Healthy Ageing Network Northern Netherlands

What Healthy Ageing Network Northern Netherlands does

Healthy Ageing Network Northern Netherlands (HANNN) is a non-profit network organization headquartered in Groningen, Netherlands, that coordinates healthy-ageing and prevention activities across the three northern provinces of Groningen, Friesland, and Drenthe. Founded in 2009 (with a 15th anniversary celebrated in 2025), HANNN operates as a coalition of more than 50 partner organizations spanning academic hospitals (UMCG), universities of applied sciences (Hanzehogeschool, NHL Stenden), the University of Groningen, municipal health services (GGD Fryslân), the three provincial governments, municipalities, schools, libraries, welfare organizations, and senior coalitions. The organization functions as a regional health-promotion backbone rather than as a single-product technology company, with a small core team (firmographic headcount reported as 19 employees, with the public team page listing five named members) and a Supervisory Board (Raad van Toezicht) providing governance.

HANNN's service portfolio centers on the Gezonde Huiskamer (Healthy Living Room), a mobile health-check unit that travels to public squares, schools, libraries, senior markets, and community events to deliver free lifestyle assessments (Leefstijlcheck and the shorter Leefstijlcheck Light) covering weight, BMI, body composition, visceral fat, glycated proteins (via the Age Scanner device), and grip strength, combined with conversations structured around the Positieve Gezondheid (Positive Health) spider-web framework. The Smart Floor add-on measures fall risk and balance. Complementary offerings include Positive Health workshops, school guest lessons on nutrition and movement, the Roken, Vapen en andere verleidingen youth outreach campaign, the multi-year Tijd voor Toekomst youth investment program in partnership with the Gelijke Kansen Alliantie, and the Fitter Brein chess-based brain-fitness initiative that has now extended into Overijssel. Signature events include the Healthy Ageing Tour (international women's cycling race launched 2016) and the annual Week voor Meer Gezonde Jaren awareness campaign (10th edition in 2026).

HANNN's business model is non-commercial: services are provided free of charge to end users (residents of Northern Netherlands), and revenue is generated through project-based collaborations and government subsidies from municipalities, provinces, and public health organizations. The organization does not disclose financials; the technology stack is limited to the Kirra CMS website platform (operated by iWink) and PIWIK PRO analytics. Distribution relies on direct community engagement via the mobile Gezonde Huiskamer, partnerships with municipalities and public health organizations, and school- and library-based program delivery. Customer segments are predominantly governmental (municipalities, provinces, GGD) and educational (primary and secondary schools), with end users being the general population of the three provinces.

Name

Healthy Ageing Network Northern Netherlands

Legal name

Healthy Ageing Network Northern Netherlands

Website

https://hannn.eu

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Healthy Ageing Network Northern Netherlands (HANNN) is a Groningen-based non-profit network organization that coordinates healthy-ageing and prevention programs across the Northern Netherlands provinces of Groningen, Friesland, and Drenthe through a coalition of more than 50 partner organizations, delivering mobile health checks, lifestyle coaching, and community interventions to residents free of charge via government and provincial funding.

Ownership category

akta.pro rank

Product category

Public Health Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Health Promotion, Prevention & Community Health Programs (BPAIAJAC)

akta.pro secondary industries

Community Health, Prevention & Health Education (BPAGACAC), Senior/Low-Impact Group Fitness (HSADABAI), Community & Senior Center Lifelong Learning Programs (EDAAAMAB)

Keywords

• Healthy ageing programs
• Preventive health services
• Community health network
• Lifestyle assessment services
• Public health partnerships

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Project-based work and subsidies: HANNN operates as a network organization funded through project-based collaborations and government subsidies. Revenue comes from executing healthy ageing programs in partnership with municipalities, provinces, and public health organizations across Northern Netherlands.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

HANNN is a regional coalition that coordinates and delivers community-based healthy ageing programs across Northern Netherlands. Its central concept, the Gezonde Huiskamer, is a mobile setup that travels to municipalities, schools, events, and public spaces to offer residents free lifestyle checks (weight, BMI, body fat, visceral fat, glycated proteins, grip strength) combined with Positieve Gezondheid conversations. Complementary offerings include Smart Floor fall-risk screening, Positive Health workshops, school guest lessons on nutrition and movement, and youth-focused smoking/vaping prevention campaigns.

Product overview

HANNN operates as a regional health promotion network in Northern Netherlands rather than a product company with a unified software platform. Its portfolio consists of distinct service offerings built around the Gezonde Huiskamer (Healthy Living Room) as the central concept—a mobile setup that travels to schools, events, and public spaces to deliver free health assessments and awareness. The Gezonde Huiskamer combines physical health measurements via the leefstijlcheck (including the shorter leefstijlcheck light variant) and the Age Scanner device with lifestyle counseling and Positieve Gezondheid conversations. The Smart Floor adds fall-risk measurement capability. Complementary offerings include workshops on Positieve Gezondheid, school guest lessons on nutrition and movement, the Roken, Vapen en andere verleidingen outreach campaign targeting youth, and the multi-year Tijd voor Toekomst youth investment program. Together these services form a cohesive community health intervention toolkit rather than a modular software product.

Differentiator

Problem solved

Functional benefit

Products and services

• Gezonde Huiskamer (Healthy Living Room) Mobile health check service that travels to schools, events, public squares, and community centers across Northern Netherlands, offering residents free health assessments (weight, BMI, body composition, visceral fat, glycated proteins, grip strength) combined with lifestyle conversations and Positieve Gezondheid (Positive Health) sessions using the spider-web conversation model.
• Smart Floor Specialized floor with integrated sensors that measures visitors' balance and fall risk, deployed at events and within the Gezonde Huiskamer service to raise awareness about personal fall risk and prevention strategies for elderly residents.
• Leefstijlcheck (Lifestyle Check) Comprehensive lifestyle assessment measuring weight, BMI, fat percentage, visceral fats, glycated proteins, and grip strength, followed by a guided conversation covering exercise, smoking, alcohol, nutrition, relaxation, and sleep, including completion of the Positieve Gezondheid spider-web diagram.
• Workshops Positieve Gezondheid Educational workshops on the Positieve Gezondheid (Positive Health) framework delivered to local government staff, care professionals, and residents, covering the conversation model, goal-setting, personal pitfalls, and prioritization.
• Gastlessen Gezonde Voeding & Beweging Guest lessons delivered at primary schools (groups 5-8) on healthy nutrition and the importance of sufficient physical activity, including interactive assignments, nutrition quizzes, and energizers.
• Roken, Vapen en andere verleidingen Campaign and outreach program that deploys the Gezonde Huiskamer at secondary schools and public locations to engage young people in open, non-judgmental conversations about smoking, vaping, alcohol, drugs, and gaming.
• Tijd voor Toekomst Multi-year program investing in the youth of the Province of Groningen, aiming to give children broader experiences, new learning opportunities, and a wider perspective on the world through school coordinators and enriched school-day activities.

Quantifiable outcome

• More than 100 lifestyle checks performed during Gezondheidstour municipality Oldambt
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

17 partnerships are on record, tiered core and minor.

• University Medical Center Groningen (UMCG)coreStrategic or Co-development PartnerMajor academic hospital partner contributing research expertise and healthcare professional networks to healthy ageing initiatives.
• NHL Stenden HogeschoolcoreStrategic or Co-development PartnerUniversity of applied sciences providing research capacity and student involvement in healthy ageing projects.
• Hanzehogeschool GroningencoreStrategic or Co-development PartnerUniversity of applied sciences contributing to healthy ageing research and education programs.
• Rijksuniversiteit Groningen (RUG)coreStrategic or Co-development PartnerMajor research university contributing academic expertise to healthy ageing research and programs.
• GGD FryslâncoreStrategic or Co-development PartnerMunicipal health service providing public health expertise and regional health data.
• Provincie GroningencoreStrategic or Co-development PartnerProvincial government providing funding and policy support for healthy ageing initiatives.
• Provincie FryslâncoreStrategic or Co-development PartnerProvincial government supporting Bloeizones and regional healthy ageing programs.
• Provincie DrenthecoreStrategic or Co-development PartnerProvincial government supporting healthy ageing initiatives in Drenthe.
• Gemeente GroningencoreStrategic or Co-development PartnerMunicipality of Groningen providing local implementation support for healthy ageing programs.
• Institute for Positive HealthcoreStrategic or Co-development PartnerOrganization providing the Positive Health framework that is central to HANNN's approach.
• Aletta Jacobs School of Public HealthcoreStrategic or Co-development PartnerResearch institute for public health contributing expertise to network initiatives.
• Alles is GezondheidcoreStrategic or Co-development PartnerNational network that HANNN is part of, connecting healthy ageing initiatives across the Netherlands.
• FC Groningen in de MaatschappijminorStrategic or Co-development PartnerFootball club foundation contributing to community health initiatives through sports and events.
• Dag!enDoen!minorStrategic or Co-development PartnerDigital activity platform enabling social connections for elderly residents.
• Fitter BreincoreStrategic or Co-development PartnerBrain fitness program using chess as a tool to connect generations and stimulate cognitive health.
• Bloeizones FryslâncoreStrategic or Co-development PartnerNetwork of neighborhoods and villages working on healthy living environments in Friesland.
• Samenwerkende Friese Ouderenbonden (SFO)coreStrategic or Co-development PartnerCoalition of Frisian senior organizations contributing to elderly health initiatives.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Vilans: National Dutch knowledge organization for long-term care, focused on improving quality of care for elderly and chronically ill. Comparable to HANNN's elder-care and dementia programs (e.g., Fitter Brein) and similar public-funded, coalition-based operating model.
• Pharos: Dutch center of expertise on health disparities that, like HANNN, drives prevention and health-literacy programs targeting vulnerable groups. Pharos operates as a national knowledge hub with a comparable coalition-driven model serving municipalities and welfare organizations.
• EuroHealthNet: European partnership of organizations working on health equity, prevention, and well-being. Comparable coalition-driven, prevention-focused, and publicly funded model, with member organizations across European regions mirroring HANNN's role.
• Institute for Positive Health (iPH): Owner of the Positive Health framework that is central to HANNN's methodology. iPH trains organizations and municipalities to adopt the framework — directly comparable as a thought leader and ecosystem partner, and a logical closer peer on methodology.
• Movisie: Dutch knowledge institute for social development, running prevention and well-being programs in partnership with municipalities and civil society. Comparable mission, target audience (vulnerable residents), and subsidy-funded operating model.
• Alles is Gezondheid: National Dutch network that HANNN is part of, connecting healthy-living initiatives across the Netherlands. Operates the same coalition-based prevention model at national scale — a direct comparable in mission and structure.

Regional players

• UK Active: UK membership body for the physical activity sector, promoting health and fitness through community partnerships. Comparable in promoting preventive health via coalition models, though focused on physical activity and operating outside the Netherlands.

Emerging players

• National Council on Aging (NCOA): US-based nonprofit advocating for older adults' well-being, including falls prevention, healthy ageing, and community programs. Similar mission around ageing well and falls-risk awareness, though operating at national US scale.

Broad incumbents

• GGD GHOR Nederland: Association of all Dutch regional municipal health services (GGDs). HANNN partners with GGD Fryslân; GGD GHOR is the broader national umbrella that could either absorb or compete with HANNN's prevention programming at scale.
• RIVM (Rijksinstituut voor Volksgezondheid en Milieu): Dutch National Institute for Public Health and the Environment. RIVM sets national public health policy and monitoring frameworks that shape HANNN's operating environment; broadly comparable as a public-health-promotion actor, though at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xfacebook.com/Meergezondejaren
• YouTubeyoutube.com/@healthyageingnetworknorthe9290
• Facebookfacebook.com/Meergezondejaren
• LinkedInlinkedin.com/company/healthy-ageing-network-northern-netherlands
• Instagraminstagram.com/meergezondejaren

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healthy Ageing Network Northern Netherlands