Hanumanta Foods

What Hanumanta Foods does

Hanumanta Food Products Pvt Ltd (operating as Hanumanta Foods) is a privately held Indian food products company headquartered in Raniganj, Paschim Burdwan district, West Bengal. The company produces and sells a portfolio of grain-based staples and organic food products, including Chakki Atta (whole wheat flour), Fortified Chakki Atta, Chana Besan, Matar Besan, Wheat Dalia, Special Pure Maida, Pure Sooji, Chana Sattu, Sugar, and Soya Chunks, and in February 2024 extended into pasta and vermicelli under the Hanumanta Italiano sub-brand.

Its core technology combines traditional stone grinding (chakki milling) — claimed to preserve bran, germ, and dietary fiber — with what the company describes as a "Nutri-Lock Process," double-filter technology, and eco-friendly protected packaging. Sourcing is described as direct from organic farmers, and the brand positions itself around authenticity, hygiene, and organic certification-style claims (vegan, gluten-free, antioxidant-rich), though no third-party certifications, patents, or awards are disclosed.

Commercially, Hanumanta operates a direct-to-consumer and marketplace-driven model, selling through its own website and major Indian e-commerce platforms (Amazon, Flipkart, JioMart, Meesho) supplemented by physical retail stores. Revenue is generated from one-time product sales across consumer segments including health-conscious Indian households, fitness enthusiasts, and traditional cooking users. The company is small (9 employees), founder-operated, and has no disclosed institutional funding or external investors.

Name

Hanumanta Foods

Legal name

Hanumanta Food Products Pvt Ltd

Website

https://hanumantafoods.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hanumanta Foods is a privately held Indian food products company that produces and sells organic, stone-ground staples and flours (atta, maida, sooji, besan, sattu, dalia, sugar, soya chunks) plus a newer pasta line, distributed pan-India via Amazon, Flipkart, JioMart, Meesho, and physical retail to health-conscious households.

Ownership category

akta.pro rank

Product category

Organic Staple Foods

NAICS

Grain and Oilseed Milling (3112), Dry Pasta, Dough, and Flour Mixes Manufacturing from Purchased Flour (311824), Food Manufacturing (311)

SIC

Grain Mill Products (2040), Food And Kindred Products (2000)

akta.pro primary industry

Mustard Manufacturing (AFAKADAD)

Keywords

• Organic staple foods
• Chakki wheat flour
• Traditional grain milling
• Packaged grocery products
• Sooji pasta vermicelli

Headquarters

HQ city

Raniganj

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Food Product Sales: Hanumanta Foods generates revenue through the sale of organic, authentic food products including Chakki Atta, Maida, Sooji, Besan, Sattu, Dalia, Sugar, Soya Chunks, Pasta, and Vermicelli. Products are sold through direct online channels and third-party marketplace partnerships.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Hanumanta Foods manufactures and sells a portfolio of organic Indian staple food products including Chakki Atta (whole wheat flour), Maida, Sooji (semolina), Chana Besan, Matar Besan, Chana Sattu, Wheat Dalia, Sugar, and Soya Chunks, plus a newer Hanumanta Italiano sub-brand line of pasta and vermicelli made from 100% Sooji. Products are processed using traditional stone-grinding (chakki) milling combined with a proprietary Nutri-Lock process and double-filter technology, and are sold to households across India through the company website, physical retail stores, and major e-commerce marketplaces.

Product overview

Hanumanta Foods is a food products company offering a portfolio of grain-based staples and organic food products. The core product line centers on traditional Indian wheat products (Chakki Atta/Fortified Atta, Maida, Sooji, Dalia), legume flours (Chana Besan, Matar Besan, Chana Sattu), plus Sugar and Soya Chunks. A newer product line, Hanumanta Italiano, expands into Italian-style pasta and vermicelli made from Sooji. All products emphasize organic sourcing, hygienic processing, and nutritional quality. The company operates as a single-brand portfolio without a platform architecture.

Differentiator

Problem solved

Functional benefit

Brands

• Hanumanta Italiano: Pasta and Vermicelli product line made from 100% Sooji, combining Italian pasta-making techniques with traditional Indian ingredients

Products and services

• Chakki Atta (Whole Wheat Flour)
• Chana Besan (Gram Flour)
• Matar Besan (Split Pea Flour)
• Wheat Dalia (Cracked Whole Wheat)
• Special Pure Maida (Refined Wheat Flour)
• Pure Sooji (Semolina)
• Chana Sattu (Roasted Gram Flour)
• Organic Sugar
• Soya Chunks
• Hanumanta Italiano Pasta
• Hanumanta Italiano Vermicelli (Sewai)

Quantifiable outcome

• Products described as best-selling in the market for sugar and premium quality across categories

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Amazon IndiacoreChannel Partner/ Reseller/ DistributorOfficial marketplace seller partner with dedicated storefront on Amazon India, enabling nationwide distribution of Hanumanta Foods products through Amazon's e-commerce infrastructure.
• FlipkartcoreChannel Partner/ Reseller/ DistributorE-commerce marketplace partnership for product distribution across India, offering whole wheat atta and other food products through Flipkart's grocery category.
• JioMartcoreChannel Partner/ Reseller/ DistributorGrocery category partnership enabling product availability on Reliance's JioMart platform for Indian consumers.
• MeeshominorChannel Partner/ Reseller/ DistributorSocial commerce partnership through Meesho platform, enabling affordable product discovery and purchase for value-conscious consumers.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• 24 Mantra Organic: One of India's largest organic food brands with flour, dalia, sugar, and soya products sold via Amazon, Flipkart, and modern retail. Direct competitor in the online organic staples category.
• Adani Wilmar (Fortune): Fortune brand offers chakki atta, sooji, besan and other staples alongside edible oils. Directly comparable to Hanumanta's flour-and-staples portfolio with nationwide retail penetration.
• Suhana Spices & Foods: Indian packaged foods brand offering spice mixes, atta, besan, and other staples with strong presence on Amazon and Flipkart. Comparable multi-product marketplace-led staples brand of similar scale.
• Tata Sampann: Tata's premium staples brand covering atta, besan, dalia, sooji, and pulses with an emphasis on unpolished/natural quality. Comparable positioning to Hanumanta's organic/premium narrative.
• Daawat (LT Foods): LT Foods' flagship rice brand that has expanded into atta, besan, and other staples sold via Amazon and retail. Comparable marketplace-led staples positioning with multi-product portfolio.
• Organic Tattva: Indian organic staples brand offering organic atta, besan, sooji, dalia, sugar and pulses. Closest direct competitor in the organic/chakki positioning that Hanumanta targets.
• ITC Aashirvaad: ITC's flagship packaged staples brand offering chakki atta, multigrain atta, maida, and besan across India. Directly competes with Hanumanta's core flour portfolio with national distribution and dominant shelf share.
• Pillsbury India: General Mills' Pillsbury brand offers chakki atta and maida in India with strong modern-retail presence. Direct competitor in refined wheat flour categories where Hanumanta also competes.

Broad incumbents

• Patanjali Foods: Patanjali's food division offers a wide range of staples including atta, besan, sooji and dalia across India at competitive price points. Competes with Hanumanta in staples but from a broader Ayurveda-anchored portfolio.

Emerging players

• ProNature Organic: South India-based organic staples brand offering atta, dalia, besan, sugar and other products online. Comparable niche organic positioning with similar marketplace distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hanumantafoods

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hanumanta Foods