Három Királyfi, Három Királylány Alapítvány (Three Prince and Three Princesses Foundation)

Name

Három Királyfi, Három Királylány Alapítvány (Three Prince and Three Princesses Foundation)

Legal name

Három Királyfi, Három Királylány Alapítvány

Website

https://haromkiralyfi.hu

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Family Support and Civil Society Services

NAICS

Grantmaking Foundations (813211), Business, Professional, Labor, Political, and Similar Organizations (8139), Grantmaking and Giving Services (8132)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industries

Community Foundations (BPAGAKAB), Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG)

Keywords

• Family support services
• Work-life balance programs
• Community foundation services
• Family-friendly workplace awards
• Parenting education publications

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual donations: The foundation accepts individual donations from supporters. The website promotes one-time donations with messaging like 'Akár egy kávé vagy pizza ára is nagyban segíti küldetésünket' (Even the price of a coffee or pizza greatly helps our mission).
2. 1% tax designation: Hungarian taxpayers can designate 1% of their income tax to registered civil organizations. The foundation actively promotes this ('1% Kicsi gesztus, Nagy változás!' - '1% Small gesture, Big change!') as a significant funding source.
3. Corporate partnerships and sponsorships: Companies sponsor the foundation's programs and events, particularly the Családbarát Vállalat (Family-Friendly Company) awards program. Corporate partners include GE, K&H Bank, Ingatlan.com, Magyar Telekom, and others who support conferences and initiatives.
4. Event revenue: Some events generate revenue through ticket sales. For example, the Gryllus Vilmos Maszkabál concert charged 1,200 Ft per child ticket, 1,800 Ft per family ticket, 800 Ft for school/daycare groups, and 5,000 Ft supporter tickets.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels10 records

Core offering

The foundation operates a multi-program family support platform delivering workplace certification programs (Family-Friendly Company, Hospital, University, and Educational Institution awards), parenting publications and booklets, nationwide community events (Gyereket a magasba! child-lifting day, Vándorbölcső travelling cradle, Babazászló baby flag), the Párkereső partner-seeking service, the Balansz work-life balance program with a career portal, annual conferences, and online community forums, all funded through donations, the Hungarian 1% tax designation, corporate sponsorships, and modest event ticket revenue.

Product overview

The Három Királyfi, Három Királylány Alapítvány (Three Prince and Three Princesses Foundation) is a Hungarian civil society organization that operates as a multi-program family support platform rather than a traditional technology company. Its core offering is a portfolio of award programs, publications, conferences, and community-building initiatives focused on promoting childbearing, family values, and work-life balance in Hungary. The organization's main product lines include: (1) Family-Friendly Workplace Programs — encompassing the annual Családbarát Vállalat Award & Gala, Családbarát Egyetem university partnerships, Családbarát Kórház hospital recognition, and Családbarát Köznevelés school awards; (2) Signature campaigns including Gyereket a magasba! (national child-lifting day) and Vándorbölcső (travelling cradle lending program); (3) Publications including the Apa-füzet I & II (father's guides), Anya-füzet I & II (mother's guides), Nagyszülő-füzet (grandparent's guide), Testvér-füzet (sibling preparation guide), and PÖTTYÖs activity workbook; (4) Work-life balance programs through the Balansz initiative with its information portal, Családbarát Karrier platform, and Irányító lecture series; (5) Partner-seeking program (Párkereső) for singles; (6) Recognition awards including the Kopp-Skrabski-díj, Steller Mária Védőnői Díj, and Apa ezerrel! literary competition; (7) Annual conferences and Baba-Mama/Papa club national gatherings; and (8) Online community through Morzsa Klub and research publications on demographics and family policy.

Differentiator

Problem solved

Functional benefit

Products and services

• Családbarát Vállalat Díj és Gála (Family-Friendly Company Award and Gala)
• Gyereket a magasba! (Lift Children High)
• Vándorbölcső (Travelling Cradle)

Quantifiable outcome

• The Gyereket a magasba! event grew from 12 cities in 2018 to 160+ municipalities in 2020, with participation from Hungarian communities across Europe (London, Csíkszereda, Pozsony, Szabadka)
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Väestöliitto (Family Federation of Finland): Finland's central family organization running family-support services, fertility research, and family-relationship programs. Highly comparable to Három Királyfi in its integrated model spanning demographic research, family services, and public advocacy in a low-fertility context.
• Save the Children Hungary: Hungarian affiliate of Save the Children, focused on children's rights, family support, and child welfare. Comparable in mission (child and family wellbeing), use of corporate partnerships, and operation of award/certification programs for child-friendly institutions.
• Hintalovon Gyermekjogi Alapítvány: Hungarian child-rights foundation focused on children's rights and family wellbeing. Comparable to Három Királyfi in size (small NGO), mission (family/child welfare), and Hungarian geographic focus; both operate civil-society models addressing Hungarian families.
• Working Families (UK): UK charity campaigning for flexible working and work-life balance, including an employer awards program. Comparable in its focus on family-friendly workplace certification and employer-facing programming that mirrors the Családbarát Vállalat model.

Broad incumbents

• UNICEF Hungary: Hungarian office of UNICEF, working on children's rights, maternal health, and family policy. Comparable in mission (maternal/child/family welfare), policy-advocacy approach, and reliance on donations and corporate partnerships.
• Magyar Máltai Szeretet Szolgálat: One of Hungary's largest charitable organizations, operating broad social-service and humanitarian programs including family support. Comparable in that it serves Hungarian families through volunteer networks and institutional partnerships, but is much larger and more diversified.
• Baptista Szeretetszolgálat: Hungarian Baptist Aid, a large faith-based charitable organization running social-service, family-support, and humanitarian programs across Hungary. Comparable in mission scope (family welfare) and volunteer-driven operating model, though with broader humanitarian focus.
• European Large Families Confederation (ELFAC): European federation of large-family associations advocating for family policy at EU level. Comparable in family-demographic advocacy and cross-border family-policy mission, though operating at supranational rather than national level.

Emerging players

• Great Place to Work Hungary: Hungarian arm of the global workplace-certification organization running employer recognition programs. Comparable in operating a corporate-recognition/awards program targeting Hungarian employers, though with broader workplace-culture scope.
• Parents at Work: Australia-based organization supporting working parents and family-friendly workplaces through resources, research, and corporate partnerships. Comparable in employer-facing family-friendly programming and work-life balance focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCj5SHVzPfy0kbnKtjCUdlpQ
• Facebookfacebook.com/3kiralyfi
• Instagraminstagram.com/3kiralyfi
• TikToktiktok.com/@3kiralyfi
• LinkedInlinkedin.com/company/haromkiralyfi

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Három Királyfi, Három Királylány Alapítvány (Three Prince and Three Princesses Foundation)