scale with a much broader program slate.
• Theater an der Wien: Historic Viennese theater known for operatic and musical programming. Comparable as a historic Vienna performance venue serving culturally engaged audiences, though it operates at a larger scale and skews toward opera/musical programming rather than spoken drama.

Others

• Wiener Festwochen: Major annual Viennese arts festival that is itself a partner/cooperation venue for Theater Nestroyhof Hamakom. Comparable as a cultural-event organizer in Vienna operating across performing arts, with overlapping audience base and ecosystem positioning.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/theaternestroyhofhamakom
• Instagraminstagram.com/theaternestroyhofhamakom
• LinkedInlinkedin.com/company/theater-nestroyhof-hamakom

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Theater Nestroyhof Hamakom